Jacques Marie Mage Spring 2016 Vanguard Collection

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VANGUARD COLLECTION Good taste is a terrible vice, A somber kind of fetishized boredom. And beauty but a strange flower, A sad tormenting shadow. Surely, you were born a princess, So make sure you don’t die a nun! Find yourself some hot water to jump in. Make like an eel and dance the body electric. Defy expectation — yes, yes. But more importantly, deify reality.

TEXT BY ANDREW POGANY PHOTOGRAPHY BY DIMITRI COSTE


The 2016 Va n g u a rd C o lle c t io n infuses the ze itg e is t of the cool and confident 1 970 s with aesthetic i n s p i ra t i o n s d ra w n f ro m the c o n t ro v e r s i a l women of the early 20th c e n t u r y, who helped define modern fe mi ni nit y w h i le s i m u lta ne o u s ly bucking the s t a t u s q u o . H e re y o u ’ l l f i n d i c o n i c e y e w e a r d e s i g n e d w i t h a t o u c h o f d a n g e r , a d a b o f d i s c o , a n d a l a rg e d o l l o p o f b e a u t i f u l d e f i a n c e .


CLEO T he t i me les s g la mo u r of b alle r i na C lé o p at ra D ia ne de M é ro de hau nts t he s of t ro u nd f ra me a nd u niq ue b eve l c uts of t h e s e s p e c t a c l e s , w h i c h e m b o d i e s t h e d e l i c a t e d a n c e b e t w e e n d i s c o c h i c a n d t h e a r t i s t i c s p i r i t o f t h e B e l l e É p o q u e .


P I C T U R E D C L E O - B U R LW O O D W I T H R E D A C E TAT E B O T T O M


P I C T U R E D C L E O - J A S P E R W I T H V I N TA G E B R O W N M A R B E L I Z E D A C E TAT E


P I C T U R E D C L E O - H A Z E M I X E D S T R I P E A C E TAT E


P I C T U R E D C L E O - H AZ E M I X E D ST R I P E AC E TAT E


E M B R A C E

T H E

S P E C T A C L E

Every component of The Vanguard Collection is custom manufactured, exclusively for Jacques Marie Mage, by our manufacturing partners in Valdobbiadene, Italy- using advanced techniques steeped in a rich heritage that stems from the golden age of eyewear production. Over one hundred hands touch each Jacques Marie Mage spectacle before its arrival at the Los Angeles facility, resulting in an unsurpassed quality-control process. Our tolerance policy includes a final twenty-point measurement test for all fit specifications and detail finishes. Crafted with the highest level of manufacturing prowess and tested with the lowest tolerancestandards possible, Jacques Marie Mage products are designed to last a lifetime. All Jacques Marie Mage spectacles are handcrafted using organic materials, including Mazzucchelli cellulose acetate- a living plant-based material that breaths and absorbs moisture. Therefore, clean your frames regularly to maintain a deep glossy finish. Each model of our spectacles is produced in limited quantities; please treat your pair as a rarity that will one day become collectible.

P I C T U R E D C L E O - H A Z E M I X E D ST R I P E AC E TAT E


A N I TA A life of leisure is a boring life indeed. Follow Anita Berber ’s lead and inject a bit ma into your days with statement shades that help you stomp the line between

of exquisite draOMG and IDGAF.


P I C T U R E D I N B O T H A N I TA - H A Z E M I X E D S T R I P E A C E TAT E


P I C T U R E D I N B O T H A N I TA - B U R LW O O D W I T H R E D A C E TAT E B O T T O M


P I C T U R E D I N B O T H A N I TA - B U R LW O O D W I T H R E D A C E TAT E B O T T O M


E M B R A C E

T H E

S P E C T A C L E

Every component of The Vanguard Collection is custom manufactured, exclusively for Jacques Marie Mage, by our manufacturing partners in Valdobbiadene, Italy- using advanced techniques steeped in a rich heritage that stems from the golden age of eyewear production. Over one hundred hands touch each Jacques Marie Mage spectacle before its arrival at the Los Angeles facility, resulting in an unsurpassed quality-control process. Our tolerance policy includes a final twenty-point measurement test for all fit specifications and detail finishes. Crafted with the highest level of manufacturing prowess and tested with the lowest tolerancestandards possible, Jacques Marie Mage products are designed to last a lifetime. All Jacques Marie Mage spectacles are handcrafted using organic materials, including Mazzucchelli cellulose acetate- a living plant-based material that breaths and absorbs moisture. Therefore, clean your frames regularly to maintain a deep glossy finish. Each model of our spectacles is produced in limited quantities; please treat your pair as a rarity that will one day become collectible.

P I C T U R E D A N I TA -S H A D OW


EDITH The spirit of poet Edith S it we l l’s d ra m at ic s tyle e c c e nt r ic c at- e ye s p e c tac le s t h at fe at u re t r i a ng u la r

and exotic corners and

wa rd ro b e a re batwing stems.

alive and well Fo r t he s t ra ng e

in at

these heart.


P I C T U R E D I N A L L E D I T H - F I L L M O R E M I X E D S T R I P E A C E TAT E


P I C T U R E D E D I T H - F I L L M O R E M I X E D S T R I P E A C E TAT E


PICTURED IN ALL EDITH - BURLWOOD WITH RED ACETATE BOTTOM


PICTURED IN ALL EDITH - SHADOW BLACK WITH BLACK MARBLE ACETATE


E M B R A C E

T H E

S P E C T A C L E

Every component of The Vanguard Collection is custom manufactured, exclusively for Jacques Marie Mage, by our manufacturing partners in Valdobbiadene, Italy- using advanced techniques steeped in a rich heritage that stems from the golden age of eyewear production. Over one hundred hands touch each Jacques Marie Mage spectacle before its arrival at the Los Angeles facility, resulting in an unsurpassed quality-control process. Our tolerance policy includes a final twenty-point measurement test for all fit specifications and detail finishes. Crafted with the highest level of manufacturing prowess and tested with the lowest tolerancestandards possible, Jacques Marie Mage products are designed to last a lifetime. All Jacques Marie Mage spectacles are handcrafted using organic materials, including Mazzucchelli cellulose acetate- a living plant-based material that breaths and absorbs moisture. Therefore, clean your frames regularly to maintain a deep glossy finish. Each model of our spectacles is produced in limited quantities; please treat your pair as a rarity that will one day become collectible.

P I C T U R E D E D I T H -JA S P E R


JANE With soft curves and subtle volume, these spectacles evoke the p re - Ra p hae lite i de a l o f b e a ut y e m b o d i e d by m o de l a n d m u s e J a n e M o r r i s . H e l lo o ld- s c h o o l fe m i n i n it y, we lc o m e h o m e.


P I C T U R E D : E D I T H W I T H B U R LW O O D A N D B R O W N A C E TAT E

PICTURED JANE - BLUEMARINE TRANSPARENT NAVY W/ NAVY MARBLE ACETATE


PICTURED JANE - JASPER VINTAGE BROWN MARBELIZED ACETATE


PICTURED IN ALL JANE - JASPER VINTAGE BROWN MARBELIZED ACETATE


E M B R A C E

T H E

S P E C T A C L E

Every component of The Vanguard Collection is custom manufactured, exclusively for Jacques Marie Mage, by our manufacturing partners in Valdobbiadene, Italy- using advanced techniques steeped in a rich heritage that stems from the golden age of eyewear production. Over one hundred hands touch each Jacques Marie Mage spectacle before its arrival at the Los Angeles facility, resulting in an unsurpassed quality-control process. Our tolerance policy includes a final twenty-point measurement test for all fit specifications and detail finishes. Crafted with the highest level of manufacturing prowess and tested with the lowest tolerancestandards possible, Jacques Marie Mage products are designed to last a lifetime. All Jacques Marie Mage spectacles are handcrafted using organic materials, including Mazzucchelli cellulose acetate- a living plant-based material that breaths and absorbs moisture. Therefore, clean your frames regularly to maintain a deep glossy finish. Each model of our spectacles is produced in limited quantities; please treat your pair as a rarity that will one day become collectible.

P I C T U R E D JA N E - B LU E M A R I N E


LIANE Escape the nunnery with and a v a n t - g a rd e quarter

d e m i m o n d e L i a n e d e P u g y w e a r i n g t h e s e o v e r s i z e d M o d - i n s p i re d s p e c t a c l e s . c i rc l e stems, the Liane is nothing if not b o ld , confident , and u n a f ra i d

F e a t u r i n g T V - s c re e n - s i z e d l e n s e s of a lit t le hedonistic charm.


PICTURED LIANE - CO BLACK ACETATE WITH EBONY WOOD INSERT


P I C T U R E D : E D I T H W I T H B U R LW O O D A N D B R O W N A C E TAT E

PICTURED LIANE - CO BLACK ACETATE WITH EBONY WOOD INSERT


PICTURED IN ALL LIANE - CO CHAMPAGNE LIGHT CRYSTAL YELLOW & CLEAR ACETATE WITH MOTHER OF PEARL INSERT


PICTURED IN ALL LIANE - FILLMORE MIXED STRIPE ACETATE


P I C T U R E D : E D I T H W I T H B U R LW O O D A N D B R O W N A C E TAT E PICTURED LIANE - CO CHAMPAGNE LIGHT CRYSTAL YELLOW & CLEAR ACETATE WITH MOTHER OF PEARL INSERT


PICTURED LIANE - JASPER VINTAGE BROWN MARBALIZED ACETATE


PICTURED LIANE - JASPER VINTAGE BROWN MARBALIZED ACETATE


E M B R A C E

T H E

S P E C T A C L E

Every component of The Vanguard Collection is custom manufactured, exclusively for Jacques Marie Mage, by our manufacturing partners in Valdobbiadene, Italy- using advanced techniques steeped in a rich heritage that stems from the golden age of eyewear production. Over one hundred hands touch each Jacques Marie Mage spectacle before its arrival at the Los Angeles facility, resulting in an unsurpassed quality-control process. Our tolerance policy includes a final twenty-point measurement test for all fit specifications and detail finishes. Crafted with the highest level of manufacturing prowess and tested with the lowest tolerancestandards possible, Jacques Marie Mage products are designed to last a lifetime. All Jacques Marie Mage spectacles are handcrafted using organic materials, including Mazzucchelli cellulose acetate- a living plant-based material that breaths and absorbs moisture. Therefore, clean your frames regularly to maintain a deep glossy finish. Each model of our spectacles is produced in limited quantities; please treat your pair as a rarity that will one day become collectible.

P I C T U R E D L I A N E - C O C H A M PAG N E


DORAA A homage to the beautiful and gifted Dora Maar, these soft butterfly spectacles with exaggerated b row s e m b rac e t he p hy s ic a lit y o f C u b i s m a n d f lu i d it y o f S u r re a li s m , a c o m b i n at io n wo r t hy o f b o t h m u s e a n d m a ke r.


P I C T U R E D : D O R A A - L E O PA R D D A R K H AVA N A & C L E A R B E I G E A C E TAT E


P I C T U R E D I N B O T H D O R A A - D U S K C L E A R TA U P E W I T H A L I G H T H AVA N A T O R T O I S E A C E TAT E


E M B R A C E

T H E

S P E C T A C L E

Every component of The Vanguard Collection is custom manufactured, exclusively for Jacques Marie Mage, by our manufacturing partners in Valdobbiadene, Italy- using advanced techniques steeped in a rich heritage that stems from the golden age of eyewear production. Over one hundred hands touch each Jacques Marie Mage spectacle before its arrival at the Los Angeles facility, resulting in an unsurpassed quality-control process. Our tolerance policy includes a final twenty-point measurement test for all fit specifications and detail finishes. Crafted with the highest level of manufacturing prowess and tested with the lowest tolerancestandards possible, Jacques Marie Mage products are designed to last a lifetime. All Jacques Marie Mage spectacles are handcrafted using organic materials, including Mazzucchelli cellulose acetate- a living plant-based material that breaths and absorbs moisture. Therefore, clean your frames regularly to maintain a deep glossy finish. Each model of our spectacles is produced in limited quantities; please treat your pair as a rarity that will one day become collectible.

P I C T U R E D D O RAA -S M O K E


ENZO O v e r s i z e d , b l o c k y, a n d b o l d t h e E n z o i s i n s p i re d b y t h e i c o n i c f ra m e s w o r n b y i l C o m m a n d a n t o r i h i m s e l f , M r. E n z o F e r ra r i , f o u n d e r o f t h e a u t o m o b i l e m a rq u e t h a t b e a r s h i s f a m i l y n a m e . A p o w e r f u l f ra m e f o r a p o w e r f u l p e r s o n a l i t y, t h e s e s h a d e s h i d e y o u r s i n s f ro m t h e w o r l d w h i l e g i v i n g y o u t h e w i l l t o c o m m a n d .


PICTURED IN ALL ENZO - HAVANA LIGHT AND DARK HAVANA TORTOISE ACETATE


PICTURED ENZO - TABAC LIGHT 60S HAVANA TORTOISE ACETATE


PICTURED ENZO - TABAC LIGHT 60S HAVANA TORTOISE ACETATE


E M B R A C E

T H E

S P E C T A C L E

Every component of The Vanguard Collection is custom manufactured, exclusively for Jacques Marie Mage, by our manufacturing partners in Valdobbiadene, Italy- using advanced techniques steeped in a rich heritage that stems from the golden age of eyewear production. Over one hundred hands touch each Jacques Marie Mage spectacle before its arrival at the Los Angeles facility, resulting in an unsurpassed quality-control process. Our tolerance policy includes a final twenty-point measurement test for all fit specifications and detail finishes. Crafted with the highest level of manufacturing prowess and tested with the lowest tolerancestandards possible, Jacques Marie Mage products are designed to last a lifetime. All Jacques Marie Mage spectacles are handcrafted using organic materials, including Mazzucchelli cellulose acetate- a living plant-based material that breaths and absorbs moisture. Therefore, clean your frames regularly to maintain a deep glossy finish. Each model of our spectacles is produced in limited quantities; please treat your pair as a rarity that will one day become collectible.

PICTURED ENZO - HAVANA LIGHT AND DARK HAVANA TORTOISE ACETATE


JACQUESMARIEMAGE.COM


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