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How Issuu Can Help You Tell Your Brand’s Story

If you are managing a brand or if you’re a content marketer looking for an efficient channel to tell your stories, you need an online publishing platform that celebrates storytellers. At Issuu, sprinkling storytelling into your content marketing strategy becomes an effortless adventure. Here’s

If you are managing a brand or if you’re a content marketer looking for an efficient channel to tell your stories, you need an online publishing platform that celebrates storytellers. At Issuu, sprinkling storytelling into your content marketing strategy becomes an effortless adventure. Here’s how Issuu can help to tell your brand’s story with ease:

1. Increased Visibility Everywhere

Whether you create blog posts, articles, magazines, videos, and other content marketing materials to tell your business’ story, Issuu can help you multiply your assets to cover more online ground. With just a few clicks, you can create content your audience can view on their smartphone, tablet, computer, and any other device. Once you have converted your static PDF and published it on Issuu, sharing it everywhere is a breeze. Easily repurpose content at the click of a button. For example, you can send it via email, share it on your social channels, and embed it directly on your website – all at once. Bringing your content marketing collateral to life starts with a story, but in order to take it one step further and fully engage your readers’ attention, you need to literally put it in motion. With Issuu, transforming static files into interactive reading experiences is easy.

2. Immersive Reading Experiences

All you have to do is upload your content, add links, and embed videos into your publication. And just like that, customers everywhere will read, enjoy, and experience your brand’s story through immersive content.

3. Seamless Workflow Integration

The Issuu platform bridges the creating transforming publishing gap with handy integrations with Canva and InDesign, which makes it easy to export your creative work to the web in a matter of seconds. Once your content is created and subsequently published on Issuu, you can also embed the publications directly on your website – just copy and paste the code onto your pages (homepage, product page, or anywhere else you want). Take control of the narrative and elevate your content marketing storytelling in a single seamless workflow.

4. One-Click Derivative Assets

Issuu recognizes usable content from your published materials and allows you to derive these pieces so you can spread your message on all your other channels. With just a few clicks, you can select images, videos, or text that you can repurpose to amplify your brand’s story. What’s more, the derivative assets are automatically optimized for Facebook, Twitter, Instagram, LinkedIn, and Pinterest to make your life that much easier!