Portfolio 2015

Page 1


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Industrial Design is to me an infinite

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vector of learning and cultural enrichment. Along my different design experiences, at school or in professional environments, in teams or individually, Design thinking kept touching very various questions: social, economic, aesthetic or technical at the different scales of an individual, a community, a global economy... The most unsignificant object makes gravitate around its creation so many actors and opportunities, that building bridges and interactions between them automatically add strong value and interest to the design work. I think that improvement in Design involves to keep questioning the existing shemas of creation such as connecting with the constant evolutions of all those different actors, from the individual user to larger cultural or economic phenomenons.


Context mapping

Interpret

Ethnography

Brainstorming

Explore Post-it Session

Share

@

AL YS

IS Sketching

Testing

PROCESS & TOOLS

Researches

Understand

TIO EA

CR

AN

Invent

?

Formalize

Through the differents steps of my design process, I developed several tools to share, confront and communicate ideas. Along team work or individually, they frame the project’s management and make grow ideas at every step of the process. They can serve the different design concerns from technical validations, aesthetics details, to strategic targeting.

Planning

N Validate

Visualisation

DEVELOPMENT

Ergonomics

Communication

Communicate Solve

CMF

Mock-up

Modelisation

Render


PROFESSIONAL EXPERIENCES Industrial Designer/ Gnosis Product Development/ Shenzhen China Sept. 2013 - March 2015

SCHOOL WORK Team Project (Y3)/ IKEA / Outdoor Seatings / ISD Pune India Sept. 2009 - Feb. 2010

Product Design Intern/ WAACS/ Rotterdam The Netherlands June 2012 - Nov. 2012

TeamProject (Y4)/ Franco-Belge/ Pellet Stove / ISD Valenciennes France Feb. 2011 - July 2011

ID Intern/ Native / London United Kingdom August 2010 - Feb. 2011

Masterclass (Y3)/ Addidas, Puma, Newfeel, Camper / Footwear / ISD Pune India March 2010 Workshop (Y5)/ Tefal / Healthy Cooking / ISD Valenciennes France Oct. 2011 Extra works / 2009-2012/ ISD Valenciennes France - ISD Pune India

PERSONAL PROJECTS Hybrid Kettle/ Rowenta / ISD Valenciennes France / 2012 Formula Bottle / Shenzhen China / 2014 Extra Short Projects / France - India - China / 2009-2014



INTERNSHIP

ID Intern Aug. 2010 / Feb.2011 London, United Kingdom


NATIVE At Native, I worked on several types of project from user interfaces, high end hi-fi systems to health care products. It was my first experience integrating a professional team of industrial designers but also UI designers, ingeneers or business analysists. It really helped me developing my communication abilities and my work organisation. I also discovered different kind of creation processes based on experimentations and users' experience using mainly mock-ups exploration and testing such as users observation. I really appriciate working on health care projects whichwas a complete new field to discover for me and a passionating design challenge.


INTERNSHIP

Product Design Intern June 2012 / Nov.2012 Rotterdam, The Netherlands


WAACS During this internship, I had the chance to work on various problematics around house appliances products, a design field which completely fit with my personal interrest in term of user experience. I was involved in projects with a large variety of brands and learnt a lot about new businesses and trends. For the long term projects I was involved in, I could work on different aspects of the development from the first technical validations to final branding details. I could, through those projects, improve my skills on the several tools used all along the design process steps like prototyping, testing or CAD refinements. All along my immersion into Waacs designers team, I learnt a lot from their experience and expertise on technical tools such has project planning and communication.


EXPLORE Testing Researches Market studies Users scenarios

FORMALIZE Brainstorming Sketching Trends and Inspirations Mock-ups

VISUALIZE Modelisations Renderings Communication Branding and Packagings


Industrial Designer Sept. 2013 / April 2015 Shenzhen, China


GNOSIS Gnosis is a small design consultancy and product development service based in Shenzhen, China. It is part of a larger company called NKI, a large engineering and production factory. Gnosis works in close collaboration with the factory on some product development projects for world wide known companies but also individually with its own clients on various design missions. I joined Gnosis team during a year and a half, working on several projects, taking parts of various market analysis, creative brainstormings, and products refinements. The small international team, gathering european, american and chinese designers work together on offering exclusive and reliable solutions to their different clients such as developing their own kickstarter projects. This experience has been an incredible outpouring of technical knowledges and cultural enrichements for me. Immersing into chinese production lines and working with dedicated people sharing great expertise in large production process, have been a valuable input to my previous professional experiences.


High Cost

$ 50

Comfort

47.99$

$ 49

36.99$

34.99 $

47.99 $

34.99$

Slow filtration

$ 27

area of opportunity

32.99$

27.00 $

29.99$

23.99$

26.99 $

Fast filtration

30 $

$ 23.99

20 $

1

4

Storage

Put ingredients in

$ 19.99

14.99$

9.97$ 7.99 $

Low Cost

Large capacity

36.99$

Contrasts

Finishes and innovative materials

Contrasts

Finishes and innovative materials

7.99 $

34.99$

34.99 $ 20 $

24.00 $

30 $ $ 27

14.99$ 47.99 $

47.99$

27.00 $

$ 30 to 70

Bulky

Space-saving

29.99$

area of opportunity $ 19.99

32.99$

23.99$

2

5

Assembly

Start blending

$ 49

22.99$ $ 50 9.97$

High Cost

Transparency

Comfort

Low capacity

Transluscent plastics

$ 50 47.99$

$ 49

47.99 $ 36.99$

$ 30 to 70

Basic Design

34.99 $ 34.99$

High-end Design

32.99$ $ 27

27.00 $

26.99 $

20 $

23.99$

24.00 $

$ 23.99

30 $

29.99$

3

6

Set in the kitchen

Blending process

22.99$

area of opportunity

14.99$

$ 19.99

9.97$ 7.99 $

Low Cost

TECHNICAL UNDERSTANDING

MARKET STUDY

TESTING

USER EXPERIENCE Contrasts

Finishes and innovative materials

EXPERIMENTATIONS

TRENDS AND INSPIRATIONS Paterns prints, embosses and cuts

SET A STORY Gnosis design strategy is focussed on deeply exploring the several key aspects of design project to identify clearly its exclusive opportunities. During my work experience at Gnosis I led several user experience’s researches and experimentations in order to highlight issues and strengts of our design directions. I worked on fragmenting all the mechanical, ergonomic an functional componants of products such as all the aspects of its usage to clearly communicate the new opportunities to explore. Thoses analysis ware then the starting point of our creative meeting and the definition of physical layouts.


BRAINSTORMING

SKETCHING

VISUALIZING

GENERATE IDEAS Individually or in team, sketching sessions were always led by a previous immersion into functional and technical constraints. However, we cared on nourishing our design directions with a good overview of current innovative functions, materials and aesthetics in different fields. We kept confronting our ideas to enrich our explorations. From wide, quick and reactive sketching sessions, we select the most relevent and impacting solutions to our clients through simple and clean visuals.


MODELIZING

RENDERING

DETAILS & BRANDING

FORMALIZE & VALIDATE Final 3D validation before prototyping was led by engineers and high skilled CAD sculptors. However, I had the opportunities to developed our selected options to next level, through solidworks modelisation or mock-ups in order to validate volumes and functionality. Moreover, I also worked, in parrallel with final technical refinements, on CMF and branding details such as packaging options.

CMF



TEAM PROJECT

Outdoor Seatings Sept. 2009/Feb. 2010 ISD Pune India


Pick a Price

Manufacturers and Materials

Recycling ...For Low Prices. Names, surnames, courses, br ief

Design Use it

Production

PROCESS Built it

Packing Take away

Selling

Shipping

IMMERSION The main stake for this project was to fully understand and integrate the overall company’s philosophy. IKEA owns a specific process for developing their products based essencially on selling prices. IKEA integrate from the first step of a product creation, the idea that design, production, materials, and logistic should be combined around the same purpose: bring to users an exclusive experience around an affordable product. During, this team project, we carrefully followed step by step this vision, directing and selecting our creative inputs according IKEA industrial constraints.


ME TIME

Where

LOSSA PÄ

Balconies & Small Gardens

4 - 20 m 2

ONE WITH NATURE NATUREN

Who

35% 30% 24%

MY OWN

Students

Young workers

Families

11%

MIN ÄGA

Elderly

SWITCH SPACE

Living

38.8 % 32%

OMKÖPPLARE

Dining

14.5%

Workspaces

9.7%

What

GET TOGETHER

Children

KOMMA SAMMAN

4.5%

OUTDOOR

IDEATION

>

@ >

>

>


ACOUSTIC STOOLS SET Rytm is a set of three stools stacked in eachothers as Russian dolls. With its large pannel of colors, everyone can create the set which will fit his tastes and environment. For IKEA, this modular, playful and space-saving product would perfectly complement their seats range. Thanks an efficient shipping and a simple production process, they garranty an affordable price for their young clients.

RYTM


SWANG

HAMMOCK Relaxing on balconnies or in small gardens is not always possible, as deckchairs and armchairs are often bulky. The hammock, which embodies the idea of holidays and relaxation, fits exactly with young people’s expectations. Swäng brings a playful and space-saving version of the traditional hammock. Evolving from a swing to a proper hammock, users can arrage the product in their limited space as they want, the time they want.


RYTM

SWANG

Product: Set of 3 stools Price: 31,99â‚Ź Production: 2 millions Sold in: 301 stores in 37 countries Material: polypropylene Process: injection molding

Product: Hammock Price: 29,99â‚Ź Production: 1,5 millions Sold in: 301 stores in 37 countries Material: silicon, fabric Process: injection molding


CONCLUSION Ikea project was my first long team project at school and eventhough, it wasn’t a real partnership with the company, it teached me a lot about the real work conditions and the process of a complete industrial project. As IKEA already owns a specific approach and method, I had to consider their specific expectations in term of production and logistic. I had to understand and apply their creative tools to our project. Then, I really enriched my knowledge about industrial technical constraints. Beside, team work pushed me to improve my communication skills and getting familiar with team work organisation, brainstormings and creative meetings.


TEAM PROJECT

Next pellet stove technology Fev. 2011/July2011 ISD Valenciennes France


TOMORROW 50 kW

TODAY 250 kW

INSIGHTS In most occidental housings, heating represents the most energy consumming feature. Mainly using gaz or electricity, common heating systems are barely optimised, generate a lot of heat and waste most of it. From 2012, new housing rules came out of those alarming statements in order to fully integrate heating to house conception. By creating good cohesion between insulation, air renewal, heat sources and people habits, we can devide by 5 the energy consumption. Welcome to the new eco-labelised housings.

Integration


IDEATION

√ BRAINSTORM

GENERATE

CLASSIFY

FORMALIZE

SELECT


CONCEPTS Analysing new housings configurations and the different shemas of heat supply in those environments lead our researches on several architectures for pellets stoves to optimize heat distribution and fullfill consummers expectations in term of comfort and flexibility. Solutions must consider a proper consumption of energy to the actual needs as the implication of users. 3 differents stove’s configurations have been selected and develloped, gathering a good understanding and application of reliable mechanisms, easy usage and maintenance as a cohesive intagration into houses architectures. Out of those three concepts, we finally refined the one that combined the most efficiently a clever and simple heat cycle to a reliable mechanism and an intuitive interface.


A double flow heating system using an exclusive integration of centralised ventilation into a low consumption pellet stove. Hestia, heart of the house, brings a clean heating cycle to new generation living spaces.


DEVELOPMENT Technical refinements focussed on respecting production constraints and our industrial partner’s abilities to build a feasable mechanism around our innovative heat supply’s concept. Standarts pieces such as proper thermic materials have been applied to our centralised double flow solution. Aesthetics concerns were to highlight the fire place as the contrasting element whereas the rest of the column fades into the architecture or even completely disapear into the house’s stucture upstairs. The central configuration, as well as bringing the most relevent heat flow, structure the living space around the fire place. As heat needs evolves along the seasons, we developped the outter appearance of the stove to follow users’ demands. Sometimes opened, showcasing the silent and subtle work of the small flame, sometimes closed to disapear into the architecture. Finally, it was crucial to think about all the services around the stove. A connected interfacecontrol and draw users attention on pellets’ supply, maintenance and regulations.


Pellets feeding

Smoke

Poluted air

Heat transfer Double flow ventilation Homogeneous spreading Electric impulsion Heated air

Fresh air


Functions:

Centrilised heating Double flow ventilation Pellets’ stocking (1 year capacity) Ashes’ stocking (2 months capacity) Covering shells (slidable)

Options:

Lightings (up and down parts, fireplace) Hot water Off centre rooms’ connections Self fed in energy thanks to solar panel Consumption: 1 ton of pellets per year Budjet: 300 euros per year

Adapted to new houses’ standarts Integrated into the architecture’s aesthetics Space-saving

Large range of colors and materials Modular aesthetics Personalizable configurations

-Lighting options -Atmosphere’s enhancement -Choice of patterns -Customizable look


MASTERCLASS

Sustainable Concept Shoe March 2010 ISD Pune india


CONTENT In 2010, I participated to a footwear design masterclass led by 4 designers, working in this specific field. We learned about the technical basics of a shoe’s construction and discovered a large pannel of materials. Each student could then work few days on a personal project around one of the 4 directions, brought by the designers. Here is the idea I developed about sustainability into shoes’ conception. I have been working with the Camper’s designer and I choose to make fit my shoes’ identity to this exclusive brand’s philosophy.


Soft upper sock

Feet support

Elastic fixation

Foot print sole

Structural sole


WORKSHOP

Healthy Cooking Oct. 2011 ISD Valenciennes France


Presentations Discussions Researches Planning

Post-its Session Classification Selection Interpretation

BRAINSTORMING

CREATION

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?

Modelisations Renders Integrations Presentation

DEVELLOPEMENT

? @ IMMERSION Technologies Trends Scenarios Sociotypes

FORMALISATION Selection Evaluation Shaping Sketches

Along my studies, I had several opportunities to take part to creative workshops. One of them was organised by TĂŠfal. The main direction of this workshop turned around innovation serving healthy cooking. The purpose of this approach was to work on all the new behaviours along the whole process of preparing, serving and consumming food. Working in team of 15 people, we observed and analysed a large pannel of consummers. We organised our brainstormings and creative sessions in order to be constently led and inspired by each other experiences and insights such as our previous researches. Thanks a very interactive creative process and an efficient development organisation, we achieved presenting around 30 different relevent ideas to TĂŠfal at the end of our 2 weeks workshop.


AND MORE...

Sept. 2009/Feb. 2012 ISD Valenciennes France ISD Pune India



PERSONAL PROJECT

Hybrid Kettle November 2009 / 2 weeks project


SHAPING This project came from the simple statement that the main component of several beverages preparation is hot water. For users who occasionally drinks, tea, coffee or other infusions, the several devices and tools they need tend to represent a certain investement of money and space. The brief of this project was to imagine an elegant kettle , integrating several accessories, to prepare and serve easily different beverages, hot or cold. I started visual researches around the same concept, to experiment several solutions to integrate those additionnal features, keeping the overall architecture simple looking and elegant.


INFUSION FILTER COFFEE

TEA CONE

TEA

HERBS

FRUITS DRIP FILTER


CONCLUSION I selected and developed the option which communicates the best simplicity and lightness. The architecture is limited to few parts and enable an easy CMF variation. The general aesthetic highlights the content of the kettle without compromising with a good stability and grip. The several accessories can be cliped in and out from the top lid to fill, serve and clean easily. The base owns two different options, to boil water but also to keep it warm.


PERSONAL PROJECT

Formula Dispenser January 2015 / 2 weeks project


Users: Parents, Siblings, Grand Parents, Baby-sitters

Where: Home, Transportation, Restaurants, Outdoor

When: Days and Nights, regularly

Essentials: Formula, baby bottle, containers, sterilizer

EXPLORATION At Gnosis, I worked on exploring new project’s opportunities into the baby products market. In the past years a lot of products in this domain have been dedicated to improve the portability and the flexibility of those equipments. As some new technologies are developed to enhance babies’ comfort and well-being, design directions are also directed to suit better the active daily lives of parents. Preparing baby meals remain complicated and unconvinient when it needs to be operated outside of home, during night time or by several different persons. Baby formula needs to be prepare carefully, with precise ratio of powder and water and which evolve with the child’s age. However, most of the formula’s brands use the same standart’s ratios. As the researches at Gnosis stopped at that point, I decided to developed individually a concept, and attempt to bring an easy and portable formula dispenser solution.


1

Twist the ring to the left to pour powder into the capsule.

2

When the capsule is full, twist the ring back tto the initial position to stop the powder flow.

3

Pull out the cap.

4

Fill the powder contained in the capsule into the baby bottle. The perfect amount of formula is now ready to be mixed up with water.


CAP

Close hermetically the bottle and retain the powder contained in the capsule.

NOZZLE

Dispense the powder contained in the capsule.

CAPSULE

Capsules can own different standart amounts of powder. The several capsules can be clip in or out of the nozzle.

RING

can be twist in both directions to open and close the internal doors, pouring or retaining powder.

BOTTLE

can contain a large quantity of powder, the needs for several days.

CONCEPT The concept relies on a simple mechanism into the ring that opens and closes the access between the bottle and the capsule. The ring and the nozzle can be pulled apart in order to fill the bottle with baby formula, clean the mechanism and change the capsule according the child needs. The capsule, a very simple plastic part can be declined in numerous sizes, from 25 grams capacity to 80 grams according the different standart meals. The bottle can contain up to 500 grams in order to supply enough formula for 4 to 6 days.


CONCLUSION

November 2009

The main purpose of this project was to bring a simple and quick solution to the problem I indentified previously at Gnosis during my researches. I focused my development on designing a product which would be easy to use, handy and affordable. I wanted to position it on the market between the high technology dispensing machines, bulky and expensive for a short term usage, and the simple transportable powder containers which involves anticipation and preparation. I took care of keeping the minimal amount of parts to keep production process and assembly simple such as frequent cleaning, sterilizing and storage.


AND MORE...

Funambule

COO K IN’ equ lab

Sept. 2009/Feb. 2012 ISD Valenciennes France ISD Pune India


INSPIRING BACKGROUND


Jeanne Grafteaux Industrial Designer FRANCE +33 (0)6 79 83 59 41 jeannegrafteaux@gmail.com

SCHOOL PROJECTS / INDUSTRIAL PARTNERSHIPS 2011-2012

Shopping trolleys for Les Artistes Paris, Brand of Maxilli group, french company creating and selling tabletop products. Team project, Team Manager, 4 months

2011

Pellet stove adapted to new low-energetic housings for Franco-Belge, french company which conceives and produces wood heating solutions. Team Project, Team Manager, 4 months

2010

Public Lightings for Frontier, Indian company producing roto-molded furnitures and industrial equipments. Team Project, 4 months

PROFESSIONAL EXPERIENCE 2013-2015

Industrial Designer at Gnosis Product Development, Shenzhen, China

2012

Product Design Intern at Waacs Design Rotterdam, Pays-Bas, 5 months

WORKSHOPS

2010-2011

Industrial design Intern at Native Design, London, UK, 6 months

10/2011

Workshop, Healthy cooking Households and Kitchen Tools for TĂŠfal, 6 days, ISD, Valenciennes, France

04/2011

Workshop, Packagings and displays for NestlĂŠ Icecream, 6 days, ISD, Valenciennes, France

02/2010

Footwear Masterclass, Partnership with Adiddas, New Feel, Puma and Camper, DSK ISD, Pune, India

2009

2008

Intern at Urba Design, Public Furnitures, Valenciennes, France, 8 weeks Intern at Agnes Martel Studio, Paris, France, 6 weeks

EDUCATION 2011-2012

ISD, Valenciennes, Industrial Design and Management Year 5 TOIC English Certificate with 840 points Graduation: Industrial Design and Management Master

SKILLS 2D Sofwares

ISD, Valenciennes, France, Industrial Design and Management Year 4

Illustrator, Photoshop, InDesign, Flash, After Effects, Premiere Pro, Office

3D Sofwares

Solidworks, Alias, 3DSmax, Keyshot

2009-2010

DSK International School of Design, Pune India, Industrial Design Year 3

Other Skills

Sketching, Mock-ups

2008-2009

ISD, Valenciennes, France, Product Design Year 2

Languages

French (Mother Tongue) , English (Fluent), Mandarin (Basics)

2007-2008

ISD, Valenciennes, France, Product Design Year 1

HOBBIES AND INTERESTS

2006-2007

Fine Arts School of Lille, France , 1st year

2005-2006

A-Level, scientific section, english option, with honors First Certificate of Cambridge, Grade C

Arts, Design, Architecture, Fashion Sewing, Craft and DIY Travels Horse Riding (praticed during 8 years)

2010-2011



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