SBTRCT LAUNCHES AT HARRODS

SBTRCT has announced its launch into Harrods’ standalone beauty store, H Beauty.

The sustainable skincare brand’s range of solid bars of cleansers, balms and serums will now be available at H Beauty stores in Bristol and Gateshead, as well as online at Harrods.com.

SBTRCT’s solid skincare range is aimed at consumers who want to consider their environmental impact without compromising on their skincare.

The beauty brand is plastic-free, palm oil-free and uses domestically compostable packaging as part of its sustainability initiative. It aims to address plastic pollution, water waste and over-reliance on palm oil: three of the biggest environmental issues that the beauty industry is currently facing.

The SBTRCT range is also certified cruelty-free and vegan, using ingredients including squalane, glycerin, vitamin C and retinoids. The range currently consists of a Gentle Foaming Cleanser, Moisturising Facial Balm, Makeup Melt, Rejuvenating Night Balm, Clarifying Facial Exfoliator and Vitamin C Booster. All products in the SBTRCT range are available as a starter kit and include an accessory manufactured from natural materials including bamboo. Most products are available for refill at the H Beauty stores.

SBTRCT founder Ben Grace says: “Launching into H beauty marks a significant and brand-affirming moment for SBTRCT, and it is an honour to see our brand listed within such an iconic and world-renowned retailer. This partnership will support our ambition to reach new audiences, and those who want to reduce their environmental impact without compromising on great skin.”