_Jessica Lin
_Designer
_ Live the Colors you live in.
_Designer
be reproduced without express permission from Jessica Lin.
_Š 2013 All rights reserved. No part of this publication can
_Jessica Lin
_Live the colors you live in.
_ Without you, these colors wouldn’t exist.
in me since the very beginning, this book would not exist.
I have started and the best sister in the world who has been believing
who have been supporting me to come to this school and finishing what
I want to dedicate this book to my family. Without my awesome parents
_LOVE THE COLORS OF
_Live the colors you live in.
the world even more colorful then how it is.
positivity. She is going to share the story to the whole workd and make
A symbol of a scoliosis girl turns her pain into creativity and
myself, how I veiw the world, and how the world influence me.
A symbol tells lots of stories, as this one tells the story about
_THE SYMBOL
2013 Spring
_DATE OF BIRTH
Typohraphy 4
_NAME
Designer
_Occipation
_Designer
_ you love.
_Jessica Lin
_00
_ Live the colors you love.
colorful this world actually is.
one day, someone will actually be influence by my story and realize how
the world, and encourage them to live their lives with colors. Hoping
By using colors and patterns, I want to send out the positive energy to
go, Also to appreciate everything that has been happening in my life.
half years, I told myself to hold on this dream tight and never let
University, and became a graphic design student.For the pass three and
graduated from highschool, I had the fortune to enter Academy of Art
that are around me, which eventually leads me to graphic design. After
experience opened the door for me to explore more about the colors
a dream and facing the world of black and white for along period. This
in my spine. In such young age, Ihave tasted the bitterness of losing
agnolized scoliosis at the age of seventeen and had to put 22 screws
Had been dancing with the colors I live in since I was five till I was
_LOVE THE COLORS OF
_06
_05
_04
_03
_02
_01
_Designer
_Ice Cream with 31 Flavors.
_A Book of Happy Socks.
_Cuckoo the bird.
_Consumer Value Store.
_Becoming a Foody.
_Mapping in the Forest.
_Jessica Lin
_11
_10
_09
_08
_07
Rider’s Power.
Music for the hipsters.
_Beers from the Tropical Island.
_Frozen Immortality.
_Chocolate and love letter.
_Live the colors you live in.
_ Table of Colors.
2013 Spring
_SEMESTER
Typohraphy 4
_COURSE
Typography Conference
_PROJECT
Ariel Grey
_INSTRUCTOR
_Designer
_Live the colors you live in.
_ Forest.
_Jessica Lin
_01
in the Forest.
_ Mapping
Poster
Event schedule booklet
Main book
_Deliverables
typefaces to highlight the natural quality of the whole conference.
using a more organic typeface, which is Baskerville, as headline
on nature, hand-drawn theme is applied into the spreads, as well as
be applied to the problem they are facing.As the conference is focusing
set a reminder of using natural resources to find a solution that can
from nature.By inviting the audience into the forest, the conference
finding answers and methods in the forest to f ind the design solution
Designing an experimental typography c onference based on the concept of
_LOVE THE COLORS OF
_Live the colors you live in.
Produced
www.fontsho
1 Produce (888) 333-6
www.fonts
_Jessica Lin
_Designer
1 (888) 333
d by Font Shop
24.95 36.60
36.60 48.28
48.28 60.77
60.77 72.54
72.54 84.23
84.23 96.14
96.14 108.73
108.73 120.95
120.95 132.86
132.86
144.57
_Mapping in the Forest.
144.57
promotion book for type conference “MARK.�
op.com
6687 ed by Font Shop
shop.com
_01
3-6687
_Jessica Lin
_Designer
_Live the colors you live in.
_01
_Mapping in the Forest.
_Jessica Lin
_Designer
_Live the colors you live in.
1630
1400 144 400 00
1550
1300 00 1630 1630
1550 5
_01
_Mapping in the Forest.
_Jessica Lin
_Designer
_Live the colors you live in.
_01
_Mapping in the Forest.
_Jessica Lin
_Designer
_Live the colors you live in.
_01
_Mapping in the Forest.
_Jessica Lin
_Designer
_Live the colors you live in.
_01
_Mapping in the Forest.
_Jessica Lin
_Designer
_Live the colors you live in.
_01
_Mapping in the Forest.
_Jessica Lin
_Designer
_Live the colors you live in.
materials such as cellulose or carbohydrate.
relatively slow to decompose compared with other organic
woody component of a forest contains lignin, which is
systems and as partially decomposed plant detritus. The
Much of this biomass occurs below ground in the root
unit area is high compared to other vegetation communities.
home to many animal and plant species, and biomass per
and arid montane coniferous forests). Forests are often
forests), or relatively few species over large areas (e.g., taiga
small area (as in tropical rain and temperate deciduous
Forests sometimes contain many tree species only within a
montane, or needleleaf forests), although exceptions exist.
species-rich than those dominated by gymnosperms (conifer,
dominated by angiosperms (broadleaf forests) are more
53° N and 67° N have boreal forest. As a general rule, forests
covered in tropical rainforest, and the latitudes between
The latitudes 10 ° north and south of the Equator are mostly
environment has been altered by human activity.
fire frequency or other disturbance is too high, or where the
growth, at altitudes up to the tree line, except where natural
Forests can be found in all regions capable of sustaining tree
ENTER
THE
2013
48.28
36.60
EXIT
24.95
_01
_Mapping in the Forest.
CONTACT
LOCATION
Eike König (Hort)
Travis Kochel
Erik Kessels (KesselsKramer)
Geoff Kaplan
Meena Kadri
Monique Jenkinson
Jan Jancourt
Mike Jakab
Jens Gehlhaar
Ivo Gabrowitsch
Kelli Nigel French
James Edmondson
Keetra Dean Dixon
SPEAKERS
+14157930670
www.typotalks.com
Alaska
Tongass National Forest
Stephen Coles
Matthew Butterick
Mandy Brown
Peter Bil’ ak
Tonia Bartz
Marian Bantjes
Ludovic Balland
Jessi Arrington
Kelli Anderson
05.18 05.19 05.20
132.86
96.14
84.23
60.77
2012 Fall
_SEMESTER
Package Design 2
_COURSE
Lucca Deli Rebranding
_PROJECT
Thomas McNulty
_INSTRUCTOR
_Designer
_Live the colors you live in.
_ a Foody.
_Jessica Lin
_02
a Foody.
_ Becoming
Olive oil
Spices
Sardines can
Pasta sauce
Cheese
_Deliverables
to understand different categories of the products.
reason of opening customers' appetite as well as helping the customer
family oriented. As it is a brand of food, colors are chosen for the
By using the hand-written style, the brand becomes more personal and
bring in a better presentation to the brand.
LUCCA. Based on the concept of hand-done, l ow cost, friendly quality to
Redesigning the package design for a S an Francisco based delicatessen
_LOVE THE COLORS OF
_Jessica Lin
_Designer
_Live the colors you live in.
_02
_Becoming a Foody.
_Jessica Lin
_Designer
_Live the colors you live in.
_02
_Becoming a Foody.
_Jessica Lin
_Designer
_Live the colors you live in.
_02
_Becoming a Foody.
_Jessica Lin
_Designer
_Live the colors you live in.
_02
_Becoming a Foody.
_Jessica Lin
_Designer
_Live the colors you live in.
_02
_Becoming a Foody.
_Jessica Lin
_Designer
_Live the colors you live in.
_02
_Becoming a Foody.
_Jessica Lin
_Designer
_Live the colors you live in.
_02
_Becoming a Foody.
_Jessica Lin
_Designer
_Live the colors you live in.
_02
_Becoming a Foody.
2013 Spring
_SEMESTER
Identity 2
_COURSE
CVS Rebranding
_PROJECT
Thomas McNulty
_INSTRUCTOR
_Designer
_Live the colors you live in.
_ Store.
_Jessica Lin
_03
Value Store.
_ Consumer
Applications
Stationery system
product line icons
Identity
_Deliverables
convenient shopping environment
the differences between product lines and to create a more simple and
design in a symple and bold style to allow the customers to recognize
Considering differenciate the categories using 4 colors. Icons were
system, as well as the applications.
the icon design for different product lines, redesigning the stationery
Rebranding the retail store CVS (Consumer Value Store), as considering
_LOVE THE COLORS OF
_Live the colors you live in.
PHARMACY
CVS PHARMACY
CVS
CVS
CVS PHARMACY
CVS
CVS
CVS
CVS
CVS
CVS
PHARMACY
_Jessica Lin
_Designer
CVS
PHARMACY
PHARMACY
CVS Pharmacy CVS
Pharmacy
CVS
CVS Pharmacy
CVS Pharmacy
CVS
_03
_Consumer Value Store.
_Jessica Lin
_Designer
_Live the colors you live in.
_03
_Consumer Value Store.
_Jessica Lin
_Designer
_Live the colors you live in.
COLOR NEGATIVE 35 MM FILM / 36 EXP
1048899 MAY 18th, 2013
800
BODY LOTION
_03
_Consumer Value Store.
FACE CREAM
CVS
HYDROCODONE Take 1-2 tablets by Mouth every 4-6 hours when needed for pain.
1048899 Qty
_Jessica Lin
_Designer
_Live the colors you live in.
10
VITAMIN D Take 1-2 tablets by Mouth every 4-6 hours when needed for pain.
1048899 Qty
_03
_Consumer Value Store.
10
_Jessica Lin
_Designer
CLINIC
GROCERY
SKINCARE
FILM
_03
_Consumer Value Store.
Reuben Ben-Yehuda Business Development PLUS 972 Design and Marketing Solutions 501 Fifth Avenue, Suite 1203 New York, NY 10017
December 15, 2011
Dear Mr. Ben-Yehuda: I would like to inquire about becoming an intern at your design firm. PLUS 972 is a company full of passion and hospitality when servicing clients and has a very impressive body of work from branding, and print, to advertising. The PRIME ESSENTIALS project especially inspires my own passion and desire to contribute print and graphic design to your process. I also believe that listening to others is wha makes a product successful. I have admired your spirit and the passion apparent in
_Live the colors you live in.
your work and would like to be part of this design process. I am currently a student at the Academy of Art University, pursuing a Bachelor of Fine Art in Graphic Design. I believe we will be a match because one of the designing styles I am good at is very similar to one of your project The PRIME ESSENTIALS, and also I believe I can add a new trend of creativity and perspective to your designs. I have excelled in materials and comping techniques, and having design professionals as classroom instructors has given me a better understanding of the needs of the professional design world. I appreciate your time in reading this letter and reviewing my portfolio. I am looking forward to meet with you for an interview, and also to our next conversation.
Sincerely,
Jessica Lin
_Designer
Enclosure
JESSICA LIN Manager www.cvs.com
One CVS Drive, Woonsocket, RI 02895
customercare@cvs.com
1-866-389-2727
www.cvs.com
On
_Jessica Lin
customercare@cvs.com
Reuben Ben-Yehuda Business Development PLUS 972 Design and Marketing Solutions 501 Fifth Avenue, Suite 1203 New York, NY 10017
One CVS Drive, Woonsocket, RI 02895
customercare@cvs.com
Reuben Ben-Yehuda Business Development PLUS 972 Design and Marketing Solutions 501 Fifth Avenue, Suite 1203 New York, NY 10017
www.cvs.com
One CVS Drive, Woonsocket, RI 02895
_Consumer Value Store.
www.cvs.com
customercare@cvs.com
ne CVS Drive, Woonsocket, RI 02895
_03
1-866-389-2727
2012 Fall
_SEMESTER
Package Design 2
_COURSE
_Live the colors you live in.
Urban Outfitters Handmade Birdhouse
_PROJECT
Thomas McNulty
_INSTRUCTOR
_Designer
_ Bird.
_Jessica Lin
_04
the Bird.
_ Cuckoo
Hanging label
Handmade birdhouse
_Deliverables
eco-friendly has once again been highlighted.
everything that has been used are reused and recyclable, the concept of
Using recycled cork boards and old gameboards as the main materials. As
and see it as a part of their lifestyle.
Outfitters, but also cautious about the environment while shopping,
not only appreciate the design and fashion out of products from Urban
contemporary, as well as urban-minded. By doing that, customers can
Creating a birdhouse that is designed under the concept of recycling,
_LOVE THE COLORS OF
_Jessica Lin
_Designer
_Live the colors you live in.
10.5”
11.5”
3”
_04
_Cuckoo the bird.
_Jessica Lin
_Designer
_Live the colors you live in.
_04
_Cuckoo the bird.
_Jessica Lin
_Designer
_Live the colors you live in.
_04
_Cuckoo the bird.
2013 Spring
_SEMESTER
Digital Media 2
_COURSE
Happy Socks Promotion
_PROJECT
Eszter Clark
_INSTRUCTOR
_Designer
_Live the colors you live in.
_ Socks.
_Jessica Lin
_05
_ A Book of Happy Socks.
poster set
Website
Promotional booklet
_Deliverables
to the customers and to reach the most important goal of this brand.
purpose of this promotional piece would be sending out the same image
and the socks together. As the brand itself is fun yet simple, the
and the brand itself. As well as the use of colors to pull the print
the bold and geometric look and feel to match the style of the products
that is used in the piece would be Swedish. The style is focusing on
Designing a new promotional piece for H appy Socks. The main language
_LOVE THE COLORS OF
_Jessica Lin
_Designer
_Live the colors you live in.
_05
_A Book of Happy Socks.
_Jessica Lin
_Designer
_Live the colors you live in.
_05
_A Book of Happy Socks.
_Jessica Lin
_05
_Jessica Lin
_Designer
_Live the colors you live in.
_05
_A Book of Happy Socks.
_Jessica Lin
_Designer
_05
_A Book of Happy Socks.
_Jessica Lin
_Designer
_Live the colors you live in.
_05
_A Book of Happy Socks.
_Jessica Lin
_Designer
_05
_A Book of Happy Socks.
FFür unsere Socken verwenden wir nur gekmmte Baumwolle von höchster Qualität und die allerbesten Stoffe. Unser Zulieferer liefert besonders kräftige und weiche gekmmte Baumwolle, die unsere Socken lnger halten lassen. Zus tzlich verhindern verstrkte Zehen und Hacken eine schnelle Abnutzung . Das macht die Socken und auch Sie Happy.
_Jessica Lin
_Designer
_Live the colors you live in.
WWW.HAPPYSOCKS.COM
T // 800.214.0620
E // online@happysocks.com
FFür unsere Socken verwenden wir nur gekmmte Baumwolle von höchster Qualität und die allerbesten Stoffe. Unser Zulieferer liefert besonders kräftige und weiche gekmmte Baumwolle, die unsere Socken lnger halten lassen. Zus tzlich verhindern verstrkte Zehen und Hacken eine schnelle Abnutzung . Das macht die Socken und auch Sie Happy. WWW.HAPPYSOCKS.COM
T // 800.214.0620
E // online@happysocks.com
_05
_A Book of Happy Socks.
_Jessica Lin
_Designer
_Live the colors you live in.
_05
T // 800.214.0620
_A Book of Happy Socks.
WWW.HAPPYSOCKS.COM
E // online@happysocks.com
FFür unsere Socken verwenden wir nur gekmmte Baumwolle von höchster Qualitt und die allerbesten Stoffe. Unser Zulieferer liefert besonders kräftige und weiche gekmmte Baumwolle, die unsere Socken lnger halten lassen. Zus tzlich verhindern verstrkte Zehen und Hacken eine schnelle Abnutzung . Das macht die Socken und auch Sie Happy.
2012 Summer
_SEMESTER
Identity 1
_COURSE
Baskin Robbins Rebranding
_PROJECT
Darrell Hayden
_INSTRUCTOR
_Designer
_Live the colors you live in.
_ Socks.
_Jessica Lin
of Baskin Robins.
_06
_ Ice Cream with 31 Flavors.
poster set
Website
Promotional booklet
_Deliverables
memorible and highlight the incredible idea behind the number 31.
The purpose of rebranding Baskin Robbins is to make this brand more
handlettering as well as handrawing of the symbol within.
the literal image of an ice cream cone, the new identity is designed by
Combining the idea of the number 31, as a symbol of days of a month and
based on the original 31 flavors of
including identity, graphic standard manual, a nd applications. Concept
Rebranding for the ice cream firm B askin Robbins. Delieverables
_LOVE THE COLORS OF
_Jessica Lin
_Designer
_Live the colors you live in.
_06
_Ice Cream with 31 Flavors.
_Jessica Lin
_Designer
_Live the colors you live in.
_06
_Ice Cream with 31 Flavors.
_Jessica Lin
_Designer
_Live the colors you live in.
_06
_Ice Cream with 31 Flavors.
_Jessica Lin
_Designer
_Live the colors you live in.
_06
_Ice Cream with 31 Flavors.
_Jessica Lin
_Designer
_Live the colors you live in.
_06
_Ice Cream with 31 Flavors.
Baskin Robbins
Baskin Robbins
Find a Shop About Us
The Scoop Gift Cards
Android phone case
_Live the colors you live in.
Mobile app
shopping bag
_Jessica Lin
_Designer
Billboard
Ice cream scoop retail packaging Ice cream scoop container
Cap
Ruler & eraser
_Ice Cream with 31 Flavors.
Pen (blue, black, red)
Cold Drink to go cup Hot Drink to go cup
_06
File folder
_Jessica Lin
_Designer
_Live the colors you live in.
_06
_Ice Cream with 31 Flavors.
2012 Spring
_SEMESTER
Package Design 1
_COURSE
Chocolate Rebranding
_PROJECT
Christine George
_INSTRUCTOR
_Designer
_Live the colors you live in.
_ letter.
_Jessica Lin
_07
and love letter.
_ Chocolate
3-flavor chocolate jars
3-flavor chocolate bars
POP shipping boxes
_Deliverables
when buying these amazing chocolates.
brand to the customers easier so that they can feel the special moment
The purpose of the rebranding is to send oout the story behind the
package is designed into a mailling envolope form.
this idea, the wrapping paper is designed into a letter form, as the
letters, each chocolate product is the love letter itself. To continue
Basing on the orginal concept of receiving chocolates as receiving love
flavors of dark, milk, and white chocolate.
Redesigning the package of the chocolate brand Chocolove. Including the
_LOVE THE COLORS OF
_Jessica Lin
_Designer
_Live the colors you live in.
_07
_Chocolate and love letter.
_Jessica Lin
_Designer
_Live the colors you live in.
55% Cocoa Content
Amont/ serving
Nutrition Facts 1/3
bar (30g) Serv. Size Serving 3 159 Carlories are Fat Cal. 101 Values (DV)
11g Total Fat Sat. Fat 5g 0g Trans Fat Cholest. 0mg
*Percent Daily e diet. 2,000 calori based on a
TE (COCO LIQUAR, ) DARK CHOCOLA N, VANILLA INGREDIENTS: BUTTER, SOY LECITHI OIL. SUGAR, COCOA ORANGE PEEL, ORANGE NUTS FREEZE DRIED TRACES OF MILK AND MAY CONTAIN
Sodium 123mg
%DV*
Amont/ s
17%
Total
26% 0%
Fiber
Suga
Prote
5%
0% . . Vitamin C Vitamin A 0%
P.O. BOX 18357, CHOCOLOVE REE 1.888.CHOCO CALL TOLL-F E.COM WWW.CHOCOLOV
Orange Peel in Dark Chocolate
_07
_Chocolate and love letter.
, Co Made in Boulder chocolate. with Belgain
Orange Peel in Dark Chocolate
ng
db. 12g
Orange Peel in Dark Chocolate
55% Cocoa Content %DV*
4%
INGREDIENTS: DARK CHOCOLATE (COCO LIQUAR, SUGAR, COCOA BUTTER, SOY LECITHIN, VANILLA) FREEZE DRIED ORANGE PEEL, ORANGE OIL. MAY CONTAIN TRACES OF MILK AND NUTS
CHOCOLOVE P.O. BOX 18357, BOULDER, CO 80308 CALL TOLL-FREE 1.888.CHOCOLOVE WWW.CHOCOLOVE.COM
Nutrition Facts
12%
Serv. Size 1/3 bar (30g) Serving 3 Carlories 159 Fat Cal. 101
1g
g
m 1% . Iron 7%
*Percent Daily Values (DV) are based on a 2,000 calorie diet.
Made in Boulder, Co with Belgain chocolate.
Orange Peel in Dark Chocolate
_Jessica Lin
_Designer
_Live the colors you live in.
Orange Peel in Dark Chocolate
Amont/ serving
%DV*
Amont/ serving
Total Fat 11g
17%
Total Cardb. 12g
Sat. Fat 5g
26%
Fiber 3g
Cholest. 0mg
0%
Protein 2g
Sodium 123mg
5%
Trans Fat 0g
%DV*
4%
INGREDIENTS: DARK CHOCOLATE (COCO LIQUAR, SUGAR, COCOA BUTTER, SOY LECITHIN, VANILLA) FREEZE DRIED ORANGE PEEL, ORANGE OIL. MAY CONTAIN TRACES OF MILK AND NUTS
CHOCOLOVE P.O. BOX 18357, BOULDER, CO 80308 CALL TOLL-FREE 1.888.CHOCOLOVE WWW.CHOCOLOVE.COM
12%
Sugars 11g
Vitamin A 0% . Vitamin C 0% . Calcium 1% . Iron 7%
Made in Boulder, Co with Belgain chocolate.
Coffee Crunch in Dark Chocolate
ite Chocolate
Coffee Crunch in Dark Chocolate
Toffee and A
55% Cocoa Content Nutrition Facts
Serv. Size 1/3 bar (30g) Serving 3 Carlories 159 Fat Cal. 101
*Percent Daily Values (DV) are based on a 2,000 calorie diet.
Amont/ serving
%DV*
Amont/ serving
Total Fat 11g
17%
Total Cardb. 12g
Sat. Fat 5g
26%
Fiber 3g
Cholest. 0mg
0%
Protein 2g
Sodium 123mg
5%
Trans Fat 0g
%DV*
4%
INGREDIENTS: SUGAR, COCOA BUTTER, SOY LECITHIN, VANILLA ALMONDS, SEA SALT. MAY CONTAIN TRACES OF MILK AND NUTS
CHOCOLOVE P.O. BOX 18357, BOULDER, CO 80308 CALL TOLL-FREE 1.888.CHOCOLOVE WWW.CHOCOLOVE.COM
12%
Sugars 11g
Vitamin A 0% . Vitamin C 0% . Calcium 1% . Iron 7%
Made in Boulder, Co with Belgain chocolate.
Toffee and A
Coffee Crunch in Dark Chocolate
Toffee and A
_07
_Chocolate and love letter.
Coffee Crunch in Dark Chocolate
_Jessica Lin
_Designer
_Live the colors you live in.
_07
_Chocolate and love letter.
_Jessica Lin
_Designer
_Live the colors you live in.
_07
_Chocolate and love letter.
2012 Fall
_SEMESTER
Typography 3
_COURSE
French Paper Promotion
_PROJECT
Ariel Grey
_INSTRUCTOR
_Designer
_Live the colors you live in.
_ Immortality.
_Jessica Lin
_08
Immortality.
_ Frozen
Swatch card set
Poster
Main book
_Deliverables
the audience a better understanding of them both.
The combination of the concept and the productline itself would gave
of the generation of the technique. Also the history of the future.
The concept of Cryonic is to let the audience have a better knowledge
cool colors, the results of the color usage would also be shown.
this paperline would be highlighted. As putting in tints of bright and
of Cryonic technique. By using this concept, the pure white quality of
French Paper promotion for Smart W hite paperline based on the concept
_LOVE THE COLORS OF
_Jessica Lin
_Designer _Live the colors you live in.
_08
_Frozen Immortality.
_Jessica Lin
_Designer _Live the colors you live in.
HF
SBH HI
H AsH HBr HCI PH
_08
NH
H
_Frozen Immortality.
H
_Jessica Lin
_Designer _Live the colors you live in.
_08
_Frozen Immortality.
_Jessica Lin
_Designer _Live the colors you live in.
_08
_Frozen Immortality.
_Jessica Lin
_Designer _Live the colors you live in.
_08
_Frozen Immortality.
_Jessica Lin
_Designer _Live the colors you live in.
_08
_Frozen Immortality.
_Jessica Lin
spinal
personal identity. (For instance,
repository of memory and
brain's role as the primary
by the
Neuropreservation is motivated
_Live the colors you live in.
These considerations,
preservation process.
NH
so badly damaged by the
body because tissues are
new
body and regenerating a
discarding the original
patients even involve
scenarios for whole body
Some suggested revival
of a new body around a repaired brain.
growth
generalized tissue regeneration, including
capable of
technology capable of it must by its nature bepersonal identity.)
is so difficult and complex that any futureand amputees retain their
reversing any type of cryonic preservationtransplant patients,
It is also motivated by the belief thatcord injury victims, organ
_Designer
H
HF
H
HCI PH
many cryonicists to choose neuropreservation.
the specific focus on brain preservation quality, have motivated
_Frozen Immortality.
considerations,
process. These
the preservation
badly damaged by
77.15
HBr
tissues are so
AsH
along with lower costs, easier transportation in emergencies, and
HI
body because
SBH
new
and regenerating a
the original body
involve discarding
including growth Some suggested of a new body revival scenarios around a repaired for whole body brain. patients even
regeneration,
generalized tissue
capable of
by its nature be
capable of it must
future technology
complex that any
so difficult and
preservation is
type of cryonicpersonal identity.)
reversing anyand amputees retain their
by the belief thattransplant patients,
It is also motivatedcord injury victims, organ
instance, spinal
personal identity. (For
repository of memory and
brain's role as the primary
motivated by the
Neuropreservation is
cryonicists to choose neuropreservation.
preservation quality, have motivated many
H
_08
along with lower costs, easier transportation
in emergencies, and the specific focus on brain
H
2013 Spring
_SEMESTER
Pacakge Design 3
_COURSE
Beer Rebranding
_PROJECT
Thomas McNulty
_INSTRUCTOR
_Designer
_Live the colors you live in.
_ Island.
_Jessica Lin
_09
_ Beers from the Tropical Island.
Three beer cans
Six beer bottles
_Deliverables
product line, the colorful side of Taiwan is also shown to the world.
culture. And by focusing on the three flavors of Taiwan beer's new
Using the style of traditional paper cutting to show part of Taiwanese
the brand of the Taiwan beer.
beauty of Taiwanese culture as well as promoting the characteristic of
bringing in new tastes and refreshing look to it. Meanwhile showing the
Designing a whole new package for Taiwan's most important beer and
_LOVE THE COLORS OF
_Jessica Lin
_Designer _Live the colors you live in.
_09
_Beers from the Tropical Island.
_Jessica Lin
_Designer _Live the colors you live in.
_09
_Beers from the Tropical Island.
_Jessica Lin
_Designer _Live the colors you live in.
_09
_Beers from the Tropical Island.
_Jessica Lin
_Designer _Live the colors you live in.
_09
_Beers from the Tropical Island.
2012 Fall
_SEMESTER
Digital Media 1
_COURSE
Musica Festival Promotion
_PROJECT
Troy Alders
_INSTRUCTOR
_Designer
_Live the colors you live in.
_ hipsters.
_Jessica Lin
_10
for the hipsters.
_ Music
Tickets
Ipad application
Website
Poster
_Deliverables
the music and the bands will be creating.
capture the rhythm of the music and show the audience the atmosphere
Different from many print works, the roughness of the project is to
typeface was chosen to match the organic look and feel.
hand-craft and organic, the main graphic was created by hand, and the
Since the style of Indie music is always bond to the lifestyle of
Deliverables include poster, tickets, website, and ipad application.
combining the look and feel of crafty and the rhythm of the music.
Promoting and designing for Next Project indie music festival by
_LOVE THE COLORS OF
is related to non living things like air, water and minerals like gold, silver, copper and iron. Endangered species are the population of organisms which are at risk of becoming extinct. Extinct or extinction is defined as the end of an organism or a group of species. The extinction consists when the last existing member of a species dies. Nowadays many countries have laws for the protection of the endangered species. An example of a species that has received a legal protection
_Jessica Lin
_Designer
from risk of extinction are Pandas.
_10
PRO− JECT
_Jessica Lin
_Designer _Live the colors you live in.
_10
Music for the hipsters.
_Jessica Lin
_Designer _Live the colors you live in.
_10
Music for the hipsters.
_Jessica Lin
_Designer _Live the colors you live in.
_10
Music for the hipsters.
2013 Spring
_SEMESTER
Package Design 3
_COURSE
Powertools Packaging
_PROJECT
Thomas McNulty
_INSTRUCTOR
_Designer
_Live the colors you live in.
_ Power.
_Jessica Lin
_11
Power.
_ Rider’s
power tool items
5 boxes for 5
_Deliverables
wider range of target audience would be included.
goes to the beauty the products have shown as well. By doing that, a
Instead of showing the wild side of the brand, the design direction
an extraordinary experience with this new line.
model families, and also show the loyalty to the customer to bring them
also show the unique style design including the look and feel of the
Designing a new line for Harley-Davidson focusing on power tools that
_LOVE THE COLORS OF
_Jessica Lin
_Designer _Live the colors you live in.
VOLTA
VOLTA
VOLTA
18V
18 Rider’s Power.
VOLTA
VOLTA
_11
VOLTA
_Jessica Lin
_Designer _Live the colors you live in.
_11
Rider’s Power.
_Jessica Lin
_Designer _Live the colors you live in.
_11
Rider’s Power.
_Jessica Lin
_Designer _Live the colors you live in.
_11
Rider’s Power.
_Jessica Lin
_Designer _Live the colors you live in.
_11
Rider’s Power.
_Jessica Lin
_Designer _Live the colors you live in.
_11
Rider’s Power.
Jessica Lin
_Design
Mary Scott
_Departmet Chair
Senior Portfolio
_Course
Academy of Art University
_School
_Jessica Lin
_Designer
Courier Std
Letter Gothic Std
_Typeface
Anthony Rogers
_Fashion Photography
Jessica Lin
_Photography
Jessica Lin
_Copy
_Live the colors you live in.
email: info@gianthorse.com
fax: 650-875-7194
South San Francisco, CA 94080
1336 San Mateo Avenue
Giant Horse Printing
_Printing
Canon 5D
_Camera
email: info@thekeyprintingandbinding.com
fax: 510.595.3314
tel: 510.595.3311
1934 Park Blvd, Oakland, CA
The Key Printing and Binding
_Binding
the colors.
_ Producing
Adobe Creative Suite
_Software
100# Finch Fine ID text stock
_End Paper
100# Finch Fine ID text stock
_Text Paper
BL-10320 Gunny Sak, Arrestox cover materials
_Book Colth
_Designer
_Live the colors you live in.
_ colors.
_Jessica Lin
jessicalsh@hotmail.com
_Email
_00
_ Reach the colors.
www.jccalin.com
_Website
+1(415)793-0670
_Phone
_Designer
_Live the colors you live in.
coming here. Thank you Jamie for being the best
conceptual design. Thank you Chris Rolik for leading me to the
graphic design student in this school.
Academy of Art University for giving me this opportunity to become a
and the most importantly, for letting me be me in this book. Thank you
for always caring about us, being so patient and sincere all the time,
being supportive of me being a walking rainbow. Thank you Mary Scott
Grey and Thomas McNulty for being the most inspired instructors and
Christine George, David Hake, Michael Kilgore, Darrell Hayden, Ariel
world of book binding and being such an awesome instructor. Thank you
and
Darcy and Julia Brown for getting me ready for the world of typography
for getting me ready to be a graphic design student. Thank you REnee
Doris Harrison, Amy Broadbent, Rebecca Daniel, and Sarah Birdwell
I am right now would not exist. I really appreciate that. Thank you
kind to me. Without all of you, the works in this book and the person
of them. Thank you my fellow classmates for always being helpful and
and make me look so pretty in those pictures, I love every single one
even more. Thank you Anthony for always taking amazing photos of me
sharing your awesomeness points of view with me and help me improve
being supportive all along. Thank you Cody, Cory and Michael for
Indica, Julia, Stephanie, Sinae, Kev, Weiwei for standing by me and
me since day one. Thank you Polly, Maria, Jackie, Mimi, Maya, Ara,
first group of friends from Academy of Art, and never stop encouraging
the time through skype. Thank you Joyce, Anna, Marissa for being my
willing to stay up late listening to me blahing about my school all
been proud of you. Thank you Sandy and all my friends in Taiwan for
me for my whole life, who has been proud of me forever just as I have
sister in the world, who has been encouraging me and standing up for
me the purpose of
been through, thank you for always having faith in me, and reminding
parents for supporting me to come to this school after all we have
I certainly didn't walk through all by myself. I want to thank my
It has been a wonderful adventure for the passed three and half years.
_LOVE THE COLORS OF
_Jessica Lin
_ Thank you for making my life so colorful.
colorful person in the world.
I love you all very much, thank you again for making me the most
me to be positive all the time.
to my prayers and lead me to overcome all the challanges and reminding
And even though I am not religious, I want to thank Gods for listening
Thank you for making my dream come true.
you, I would not go this far and hold on tide my dream for so long.
for not giving up on me and giving hands when I needed. Without any of
help me build up the confidence and optimism I have in me. Thank you
am right now and inspiring me. Thank you for standing by my side and
Thank you everyone who has been a part of my life for making me who I