Making the most of gluten-free

as consumers stayed with the healthier choices they made before the pandemic.

We are proud to have been an early innovator in the gluten-free market with our clean label factory. While the outlook is buoyant, we are seeing a huge swing behind the scenes in the supply that we are delivering to pizza restaurants, chains and wholesale manufacturers. The demand is there – we only have to look at the success of Coeliac Awareness Week 2023 [8-14 May].

WHAT DO THE FIGURES SHOW?

The data says that while retail sales of gluten-free pizza and pasta flattened in 2021, they bounced back very fast

At Eurostar Commodities, we are seeing 85% growth year-on-year for the gluten-free flour (pizza flour, plain and self-raising), while gluten-free pasta is growing at a rate of 60% year-on-year.

Independent pizzerias and larger chains are both putting gluten-free pizza on their menus. This may be easier for larger chains, as they use a central kitchen model to prepack bases, then have the space for a dedicated glutenfree station. For independents, it is more difficult to effectively manage, ensuring the elimination of cross-contamination.

WHAT PIZZA TYPE IS BEST SUITED FOR GLUTEN FREE?

With our gluten-free flours, you can make