IS O B E LLE POVER
D.
IS O B E LLE P OVER
Isobelle, a senior creative with a wealth of experience in graphic design working in Brand and Corporate ID. She began her career at Vogue and worked for well-known names such as Crabtree & Evelyn, Dorling & Kindersley, Open University Media, Bora Bora Lagoon Resort, Lilianfels, to name a few. Responsible for creative direction and marketing with design teams, industrial designers and printers. Isobelle returned from Switzerland teaching design and piloting a pop-up project for her Masters at the University of COFA, New SouthWales completing a Master of Cross Disciplinary Art and Design. Her work has a textural esthetic and a strength in conveying conceptual ideas. Her focus is design thinking uses cross-functional platforms to define strategic direction and tactical aspects of marketing. Qualified at eCornell, NY, recently with a certificate in Marketing Strategies for Business Leaders. A naturally enthusiastic person with a verve in art and design, she loves the challenge of experiential, name generation, FMCG from conceptualisation, strategy to overseeing realisation. She has invested her time between the design industry and the education of young designers. She taught in several colleges internationally, “This is where I get to inspire and mentor young creatives in the process of design making their ideas work.”
P O RT F O L I O LOGOS • IDENTITY
0417 437 968
http://issuu.com/isobelle
logos • identity
international company establishing luxury hotels and beachside resorts, logo expression of global navigation, and water
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conservation fine arts framer and restorer, grandson of romantic Victorian landscape painter Hans Heysen
logos • identity
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wordmark for a fine arts sculptor working in traditional materials, carvings in marble and wood
logos • identity
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brand mark for ACI, Australia’s largest glass bottles manufacturer
logos • identity
a method of physiotherapy encourages regrowth and repair of damaged limbs, the Fibonacci spiral echoes the spiral formation seen in the growth of the human foetus
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logos • identity
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partnered financiers with two companies, with a design language of common identity, one for reward management and a second for an investment company
hotel logo • identity
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a five star hotel refurbished 1890’s ‘Arts & Crafts’ style property, set in the Blue Mountains, the original owner named it after his daughter, ‘Lilian’
Cairn’s Hilton hotel located beachside, used guest room stationery to promote the flora and fauna seen around the coral reef, colors printed on reverse of materials reflected the brightness of the local colour and sunshine
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logos • identity • promotion
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Qi Alliance franchise business support systems and Chinese Health and Wellbeing Remedies.
logos • identity
Yates Security logo symbolic of strength and protection depicted in the stance of the symbol, the Egyptian myth, the eye of Horus the agent of action and protection.
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• corporate print
Deloitte wanted a capability brochure to engage clients in an otherwise dry subject. The design featured facsimiles of the final minted edition of one cent coins, portrayed as pop-out counters to solve strategic puzzles building associations to financial management. Colours printed in metallic inks representing precious metals.
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