Identifying virtual assistants general va vs specialized va

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Identifying Virtual Assistants: General VA vs Specialized VA


Do you want to know which type of virtual assistant (VA) is perfect for your business? When thinking about hiring a VA, many business owners often fail to determine what they really need. On another hand, aspiring VAs often fail to determine where they perfectly fit. In any case, Identifying Virtual Assistants: General VA vs Specialized VA is important.


The General Virtual Assistant Every business has specific internal functions to maintain—all of which cover the daily tasks necessary to run the business. They include answering concerns from customers, bookkeeping, scheduling meetings, encoding data, and the like administrative tasks. Often you may find yourself overwhelmed with a lot of things to accomplish in so little time. You wonder how you can keep your business running, while making sure that you run it consistently according to the standards that you have set. This is when you need a general virtual assistant.

They can work alongside you in completing all important functions. General VAs serve behind the scenes, and work to ensure that everything is going well.


They can lessen your load when it comes to the following tasks:

Data entry Travel schedules

Meeting schedules

Company workflow

Flight bookings

Customer inquiries

Bookkeeping researching


The Specialized Virtual Assistant Many business owners are jaded with the idea of having a “Rockstar Assistant”. Often they think that life will be easier for them once they have a virtual assistant. However, it may not always be the case.

When you think about having a “Rockstar Assistant”, do you think about having someone skillful? But, what particular function do you need help in? If you’re having a hard time completing day-to-day tasks, general VAs can be perfect for you. But when it comes to distinct functions like web design or media management


 then you’re in need of specialized VAs. Among other tasks they can complete are: Hardware and software issues

SEO optimization

Website development

Blog writing

Graphic design

Social media management


These specialized virtual assistants are equipped with special knowledge and skills. Apparently, the tasks they fulfill aren’t easily completed by anyone. Many (if not all) of them have good background on those specific tasks, and may even have certifications. For this, they receive a higher compensation in contrast to general VAs.

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