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Reflections on 1987 and the 35th Anniversary! By Jerry Beck (someone who was there!)
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nimation Magazine made its debut just as a second generation of classic cartoons began — we just didn’t know it then. There is a great debate among us old timers as to when exactly the ‘90s renaissance started, but one thing we agree on is that it began in the mid-late 1980s. Did The Secret of NIMH (1982) light the fuse and An American Tale
(1987) cause the boom? Was it Roger Rabbit (1988) or The Little Mermaid (1989) that truly forecast the box-office blockbusters to come? Did Pee-Wee’s Playhouse (1986) or Mighty Mouse: The New Adventures (1987) inspire creator-driven cable TV series — and clear the way for The Simpsons (1989) in prime time? Something was in the air — and on our ra-
dar screens — in 1987 when this publication was conceived and first went on sale. The pioneers of our art form were passing on or slowly retiring, and a new generation was stepping up to take over and expand the field. The younger generation had the talent and imagination to take animation to new places, with new technologies emerging to change things be-
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