Joshvyn Laleo Singh GD123 Project 1+2 (Eurostile)

Page 1

EUROSTILE EUROSTILE EUROSTILE EUROSTILE aldo novarese


1

X

L


Content 1. Introduction 2. Analysis 3. Font style 4. Usage/Application 5. Typography Quote

2


Eurostile Aldo Novarese

A child of the Space Race and a perfect representation of it's time, Eurostile is an acutely distinctive font with a characteristically chic and sophisticated appearance. Designed in 1962 by Aldo Novarese for the popular Nebiolo type foundry in Italy, Eurostile was based on Novarese's earlier work Microgamma. While Microgamma featured only capital letters, Eurostile included upper and lower case letters, bold condensed variants, and the ultra-narrow Eurostile Compact variant. In all, the original Eurostile family contained seven fonts.

3


1962 Aldo Novarese (29 June 1920 – 16 September 1995) was an Italian type designer who lived and worked mostly in Turin.

4


Comparison

AMNVW Microgramma D Bold Extended

AMNVW Eurostile LT Extended Two Bold

The uppercase letters of Microgramma and Eurostile are almost identical besides eurostile having conventionally sharp counters

5


Eurostile is a geometric sans-serif characterized by it's squarish shapes with rounded corners, width-oriented proportions, a lower-case t with a long right crossbar and 180° curve on the tail, the flat apexes on the capital W, A, M, N and V, and the tail on the Q that is longer on the inside than it is on the outside. The typeface captures the spirit of the 50's and 60's, yet maintains a somewhat futuristic appeal

6


Font Style

AAAA AA A A eurostile LT 100pt

7


AA 8


Brand/Usage Eurostile is a popular font, particularly suitable for headings and signs. Its linear nature suggests modern architecture, with an appeal both technical and functional. The squarish shapes with their rounded corners evoke the appearance of television screens of the 1950s and 1960s. It is particularly popular in science fiction artwork and media set or produced in the 1960s and 70s, alongside other graphic design use. Despite its high readability however, it is unsuitable for long lines of text such as in books and other such reading materials.

9


“Eurostile and its antecedent Microgramma had a near-monopoly on science fiction typefaces through the end of the 20th century,”

10


O Joshvyn Laleo Singh GD123 20/7/2021


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.