IGU – Advocating for Gas
Making gas advocacy an integral part of IGU’s
campaign launched in 2010 during the
tive advocates for the natural gas industry
Vision and Mission has been a key strategic
Malaysian Presidency.
on a global level. There were five different
development for the Union. Natural gas now
The first phase was to provide online
has a more effective and consistent voice; and
resources to help members promote under
downloaded and tailored to suit different
communications with stakeholders outside the
standing and awareness about natural gas to
audiences and circumstances. They included
industry – including policymakers and
stakeholders, and to join forces with other
advocacy messages, facts and figures, a report
regulators, NGOs and the general public –
organisations to raise the profile of gas. The
on gas and climate change mitigation, a report
have been improved.
second phase developed a global vision and
on the environmental issues associated with
IGU works to ensure that the benefits of
roadmap for natural gas which clearly defines
shale gas development and an overview of the
natural gas, particularly its role in meeting
the pathway natural gas can take as part of the
shale gas sector. In each presentation, the
the challenge of providing additional energy
world’s low-carbon energy future.
theme of “CARES” (that of natural gas being a
supplies and at the same time reducing
After revision of the Union’s Vision by
Clean, Affordable, Reliable, Efficient and Secure
emissions by replacing more polluting fuels,
the Council in Paris in 2015, work started to
are widely appreciated. Moreover, gas is ideally
position IGU as the Global Voice of Gas and
suited to complement intermittent power
establish a sustainable means of funding
ciations based in Europe to launch a joint
generation from renewable sources and
strategic projects supporting gas advocacy.
advocacy programme called GasNaturally.
has an important role to play in a sustainable
Now the focus is on stronger engagement and
This targeted the European Commission and
energy future.
further development of an integrated and
Parliament with the aim of ensuring that natural
comprehensive outreach strategy.
gas was well represented in discussion of the
Various initiatives have been developed to ensure IGU’s messages reach targeted
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presentations on the website which could be
energy source) was predominant. IGU also teamed up with six gas asso-
future energy mix in Europe. The GasNaturally
audiences around the world. Attention was
Gas advocacy toolkit and GasNaturally
programme kicked off in 2012 and today has
first focused on engaging with policymakers
The centrepiece of phase one of the gas
eight members (IGU plus Eurogas, GERG, GIE,
as detailed in the previous chapter. Then work
advocacy initiative was an online toolkit.
the International Association of Oil and Gas
began to reach out to institutional stakeholders
Available free of charge via the IGU website,
Producers, Liquid Gas Europe, Marcogaz and
and the general public with an advocacy
this allowed IGU members to be more effec-
NGVA Europe).
IGU – Advocating for Gas
