Westside Provisions District News by Jamestown

Volume 5, Issue 1

In This Issue: • LIVE AT THE PLAZA...........1 • Destination Fashion..........1

Spring, 2012

LIVE AT THE PLAZA

Beginning Thursday, April 5, drop by the plaza at White Provision for fun, free live music by your favorite local and regional acts

• The Beef: Kids & Decor..........2 Art & Dining...........3

• (Fashion, con’t)...........4-5 • Faces of WSPD...............6 • Food & Wine Festival........6 • Dogs of White Provision...7 • Out of Pocket...............7 • Directory......................8 Atlanta folk-rock favorite JoyScout kick off LIVE AT THE PLAZA April 5, 5pm to 7pm.

Westside Provisions District Really Good Stuff

his Spring, check out WSPD’s new music series LIVE AT THE PLAZA. Featuring some of Atlanta’s best-loved local favorites and regional touring acts, LIVE AT THE PLAZA is free and open to the public every Thursday beginning April 5th from 5pm-7pm on the plaza in front of White Provision. For our complete 2012 lineup, visit westsidepd.com/calendar-2/live-at-the-plaza.

Destination Fashion

With the addition of Billy Reid, Calypso St. Barth, Free People and Lululemon Athletica, Westside Provisions District comes of age as a fashion destination

Calypso St. Barth is one of several new fashion merchants opening soon at WSPD

e’re excited to announce that several really good fashion merchants will be opening their doors at WSPD in the coming months. This spring and summer, Billy Reid, Calypso St. Barth, Free People and Lululemon Athletica join Anthropologie, G. Gilbert, Sid Mashburn and Ann Mashburn to provide exciting new fashion choices on Atlanta’s Westside. “WSPD is home

to Atlanta’s trailblazers, explorers, pioneers, groundbreakers, the avantgarde, and the believers,” says photographer Sarah Dorio, “Their retail and dining rivals anywhere else in the country.” Read more about WSPD’s emergence as a fashion destination, and check out what our fashion merchants are featuring this spring in our feature story on pages 4-5.

The Sea In Spring Nautical-inspired apparel and accessories are all the rage this spring in kidswear

inafores and sailor suits have been hallmarks of kid’s fashion since the Victorian era; Navy drill dresses for girls and smart sailor suits for boys never go out of style. This spring, Seed Factory owner Rachel Baba says the nautical look is all the rage once again. For girls, Rachel recommends pairing a navy-striped cotton Petit Bateau dress with adorable slippers from Livie & Luca. For boys, she gives the nautical look a nod with this Wonderboy mod circle short-sleeve paired with sturdy cotton Petit Bateau shorts in navy. In addition to apparel, Seed Factory also offers books, toys, games, and a full line of infant gear. Visit them online at seedfactoryatlanta.com.

Jonathan Adler: Whimsy & Wonder Celebrating its first Atlanta anniversary this Spring, the Adler aesthetic has already won over Westside Provisions District

onathan Adler’s grand opening celebration was only one year ago, but already Westside Provisions District can hardly remember life without this quirky, modern high-style shop. Jonathan Adler’s career may have begun at the potter’s wheel, but today Adler is a full-fledged designer and author with three books and several highprofile collaborations, including Barbie and LACOSTE, to his name. The Jonathan Adler aesthetic is all about promoting positivity. His designs, such as this Union Jack bearskin rug, infuse classic décor with a delightful sense of fun and whimsy. And if you really want a laugh, follow their Facebook page, where their bevy of studio dogs make frequent, unwitting appearances. For more info, visit jonathanadler.com. 2

Dragonfly: Bubbly & Blowout Drink, eat and style: It’s what Westside Provisions District is all about

oin the crew at Dragonfly Salon for Blowouts & Bubbly, a once-a-month salon shindig that promises to be a blowout, quite literally. Guests will be treated to specialty cocktails and light finger foods while they get a top-of-the-line blowout by one of our ten senior stylists. There are 20 of these exclusive appointments available, and the cost is $10 per person if you book with a guest who is new to Dragonfly. The next blowout event will be Friday April 20th from 5:00pm to 8:00pm. Guests should RSVP to 404.815.6702 or by email to anna@dragonflythesalon.com.

YEAH! Green You already know YEAH! BURGER has the best burger options on the Westside. Here are a few more reasons to love them

n this farm-to-table day and age, it almost goes without saying that WSPD’s YEAH! BURGER uses only the finest organic and all-natural ingredients; but did you also know that they strive to be as carbon-neutral as possible? To achieve this, they use pasture-raised, grass-fed meats and local ingredients, and they also offset their energy and natural gas usage with local forest carbon sequestration credits. YEAH! BURGER restaurants are stocked with ENERGY STAR appliances, tankless water heaters, energy-efficient LED lights, water-efficient toilets, and tinted windows—all designed to shrink their carbon footprint. Find out more at yeahburger.com. 3

BILLY REID

Introducing the 100% cotton Patterson jacket with matching trousers from Bill Reid. billyreid.com.

Whatever Shall I Wear? 2012 fashions from Westside Provisions District

or years now, WSPD has been a hub for highstyle décor in Atlanta. Then, in 2010, when Anthropologie joined Westside pioneers G. Gilbert, Sid Mashburn, and Ann Mashburn, WSPD began to emerge as an important fashion destination as well. Now, with the addition of Free People, Calypso St. Barth, Billy Reid and Lululemon Athletica, WSPD solidifies its hold on haute culture. Each of our new clothiers brings their own special vibe to the district. Complementing carefully curated women’s clothiers G. Gilbert and Ann Mashburn, Free People supplies a confident, youthful energy, while Calypso St. Barth treats us to breezy, Caribbean-inspired textiles in rich colors. On the men’s side, Billy Reid lends an all-American, bourboninfused vibe to menswear that goes hand-inhand with Sid Mashburn’s laid-back, cuffed blue jean aesthetic. Meanwhile, Lululemon will offer technical yoga and athletic wear for both men and women. With WSPD’s generous depth and breadth of fashion options, intown Atlanta shoppers may never need to go to the mall again! Here’s just a taste of what our fashion merchants are bringing to the table in 2012. 4

G. GILBERT

Indulge in casual couture with handcrafted Italian boots & accessories fro G. Gilbert. ggilbertatl.com.

SID & ANN MASHBURN

FREE PEOPLE These Tavik solid Fonda boy-cut bikini swim bottoms are a Free People exclusive, pictured here in jade. freepeople.com.

his spring, Ann recommends short, sassy dresses like the Wiltshire Liberty shirtdress, pictured below with classic wedge espadrilles. Sid recommends pairing perennial favorites like Sid Mashburn spread collar dress shirts with Leviâ&#x20AC;&#x2122;s 501 jeans and day-glo Tretorn Nylite sneakers. In the past year, both Sid and Ann have launched online stores, so now you can enjoy Mashburn style, even if you canâ&#x20AC;&#x2122;t make it to the shop in person.

CALYPSO ST. BARTH Need a dress that moves with you? Try this fun sunset mini from Calypso St. Barth. calypsostbarth.com.

sidmashburn.com * ann.mashburn.com 5

Faces of Westside Provisions District Meet Betty and Billy Hulse, makers of Cobbie’s Sauce—a tangy, delectable culinary delight thats as yummy on seafood as it is on barbecue, and it also benefits the Shepherd Center!

ife was chugging merrily along for Betty and Billy Hulse, until Billy suffered a spinal cord injury. While he was recuperating at the Shepherd Spinal Center, his wife Betty whipped up a batch of her mother-in-law’s famous “Cobbie’s Sauce” recipe to give to Billy’s nurses and doctors. The gift, which she’d been making for years, was so well-received that Betty began to wonder if she might be able to turn an old family recipe into a way to give back to the staff at Shepherd Center, which had helped Billy regain his health and independence. Betty sought the advice of WSPD restaurateur Anne Quatrano, who agreed the sauce was delicious on anything from the heartiest of roasted meats to the most delicate seafood dishes. Packaged in a flask, you can now find Cobbie’s Sauce at Star Provisions and other local specialty markets. It will soon also be available in select Whole Foods and Dean & Deluca locations. Proceeds benefit the Shepherd Center. Learn more at cobbiessauce.com.

Atlanta Food & Wine Festival

Foodies rejoice! The Atlanta Food & Wine Festival returns this May for a second year. Whether you choose a single or multi day pass, a Connisseur experience, or an exclusive dinner, the South never tasted so good.

ay 10 – May 13, 2012, the Atlanta Food & Wine festival returns and promises to be better than ever. The weekend offers three distinct activities: • Learning experiences (cooking and cocktail classes, tasting seminars and panel discussions) • Tasting experiences (chef-curated Tasting Tents featuring themed culinary “trails,” including fried chicken, whole pig, lamb, seafood, and farm fresh) • Dinners and Events $180 will get you a day pass, entitling you to three learning experiences while $2,000 will buy you ultimate access. For more information and to purchase tickets, please visit atlfoodandwinefestival.com. 6

Pop-Up Madness

WSPD: To the Dogs!

Man-about-town George Krauth dishes on the fashions, flavors, designs, and décor he discovers as he travels the globe tracking trends in his capacity as Creative Manager for Jamestown Properties.

The neighborhood is going to the dogs—and that’s just the way we like it! Meet the dogs of White Provision Residences. To learn more about how you and your pooch could make WP your home, visit whiteprovision.com.

ell-dressed Southern gentlemen have always been fashionable, but Southern men’s fashion isn’t all straw boaters and seersucker suits anymore. Modern Southern fashion, as exemplified by clothiers like Billy Reid, Peter Nappi, Ledbury, and Sid Mashburn, has broken the bounds of regionalism and become part of a larger movement of vintage American style that is reflected in both fashion and home décor.

e’ve got your bone lovers, your chewers, your chasers, paper destroyers, inspectors of warm laundry, lazy window sleepers, toy couch maestros, back-leg ballet dancers, and even one pup who claims to be a “lover, not a gladiator.” Reading L-R from the top, meet: Figaro age 14, Leo, age 15, Terry, age 9, Frank, age 3, Dirk Diggler, 7, Kanye, age 4, Charlie, age 1, Stella, age 3.5, Tulip, 13 weeks, Atticus, age 4, and Oona, age 4.

Like good bourbon or vinyl records, Southern men’s fashion never quite goes out of style. Inspired by the relaxed pace of the South, modern Southern fashion has a cavalier attitude about rules. Southern men mix plaids. They roll the cuffs of their jeans (after all, one never knows when the urge to fish will strike), and they wear boots to formal affairs. For great tips on dressing, drinking, and even decorating like a proper Southern gentleman, check out Bearings Guide or Garden & Gun. I know I’ve had my eye on a pair of Bartolomeo boots by Peter Nappi ever since they showcased at Westside Provision District’s “Tinsel and Twine” pop-up shopping event this past Christmas. Peter Nappi at WSPD’s Tinsel and Twine event

westsidepd.com facebook.com/westsidepd twitter.com/wspd

FASHION I: Anthropologie 404.355.4889 anthropologie.com

D: Tanner Hill Gallery 404.580.4299 tannerhillgallery.com

E: Ann Mashburn 404.350.7132 annmashburn.com

HAIR & SPA D: Dragonfly The Salon 404.815.6702 dragonflythesalon.com

D. Billy Reid coming soon! billyreid.com D. Calypso St. Barth coming soon! calypsostbarth.com D. Free People 404.817.8355 freepeople.com E. G. Gilbert 404.355.3713 ggilbertatl.com B: LuLuLemon coming soon! lululemon.com E. Sid Mashburn 404.350.7135 sidmashburn.com GALLERY A. Astolfi Art 404.307.0215 astolfiart.com A. Poem88 404.735.1000 Poem88.net

D: Spa Sentio 404.733.1820 spasentio.com HOME INTERIORS I. Anthropologie (see fashion) I. Bungalow 404.351.9120 bungalowclassic.com D. Environment 404.815.1488 environmentfurniture.com A. FLOR 404.685.1601 flor.com F. Jonathan Adler 404.367.0414 jonathanadler.com D. Knoll 404.522.1835 knoll.com I. Kolo Collection (404.355.1717 kolocollection.com

Lewis & Sheron 404.351.4833 lsfabrics.com

E. JCT Kitchen & Bar 404.355.2252 jctkitchen.com

G. Owen Lawrence 404.869.7360 owenlawrence.com

D. Ormsby’s 404.968.2033 ormsbysatlanta.com

I. Peridot West 404.350-0330 simplyperidot.com

G. Taqueria del Sol 404.352.5811 taqueriadelsol.com

I. Switch Modern 404.605.0196 switchmodern.com D. R HUGHES Showroom

404.277.8908 r-hughes.com D. Room & Board 404.682.5900 roomandboard.com

A. West Egg Café 404.872.3973 westeggcafe.com

OFFICE B. Encore 678.973.2021 encore-re.com D. Fried & Bonder 404.963.9443 friedbonder.com

A. Yoforia 404.249.6700 yoforia.com

D. GACC 404.586.6800 gaccsouth.com

RESTAURANT D. Abattoir 404.892.3335 starprovisions.com E. Bacchanalia Star Provisions Quinones 404.365.0410 starprovisions.com

B. Perrine’s Wine Shop Wine & gifts 404.254.5077 perrineswine.com

D. Seed Factory 404.355.2043 seedfactoryatlanta.com

B. Yeah! Burger 404. 496.4393 yeahburger.com

SPECIALTY D. CORE Westside Pilates & Gyrotonic® 404.815.7117 www.coreatl.com

H. Figo Pasta 404.351.3700 figopasta.com

E. The Local Farmstand Local, organic produce 404.423.8639 starprovisions.com

D. Simply Put Cards, stationary & gifts 404.881.8660 simplyputbyashleywoodman.com

D. MeadWestvaco 404.897.7103 meadwestvaco.com D. Westbridge Partners 404.815-.455 westbridgepartners.net