Jennifer Lezan
MARKETING ADVERTISING & DESIGN MOBILE: 630-677-1389 | JENNIFERLEZAN@GMAIL.COM
Don’t be satisfied with stories, how things have gone with others. Unfold your own myth.
-Rumi
Halfstack Magazine We are the latest in independent culture magazines focused on and dedicated to attainability & showcasing the local creative talent & retail environment in Chicago. I am the EIC, but wear many hats as the overall creative director behind our brand. From art direction, styling to concepting, I am the creative mind behind it all.
EDITORIAL ART DIRECTION & STYLING
EDITORIAL ART DIRECTION
THE MUSIC ISSUE FEATURING: STARVED HUSTLE & FUE 1
LAYOUT DESIGN & CREATIVE DIRECTION
EDITORIAL ART DIRECTION & STYLING
Education
Here you can find samples of student work from key courses that I teach within the ILIS Fashion Department. Courses range from Marketing, Advertising, Graphic Design & Catalog/Look Book Development Classes have a combination of theory and practicum projects. Students don’t just learn about the ideas, they are expected to produce a final product showing their understanding of the material.
paper papercrown crown Spring/Summer 2014
pape
Billing Information: Cost Center Number # Name: Address: City, State, Zip: Daytime Phone: Item Number
Dream Ballet Tulle Skirt (2-1200) $190 Centerstage Sequin Tank (2-2300) $254
never miss
Method Of Payment: Visa MasterCard American Express Check or Money Or Enclosed
a chance to Dance www.paper-crown.com 3
www.paper-crown.com 4
CATALOG DEVELOPMENT & CREATIVE DIRECTION wild heart dress $194 sleeveless romper with pockets, high double slits, braid seam FInishings Chiffon Material Imported Hand wash/dry clean sizes: xs, s, m, l only available in bone Style #: T63827
Meet the unexpected with capturing chiffons. Become one with your wild side and take a chance with something new.
She loves FLower headband $39 oversized FLowers, elastic band one size FIts most multi-colored Style #: T96410
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Threadsence order form
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Threadsence.com
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ship to: address: City, state, zip:
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Take a risk. Play with the unique and slip into something A-symetrical. Capture wanted attention. Soft fabrics so rich, you are taken deeper into a new world.
Merchandise Total Discounts shipping tax 7% total Mail order form to:
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Threadsence 131 N. Gilbert St. Fullerton, CA 92833
Thank You!
5 Questions? Shoot us an e-mail @ Threadsence.com under “contact us”
Corporate Exp. Here you can find a sampling of projects completed during my time in corporate retail. My experiences include positions within marketing, graphic design, public relations, social media marketing and digital strategy.
PUBLIC RELATIONS & PRODUCT STYLING
SOCIAL MEDIA & MARKETING DESIGN CREATIVE MARKETING & EVENT PLANNING
CLAIRE’S STORES INC.
Coupon
Client: Claire’s Stores Inc. Target: 13-24 Software: InDesign The following pieces were created for Claire’s and ICING - Lease Required Ads, Merchandise Lookbooks for PR purposes and a set of copy writing projects for the websites.
Lookbook - Icing
LRA
FASHION TRENDS
Ala Moana Center
Level 1 Macy’s Home Store Wing
[ It’s a Lifestyle]
www.claires.com
ICING is a lifestyle brand that connects their demo with the fashion the lust for. Bringing chic accessories to the young 20 something is what we do best. The Grunge Goddess feature is brought to life through mixed media. Leather on metal, fabric on metal and mixed metals create an innovative and funky look. The assortment focuses on strappy bags, bold necklaces, bold bracelets, innovative legging silhouettes like the cycling style and close to head shaped hats.
Fashion Design Bella + Sophia is a modern line of childrenswear dedicated to high quality, innovative and comfort design. The brand is based out of Chicago and focuses on sustainable and local sourcing as well as making a difference in the community. The brand is designed by Jennifer Veguilla and inspired by her two daughters Bella & Sophia.
FASHION DESIGN & PRODUCT DEVELOPMENT
MODERN STYLE FOR THE DISCERNING GIRL
Style # 22-121
100% cotton circle skirt with custom designed heart textile print and wide elastic waistband. multi color hearts $47.80
Style # 23-110 Custom designed floral textile stretch bustle dress. blk/wht rose $96.81
the dreamer collection 2015
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Why, sometimes I’ve believed as many as six impossible things before breakfast.
MCKENZIE DRESS SWEETHEART HALTER STYLE #23105 - $48.15
SCRIBBLE HEART SKATER SKIRT WITH STRETCH WAISTBAND - 100% combed cotton fabric, made from ringspun yarn - $56.00 STYLE #: 22101
fall/winter 2014 lookbook www.bellasophiaclothing.com
Personal Projects Here you will find a sample of my styling, curating & creative direction. After writing for the Chicago Examiner for 4 years, I decided to branch off on my own and curate a digital publication filled with columns that inspire me and others in Chicago.
ART DIRECTION & PHOTO MANIPULATION NATURE’S CHOICE FARM
ART DIRECTION & STYLING - PERSONAL STYLE SHOOT