Trend Concepts S/S 20/21
Margaret Zhang
Womenswear A forecasting report on colour trends categorised in pastels, jewel tones, neutrals and pantone brights for spring/summer womenswear 2020-21. Featuring a range of 32 colours, colour stories are inspired by different aspects our contemporary world: from a specific season of the year, for instance, to one’s minimalisitc lifestyle, and nature. Colours discussed offer insight on design and development, suitablefor all markets.
Jessica Jor
Contents
09
03
Pastels: Cyber Reverie
05
Jewel Tones: Summer Craze
07
Neutrals: Bare Faced
11
Brights: Colour Bomb
Sources HF Inspiration
03
Colour Usage S/S 20/21
Cyber Reverie Key: Cyber Reverie is a futuristic take on pastels. Featuring colours like Cyber Teal and Arctic Glass, this colour palette consists of softer, cooler hues with green, blue and grey undertones to look more luxurious and evoke a modern tech-romance. How to use them: These colours work well with metallics, technology-focused fabrics. They are ideal for occasional wear, formal wear or fashion-focused items to add as individualistic statement pieces to your wardrobe. Davina Nicholas
b. Frosty Yellow
e. Topaz c. Metal
f. Arctic Glass
g. Optic Beige
a.Cyber Teal
d.Holograph
h. Lavender Mist
Evin Tison
Zuzanna Stankiewicz
Pantone (Cotton TCX): a. 13-6009 b. 12-0721 c. 14-5002 d. 11-0601 e. 14-4310 f. 14-4307 g. 11-0103 h. 14-3911
Chanel
04
How They Wear It
Styling with Cyber Reverie
Acne Studios
Getty
Evin Tison
Time Out
Jef Montes
Vogue
05
Colour Usage S/S 20/21
Summer Craze e. Fiesta Red
Key: Falling under the jewel tones category, “Summer Craze” is inspired by the uplifting, joyful energy of the summer season. The colour palette features orange and yellow tinted hues, all highly saturated to capture the passion and vibrancy of this abundant season.
b. Lemondade
How to use them: These colours are youthful and vigorous. Used in colour blocking, the palette is ideal to boost up your casualwear, and is also a modern, energetic take on tailored officewear to satisfy one’s desire for authenticithy and empowerment.
f. Festive Blue
c. Orange Range
g. Bubble Gum
a. Firey Orange
d. Leafy Green
Aaron Feaver
Strelitzia Reginae Sumai Japan Pantone (Cotton TCX): a. 16-1358 b. 14-1159 c. 15-1264 d. 18-0135 e. 18-1664 f. 19-3952 g. 18-1945 h. 18-1249
Robert Harding
h. Tuscan Sunset
06
How They Wear It
Styling with Summer Craze
Louis Vuitton
Carolina Herrara Sandra Semburg
Mary Claire
Jess Picton Warlo
Urban Outfitters
Getty
Fustany
07
Colour Usage S/S 20/21
Bare Faced e. Camel
Key: “Bare Faced� features neutrals with warmer tones and is inspired by the lifestyle of a minimalist. This palette, with the careful choice of colours like Ivory Cream or Light Salmon is feminine and elegant.
b. Light Salmon
How to use them: Neutrals are timeless and varesatile. The colours are relevant for any occasion- eveningwear, specifically fits in best with neutrals for a luxurious look.
f.Washed Out
c. Tanned
a. Ivory Cream
g. Coral Shade
d. Organic Toffee h. Canned Olive
Peet Dullaert
Alexandra Nataf
Getty Pantone (Cotton TCX): a. 11-0907 b. 16-1434 c. 14-1315 d. 18-0135 e. 16-1438 f. 11-0602 g. 18-1450 h. 18-0617
Fab Mood
08
How They Wear It
Styling with Bare Faced
Ascot
Garmentory
Christian Siriano yproject Who What Wear Brit+Co
09
Colour Usage S/S 20/21
Color Bomb Key: Featuring pantone brights, “Color Bomb� consists of a number of exuberent, highly saturated colours that are found in our modern day pop culture. This palette is lighthearted, expressive and promotes individuality. How to use them: The colors in this palette offer more options in styling through color mixing, and are ideal as statement/accent pieces to your existing wardrobe.
Andy Warhol
V
e. Fruit pop b. Citrus
Etsy f. Grape
c. Neon Minion Raquel zimmermann
g. Bright Aqua
Cosimo Buccolieri
Pantone (Brights TN and Cotton TCX): a. 17-2435TN b. 12-0645TN c. 13-0630TN d. 15-1460TN e. 18-1664 TCX f. 18-3250TN g. 14-4530TN h. 15-0343 TCX
a. Pink Lady
d. Marmalade
h. Frog
10
How They Wear It
Styling with Color Bomb
Prada
Chiko
House of Holland
House of Holland Elle
House of Holland Zoe Report
Sources Boddy, Jane. “Women’s Colour Trend Concepts S/S 21.” 6 May 2019. WGSN. Online. 25 May 2019. “Pantone Color Finder.” Pantone. Online. 25 May 2019. “Spring Summer 2020.” Peclers Paris. Online (p1-3). 25 May 2019. Sybil, Ilia. “The Color Trends that Dominated the 2019 Spring Summer Runways.” 14 April 2019. League of Blogs. Online. 25 May 2019. Trendstop. “Spring Summer 2020 Women’s Colour Directions.” 14 September 2018. Fashion United. Online. 25 May 2019.