Create Your WordPress Website

Page 1

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There are several things you must have in mind when creating a WordPress website. As you probably already know, WordPress is currently one of web's strongest web development platforms, and that is due to the fact that SEO has always been on its developers minds. SEO (search engine optimization) is what allows your website to be well ranked (or not that well..) on the web. A well structured website is a must, if you want to reach the main share of your potential visitors - the ones finding you throw the search engines. How does it work? Basically, google, yahoo, etc, have what professionals call "the crawlers", which are bots that run through your website and try to "understand it". The way these bots read your blog is 100% dependent on the way you build it - and this is where the word "keyword" gets into this article. If your main keywords are showing up on the website's main spots, crawlers will get the idea and improve your ranking for those keywords - on the titles, on the links, hidden behind an image, etc, any opportunity to enlighten your main keywords will be precious. WordPress started as a blog platform, but is today used as a bit of everything. It can certainly work as a powerful and excellent CMS, for you to even manage a business out of it. To make it look the way you want, you'll always need some coding skills, however the use of WordPress plugins can be extremely useful - you'll find all sorts of tools, and most importantly, they are all totally free (have a quick look at wp's plugin directory). On this 1st post, I will be making you a few suggestions that will hopefully help you start your WordPress experience with the right foot. It will be a mixture of best practices and WordPress plugins that you should download and implement on your new toy. So here you go: - Page titles: homepage, article and archive titles should be careful managed. They will be the 1st element to be analyzed by the search engines. Have in mind that the first words are the most important ones, and they should include the keywords of current page's content; - Breadcrumbs: if you're not familiar with it, breadcrumbs is a technique used in web navigation, so that users can keep track of where exactly they are on a given website. If your template doesn't have it, find a plugin that you can use; - SEO Friendly Images plugin: this plugin will automatically edit the "alt" tag of your images (the equivalent to a text title to the crawlers) to the title of the article where they are located; - Google XML Sitemaps plugin: an important tool that will create and update the XML of your website. The XML file will work same way as a feed, but to the search engines. Explore Google Webmaster Tools and let Google know about your sitemap;


- WordPress Database Backup plugin: this one, together with some other plugins, are essential security plugins to adopt. Most of them can work automatically, upon proper set-up; - cforms plugin: this amazing tool, developed in ajax, will allow you to create top-notch forms to your website - from the simple "contact form", to a survey or submit form. I do hope that you can take advantage of some of these suggestions, and get on the right trail with this terrific web platform. In the meantime, I can only suggest loads of reading and researching!

Rui F Zamith lives in London and is a web designer, marketer, and SEO specialist.

Article Source: http://EzineArticles.com/?expert=Rui_Zamith

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