JACK PEARSON
INDUSTRIAL DESIGN PORTFOLIO 2017
+44 (0) 7849 233 234 jack.pearson93@live.co.uk 18a College Road, Birmingham, B73 5DJ
Susie-Q
Internet Radio
Focus
D2M - Live Project
CONTENTS
Injection Mould Tool Injection Moulded ‘Widget’ & Tooling
O2 Volunteer
Mobile App - User Experience Design
GHD Hair Dryer
GHD Hair Dryer Redesign
Flux
Final Year Project - Ultrasonic De-icing Device
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Susie-Q was the largest project that I worked on during my year’s placement at VQ. When I joined VQ in July of 2014, Susie-Q consisted of a few early concept sketches from the previous intern. I was tasked with picking up the project and bringing Susie-Q to life. Over 12 months, I designed Susie-Q to fit within the latest family of products from VQ. Initial ideas were evaluated through sketching, reviewed directly by the CEO, and developed further on paper before transferring into a rough CAD model. I prototyped in card to determine overall sizing and interaction as well as liaising with our Chinese office for the production of a detailed manufacture model. I was also involved in material sampling for different finishes. Susie-Q was prototyped in China and the finished prototype sent back to the UK for in house interaction and sound testing.
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IDEATION
SUSIE-Q WAS DEVELOPED TO BE AN INTERIOR DESIGN FEATURE I produced a 1:1 scale card model to ensure that Susie-Q would be an appropriate size to catch attention in a room but not overwhelm it this was also influenced by the chosen finishes and colour ranges, although the sizing was a key starting point. Interaction testing and development was also carried out using this card model.
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DEVELOPMENT
Engineering drawings were an important tool to convey the design to the manufacturing team over in China. I produced many drawings like this with varying levels of detail to explain every aspect of Susie-Q.
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ASSEMBLY
Leatherette strap handle Tactile jog wheel Two 15W full range speaker drivers & two 10W tweeters
Premium enamel fascia
Satin nickel accents
Injection Moulded Polymer chassis
Wooden sound & speaker chamber with leatherette wrap
Injection Moulded Polymer chassis Full colour 2.4� TFT LCD screen with soft touch keypad 9
Pressed metal grille 10
FINAL DESIGN
BLACK
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WALNUT
WALNUT
COMING SOON... At VQ we’re very proud to say we design and engineer all our products at our UK head offices. We’re dedicated to creating innovative and exciting products which blend the
DAB | DAB+ | FM | Bluetooth
very latest technology with cutting edge designer aesthetics. Here you can see just a small glimpse into our future product roadmap.
Susie-Q Key Features •
DAB / DAB+ / FM / Internet Radio
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Wireless connectivity via Bluetooth, NFC and WiFi
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50 Watt Speaker output
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2.4 inch TFT full colour LCD screen
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Wrapped in quality leatherette with a beautiful
DAB | DAB+ | FM | Bluetooth | NFC | WiFi
BLACK
enamel front fascia
DAB | DAB+ | FM | Bluetooth | NFC
Hepburn mkII Key Features •
Enhanced sound with added DSP
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Upgraded speaker drivers
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Front facing double flared port for maximum bass with minimum resonance
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3.5mm audio input and otuput
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Optional rechargable battery
udlyAwardedto Pro
Di
git
al R
a dio s D ece m b er
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Hepburn
I produced a large quantity of corporate graphic design work during my year’s placement at VQ, including design booklets, web graphics, packaging, product artwork, corporate brochures and manual designs.
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F
OCUS
Live Projects
Live Projects at Loughborough University consists of a week long design brief set by companies/consultancies in order to mimic activity in a design consultancy where initial responses to client briefs need to be generated rapidly. The Brief Set by D2M Design Consultancy “We would like you to explore the idea of a consumer product that actively encourages integration of user fabricated elements in such a way that the functionality or capabilities of the product can be complemented or fundamentally modified by the end user to suit their own personal needs.�
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RESEARCH INTO ADDITIVE MANUFACTURE I selected the concept of a modular camera to develop Key Findings (Areas for research) - Consumer level products - Emerging technology - Customisation - Personal needs and requirements
Adaptable Function
I broke the brief down to outline it’s key requirements alongside creating multiple mind maps of customisation factors and product areas for research.
“There is endless potential for this technology” “Mainstream just like ink-jet printers” “Still a long way to go yet with the technology”
Consumer Predominantly male
Technology Enthusiast
Hobbyist / Maker
Market Web-based
Target Market
Social Media Promotion Derived from Primary and Secondary research. 17
Consumer Electronics
The amateur photographer’s needs scale up rapidly and they may soon find themselves priced out of the ability to purchase products that will enable them to keep up with their developing skill-set. A modular camera with the ability to add user fabricated components would enable the user to customise their camera to their own individual needs, and prevent their camera becoming obsolete.
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FEATURES parts Adaptable Interchangeable depending on the end Function user’s requirements.
Standard Fitments
Fabricated Components
Encourages the integration of user fabricated parts.
END USER SUPPORT The end user would be supplied with a range of standardised fitments and components to allow them to fabricate their own parts but still allowing for interchangeable components. This is paired with the ability to download CAD files for each component which can then be modified to suit the user’s personal requirements.
User Focused
Additional components can be added easily to suit the users environment.
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Modular Features
Snap fit sections for simple and effective use in a range of different situations.
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FINAL DESIGN
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The brief for this second year University project was to firstly design a promotional ‘widget’ to be manufactured via injection moulding. Once the design had been approved it had to be produced in CAD in order for the mould tool design to take shape around it. Full analysis of the mould tool design once created was carried out to evaluate flow patterns and manufacturability. This allowed for ongoing development to build confidence that the design would actually work when produced. Key insights derived from this project were based around the design process where features like undercuts and shrinkage had to be considered with every sketch. This helped me to build a knowledge of possibilities with injection moulded products and design them into my ‘widget’.
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PROCESS
Below shows a step by step process of the mould tool being assembled to produce the desired ‘widget’. Each stage was designed to be as simple as possible to speed up the process and allow multiple units to be created.
Sketch development of the multiple inserts required in the tooling to create the widget. The process and order of removing each insert after the polymer had been injected had to be considered. Each insert would also create a part line which had to be considered on the external surfaces of the ‘widget’.
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21 1
5 1 2 1
15 1
1 1 6 1 8 1
19 1
4 6
10 1
SCALE 0,500
3 1
9 1
20 1 11 1
17 1 7 1 18 1
14 2
SCALE 0,700 16 2
Loughborough University Design & Tech
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Drawn by: Jack Pearson
Date: Oct-26-13
Dimn Units: Millimeters
Material:
Module: DM&T
Projection: Isometric
Scale: 0,250
Form: Machined
Course: ID&T
Standard: BS8888
Tolerance:
27
0.25
Finish:
12 4
No.
Name
Qty.
Material
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11MM_INSERT-2
1
Mild Steel
2
11MM_INSERT_1
1
Mild Steel
3
11MM_INSERT_3
1
Mild Steel
4
4MM_SCREW
6
Mild Steel
5
8MM_INSERT_1
1
Mild Steel
6
8MM_INSERT_2
1
Mild Steel
7
8MM_INSERT_3
1
Mild Steel
8
BASE_INSERT_1
1
Mild Steel
9
CENTRAL_INSERT_1
1
Mild Steel
10
CENTRAL_INSERT_2
1
Mild Steel
11
EXTERNAL_INSERT_BOTTOM
1
Mild Steel
12
EXTERNAL_INSERT_BOTTOM_1
4
Mild Steel
13
EXTERNAL_INSERT_BOTTOM_2
2
Mild Steel
14
EXTERNAL_INSERT_BOTTOM_3
2
Mild Steel
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EXTERNAL_INSERT_TOP
1
Mild Steel
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INESRT_PIN
2
Mild Steel
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LINE_UP_PIN
1
Mild Steel
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MOULD_BLOCK
1
Aluminium
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RUBBER_SECTION_INSERT
1
Mild Steel
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SHARPNERS_BACK_INSERT
1
Mild Steel
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TOP_MOULD_BLOCK
1
Aluminium
Title: LDS Pencil Sharpner - Exploded General Assembly Mod File: MOULD_ASM
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LOW FIDELITY SKETCHES
I designed O2 Volunteer as part of the User Experience module at Loughborough University. The brief was to develop an app to promote volunteering with younger generations - from sketched wireframes through to a fully visually developed app. The designed app allowed for users to create a profile and search for volunteering opportunities in their local area. This experience would then be logged in their profile and be able to be seen by future employers.
Sketching out the screens first allowed for quick evaluation of the flow of the app and how each interaction would lead to the next. These screens were then used to carry out initial user testing through presenting the participant with the next screen depending on their selection.
USER TESTING
Development from the results of this testing lead onto the further visual development of these screens in order to conduct full testing with potential users and evaluate the App in context.
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After taking on all of the user feedback a visually realised prototype app with colour screen graphics was created using Axure. The final app, O2 Volunteer, has a simple layout utilising flat design. The icons are placed in familiar, easy to access places on the screen to help the user feel at ease when using the app. 33
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A first year University group project* to redesign an existing product for a chosen brand. My group chose to redesign a hairdryer for the GHD brand for two potential users - the Salon Professional and the everyday home user.
* Although this was a group project, all work presented in my portfolio is my own.
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PROCESS
Beginning with the disassembly of a conventional hair dryer to analyse its components. Onto ergonomic prototyping in foam to allow for user testing in varied scenarios. Design then developed into a feasible product that benefits both selected users in personal and salon based environments.
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FINAL DESIGN
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THE PROBLEM
The Highway Code clearly states that “windows and windscreens MUST be kept clean and free of obstructions to vision�. Many people do not allow extra time in the mornings to de-ice their windscreens and therefore many are tempted to look for a quick-fix; often dangerous solutions like pouring boiling water on the windscreen, or attempting to drive with obscured vision. Many drivers may also find themselves tempted to turn the car on and head back inside to the warm to continue getting ready. Leaving a running car unattended is an offence under section 42 of the Road Traffic Act 1988, which means leaving the car running with the heater on the windscreen is off-limits. The car is also a target for an opportunistic thieves and drivers could find that their insurance will not pay out in this situation.
An opportunity was identified to provide a solution to enable drivers to de-ice their vehicles safely and without the need for additional time in their routine 43
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RESEARCH INSIGHTS Ice scrapers are wet after use and therefore often thrown in the footwell
CONCLUSIONS FROM INSIGHTS The solution needed to: - Work in a wide variety of vehicles of different sizes and shapes and it also needed to be used by a wide variety of consumers. - Work automatically in the event of icy conditions as many people commented that they often didn’t realise that it was icy until it was time to leave. - Be quick to de-ice OR not require the user to be present in the vehicle (therefore not require the vehicle to be running). - Be accessible in price point and not interfere with general operation of the vehicle or have the potential to damage the vehicle in any way.
Most current de-icing methods are more difficult with gloves on
- Have a natural storage space in the vehicle so that it would not become lost or damaged in the same way as a conventional ice scraper.
Many drivers don’t realise it’s icy until they have to leave
Some drivers don’t like using de-icer spray as it can damage paint
Icing is a concern for both Civilian and Military Aircraft at all times of the year due to altitude. In-flight icing on aerodynamic and control surfaces can lead to losses in lift and reduced control. Various types of ice protection and sensing systems exist, but I chose to focus my research on Ultrasonic deicing. Ultrasonic de-icing utilises ultrasonic vibration to fracture ice on an aircraft structure such as a wing and the fracturing leads to the ice becoming detached from the surface. Ultrasonic de-icing is non-thermal and consumes much less power than comparable de-icing systems.
Current scrapers get lost/ damaged very easily
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FEASIBILITY STUDIES
WORKING PROTOTYPE
Once the potential of using ultrasound to provide a solution to drivers had been identified, it needed to be tested. This involved designing and building a testing rig to test the concept.
INITIAL TESTING
I sourced a section of glass with the same specification as a car windscreen at a sample size. I then purchased an ultrasonic transducer made for an industrial ultrasonic cleaning bath and fitted a ceramic disc to the bottom because ceramic transfers the ultrasonic waves without scratching or damaging the glass laminates. I bought a smaller ultrasonic cleaning bath for the board and wired the components together. This was then tested multiple times on the frozen sample of glass, again recording time taken to de-ice fully. Then I worked out how long it would take for an average windscreen by scaling up the glass to the same size.
Initially a small scale test was conducted with an ultrasonic fogger (creates a mist effect over a pond) and a frozen glass freezer drawer. This was repeated multiple times and de-icing times recorded. The timings were then scaled up to the size of an average windscreen and this resulted in concluding that it would be a feasible solution.
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IDEATION
Sketching combined with early card modelling enabled me to work out the basic form for the design whilst ensuring it was comfortable for the user, several iterations of the process resulted in a design that I felt confident prototyping further.
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PROTOTYPING
I tested the aesthetic prototype with a range of drivers - all based within their own vehicles to test the flexibility of the product. I utilised a range of prototyping methods to create an aesthetic prototype that was constructed in the same way that Flux had been designed. Using 3D printing for the outer casing and metalwork for internal and external details a representative prototype was created.
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USER EVALUATION
FINAL DESIGN
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EXPLODED VIEW
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CURRICULUM VITAE I’m a Birmingham based Product Designer who is always looking for solutions to problems and loves to learn new skills. I am a confident communicator with the ability to convey ideas clearly whether written, spoken or sketched. I have a keen interest in the entire creative process and I am looking for a role that will challenge me and enable me to develop my skills further whilst creating meaningful products and experiences for the end user.
EXPERIENCE Brett Martin Daylight Systems July 2016 - Present
Product Design and Support Engineer This role involves an equal balance of new product development and existing product technical support. Key responsibilities include product design, project management, and site based remedial work.
Discovery Graduates October 2016 - Present
The Open Programme A scheme that gives support for graduates as they transfer from University into business, through the developing of skills and behaviour best suited to employment.
Superyacht UK January 2016
Young Designer Competition Finalist Nominated by tutors to enter the competition and selected as one of 11 finalists where I had 36 hours to design a Superyacht using only hand sketching before presenting to the judging panel.
NPF Bassetts Pole May 2015 - July 2016
Graphic Designer Products developed include flyers, brochures, tickets and posters. Tasks also involved the management and editing of the website.
New Dawn Innovations July 2014 - August 2015
Product Designer As one of two Product Designers at the company, I was responsible for the concept generation & design development of new consumer electronic products for NDI’s three independent brands (VQ, Lava & Lenco UK).
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EDUCATION Loughborough University September 2012 - July 2016
Industrial Design and Technology BA (Hons) First Class Honours (70.5%) First Year: 67.4% Second Year: 73.7% Final Year: 68.3%
University Twente (NL) August 2015 - August 2015
Design the Future A series of workshops attended over an intensive week-long summer school. 42 hours of study with workshops including: Design for Behaviour Change, Design for 3D printing, Product Co-Creation for low income regions and Innovative Design.
Loughborough University July 2014 - August 2015
Diploma in Professional Studies Awarded for the successful completion of a 12 month placement in industry. Criteria for the award included maintaining a training diary, various presentations and producing a dissertation.
St. Mary’s High School September 2010 - May 2012
A Level Design Technology (B), Maths (B) and ICT (B)
Electricity Alliance West October 2010 - December 2010
Crest Engineering Education Scheme Working within a team to design a fully functioning trench bridging unit for the company Electricity Alliance West.
Newbold Community School September 2005 - May 2010
GCSE 13 GCSEs at grades A*-C including Maths (A*), ICT (A*) and Design Technology (A*)
SKILLS Autodesk AutoCAD
Adobe Indesign
Autodesk Inventor
Adobe Illustrator
PTC Creo
Adobe Photoshop
Keyshot
Hand Sketching
Microsoft Office
Prototyping
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Thank you for reading
+44 (0) 7849 233 234 jack.pearson93@live.co.uk 18a College Road, Birmingham, B73 5DJ