Joanna's Portfolio- Best Selection

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JHU JIA YI Best Selection From 2013-2016

Make sth. Out of nothing

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JHU JIA YI +886-988-099-630 joanjoan82531@gmail.com Facebook https://www.facebook.com/JHUJIAYI Pinterest https://www.pinterest.com/jiayijhu/ ISSUU https://issuu.com/jia-yijhu

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CONTENTS Best Selection From 2013-2016 Designed by JHU JIA YI

BRANDING

LDS Architecture Studio 2015, Internship

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LI-LE Wiser Sport Association 2016

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PRINT

Butterflies Exhibition 2016, MOE Workshop

Consecration and Light Offering Prayer 30

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VIVA Graphic 2014, Competition, Gold Prize

2016

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Ling Lu Percussion Recital 38

2013

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Paper Burning

Kingdom of Butterflies 2015, MOE Workshop

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Light Offering Prayer on Moon Festival

Kaohsiung Container Arts Festival 2015, MOE Workshop

2015

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2016, MOE Workshop

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EXPERIMENT

Hidden Beauty, Transient Moment 2016, MOE Workshop

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Awkward Moment Map 2016, MOE Workshop

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B R AN D I N G

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LDS Architecture Studio 2015, Internship

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LI-LE Wiser Sport Association 2016

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Jo a n n a Jh u

Portf olio / Branding

LDS Architecture Studio Brief: This is a group

Intro: LDS is a young international studio that has established

project during internship in

for only 6 years, and this studio loves accepting challenges

Transform design company.

and trying new things. What they pursue is the co-existence

The aim of this project is to

between humans and environments.

create a branding identity for this international architecture

Process:

studio.

6 intern students are initially devided into 2 teams and finally cooperate together. Stage 01: discussion and development Stage 02: sketch and develop the three points Stage 03: review the concept and refine the final logo in stage 2 Stage 04: A and B team work together

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I nt ernsh i p 2 0 15

Branding

Stage 01: discussion and development 1. discussion: we conclude three main points (1) studio: young, no style limited, love trying new things (2) BIM technique: database, computation (3) sustainability and idealism 2. development: sketch and develop the three points

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Jo a n n a Jh u

Portf olio / Branding

LDS Architecture Studio

My final outcome:

+ mountain (nature)

=

(

not adopted in the end

infinity (unlimited)

Stage 02: develop other chosen logos and do mockups

chosen logo

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modification

final

)


I nt ernsh i p 2 0 15

Branding

Stage 03: review the concept and refine the final logo in stage 2

(1) concept: review the concept and refine the final logo in stage 2

database

+

materialism

+

f lexibitlity

(2) logo refinement:

final logo in stage 2

modification

color plans

(3) dynamic logos:

f lexibility

connection

database

materialsm

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Jo a n n a Jh u

Portf olio / Branding

LDS Architecture Studio Concept: 6 intern students

And in Chinese old philosophy theory,

including me, we think that

there’s a saying of “ round sky and square

the corporate image is the

earth”, this supports the harmony

pursuit of harmony between

between humans and environments.

humans and environments.

Here, we want to apply this concept to project. we decided to use the basic geometric shapes: circle and square.

Stage 04: A and B team work together

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In the final stage of this project, I’m responsible to develop a system of

I nt ernsh i p 2 0 15

Branding

dynamic identity. I think dynamic identity can show the possibilities and features of the studio like love trying new things.

Systematic Development Five Basic Figures

Individual Enlargement

Multiple Overlapping

First, I design five basic figures. Second, enlarging part of the graphic Third, multiple overlapping the individuals

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Systematic Development A Five Basic Figures

Individual Enlargement

Multiple Overlapping

LDS Architecture Studio: Systematic Development A, 2015, Internship in Transform Design Company LDS Architecture Studio:

After doing the systematic development, apply them to other applications such as poster, facebook cover and so on.

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I nt ernsh i p 2 0 15

Branding

Systematic Development C Five Basic Figures

Individual Enlargement

Multiple Overlapping

LDS Architecture Studio: facebook Cover, 851*315 px 2015, Internship in Transform Design Company

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4

1

3

2

6

5 7

18

10 8

9

1. Paper tube

6. Envelope

2. Folder

7. Correspondence Card

3. Binder

8. Notebook

4. Letterhead

9. Pencils

5. Namecards

10.DVD


I nt ernsh i p 2 0 15

Branding

LDS Architecture Studio: Poster, 420*594 mm

LDS Architecture Studio: facebook Cover, 851*315 px

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Jo a n n a Jh u

Portf olio / Branding

LI-LE Wiser Sport Association Brief: Create an identity

Concept: Basically show the spirit of

for this sport association

wiser sports.

in taiwan whose goal is to promote this international

Process:

sport.

Stage 01: find the information about wiser sport

Info: Logo, facebook cover,

Stage 02: make conclusion of the logos

t-shirt, drawstring bag, cap,

aforementioned

sports towel and water bottle

Stage 03: find the main elements that can show the image of wiser sport

Stage 01: find the information 1. Who:

2. Where:

It is extremely safe and suitable

A special playing field is not

for everyone to play — males,

required. It can be played in

females, the elderly, and young

any area, no matter how many

people and so on.

obstacles there may be.

3. Benefits:

4. Equipment:

strengthening the body,

(1) 7 red and 7 white balls

improving health, elevating

(2) 10 yellow and 10 red flags

morality, increasing friendship, and promoting peace in the world.

(3) A 12-meter rope : to delineate the “Centerline”

5. How do other logos look like?

USA Wiser Sport Committee

Taiwan Major League Wiserball

World Wiser Sport Committee

New Taipei City Wiserball Association

Toronto Cascade Wiser Ball Club

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Vietnam Wiser Ball

Malaysia Wiser Sport

CA Wiser Sport League

Thailand Wiser Sport

Taipei Wiser Sport Association

Canada Wiser Sport Committee - CWSC

Comité Wiser Sport Paraguay


Desi gn P ra c t i c e 2 0 16

Branding

Stage 02: conclusion 1. Some logos are so

(1) people from worldwide can play wiser sport

complicated that they are

(2) meeting new people while playing wiser

difficult to make people

(3) a wiser ball in the middle

think of wiser sport 2. These two logos simply and clearly show the image

World Wiser Sport Committee

of wiser sport.

Advantage: creative and beautiful

(1) white and red wiser balls are in the middle of the characters (2) a smiling face CA Wiser Sport League

Advantage: clear Disadvatage: too direct and not creative

Stage 03: find the main elements that can show the image of wiser sport

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Jo a n n a Jh u

Portf olio / Branding

LI-LE Wiser Sport Association

C40 M100 Y100 M20 Y100

LI-LE

flags

balls

people

WISER SPORT b a

a

a

a

e e c c d d

d

LI-LE

c

WISER SPORT

e

LI-LE

WISER SPORT

LI-LE WISER SPORT ASSOCIATION

LI-LE WISER SPORT ASSOCIATION 22

b

d

c e

c

e e c

c

e c

d d

a e d

LI-LE WISER SPORT ASSOCIATION


Desi gn P ra c t i c e 2 0 16

Branding

LI-LE Wiser Sport Association: T-shirt 2016

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LI-LE Wiser Sport Association: Drawstring Bag 2016

LI-LE Wiser Sport Association: Cap and Sport Towel 2016

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Desi gn P ra c t i c e 2 0 16

Branding

LI-LE Wiser Sport Association: Water Bottle 2016

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LI-LE Wiser Sport Association: facebook Cover, 851*315 px 2016

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Desi gn P ra c t i c e 2 0 16

Branding

你是會員了嗎?請加入我們!

LI-LE WISER SPORT ASSOCIATION

ENG

NT 300

註冊

登入

NT 300

NT 500

NT 200

LI-LE Wiser Sport Association: Website, Home/Menu/Store 2016

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PRINT

Butterflies Exhibition 2016, MOE Workshop

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Kaohsiung Container Arts Festival 2015, MOE Workshop

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VIVA Graphic 2014, Competition, Gold Prize

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Kingdom of Butterflies 2015, MOE Workshop

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Consecration and Light Offering Prayer 2015

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Light Offering Prayer on Moon Festival 2016

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Ling Lu Percussion Recital 2013

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Paper Burning 2016, MOE Workshop

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Jo a n n a Jh u

Portf olio / Prin t

Butterf lies Exhibition Brief: It's a project in MOE

Concept: Raise awareness for some

workshop and the aim of

endangered butterf lies by holding a

this project is to design a

butterf lies exhibition.

zine poster about Taiwan, my hometown or places I'm

Process:

familiar with.. It can be

Stage 01: do the research to find the topic

tourism poster, educational

Stage 02: develop the topic

poster and so on. Info: Zine poster.

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M O E W ork sh op 2 0 16

Print

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Butterflies Exhibition: Zine posterv, 297*420 mm 2016, MOE Workshop

Butterfly Conservation Association

終 點站

h t t p : / / w w w. b u t t e r f l y. o r g . t w / h o m e . p h p

09.30 -10.10 BUTTERFLIES EXHIBITION

Agehana maraho

寬 尾鳳蝶 Sasakia charonda formosana

大紫峽蝶

Atrophaeeura hor ishana

曙鳳蝶 Tr o i d e s m a g e l l a n u s

珠 光 鳳蝶

Tr o i d e s a e a c u s k a g u y a

黃裳鳳蝶 Taiwan, as a butterfly kingdom, is facing a crisis of declining

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butterfly diversity. The butterfly kingdom needs urgent

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protection from all of us.


Thermochromic ink is printed on the zine page, and when people touch the black colored printed part, black color changes due to a change in temperature. Then butterflies appear. Through the interaction to the zine, people can be more aware of the crisis that butterflies confront.

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Jo a n n a Jh u

Portf olio / Prin t

Kaohsiung International Container Arts Festival Brief: It's a project in MOE

Concept: Promote the grand event in

workshop and the aim of this

Kaohsiung which has been hold for more

project is to design a zine

than fifteen years.

poster about my hometown or places I'm familiar with. It can

Process:

be tourism poster, educational

Stage 01: do the research to find the topic

poster, exhibition poster and

Stage 02: develop the topic

so on. Info: Zine poster, tickets, double sided f lyers.

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M O E W ork sh op 2 0 15

Print

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Adult Ticket, Child Ticket, Low Rate Ticket, 125*45 mm

Zine Poster, 297*420 mm

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Zine Poster, 297*420 mm

Dou


M O E W ork sh op 2 0 15

Print

Pin Badges, 25*25 mm

uble-sided Flyers, 100*175 mm

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Jo a n n a Jh u

Portf olio / Prin t

VIVA Graphic Brief: This is a pivotal poster

Concept: Designers come a long way to

design competition in Taiwan.

finish every design work. I create the

The topic is VIVA Graphic.

graphics based soley around typography.

Designers create graphics to express acclamation to graphic design. Info: Poster Series.

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Desi gn Comp et i t i on 2 0 14

Print

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2014

2014

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VIVA GRAPHIC


Print

VIVA Graphic: Poster series, 700*1000 mm 2014, Competition, Gold Prize

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Jo a n n a Jh u

Portf olio / Prin t

Kingdom of Butterf lies Brief: It's a project in MOE

Concept: Promote that Taiwan is the

workshop and the aim of this

kingdom of butterfies.

project is to design a poster of Taiwan. It can be tourism

Process:

poster, educational poster and

Stage 01: find the topic

so on.

Stage 02: develop the topic

Info: Poster and the motion poster in bus stop .

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MO E W ork sh op 2 0 15

Print

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Kingdom of Butterflies: Bus Stop, 700*1000 mm 2015, MOE Workshop

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Print

This is an interactive poster. When people get closer to the poster, it’ll first show the ribbon mountains. Then some small butterflies and flowers appear. Finally more and more butterflies show up

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Jo a n n a Jh u

Portf olio / Prin t

Consecration and Light Offering Prayer Brief: Create an identity for

Concept: The aim of this poster is to be

this event - consecration and

understandable since that most local

light offering prayer, which is

people are uneducated and in this way it

hold in northern China.

would also help publicize this temple in northern China.

Info: Posters, invitation cards and envelpoes, paper bags, identity cards, CDs and CD envelopes.

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Desi gn P ra c t i c e 2 0 15

Print

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Consecration and Light Offering Prayer: Poster, 420*594 mm 2015

Invitation Card 265*185 mm

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Card Envelope,

Poster

270*190 mm

297*420 mm


CD, 120*v 120 mm CD Envelope, 125*125 mm

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Jo a n n a Jh u

Portf olio / Prin t

Light Offering Prayer on Moon Festival Brief: Create an identity for

Concept: The aim of this project is to

this event - light offering

attract taiwanese believers to attend this

prayer on moon festival, which

event in this temple in northern China.

is hold in a temple in northern China. Info: Posters, billboards, lamp post banners and stage design.

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Desi gn P ra c t i c e 2 0 16

Print

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0

1

6

中秋

15

M O O N F E S T I V A L

0.85 m

點燈祈福晚會 圓 月 明 淨 開 蓮 華 無 量 有 情 凡 入 聖 十 方 佛 子 共 此 寺 點 燈 祈 福 慶 團 圓

中秋點燈祈福法會 歡迎十方善信大德同霑法喜

華 聖 寺

洽 詢 電 話:1 3 7 0 0 0 0 0 5 0 0 法 會 地 點:沈 陽 高 花 鎮 夏 家 村 華 聖 寺

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Light Offering Prayer on Moon Festival, Poster, 700*1000 mm

2016, Design Practice


8X4m

5X4m

Screen, 2.5 X 2.5 m

5X4m

4.85 m

m

14 X 6.2 X 0.85 m

Lamp Post Banner, 700*1000 mm

Oil Lamp, 60*60*80 mm

Billboard, 60*150 mm

Oil Lamp Box, 70*70*90 mm

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Jo a n n a Jh u

Portf olio / Prin t

Ling Lu Percussion Recital Brief: Create an image of

Concept: Show the charm and quick rythm

percussion recital. The client

of this percussion recital.

is open to any style of design. Process:

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Info: Posters and invitation

Stage 01: listen to the pragram songs

cards.

Stage 02: development


Desi gn P ra c t i c e 2 0 13

Print

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Print

Ling Lu Percussion Recital: Invitation Card, Double sided, 100*150 mm 2013

Ling Lu Percussion Recital: Poster, 360*594 mm 2013

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Jo a n n a Jh u

Portf olio / Prin t

Paper Burning Brief: It's a project in MOE

Concept: Introduce the Taiwan tradition of

workshop and the aim of this

paper burning.

project is to design a poster of Taiwan. It can be tourism

Process:

poster, educational poster and

Stage 01: find the topic

so on.

Stage 02: develop the topic

Info: Poster and one spread of in-f light magazines.

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MO E W ork sh op 2 0 16

Print

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Paper Burning: In-flight Magazine, 210*297 mm 2016, MOE Workshop

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Print

Paper Burning: In-flight Magazine, 210*297 mm 2016, MOE Workshop

Paper Burning: Poster, 210*297 mm 2016, MOE Workshop

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EXPERIMENT

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Hidden Beauty, Transient Moment 2016, MOE Workshop

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Awkward Moment Map 2016, MOE Workshop

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Jo a n n a Jh u

Portf olio / Ex pe rime n t

Hidden Beauty, Transient Moment Brief: It's a project in MOE

Concept: Transient moment of hands

workshop and the aim of this

sliding over prayer wheels.

project is to discover hidden beauty in the surroundings or

Process:

in our life.

Stage 01: do the research to find the topic Stage 02: develop the topic

Info: Poster.

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M O E W ork sh op 2 0 16

Experiment

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MANTRAS In the poster, the reason why mantras are also spinning is that the effect of rolling the prayer wheels is the same as reading mantras or sutras, which depends on what’s inside the prayer wheels before the prayer wheels being constructed.

COLORS The colors of Tibetan prayer flags are adopted since the prayer flags are very traditional and typical, and prominently displayed. Therefore, this forms one of the most popular pictures of Tibet. The five colors are blue, white, red, green and yellow.

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T R A N S I E N T

CONCEPT This is the beauty of transient movement of stationary prayer wheels and this is the top view.

PROCESS People can turn the entire row of wheels by sliding their hands over each one. Once people turn the wheels, the wheels would start spinning. Thus, the starting of spinning of each prayer wheel is order and progressive.

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Jo a n n a Jh u

Portf olio / Ex pe rime n t

Awkward Moment Map Brief: It's a project in MOE

Concept: Awkward moment- people may

workshop and the aim of this

have some awkward actions which don't

project is to design a map

look good in public.

ranging from the dorm to the classroom and the

Process:

requirement is to make the

Stage 01: do the research to find the topic

map in an abnormal way.

Stage 02: develop the topic

Info: Cut-and-Paste Map.

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M O E W ork sh op 2 0 16

Experiment

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Awkward Moment Map: Poster, 7000*1000 mm 2016, MOE Workshop

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M O E W ork sh op 2 0 16

Experiment

1 . Picking nose 2. Adjusting bra 3. Scratching crotch

People can interact with the map by f lapping the photos. The photos which people f lap are final locations. After they f lap any final locations photo, they'll see another photo beneath it that is location with a person covering doing awkward actions. Through the interaction to the map, people can finally figure out what are these numbers about and where are the objects that can cover people doing awkward actions.

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JHU JIA YI +886-988-099-630 joanjoan82531@gmail.com Facebook https://www.facebook.com/JHUJIAYI Pinterest https://www.pinterest.com/jiayijhu/ ISSUU https://issuu.com/jia-yijhu

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JH U J I A YI +886-988-099-630 joanjoan82531@gmail.com Facebook h t t p s : / / w w w . f a c e b o o k . c o m / J H U J I AY I Pinterest h t t p s : / / w w w . p i n t e r e s t . c o m / j i ay i j h u / ISSUU https://issuu.com/jia-yijhu

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