Global Mobile Ad Spending Market 2016-2020
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Global Mobile Ad Spending Market 2016-2020 
The analysts forecast global mobile Ad spending market to grow at a CAGR of 14.6% during the period 20162020.
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The report covers the present scenario and the growth prospects of global mobile Ad spending market for 2016-2020. To calculate the market size, the report considers the expenditure on mobile advertisement. Mobile advertising refers to hosting advertisements on mobile devices primarily including smartphones and tablets. The growing adoption of these devices along with rising penetration of the Internet is aiding the demand for mobile ads globally. Search ads, display ads, and SMS advertising are the prominent mobile marketing strategies that are used by most businesses. The retail industry, financial service providers, and pharmaceutical businesses are the leading adopters of mobile marketing.
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Global Mobile Ad Spending Market 2016-2020
The report, Global Mobile Ad Spending Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
The market is divided into the following segments based on geography:
Americas
APAC
EMEA
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Global Mobile Ad Spending Market 2016-2020
Rapid growth in social media will be a key driver for market growth. The average time spent on smartphones and tablets is approximately three hours in developed countries. An estimated 85% of this time devoted to mobile devices is on social media apps, and this number is rising in many developing countries. Pages of individuals or organizations can be advertised on a larger scale on social media, which increases the popularity of the brand. Social media users share posts and updates hosted on brand pages on their network, which further increases brand acquaintance. Regular updates on social media help to acquire new customers and increases familiarity among existing customers.
The following companies are the key players in the global mobile Ad spending market: AdMob, Chartboost, Flurry, InMobi, Millennial Media, and MoPub. Other Prominent Vendors in the market are: AppNexus, Byyd, Convertro, Criteo, Fiksu, iAd, Kiip, Matomy Media, Mobile Network, MobPartner, Tapjoy, PubMatic, RevMob Mobile Ad Network, and RockYou.
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Global Mobile Ad Spending Market 2016-2020 Key questions answered in this report
What will the market size be in 2019 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?
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