art
&
design
JENNIFER M. CROCKETT (510) 381-2681 wnba2020@yahoo.com
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who am i?
What can I say...I love everything design. I surround myself with art, design and fashion every single day. I consider myself an all-around designer and have worked in many different industries.
“Art washes away from the soul the dust of everyday life.�
- Pablo Picasso
Although the majority of my design work has been as a graphic designer my experience spans from photography, publishing, advertising & marketing, branding, photo & fashion styling, interior design, and overall creative direction. I am a hard worker and I always love to learn and become familiar with new things. I embrace challenges and do whatever it takes to produce a creative, eye catching, and accurate outcome to the final project. I feel communication is the key to make sure whatever needs to be done, is done in a timely and professional manner. I am very detail oriented and handle every project with care. Oh yeah....I’m not afraid to get my hands dirty.
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JENNIFER M. CROCKETT 891 Post St., #204 San Francisco, CA 94109 • (510) 381-2681 • wnba2020@yahoo.com Experience Freelance Graphic Designer • September 1995 - Present (18 years) • Brand Development • Art Direction • Branding • PowerPoint presentations • Website design • Page layout and design • Logos, brochures, catalogs, business cards • CD artwork and t-shirts for bands • Advertisements • Photo Styling Communications Designer (contract) at Salesforce.com • 12/2011 - 06/2013 (1.7 years) • Created and executed concepts on all branding and identity for all Showcase CRM teams • Produced PowerPoint presentations with and without animation • Designed and developed the Showcase CRM web portal as well as the certification portal • Provided creative solutions for the Premier Marketing team, which included work.com badges, Dreamforce graphic requests that included the Design of the Partner Innovation Award • Designed assets such as templates and standards documentation • Developed customer-facing assets in a variety of different content formats, including Microsoft Office, eLearning, & web • Mastered design standards and ensured proper application of those standards across all CFL product portfolios • Ensured that design, quality, and timelines were successfully completed to specification • Designed assets such as image repositories, templates, and standards documentation • Produced charts, illustrations, icons, simple animations, and web graphics for CFL product portfolios • Contributed to meetings, informational sessions, and brainstorming events Art Director (contract) at The Bay Area Press • 11/2009 - 08/2010 (10 months) • Designed and produced for a start up lifestyle and community four color magazine • Worked with editorial and sales staff to meet guidelines and deadlines Magazine Production Designer (contract) at Meetings Media • 03/2009 - 07/2009 (5 months) • Designed and produced annual trade magazines (70-130 pages, depending on region) Production Artist (contract) at JWT BOOM • 03/2008 - 08/2008 (6 months) • Built mechanicals, designed logos, and retouched photos
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• Ensured all files were accurate and to specification Art Director (contract) at SF Bayview Newspaper • 08/2007 - 03/2008 (8 months) • Designed editorial pages and advertisements for weekly newspaper • Corresponded with editor and staff writers • Prepared files for printer and made sure specifications were accurate • Worked in fast paced deadline driven environment where speed and accuracy were essential Production Artist at Haggin Marketing • 06/2005 - 07/2007 (2 years 1 month) • Built electronic pages from creative layouts • Implemented client revisions • Prepared 4-color, multi-paged and layered files for pre-press release • Produced mock-ups of catalogs for clients Skills & Expertise Brand Development Interior Design Illustrator Sketching SketchUp Drawing Adobe Creative Suite PowerPoint Adobe Muse Photography Brand Development Art Direction Information Graphics Education • Full Sail University • MFA, Media design, 2013 – 2014 • The Art Institute of California-San Francisco • Post Bachelorette Studies (Interior Design), 2009-2011 • Sonoma State University • BA, Art- Photography, 1993 • Leland High School
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samples
MFA Thesis Project: Fiat 500 Rebranding Campaign
http://issuu.com/jcrock/docs/crockett_10.4.1_final
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Jennifer M. Crockett Portfolio, 2014