Broker Training Deck - Example

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New Product Broker Training ŠSoutheastern Mills 2020

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In 2019, Southeastern Mills completed the acquisition of JMH Premium ® out of Salt Lake City, Utah. These new lines provide expanded product categories, new team members, and broadens our west coast distribution. One of these new product categories which we will share today is ready-touse premium Asian sauces, and the brand Chef Myron’s.

©Southeastern Mills 2020

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Like Southeastern Mills, JMH PremiumÂŽ provides Flavor Solutions created by Food Scientists, Chefs and Culinary Experts for foodservice companies such as industrial manufacturers, institutional kitchens, prepared meals and kits, restaurants, and casinos throughout North America.

ŠSoutheastern Mills 2020

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Getting Started: In Preparation For Our Training Time - Make sure you have everything you need: We have provided: • • • • • • • •

Chef Myron’s Premium Shoyu Sauce Chef Myron’s Ponzu Sauce Chef Myron’s Premium Teriyaki Sauce Chef Myron’s Sweet Chili Sauce Chef Myron’s Thai Red Curry Sauce Chef Myron’s Tangy Teriyaki Sauce Chef Myron’s Yakitori Sauce 1 Bag Crème Brulee Mix

• Chef Myron’s Product List • Crème Brulee Product Card • Louisiana Hot Sauce (Sent Separately) • Louisiana Hot Sauce Product Card (Sent Separately)

©Southeastern Mills 2020

Cleanse Your Palate

You Should Prepare And Have Available: • Competitive Sample Kikkoman Soy Sauce (please have available a small bottle) • Chef Myron’s Samples, Warmed • Prepared Crème Brulee • (Prep instructions for Crème Brulee mix on label) • Tasting spoons / mini cups for Crème Brulee

• Cooked Chicken chunks or Focaccia/Pita Bread for tasting • Tasting spoons/small plates (per individual for 8 samples each) • Napkins • Unsalted crackers (for palate cleansing between tasting) • Water or beverage of choice

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Today’s training will include 7 Chef Myron’s products, a Premium dessert option, and 3 new Louisiana Hot Sauce Flavors. We welcome questions throughout the presentation. We will provide a link at the end where you can obtain promotional tools and sample requests for your customers.

©Southeastern Mills 2020

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Our Presenters Today: Chef Jay Fallon

Carlos Perdomo

ŠSoutheastern Mills 2020

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Premium Shoyu: A traditional Japanese-style soy sauce. It is slowly fermented from the finest ingredients. It’s deep, soft and mellow character will enhance the umami savory flavor points for many menu items. Flavor: Deep, savory “Umami”, mellow and full bodied, low salt profile. Compare side-by-side with Kikkoman or any national brand to taste the difference. Applications: This is the “Mother Sauce” for several of the Chef Myron’s Sauces. An all-purpose soy sauce. Use in soups, sauces, gravies and salad dressings. It serves as a great base for marinade on meat and poultry products. What Makes It better Than The Competition? Aged longer, therefore more umami flavor. Much more balanced flavor with lower sodium level. Product Information: Pack Size 2/1 Gal Jugs 1/5 Gal Pail

Item # M26408 M5008

DOT # 715595

Shelf Life: 24 Months Unopened Refrigerate After Opening, Can Be Stored Up To 90 Days

©Southeastern Mills 2020

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Ponzu Sauce: A bright, clean-flavored dipping sauce that is favored in Japan for dressing tempura, steamed vegetables, noodles and dumplings. Hints of lime enhance the base flavor of soy sauce, with ginger and garlic undertones. Finishes with a rich, nutty taste of sesame. Flavor: A lightly pleasant sharp taste. Soy, vinegar and lime juice contrast with nutty sesame aromatics. Applications: Perfect dressing for dipping sauce for vegetables (raw or tempura), fried foods, noodles, rice, and Asian style dumplings. An excellent finish for stir fry. Note: Sesame oil will lose its perfume under high heat. Try Dishes Like These: • Ponzu Glazed Salmon Fillet • Tokyo Vegetable Salad with Ponzu Sauce • Green Beans Amandine with Ponzu Sauce What Makes It better Than The Competition? Clean flavor with no added preservatives. Better balance. Made with high quality Shoyu soy sauce and fresh ginger. Product Information: Pack Size 2/64 oz Jugs

Item # M26406

DOT # 715596

Shelf Life: 24 Months Unopened Refrigerate After Opening, Can Be Stored Up To 90 Days

©Southeastern Mills 2020

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Premium Teriyaki: A classic Japanese grilling and glazing sauce traditionally basted on grilled meats. It offers a delicious umami flavor with spicy black pepper notes and a hint of sake. Flavor: Rich, robust and slightly sweet. Deep soy base notes tempered with prominent garlic and pepper overtones.

Cleanse Your Palate

Applications: The ultimate steak sauce. Perfect for glazing and saucing grilled, broiled and roasted red and game meats. Great stir fry and gravy enhancer. Try Dishes Like These: • Teriyaki Beef Stir Fry • Teriyaki Yakisoba with Tofu • Beef and Broccoli with White Rice What Makes It better Than The Competition? Clean flavor with no added preservatives. Made with high quality Shoyu soy sauce. Much richer with moderate viscosity and coats nicer than other brands. Product Information: Pack Size 2/64 oz Jugs

Item # M26405

DOT # 715594

Shelf Life: 24 Months Unopened Refrigerate After Opening, Can Be Stored Up To 90 Days

©Southeastern Mills 2020

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Sweet Chili Sauce: Our Chef Myron’s rendition of this Sweet Chili Sauce is frequently used as a dipping and dressing sauce for BBQ chicken, spring rolls and other fried foods. With its sweet and spicy chili-garlic flavor, you will appreciate its versatility in your kitchen. It is also a great flavor addition to seafood. Flavor: Sweet and garlicky with a good amount of heat, yet deeply flavorful. Balanced, thick and sticky. Applications: Great as a dip for spring/egg rolls and other appetizers. chicken wings, fried seafood, noodles and rice.

Finishing BBQ, glazing

Try Dishes Like These: • Asian Sweet Chili Chicken Kabobs • Coconut Shrimp with Sweet Chili Sauce • Grilled White Fish with Sweet Chili Sauce What Makes It better Than The Competition? Clean flavor with no added preservatives. Less sweet with better balance than others. Product Information: Pack Size 2/64 oz Jugs

Item # M26433

DOT # 715600

Shelf Life: 24 Months Unopened Refrigerate After Opening, Can Be Stored Up To 90 Days

©Southeastern Mills 2020

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Thai Red Curry Sauce: A rich, creamy coconut cream married with lime juice, spicy, with lots of traditional ingredients. Flavor: Creamy and flavorful in the blend of coconut and spices, with galangal, lime leaf, lemongrass, ginger root and chilis. Applications: Endless applications for a beautiful curry dish that will send your diners straight to Thailand. Try Dishes Like These: • Thai Red Curry Chicken and Vegetables • Vegetarian Thai Red Curry • Thai Coconut Red Curry Shrimp Bowl What Makes It better Than The Competition? Clean flavor with no added preservatives. Ready to use, not a paste. ingredients. Product Information: Pack Size 4/64 oz Pouches

Item # M46439

Authentic

DOT # 715599

Shelf Life: 24 Months Unopened Refrigerate After Opening, Can Be Stored Up To 90 Days

©Southeastern Mills 2020

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Tangy Teriyaki Sauce: A sweet and umami flavored sauce with hints of vinegar. It is excellent for stir-frying, glazing and marinades. It pairs well as a dip for Asian-style appetizers, fried foods and grilled items. Flavor: A lightly pleasant sharp taste. Soy, vinegar and lime juice contrast with nutty sesame aromatics. A sweet & sour sauce. Light viscosity, savory soy sauce (Aged Shoyu) based. Sake mellows it. A touch of dried Thai chili lends a slight kick. Applications: It makes an excellent steak sauce. Perfect for glazing and saucing grilled, broiled and roasted red and game meats. Great stir-fry and gravy enhancer. Try Dishes Like These: • Tangy Teriyaki Stir Fry Bok Choi with Beef • Grilled Pepper Tangy Teriyaki Tenderloin Kababs • Tangy Teriyaki Wings What Makes It better Than The Competition? Clean flavor with no added preservatives. Lowest sodium than any other in category. Product Information: Pack Size 2/64 oz Jugs

Item # M26414

DOT # 715597

Shelf Life: 24 Months Unopened Refrigerate After Opening, Can Be Stored Up To 90 Days

©Southeastern Mills 2020

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Yakatori Sauce: In Japan, it is widely used in stir fry, poultry, seafood, vegetables, noodles and other light foods to enhance flavor. The mellow, delicately balanced and subtle melding of ingredients in this Asian classic will provide a versatile asset to your culinary inventory. Flavor: Mellow, balanced and delicate nuances of garlic, ginger and star anise interact with deep soy flavor points. Not overly sweet.

Cleanse Your Palate

Applications: Our Yakatori Sauce is versatile, perfect for sautéing, stir frying, marinating, basting/glazing or roasting poultry and much more. Try Dishes Like These: • Stuffed Peppers with Yakatori Pork • Asparagus Wrapped in Bacon with Yakatori Sauce • Yakatori Chicken Wings What Makes It better Than The Competition? Clean flavor with no added preservatives. Better balance. Made with high quality Shoyu soy sauce. Very versatile. Product Information: Pack Size 2/64 oz Jugs

Item # M26401

DOT # 715601

Shelf Life: 24 Months Unopened Refrigerate After Opening, Can Be Stored Up To 90 Days

©Southeastern Mills 2020

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ŠSoutheastern Mills 2020

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Crème Brulee Dessert Mix: Quick and easy, ready to mix base with specs of vanilla bean for a variety of cream desserts. Flavor: Creamy and smooth foundation, with a hint of vanilla that supports a variety of flavor profiles. Applications: Mix with heavy cream for a vanilla flavor, add fruit flavors, caramel, pie filling or liqueur to create your favorite flavored crème brulee. Try Dishes Like These: • Salted Caramel Crème Brulee • Chocolate Hazelnut Crème Brulee • Grand Marnier Orange Crème Brulee • Pumpkin Pie Crème Brulee • Macadamia Nut White Chocolate Crème Brulee What Makes It better Than The Competition? No baking needed. Bring to a slight boil, portion and let set under refrigeration. Versatile. Allows introduction of other ingredients to change up the flavor. Product Information: Pack Size 5/2.3 lb Pouches

Item # 49226

DOT # 639123

Shelf Life: 24 Months Unopened Refrigerate After Preparing, Can Be Stored Up To 1 Week

©Southeastern Mills 2020

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ŠSoutheastern Mills 2020

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Sriracha Chili – Louisiana Hot Sauce: All the flavors of peppers, vinegar, salt, sugar and garlic that you’d expect from a traditional Sriracha sauce. Flavor: When you dish needs more than peppers, vinegar and salt. This Sriracha combines garlic and sugar to bring more than heat to the table. Applications: Sriracha Chili sauce is perfect for soups and broth-based dishes as well as dips and marinades. Try Dishes Like These: • Sriracha Mango Glaze on Salmon • Sriracha Honey Snack Mix • Sriracha Deviled Eggs What makes it better than the competition: Just like with all Louisiana Brand sauces, you can expect more pepper solids to deliver a pepper-forward flavor, while still allowing the other ingredients to shine. Product Information: Pack Size 4/1 Gallon

Item # 400022682

DOT #

*Available August 2020

Shelf Life: 60 Months Unopened Refrigerate After Opening, Can Be Stored Up To 90 Days

©Southeastern Mills 2020

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Sweet Heat – Louisiana Hot Sauce: Our Sweet Heat with Honey Hot Sauce proves that your kick can have a sweet side. Use it to add the bold flavor of aged red peppers with a touch of honey to all your favorite foods. Flavor: All the great flavors of The Original Louisiana Hot Sauce, but with a touch of honey to give you that perfect balance of sweet and heat. Applications: Perfect to mix with mayo as a custom Louisiana sandwich spread. Or go sweet and mix into your brownies, before baking, for a dessert that surprises and delights. Try Dishes Like These: • Hot Honey Chicken Sandwich • Perfect for behind the bar for creating a Louisiana Iced Tea or Sweet Heat Margarita • Mix with olive oil for a Sweet Heat salad dressing What makes it better than the competition: Simple, easy-to-pronounce ingredients that deliver the perfect aged-pepper flavor and doesn’t overwhelm. When you want more than just heat, go for sweet heat.

Product Information: Pack Size 4/1 Gallon

Item # 400022595

DOT # *Available August 2020

Shelf Life: 24 Months Unopened Refrigerate After Opening, Can Be Stored Up To 90 Days

©Southeastern Mills 2020

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Hotter Than Hot – Louisiana Hot Sauce: When it’s time to crank up the heat, it’s time for our Hotter than Hot Sauce. With the fiery flavor of aged red peppers, including habanero and cayenne, it’s everything you love about Louisiana – only hotter. Flavor: All the great flavors of The Original Louisiana Hot Sauce, but with more heat. Applications: Great as a condiment or an ingredient. Perfect for wings, burgers, sandwiches and soups.

Cleanse Your Palate

Try Dishes Like These: • Great in a Michilada or Bloody Mary • Spicy Seafood Boil Dip • Cajun Pimento Cheese What makes it better than the competition: Simple, easy-to-pronounce ingredients that deliver the perfect aged-pepper flavor and doesn’t overwhelm. Even when we crank up the heat it is the perfect complement to any dish. Product Information: Pack Size 4/1 Gallon

Item # 400022689

DOT # *Available August 2020

Shelf Life: 60 Months Unopened Refrigerate After Opening, Can Be Stored Up To 90 Days

©Southeastern Mills 2020

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Resources For You: tinyurl.com/BrokerResources

ŠSoutheastern Mills 2020

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Broker Incentive: We’d Like To Reward You For Your Efforts!

©Southeastern Mills 2020

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How It Works: • Broker Incentive:

• Distributor Business Manager Incentive: •

$100 per new slot at distributor, 40 cases of each (5 cases per week)

• Multi-Unit Chain / Operator Specialist:

• $100 per new account sold, minimum of 10 cases new items total

• Bonus Incentive

(1st, 2nd, 3rd place payout for each category) • Distributor Business Manager:

• Total number of new SKU’s secured at distributor – min 2 Distributors, 4 SKU’s (tracked by Broker internal system)

• Multi-Unit Chain / Operator Specialist:

• Total number of confirmed new accounts at operator level – min 4 accounts /10 cs. (tracked by Broker internal systems)

• Total Cases of New SKU’s sold – minimum 50 cases August 1 – November 30, 2020 • • •

1st 2nd 3rd

$ 500 $ 300 $ 150

*New Account definition – not purchased item in last 60 days

©Southeastern Mills 2020

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Any Final Questions?

©Southeastern Mills 2020

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Find Our Product Guides and Links To Broker Resources at: tinyurl.com/BrokerResources Contact Us: Carlos Perdomo

Cindy Fortenberry

cperdomo@jmhpremium.com

ŠSoutheastern Mills 2020

cfortenberry@semills.com

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Thank You ©Southeastern Mills 2020

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