KING OF ART ENTERTAINMENT

the

pocket” with help from the community. Since then, people are now paid for services because revenue is generated. Accessing grants has been helpful, as well as the Edmonton Arts Council and Edmonton Community Foundation support. Obtaining solid corporate sponsorship is Darren’s goal.

Darren Jordan Interview that even though curating and producing music is his passion, finding that work–life balance is a challenge. As the event grew, there were more responsibilities, people involved and expectations. This prompted initial fears “If the show doesn’t work, I’m going straight to the airport and catching a flight out of the country,” he jokes. Thankfully, he has never had to resort to that. He admits that those involved in this worthy endeavour are committed, and the event resonates with everyone who attends. Jordan is very modest. His efforts in the industry have revolutionized the landscape for Black people for generations to come.

Initially, the concept of this event was relatively new and was run out of a small gallery. Darren chose five artists from the Black community to show and sell their work. The entire event was very professional and effectively run. When the event was moved to the Arts Gallery of Alberta, it generated more income to cover expenses. It offered a fantastic opportunity to the group, but it did change things. Darren wrote a music production that was and is a huge success. He shares that the demographics of those attending has changed, but “in spite of the challenges an organization like this might have, it’s absolutely worth it.”

Darren hopes for a sustainable, anticipated and ever-growing event in Edmonton. Putting more time, effort and soul into the event will be possible in the future, as well as taking it outside the city. For years, there was little input in terms of funding, and Darren paid “out of

“We should be holding space throughout the year at various times” to promote Black excellence, such as Culture Days and Art Battle Royale. The pandemic interfered with events; however, in May of 2022, the performance at Winspear Centre had an overwhelming response. The Art Gallery of Alberta also hosted its 15th Anniversary. Now, people will have access to the Gallery and show with free entry for the exhibit from next year on the main floor.

Winspear Centre will welcome 5 Artists and 1 Love on June 17 as part of efforts to commemorate the end of slavery in North America.

Visit www.winspearcentre.com for your tickets.