Fishaband Pitch Deck

Page 1

‘Live Music Simplified’


Meet the Team

Klaus Fredrik

Tanner Kilgore

Brooke Renee

Isaac Richard

Founder & CEO

Chief Operating Officer

Social Media Relations

Brand & Identity Developer

Product Management

Web Development

Digital Content Management

UI & Interaction Design

contact@fishaband.com -- 269.932.8835


iOS 7 Application Fishaband is a mobile iOS application that streamlines how artists and venues network to book shows and build fan bases. Fans can search to discover new music and buy tickets to shows.


The Problem The vast amount of music available today can overwhelm and limit a fan’s ability to discover new music quickly and with ease.

Music

?!

Music

Music

Music

Music

No simple way exists for artists and venues to efficiently network for booking shows and building fan bases.


The Solution Discovering Music Fishaband beats out competitors by using an original filtering system that simplifies:

Finding Shows Booking Shows Trading Shows Locating Venues Selling Tickets Buying Tickets


Market Validation “There is no one organization that represents all musicians.� http://money.futureofmusic.org/

Artists 3M Fans 22M

BMI

Musicians 500K

CD Baby

TuneCore

ASCAP

SESAC

Next Big Sound

fishaband

Bandsintown

ReverbNation

Sonic Bids

Artists 150K Fans 30M

Artists 350K Fans 100M

Musicians 435K

Musicians NA

Artists 300K

Artists 700K

Artists NA

Artists Fans Venues -


The Product Fishaband’s search system filters according to: Location Genre Draw-Size Age Restriction Calendar Dates Fishaband isn’t trying to recreate what competitors already do.


The Fan Fans can: Search for New Music Find Shows Follow Artists Listen to Music Buy Music Buy Tickets


The Artist Artist A

Artist A and B trade shows and open in front of each other’s 50 fans.

Chicago Punk Rock 50 Fans

Artist B

Indianapolis Punk Rock 50 Fans

Artists can: Trade Shows w/ other Artists Book Shows at Venues Sell Tickets to Fans


The Venue

To reach capacity quickly, Venues can: Find artists Follow artists Book artists Scan Tickets


Following & Sharing The sharing option spreads the news of a show quickly!

Fan’s can follow other fans, artists and venues.

Artist’s can follow other artists and venues.

Venue’s can follow artists.


Business Model Selling tickets will be our primary revenue model. Fishaband charges Fans a 10% connection fee for each ticket purchased.

The average artist plays one show a month annually. 12 Shows

25 Tickets

$5.00 Each

@

5

$1,500 per artist annually


Year One $1,500 per artist

1,500 artists

Fishaband charges Fans a 10% connection fee for each ticket purchased.

= $225,000 Net Revenue

$2.25 Million


Market Adoption On the Road at Festivals

Facebook & Twitter

Target 3-4 Festivals Monthly 184 US Annually

From the Sharing Feature

SXSW 65K ACL 225K SUMMERFEST 800K

Posting Shows Buying Tickets Following Artists


Competition

No Membership or Submission Fees

Bandsintown

Fishaband Sell Tickets Firsthand + Ticket Vendor (Optional)

Sell Through Ticket Vendors ONLY

Sonic Bids

ReverbNation Membership & Submission Fees

“Our goal is to be the ‘Instagram’ of ‘Facebook’ for the music industry.” -- Fishaband CEO & Founder


Connect + Purpose Driven Filter

Competition (continued)

Fishaband

Repetitive Criteria + Broad Market Focus

ReverbNation

Bandsintown Sonic Bids Disconnect + Indirect Filter

Most effective and guided interaction between Fans, Artists and Venues

Essential Criteria + Niche Market Focus


Competitive Advantage Sell Tickets Firsthand - Ticket Inventory System for GA Shows - Mobile Ticket Scanner - Tickets Sold - Tickets Remaining - Mobile Electronic Ticket Sharing - Dollars Earned - Auto Split Payments + Deposits between each Artist performing; the Venue - External Ticket Vendor Option

Connect - Artist-to-Artist - Artist-to-Fan - Artist-to-Venue

Niche Market Focus - Helping the typical unorganized Artist get organized - Monetizing the untapped Independent Market - Applicable to Major Label Artists - Ticketmaster’s API’s synched w/ Fishaband for Fans searching for well known Artist’s Shows

Essentials - Only what is needed, no less, no more: Location, Genre, Draw Size - Not recreating what other sites already offer or specialize in: Pictures, Videos, Streaming Music, Biography or Merchandise

Free iOS Application - No Membership Fees - No Submission Fees (Booking w/ Venues) - A 10% Connection charge to Fans, Only when purchasing tickets via Fishaband (20-25% average less than all ticketing services on the market)

Purpose Driven Filter - Step-by-Step guide for Fans, Artists and Venues utilizing the service - Fan-to-Artist Search to find shows and buy tickets - Artist-to-Artist Networking to trade shows/fan bases - Venue-to-Artist Networking to book shows


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