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IMPLICATIONS ON DESIGN

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CONCEPT STATEMENT

CONCEPT STATEMENT

- Light & Sound Space

- Interactive & Intelligent Space

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- Animated forms

- Space responding to human stimuli of Sound, Motion & Touch.

- Interactive Surfaces & displays

- Use of Digital generated forms/patterns augmented by lighting

Prime importance is given to provide the movie viewers a Unique Sensory experience. Creating an element of surprise by designing theatre & the other space in stark contrast, Installation Art Space, D-Box Seating which simulates motion in the movie are some of the features adopted to elevate the patron’s experience

THE FIRM: D LIGHT CINEMAS

D Light has been established to capture an important segment in Indain cinema market. D LIGHT is opening its first screen in the proposed Multiplex in Chennai.The firm intends to roll out the concept throughout the upcoming screens in various metro cities in India. This new cinema concept targets all socio-economic categories but with a particular emphasis on the growing cinema audiences within the A, B and C demographics, families and also the mature market.

The Light seeks to create a dynamic cinema offer, exploiting the flexibility of digital cinema and offering wide range of sensory experiences, with supporting food and drink.

The Concept

D Light is a new concept for the cinema experience with an exciting, highly inclusive, interactive & immerse the viewer in a whole sensory experience .This environmental change, combined with the digital revolution in film provides an unbeatable combination of style and content.

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