About us
5 Points is a fashion company with urban style. Our customers are not defined by demographics but by their desire for value. 5 points are not just a urban style that people wear everyday. It is a style express yourself free and confident.
our logo
The five Points logo demonstrates free and urband stysle. The designer combine graffiti and free hand writing design in this logo. Therefore, it makes this logo unity and more special thatn others. The desinger use the curve of the letter “S� and the number 5 so it gives balance to logo.
SIGNATURE AND SYMBOL
1/4X
1/4X
X
1/4X
2X
1/4X
OUR SYMBOL
3/4X
1/4X
1/4X 1/4X
X 1/4X
1/4X 1/4X
Colors
Primary Color Platte C=0 M=72 Y=0 K=0 C=100 M=0 Y=0 K=0 Secondary color Platte C=0 M=100 Y=0 K=0 C=100 M=26 Y=0 K=22
C=100 M=100 Y=0 K=0
Color usage
Perferred colores
business colores
one color applications
Grayscale
background color applications
The 5Points signature must always appear clearly and legibly on its backgrounds. Always observe clear space specifications and use high-quality vendors and reproduction methods. The preferred color configuration of the 5Points signature in full color should appear on a white background whenever possible. The 5Points signature may also be placed on a white background. In this case, the 5Points logotype always appears in pink and blue. The 5Points signature may also appear on black, dark-colored, and light-colored backgrounds as long as sufficient contrast is provided.
Do Not
5Points
Don’t stretch
Don’t change typeface
Don’t rearrange layout
Don’t change file color
Don’t change naming convention
Typographic Standards
Our primary font family is Minion Pro and it is widely used in both internal and external Symantec communications (mostly print). This sans font is available in various weights. For our purposes, however, the most commonly used are Light, Regular, Bold, and Bold no.2. Electronic communications (e.g., Word templates) require the use of the Minion Pro version of this font Our secondary font family is Arial. This serif font is used only to complement the primary font family (e.g., in the body of text).
identity Standards
Jean Chang Fashion Designer
ollow Rd
adh 2350 Bro
gdale,
Framin
420 35 631
NY 117
2000
ale.edu
rmingd
www.fa
2350 Broadhollow Rd Framingdale, NY 11735 631 420 2000 chanj2@farmingdale.edu www.farmingdale.edu
product standars