Custom Bicycles
MOBILE CANVAS CUSTOM BICYCLES ARE YOU. THEY ARE YOUR MOBILE CANVAS, AND OH YEAH, THEY’LL GET YOU THERE TOO. With our corporate promotional program, we take the term "mobile canvas" to heart. We'll work with you to design the perfect bicycle from the ground up. Whether you are a brand looking to create the perfect promotional product to pair with a product launch or event, a distributor looking to offer a unique incentive for selling product or a retailer in need of a one-of-a-kind point of purchase display, we have got you covered. We provide all of the tools and resources you need to develop a bespoke bicycle suited for whatever your needs may be — you dream it, we help make it a reality.
WHAT WE CAN OFFER CUSTOM BRANDED BIKES TAILORED TO FIT YOUR COMPANIES SPECIFIC STYLE AND NEEDS
OPTIONS • Custom paint job • Personalized decals • Bike accessories • In-house design team • Step-by-step guided process • Reliable customer service
BRANDED
FULLY CUSTOM
• Add your brands personal touch • Affordable option, 10-14 day turn around time • Simple logo and color work • No minimum quantities • Rep your brand on your dream machine
• Complete custom one-of-a-kind fleet • Full customization and control • Endless possibilities; models, colors, accessories • Minimum 90 day turn around time • Minimum 50 bicycle order • If you can dream it we can build it
CITY CRUISER / 3 SPEED CITY CRUISER
SINGLE SPEED / FIXED GEAR
DUTCH STEP THROUGH
BIKE EXAMPLES
BEATS BY DRE
HOUSE BEER
MOVEMBER & SONS
DOLLAR SHAVE CLUB
CASE STUDIES
- CASE STUDY - THE STORY Pelotonia is a grassroots bike tour that funds cancer research through a 3-day experience that includes a weekend of cycling, entertainment and volunteerism. Pelotonia raises funds through its merchandise store (over $110 million in 7 years), but wanted to expand its product offering by including a custom bicycle.
RESULT We worked with Pelotonia to create a custom bicycle from the ground up – matching the design aesthetic of their brand. The main issue Pelotonia faced was inventory warehousing – they had a successful platform to sell the bikes, but no way of storing or shipping the bikes. We provided a drop-ship solution to handle all order fulfillment, shipping and warehousing, saving Pelotonia the time and money, so that they could focus on what matters the most – raising money to fight cancer!
THE ORDER • • •
• •
Full custom order, 150 bicycles Color matched brand colors Custom rims Custom grips Custom chain accent
- CASE STUDY - THE STORY During the launch phase of its newest beer, the 312 Urban Wheat, Goose Island sought to ensure it could effectively penetrate and attract its target demographic – more specifically the millennial generation. Additionally, Goose Island wanted to make sure the aesthetic of the bicycle paid homage to it’s home city of Chicago, one of the friendliest bike cities in the US.
RESULT We worked with Goose Island’s merchandise and design team to help craft a bicycle that would combine both the essence of urban city Chicago with a modern, fashion forward aesthetic. The combination of a clean, simple design that mirrored the 312 branding and our Single Speed model became an integral promotional tool for their marketing and point of display retail efforts. This model has since become a fan favorite and can be easily spotted walking the city streets of Chicago! “Good people. Great Bikes. And they like beer! What more can you ask for. Nothing brightens my day like seeing one of those Goose Solé bikes rolling through the streets of Chicago.” - Jack Blake (National Brand Activation)
THE ORDER • • • • •
Full custom order, 200 bicycles Color matched brand colors Custom rims Custom Chicago map water decals Custom stripes and brand accents
- CASE STUDY - THE STORY IFC, the programming company behind the hit show Portlandia, came to us in search of a unique gift to commemorate 5 years of the show. The producers wanted a branded bicycle that could be delivered in less than 10 days time.
RESULT We worked with the producers to create a custom branded fleet of 120 units in less than 10 days time, ensuring the deadline was met. In addition, we created corresponding personalized thank you cards for every member of the cast and crew.
THE ORDER • • • •
120 stock city cruiser bicycles ‘Portlandia’ branded vinyl decals Custom personalized gift cards Hand delivery adding a personal touch
Example: Personalized thank you card
- CASE STUDY - THE STORY Situated in the heart of downtown Montauk, the Montauk Beach House is a boutique resort that offers both an eclectic mix of chic style and a relaxed beach vibe. As their peak season approached, the MBH was in search of a partner that could provide beautiful, customized high-quality products for their guest to enjoy, as well as, supplement and assist their summer programming efforts with original content.
RESULT We worked with the MBH to create a fleet of custom bicycles for complimentary use for all guests on the property, as well as a rack and point of purchase display to encourage use of social media. We also provided bikes for their exclusive concept store, the Poolside Collective, where customers could purchase a bike and we would ship directly from our warehouse – eliminating the need to stock inventory in a limited retail space.
MONTAUK BEACH HOUSE FLEET
- CASE STUDY - THE STORY Netflix, the global leader in movie and TV streaming, has significantly increased the number of employees over the last several years. In an effort to improve in-office sustainability and provide an in-office ride share program for its growing number of employees, Netflix wanted to create a small, branded fleet for it's Beverly Hills location.
RESULT While Netflix did not have a need for a large fleet for their Beverly Hills location, they still wanted a fleet that was branded and could be delivered in a timely fashion. As a result, we created a simple and straightforward custom branded fleet that was delivered to the offices in less than 2 weeks time, from start to finish.
THE ORDER • • • • •
10 stock bicycles Dual sided vinyl decal branding One week turn around Simple, branded, in-house bicycle fleet Yearly maintenance program partnership
THE STORY The Cannery, winner of the 2016 Master Planned Community of the Year, is a progressive housing development and is California's first farm-to-table new home community. Looking to uphold its eco-friendly ethos and reduce dependency on cars, The Cannery sought alternative forms of transportation to outfit their ever growing Northern California community.
RESULT Working hand-in-hand with The Cannery's design team we developed a fully branded custom City Cruiser bicycle. With a 500 bicycle demand but no room for storage, Solé was able to assist The Cannery in all of their warehousing, inventory, and shipping needs. We individually drop-shipped bicycles to each new home owner upon purchase as well as provided a fleet of bicycles for communal use around the development.
THE ORDER • • • •
500 custom branded City Cruisers Color matched brand colors Custom colored accents and accessories 100 custom branded community helmets