Aunty Acid

Page 1

The

Licensing Opportunity


Q. Who is Aunty Acid? A. The unruly hilarious senior who is without doubt America’s favorite aunty.

Queen of the quips and speaker of wisdom and home truths, she is A SOCIAL MEDIA SENSATION. Aunty Acid has truly entered the psyche of the American people, who have adopted her as the VOICE OF REASON & HILARITY in an increasingly insane world.


It’s safe to say that the majority of North American women who use social media are at least familiar with, or are fans of, this pink–haired sensation. HER MAJOR PLATFORM IS FACEBOOK where she has over...

…over half of whom are North American women.


But having fans doesn’t count for much unless they are living and breathing your brand and this in part can be measured by FACEBOOK’S AMAZING TRACKING AND REPORTING TOOLS. These give an accurate count on who is actively engaging with your brand. It’s usually your hardcore fans that take the time and effort to give feedback.

SO ARE AMERICAN WOMEN ENGAGING WITH AUNTY ACID?



ENGAGEMENT IS THE LIFEBLOOD OF THE BRAND Put simply, it’s whether people care enough to like, comment, or share your posts.


Aunty Acid makes 29 MILLION MEANINGFUL ENGAGEMENTS WORLDWIDE EVERY SINGLE WEEK, with over half of these being in North America. The people who buy your products already have Aunty Acid in their lives in a big way. HEREIN LIES THE OPPORTUNITY.

SO, WHAT CREATIVE RESOURCES ARE AVAILABLE TO YOU?


WELL, OF COURSE THERE’S THE SAYINGS. Aunty Acid has over 5,000 memes or panels, each of which is a comment or an observation on the truisms of everyday life.


AND THEN THERE’S THE STYLE GUIDE. We have put together a comprehensive style guide of scalable vector graphics including: Character sheets, fonts, backgrounds etc. ALL OF WHICH CAN BE ACCESSED FROM THE LINK BELOW:


As characters, Aunty Acid and family are the perfect hosts to make meaningful connections to celebrate those special moments in the lives of everyone.

Aunty Acid family photo 2022


…Like, how are these for nurses?

Or these for coffee lovers?


Aunty Acid works on the

‘THAT’S ME – THAT’S YOU’ Philosophy… A philosophy that creates a shared connection between Aunty and the reader and encourages sharing.


With Aunty Acid, YOU DON'T JUST GET A LICENSE, you get the backing and support of a fan page that will be used to promote and drive sales on a daily basis. You also get THE FULL CREATIVE SUPPORT OF THE AUNTY ACID THINK TANK of writers and illustrators, should you need it.


MAKING IT EASY We are proud to be hailed by most of our licensing partners as: ‘The easiest license to work with – ever.’ From teaming up on product and idea development to design approvals which are usually signed off within 3 days. We take the headache out of the process by always being super co-operative and making a point of being easy to deal with.


SO THAT’S IT FROM ME Just a quick insight as to how massive the Aunty Acid creative resource is and how easy we are to get along with. For each and every situation we have the words to make a connection in our resource bank. Aunty Acid XXX





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