JIYO "FLOW" Shoe - Lookbook 2017

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S P E C I A L I Z E D F O R PA R K O U R AND FREERUNNING


OUR VISION IS SIMPLE – to create a shoe that gives you total freedom of movement. JIYO = USE YOURSELF

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J IYO – FR EE T O MO VE

J I Y O W E A R . CO M


ABOUT THE SHOE The JIYO Flow is a shoe specially

To create the FLOW shoe,

designed for parkour and freerunning

our main design objectives were:

to ensure total freedom of movement.

• Grip

In our team we have been working

• Durability

with a leading shoe designer and

• Flexibility

our world class athletes all over

• Comfort

the globe to develop a functional

• Style

shoe that meets the high demands of a freerunner. We have focused on the look and aestetics to get a great looking shoe for function and every day use.

black / white

navy / white

J I Y O W E A R . CO M

black out

JIYO – FREE TO MO V E

S IDE 3


b l a c k w h i t e

S I DE 4

J IYO – FR EE T O MO VE

J I Y O W E A R . CO M


n a v y w h i t e

J I Y O W E A R . CO M

JIYO – FREE TO MO V E

S IDE 5


b l a c k o u t

S I DE 6

J IYO – FR EE T O MO VE

J I Y O W E A R . CO M


O

R Y PA A RKO KO UR LE A SN THL IK ETE OV

PR

KI J I Y O W E A R . CO M

JIYO – FREE TO MO V E

S IDE 7


GRIP Grip is one of the most important features of a freerunning

but actually gets better over time as you wear the soles

shoe. Whether it’s the horizontal grip to increase your running

with your personal style of movement. The sole is meant to

speed or vertical grip to provide perfect bounces off walls,

be worn and to adapt, which is why it is designed to avoid

the grip is essential when you wish to move freely in your

pebble getting stuck in the tread pattern. The sole design is

environment. For that purpose we have developed a proprietary

a unified flat surface made for consistent grip.

sole pattern that not only provides great grip out of the box,

S I DE 8

J IYO – FR EE T O MO VE

J I Y O W E A R . CO M


Breathable hex-mesh tongue for extra breathability Padded collar for great heel-hold and comfort

Heat welded JIYO logo

Internal molded heel-cup centers your foot and supports heel

Rubber heel cap for improved support

High-abrassion PU print for improved wear resistance

Shock-absorbing, Long-lasting PU-Foam insole

Lightweight Heat Molded Phylon Midsole for impact support and cushion

FLEXIBILITY For freerunners, flexible footwear is essential. We need the shoe to be able

To secure the necessary flexibility in the shoe, we have chosen to produce

to land flat on gravel paths and concrete starts, but also to wrap around

the sole in grade-A high abbrassion rubber. The high percentage of mesh in

handrails and roof edges. The shoe’s adaptation to the environment gives

the upper shoe also contributes to the overall flexibility of the shoe.

you the tactile feedback you need to move freely and safely through the urban landscape.

J I Y O W E A R . CO M

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DURABILITY T o s e c u r e m a x i m u m d u r a b i l i t y, w e h a v e m a d e t h e outer sole of the shoe thicker than the ones found o n o t h e r f r e e r u n n i n g s h o e s . A n e w r u bb e r s u gge s t e d to us by our manufacturing partner allows us to do this without sacrificing flexibility in the shoe.

Our proprietary sole pattern is also designed with durability in mind. The surface of the sole has none of the large gaps of regular running shoes. This eliminates the risk of destructive pebbles sticking in the sole. The absence of gaps also minimizes the number of places from which the sole can start tearing.

S I DE 10 J IYO – FR EE T O MO VE

J I Y O W E A R . CO M


COMFORT Through conversations with many freerunners, we became aware of

The insole is made of comfortable PU foam. Not only is the PU foam

the need for comfort. In many training shoes, they found that their

shock absorbant, it is so resiliant that it keeps its bounce throughout

feet got warm and tired in the shoes. To solve that problem, we

t h e w h o l e l i f e o f t h e s h o e s . Yo u w i l l f e e l t h e a m a z i n g c o m f o r t o f t h e

placed a breathable mesh in all non-tension areas of the shoe.

JIYO shoe the moment you wear them for the first time.

The mesh makes the shoe breathable and comfortable for you to wear all the way through your long training sessions.

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SIZE CHART EUR

35

36

37

38

39

40

41

42

43

44

45

46

US

4

4.5

5

6

7

7.5

8.5

9

10

10.5

11.5

12

UK

3

3.5

4

5

6

6.5

7.5

8

9

9.5

10.5

11

JPN

22

22.5

23

24

25

25.5

26.5

27

27.7

28.5

29.5

30.5

CM

22

22.5

23

24

25

25.5

26.5

27

27.7

28.5

29.5

30.5

*The JIYO ”Flow” shoe is ¼ to ½ size smaller than other well known sports shoe brands.

S I DE 12 J IYO – FR EE T O MO VE

J I Y O W E A R . CO M


ABOUT JIYO JIYO started in 2002 as a passionate

JIYO is a Japanese and Chinese

team of parkour and freerunning

Buddhist word that means

athletes, who became the Pioneers

”to use yourself”. Translated,

of the movement in Denmark.

JI means ”self” and YO means ”to use”.

Since the beginning, the JIYO team has grown to consist of some of the

By using yourself as a tool to

best freerunners in the world, who

improve your mind, body and spirit

now collectively work to inspire

– you improve yourself and the

and spread freedom of movement

world around you.

to an increasing number of people around the globe.

”We made this shoe, because we love parkour and felt the need for a great shoe that meet the high demands freerunners / traceurs need for their footwear. With the JIYO Shoe, we have focused on giving you maximum grip, comfort, durability and support when you move.”

J I Y O W E A R . CO M

JIYO – FREE TO MO V E

S IDE 13


JIYO – FREE TO MOVE

FOLLOW TEAM JIYO JIYO, DENMARK

/

CVR: 37889873

/

M: (+45) 20 62 02 86

/

@: CONTACT@JIYOWEAR.COM

/

W: JIYOWEAR.COM


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