Truth Window by Linlin Song

Truth Window MFA Thesis Journey By Linlin Song

Introduction 03

01 Truth Window

Introduction 03

01 Truth Window

Truth Window MFA Thesis Journey By Linlin Song

MFA Thesis Proposal Journey By Linlin Song Copyright ÂŠ 2018 Linlin Song All Rights Reserved. No part of this book may be reproduced or transmitted in any form or any storage and retrieval system, without prior writing permission. 06 Truth Window

We Deserve The Truth

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Contents 01

Introduction

Research

Design Strategies

Development

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"Fake news can be as simple as spreading misinformation or as dangerous as smearing hateful propaganda." â&#x20AC;&#x201D;Fabrizio Moreira, Politician

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Introduction 

Background

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The Questions

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The Problem

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Design Opportunities

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Background

You are Fake News!

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It was at Donald Trump’s first press conference as President-elect when the term “fake news” broke out of media discussions and into the mainstream. The fake news is interested by America, Canada, Australia and Germany. People searching for the term ‘fake news’ has increased since the November 2016 US Presidential election. Octavian famously used a campaign of disinformation to aid his victory over Marc Anthony in the final war of Roman Republic. In its aftermath, he changed his name to Augustus, and dispatched a flattering and youthful image of himself throughout the Empire, maintaining its use in his old age. Fake news also has a history in American politics. In the 1818 election, Andrew Jackson’s people started a rumor that John Quincy Adams had procured an American girl to satisfy the Jsar.

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Questions

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What is fake news?

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Where did fake news come from?

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What’s the difference between fake news and satire? Does fake news have bad influence for people’s life?

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Why do you think fake news is a problem?

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What’s the fake news do you know?

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How could you know it is fake news?

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Does people need to spot the fake news?

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Does fake news hurt people?

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Do students need to learn to figure out fake news?

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Could the true news show as fake news?

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Does fake news make people stupid?

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Is fake news funny or dangerous?

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What kind of influence it will have to journalism?

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What kind of influence it will have to public? What’s the difference between fake news and satire? Does fake news have bad influence for people’s life?

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What would be an example?

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How do you know it is misinformation?

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Do you have any evidence for that?

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What are your evidence for that?

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Could you explain your reasons to us?

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Are these reasons adequate?

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Can you explain how you logically got from fake to truth about this news? Is there reason to doubt that evidence?

Can some else give evidence to support that response? 

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Why are there so much fake news?

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Does who always spread fake news?

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Where can you get fake news?

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What influence do people have when they believe fake news? Why are there so many people to spread fake news? You seem to be approaching this issue from fact checking website? Which website do you always visit? Do you believe the information is right?

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What are your reasons to believe this website?

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Why does people need the true news?

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Are these reasons adequate?

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Why are fake news spread so fast?

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How are fake news spread? Which ways do you know?

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Would that necessarily happen or only probably happen? What effect would that have? Would that necessarily happen or only probably happen?

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What is the probability of this result?

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What is an alternative?

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If this and this are the case, then what else must also be true? If we say that this is unethical, what would your response be?

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What does this question assume?

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How could some settle this question?

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Can we break this question down at all?

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Did you spread fake news before?

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Is the question clear? Do we understand it?

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Did you know it is fake news when you share it?

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Do you have other question about fake news?

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But if that happened, are you figure out it?

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Why this question is important?

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What effect would that have?

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Does this question lead to other question or issues?

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Where did you get this idea?

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Do your friends or family feel the same way?

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Have you been influenced by media?

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01 Truth Window

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Problems

How do we help people discern True News from Fake News in the digital era?

Fake news is a widespread problem on social media, which erodes people’s trust in the news. Believing fake news can have real-life consequences. So discerning the facts and fictions of a news story becomes a key cognitive ability for young people in today’s digital news world. Key Words: Messy Make-up 

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Sinister

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Design Opportunities

To discern true news from fake news in the digital era.

Truth Window helps young adults tell the difference between true news and fake news in the digital era. We guide you to narrow down your sources and encourage you to receive news from neutral and truthful sources. We help you to find news and information from media sources with minimal partisan bias. We know it can be confusing when you read news on Facebook, so we also offer a Facebook plug-in that helps you figure out the political bias of news sources and the truth or falsehood of specific stories. We hope discerning the facts and fictions of news stories becomes a key cognitive ability in today’s digital news world. Key Words: Truthful Unbiased 

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Effective

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"When fake news is repeated, it becomes difficult for the public to discern what is real. " â&#x20AC;&#x201D;Jimmy Gomez, American politician

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Research 

The Connections

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The Event

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The Interview

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Video Proposal

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The Survey

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The Connections

Connected In-depth Expensive

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The Connected Map allows me to extend my topic into different categories from different perspectives. There are six impacts— Political, Economic, Environmental, Technological, Personal and Cultural Impact. From these impacts, I kept digging deeper to discover more spots which helped learn more about fake news.

Profit

Massive

Misinformation

Spread

Make-up

Technology

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The Event

Fake News Exploration Party

An effective way of talking about my topic was with friends. I invited 12 friends to attend a Fake News Exploration Party. They provided creative and interesting perspectives which helped to promote the development of my topic. There was one idea from Thomas that the best way to spot fake news is to educate students. Yes, education could tell the students methods spotting fake news, but it was too slow. Now, what should we do to stop it? I was impressed and excited to get this idea. Thanks to my friends who provided so much useful advice on my topic. Three Insights  Some people believe that the news is true from mainstream media. Many people could figure out a news fact is false but they don’t know how to check it. 

Most people get news from social media. They think some fake news looks it like real news. 

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“I was confused by the fake news and want to help others to figure out it by my graphics skills. Also, encourage people to think critically.” —Linlin Song Graphic Designer, 28

“We live in the digital era. The fake news could not be stopped. There is so much news reported and everyone could be a journalist or writer” —Alisa ZY Advertising , 25

“I spend much time looking all kinds of news no matter traditional media or social media. When I read the wrong information, I could figure out it.” —Stefanie Shao Creative Strategy, 26

“As a graphic designer, how could you figure out the news is fake? You are not a journalist! How to spot them by graphic skill to solve this problem?” —Thomas Liu Creative Strategy, 26

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“I read all kinds of News on blogs but I find it has a high error rate. Most of the fake information has an interesting headline but the content is not related to the title. I’m angry and always argue or report this kind of news with the writer.” —May You Web Design, 25

“When I see the news, I could know it is fake but I don’t know where could I check it.” —Matt Ma Photographer, 28

“I don’t care about fake news. It’s none of my business to stop it” —Raley Ren Game Design, 26

“I love Hugo Hu. Why it is a fake news that Hugo will study in our school. I have been waiting in front of New Montgomery for 3 hours. I’m angry the one who write this wrong news.” —Kuokuo Creative Strategy, 26

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“I could figure out the fake news which related the vaccine for my little Loki.” —Cathy Freelancer, 28

“I believe the news when I see them from Facebook. Even though there are fake news, I know it is wrong” —Allison Shi Graphic Designer, 27

“I get all my news from Facebook, tweet and Instagram.” —Jin Wang Graphic Designer, 26

“Sometimes, I know this news is wrong but I don’t know how to check it.” —Suki Graphic Designer, 26

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“There is no way to stop fake news. I hope there is a website showing the comparison between the true news and the fake news.” —Xiaowen Freelancer, 26

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Research 03

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The Interview

Interview Questions 1. How do you get the news? 2. How frequently do you watch news? 3. Which social media platforms do you visit for news? 4. Will you share others’ news stories in Facebook? 5. Before sharing the news sotry, do you check it? 6. Which kind of fact-checker do you use?

James Carson

7. If you find the news that it is incorrect, what will you do?

Student Academy of Art University

8. Which news website do you always visit? 9. Do you think students should learn to spot fake news in school? Conclusion: Social media is the main platform for James to receive news information. 

He can not sure the news is correct when he share it on Facebook. 

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James knows how to check the news fact.

James thinks students should learn to spot fake new in school. 

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Linlin: How are you James: How are you Linlin: First of all, thanks for accepting my interview. I’m a graphic designer, and doing my thesis that helping college students to figure out fake news. May I ask you several questions? James: Yes, I’d love to help you. Linlin: Our first question—How do you get the news? James: I get news from number of sources. I usually Online, like Google NEWS. Because that way you can looks at several different sources but I usually every three new sources biased so I look at news sources that don’t have any kind of interest in the news that they’re reporting. I’m still like BBC or British News for American News. You know good because there’s not an interest involved if it’s like middle Eastern News. I’ll try to look at other sources that are reporting is that don’t really have an interest involved because then people’s biases. Linlin: How frequently do you watch news? James: Everyday. Linlin: Me too. Because of my thesis, I always find news related my topic. Ok, which other social media platforms do you visit for news? James: Facebook. I don’t paint into a lot of news that’s on Facebook. I know stuff comes up on FB that sounds sensational. Most likely it is and then

I’ll take the extra step to go look it up. Yeah, I use snopes.com a lot they try to do fact checking. So all if I see a news story and I’m like what about that I’ll look it up and then find out it’s fake. Linlin: Do you share the news to others when you watch some interesting news? James: Yes. I do that. I kind of need to do that a little bit less because people get really even if people get offended. If it’s news that they don’t like you know and so I’ll think that are interesting but a lot it will offend somebody you know and it ends up coccyx like an argument. So I kind of I’m tending to not share as much news because it’s gonna offend somebody and then it will cause some kind of argument on Facebook. Linlin: Before sharing the news story, do you check it? James: I believe the news are true. Sometimes, I check and most time I don’t. Linlin: Which kind of fact-checker do you use? James: I look at Politifact, and snopes.com is really good. Linlin: If you find the news that it is incorrect, what will you do? James: If it’s a fairly close friends like all message him. I don’t want sometimes I’ll comment on it like hey and I’ll find this Snopes article where it says it’s fake news and put the link in there. So they see it which is kind of of rude I guess but I’m

Research 43

just trying to also like maybe make a point that they should probably check before they share stuff. Linlin: Totally Agree. Which news website do you always visit? James: I would say ap Reuters and BBC. I like reason. I’m kind of libertarian leading so I like reason as a news source. I’ll look at AL Jazeera but they have a pretty significant lien for like Middle Eastern News. They have their own priorities being like controlled partly by Qatari government so they have their own lien. They address things that a lot of that don’t pop up normally in a lot of news but you just have to realize that they have to.... Linlin: Wow. I need learn more about AL Jazeera. Do you think students should learn to spot fake news in school? James: I think it would be better as if we taught students more appropriate resources because that’s like what the big problem is there’s always gonna be big news and nothing we do is going to stop that from happening. Because a lot of times what is deemed as fake is really from the eye of reader. Because they can be skews fact that

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fleen one way or another on a political spectrum. You know the US domestic political spectrum or maybe news that slightly bias an international source. A certain country’s priorities and stuff will obviously be lean one way or the other so I think it’d be better to actually teach students to look at what’s more appropriate sources. Look at AP, Look at Reuters. These are new sources that are trusted journalists and the sources that should more than clickbait. So I think we just have to teach students to be more judical and what sources they actually need to look up. I mean now it’s so easy to like quote something from Wikipedia or quote something that you see in Facebook ad or article that someone wrote online. But you just have to be more careful nowadays because there’s just so many bunk out there. I think now we really need to go back to our trusted sources that we know and have been around for a long time and our trusted sources because they’ve earned that. Linlin: So glad to talk with you. Your answers are important to improve my thesis development.

"I donâ&#x20AC;&#x2122;t paint into a lot of news that on Facebook. I know stuff comes up on Facebook that sounds sensational. " â&#x20AC;&#x201D;James Carson, AAU

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Video Proposal

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The Survey

Truth Window Data Collection

After publishing my questionnaire, I spread it on social media to appeal college students to answer these questions. The collected data helped me distill my insights about young adultsâ&#x20AC;&#x2122; thoughts. There are 68 people to answered this questionnaire.

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Which news website do you visit?

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Which social media platforms do you visit for news?

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"Don’t believe everything you read on the Internet just because there’s a picture with a quote next to it. " —Abraham Lincon

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Strategies 

Insights

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Strategies

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Thesis Materials

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Insights

Insights for Topic

There are 18 insights after researching articles, surveys, infographics and interviews. I show all these insights with charts and images which help to understand the insights easily.

1. More than 80% of middle schoolers believe that sponsored content’ was a real news story.

10. 67% of Americans report that they get at least some of their news on social media.

2. Facebook is the biggest platform where fake news is spreading.

11. 35% of adults aged 65 and older use social media.

3. Over 2.07 billion people use Facebook monthly.

12. About 66% of Americans use Facebook, 45% of Facebook users get news from the site.

4. Many high school students couldn’t tell a real or fake news source apart on Facebook. 5. Many students couldn’t identify the difference between a mainstream or fringe source. 6. The majority of Americans are confident in their ability to recognize fake news. 7. 32% of Americans say they often see fake political news Online. 8. 23% Americans say they have shared fake news on social media. 9. Many students believe fake news is sowing confusion.

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13. About 26% of Americans now get news from multiple social media sites. 14. Facebook needs to step up in its role as a news publisher. 15. The more we hear a piece of information repeated, the more we’re likely to believe it. 16. Americans believe the mainstream press publish fake news. 17. Students are consuming massive amounts of information Online. 18. Americans believe the mainstream press publishes fake news.

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Strategies

Deliverable Strategy Chart

Topic Area Fake News in the digital World Outcome Be able to discern real news from fake news. Audience College Students or Young Adults

Insight 1

Insight 2

Insight 3

Some students are consuming news stories from too many different sources, making it hard to tell what is real or fake news.

Many students realize that some news sources may be politically biased, and yet, they donâ&#x20AC;&#x2122;t know how to tell what that bias is.

Most students are confused when they get their news from Facebook and other social media outlets where fake stories often go viral while the truth is less likely to be shared.

Strategy 1

Strategy 2

Strategy 3

Guide students to narrow down their sources

Encourage students to receive news information from media with minimal partisan bias.

Help users to figure out the bias and facts of news sources and stories.

Deliverable 1_News App

Deliverable 2_Campaign

Deliverable 3_Plug-in

A mobile application that provides users news information from several reliable mainstream media sources.

Posters and other informational materials that educate students about the possible political biases in the news media.

A News media plug-in that provides guidance to remind users to check the validity of news stories and sources they are reading on social media.

_App

_Posters _Newsletter _Brochure _Website _Marketing Collateral

_News media plug-in

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Thesis Materials

Home Page

Home Page Reminder Icon

Reminder Icon

Media bias Chart

Advertising Materials Advertising Materials

Favorite News

About Fake NewsAbout Fake News

Top News Our App

Our App News Information News Information

Search News

Media Bias Chart Media Bias Chart

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Our Campaign

Our Plug-in

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"Don’t believe everything you read on the Internet just because there’s a picture with a quote next to it." —Abraham Lincon

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Development 

Visual Style Development

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App Development

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Posters Development

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Newsletter Development

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Booklet Development

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Marketing Collaterals Development

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Website Development

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Plug-in

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Visual Style Development

Color System

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Yellow Key Words: Yellow journalism, Authentic, Lucid

Color Palette

Main Colors Yellow color is the highlight primary color in the whole project. The yellow means yellow journalism which are American terms for journalism and associated newspapers that present little or no legitimate well-researched news while instead using eye-catching headlines for increased sales. Political Colors There are two colors represent specific political camps, which are used limited in the thesis project. The red color is for the Republicans and the blue color is for Democrats.

Main Colors

Primary Color

Fake News CMYK: 5 13 92 0 RGB: 245 211 47 LAB: 86 0 77

Secondary Color

Neutral News CMYK: 4 3 3 0 RGB: 214 241 241 LAB: 98 0 0

Political Colors

Secondary Color

Digital World CMYK: 0 0 0 100 RGB: 0 0 0 LAB: 0 0 0

Tertiary Color

Republicans CMYK: 20 95 74 9 RGB: 185 45 64 LAB: 43 56 24

Tertiary Color

Democrats CMYK: 84 80 25 9 RGB: 71 71 123 LAB: 32 10 -30

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Fonts System

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News Media Key Words: Believable, Reliable, Correct

Typefaces

Aa Aa

The main typefaces of Good pro and poynter oldstyle display are two similar typefaces with others in news press.

Good Pro ABCDEFGHIJKLENOPQRSTUVWXYZ 1234567890 ABCDEFGHIJKLENOPQRSTUVWXYZ 1234567890 ABCDEFGHIJKLENOPQRSTUVWXYZ 1234567890

Poynter Oldstyle Display ABCDEFGHIJKLENOPQRSTUVWXYZ 1234567890 ABCDEFGHIJKLENOPQRSTUVWXYZ 1234567890 ABCDEFGHIJKLENOPQRSTUVWXYZ 1 2 3 4 5 678 9 0

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Photo System

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Black and White Key Words: Journalistic Photography, Contrasted

Image style

All the images are used black and white images style which shows the seriousness of the journalistic photography and also helps keep all the photos in the same consistency.

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Graphic Element

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Redaction Key Words: Cover, Contrasted, Simplified

Graphic Element

Redaction is used to cover important words which is the main graphic element in this project. It came from black marks in government documents which aimed to hide important information.

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Iconography

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Linear Key Words: Clear, Simplified,

Icons Design

I design a series icons which are used in the app. The icons are designed with simple lines which show the feature of redaction.

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Logo Development

Name Fake News Cure, FNC, FNews, FAKE NEWS, Fake News Killer, Fake News Murder, Orange News, ON, Top Banana News, TBN, SEE News, Yellow Journalism, Truth Window, False+Correct New, Spot Pin, spOt, LR, Source Spectrum, Thinker, Reminder, Safety Island, Safety Zoo, News Warrior, Window, Double, 2Window, Cool Window, News Window, Trust Window, Truth Window, Free Window, Media Window, Just Window, Thinker’s Window, Honest Window, Smart Window Final Name—Truth Window The mission of My thesis is to help young people tell true news and fake news in the digital era. The name Truth Window expresses the mission to others who will find the truth from our brand. Also, discern true news from fake news in the digital world. Key Words Truthful, Unbiased, Effective

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Truth Window

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Logo Sketches

Rough Sketches

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According to the mission: Encourage young adults to tell the difference between true news and fake news in the digital era, the logo expressed the meaning of truth, unbiase and effect. All the sketch were from graphic marks which shows the truth of window.

Picked Sketch Two different size squares showed the contrasted dynamics. The big square showed a unstable angle which means the dangerous situation of fake news. The small square, which was balanced, means the truth news. The whole shape also looked like a window that youth can get truth through our brand.

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Digital Sketches

After picked a rough sketch logo, I developed a series of similar digital logos which showed different angles of the black square, and different sizes and places of inner square.

This logo shows the best proportion between outer square and inner square.

Vision 1

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This logo shows the most dangerous angle. Also, the inner square has a strong contract with the outer square.

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Logo Details of Symbol

After comparing the final two digital logos, I chose the bottom logo which showed a small angle on outer square and the inner square had a stable situation. The two black squares had strong contract which expressed the mission of my thesis: encourage young people to discern true news and fake news.

Final Symbol

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Symbol Anatomy/Symbol

15Ë&#x161; 6X

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Logo Details of Signature

Symbol

The final logo is composed with squares and word markâ&#x20AC;&#x201D;Truth Window. The black square has a trend of falling down to word mark. I also design the mark has a parallel angle with the right line of the square.

Word Mark

Truth Window

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Symbol Anatomy/Signature

12X X

2/3

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15˚ Note: Name font—Good Pro

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Logo Details of Color Palette

C: 5 M:13 Y:92 K:0

C: 0 M:0 Y:0 K:100

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There are two colors are used on the final logo symbol. Yellow outer square shows fake news which is spread quickly and has a huge serious effect to public. The black square means digital world which we express true news to young adults who have right to get truth.

Color Palette Exploration

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Final Logo

There is the final logo which is composted with symbol and wordmark. The symbol shows a tendentious angle to the wordmark that guide people's eyes from left to right. Also, the wordmark has a parallel angle with the right edge of the square. As a result, these two parts work well and keep close to each other.

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Logo Component Exploration

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Truth Window Truth Window

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App Development

App Architecture

The app guides users to narrow down their sources and encourages them to receive news from neutral and truthful sources. It provides news information from medias which users choose. Advantages Personalized, Reliable and Comparative. MoScow Table This table explores all the functions that will in this app. It contains four categories: Must Have, Could Have, Should Have and Should Not Have.

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MoScow Table Must Have Fact Checker Information

Loading Page Favorite News Media Menu

Video showing spotting fake news

Search Favorite News Catalog

Event Report

News Resource Staff

Personal Profile Share to Social Media

News Articles Setting

Browse List

Could Have

Should Have

Text Size

Event News

Fake News History

Methods about figure out fake news

Address Financial Reports

Repertory Season Fake News

Performance Trailer Personal Newspaper Library

Conditions of Use Blog Fake News Cure Website App Design Process

Should Not Have Introduction 03

Loding Page

No Have an account?

Favorite News Sources

Add News Sources

Reading

Favorite News

Comment