Assignment 1 by Jessica Destiana

PORTFOLIO

02 — 16

HIERARCHY OF DOMINANCE Special Edition CD Packaging Hierarchy of Dominance is a one-man folk/blues rock/acoustic/ blue-eyed soul/rock/country band. To celebrate its 5th anniversary, Hierarchy of Dominance is releasing an album with live audio. All audio and photo credits to John Mayer.

GETIHARUM Identity Design for Traditional Theatre Play Getiharum is a musical drama theatre play about Jayaprana and Layonsari, who were practically the Balinese version of Romeo and Juliet. They were young and very much in love but the circumtances set them apar t. Getih means blood, and harum means fragrant.

BEHIND THE RHYTHM, MELODY, AND LYRICS Typography Music Poster The task was to make a music related poster. I chose to make this campaign because itâ&#x20AC;&#x2122;s clear nowadays, anyone can produce music. But some put their money instead of their hear t into it. So, which one are you listening to?

ART STARTS AT HEART T-shir t Series Series of t-shir t with quotes. The theme was the animals of African Savannah. Each animals relate to the quote above them. p.s. read the title once again!

TAMBORA WILD HONEY PSA Poster A series of PSA poster with purpose to open our eyes so we can see and star t do something about the treasure given to us by the nature that all this time weâ&#x20AC;&#x2122;ve been ignoring. Did you know that Tambora is more than just a volcano?

BABY + BEAR = ??? Soft Pastel Por trait A por trait of a toddler using soft pastel. I chose this kid because I think he was cute and the details of his costume would be an interesting challange. 7 layers of cuteness.

HODPOCH Beverage Branding & Packaging Hodpoch is an experimental drink for children with tea and milk as the base. The purpose of the product is to encourage children to try different kind of fruits through their experiment. Stir the basic, get the magic!

BRETCHEL Packaging of Healthy Goods Bretchel is a vegan & paleo friendly, also gluten & dairy free (imaginary) pretzel brand. They are fairly affordable, easy to get, taste as good and actually do good for your health. Gluten-free and vegan munchies!

TUNGGUIN AKU Photography: Shutter Speed Effect - Freezing This photo is about a boy trying to catch the birds with his hands to stop them from flying away from him. Seems like he wants to fly too. Or maybe he just still wants to play.

c ounseling & t her apy cent er

KARSA JIWA Identity Design for Health Institution Karsa Jiwa is a counseling and therapy center that adopts and applies Indonesian culture and values in their service. The purpose is to make patients more relaxed on their visits instead of feeling anxious, nervous, and uncomfor table. Karsa means wish but also the deepest will.

WHAT DESIGN STUDENT TRULY WANTS Experimental Website Simply a visualized graphic design student wish-list. The concept is inspired by the little things we deal with on daily basis, doodles and crumpled paper. Thereâ&#x20AC;&#x2122;s not much, really :)

AREN Cultural Context in Identity Design Aren is a traditional drink shop that has been around since 1980s. This project is aimed to help Aren to become a place where the younger generations would hang out at aside from cafes/bubble tea shops. Real taste of Java!

CLEOPATRA Early Graphic Inspired Ar twork A por trait of Cleopatra VII Philopator, the last active pharaoh of Ancient Egypt who remains as a popular figure until this day. The Queen of Ancient Egypt.

VAPORLOGY Identity Design Vaporlogy is a community and store for vaper based in Jakar ta. The visual desired was scientific but has a rather casual than a futuristic feel to represent vaporing is simply par t of their lifestyle. Welcome to the cloud lab!

MIKIRIN KAMU Photography: Shutter Speed Effect - Freezing This photo is about capturing what a fisherman doeson their break time. Instead of going to grab lunch, he went to sit alone, thinking about his loved ones. He hasnâ&#x20AC;&#x2122;t seen them in awhile.

IDENTITY SYSTEM

18 — 26

CONCEPT

Jungle of Life Live to explore. Because you will only see as much as you are willing to go. Go far, go hard, go all the way. Don’t stay still, don’t let chance pass you by. Don’t stop if you can still go on. You might be surprised by what you will find if you just go a few step fur ther than where you are standing right now.

REFERENCES

BUSINESS CARD

ENVELOPE

CD SLEEVE

CD STICKER

LETTERHEAD

QUOTATION

INVOICE

COVER LETTER

28 — Feat Studio 29 — Ageless Galaxy 30 — Table-Six

Jakar ta, November 28th 2014

Mr, Leonard Gani Managing Par tner Feat Studio Taman Ratu Indah Blok BB1/35 West Jakar ta, Indonesia

Dear Mr. Gani, I would like to apply for an internship as a graphic designer at Feat Studio. I learned about Feat Studio through some research on independent studios. I found Feat Studio online por tfolio on Behance and I admire the works, especially the identity and editorial design for Maximillan back in 2009. I am looking forward to be put the skills I have learned into real life projects, a chance to have an internship at Feat Studio would be a very meaningful and inspiring experience for me. I am currently studying at UIC Design College and will be graduating next year. I have been learning and using design softwares, but I like to add touch of traditional medias in my work aswell. I also have star ted freelancing for a little while now, so Iâ&#x20AC;&#x2122;ve been learning some more aside from school, and gainned experience from it. I value opinions and I am eager to learn. Right now my goal is to get to experience more of the industry and grow from it. I am excited for the future because I want to see how I develop through time. And I believe having an internship at Feat Studio would be a substantial par t of my journey. I attached my resume and digital por tfolio so you can take a look through them. I will contact your office next week, I hope to be hearing what you think of them. Thank you for your time and consideration.

Sincerely, Jessica Destiana

margaguna iii/72, south jakarta, 12420 | hi.jedes@gmail.com | +62 812 500 5067 | behance.net/jedes 28

Jakar ta, November 28th 2014

Mr. Tamish Aswani Co. Founder & Creative Director Ageless Galaxy Kemang 1/72 Unit 3A South Jakar ta, Indonesia

Dear Mr. Aswani, I would like to apply for an internship as a graphic designer at your studio. I learned about Ageless Galaxy from my lecturer, Miss Cecilia Salim. She took us to visit your studio on October 2014. I really like your works and also deeply inspired by the philosophy of your studio. I am looking forward to learn more from your studio. A chance to have an internship at Ageless Galaxy would be a meaningful experience for me. I am still studying at UIC Design College and will be graduating next year. I am familiar with design softwares but I also have interest for traditional medias. I have star ted freelancing for a little while now, so Iâ&#x20AC;&#x2122;ve been learning some more aside from school, and gainned experience from it. I value opinions and I am eager to learn. Right now my goal is to get to experience more and grow from it. I want to see how I develop through time. And I believe having an internship at Ageless Galaxy would be a substantial par t of my journey. I attached my resume and digital por tfolio so you can take a look through them. I will contact your office next week, I hope to be hearing what you think of them. Thank you for your time and consideration.

Sincerely, Jessica Destiana

margaguna iii/72, south jakarta, 12420 | hi.jedes@gmail.com | +62 812 500 5067 | behance.net/jedes 29

Jakar ta, November 28th 2014

Mr. Fandy Susanto Table-Six Ar t Director Jakar ta, Indonesia

Dear Mr. Susanto, I would like to apply for an internship as a graphic designer at Table-Six. I learned about Table-Six through some research on independent studio. I found your Behance por tfolio and I admire the works, especially The Osaka Journals and the ones you did for Frames. A chance to have an internship at Table-Six would be a very meaningful and inspiring experience for me in the future. I am currently studying at UIC Design College, and will be graduating next year. I have been learning and using design softwares, but I like to add touch of traditional medias in my work aswell. I also have star ted freelancing for a little while now, so Iâ&#x20AC;&#x2122;ve been learning some more aside from school, and gainned experience from it. I value opinions and I am eager to learn. Right now my goal is to get to experience more of th industry and grow from it. I am excited for the future because I want to see how I develop through time. And the chance to be have an internship at Table-Six would be a substantial par t of my journey. I attached my resume and digital por tfolio so you can take a look through them. I will contact your office next week, I hope to be hearing what you think of them. Thank you for your time and consideration.

Sincerely, Jessica Destiana

margaguna iii/72, south jakarta, 12420 | hi.jedes@gmail.com | +62 812 500 5067 | behance.net/jedes 30