May/June 2014 DucTales

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Contents Editor Sarah Black Publisher Jodi Araujo, CEM

POSTMASTER: 15000 Commerce Parkway, Suite C, Mount Laurel, NJ, 08054; Phone: 855-GO-NADCA; Fax: 856-439-0525; E-mail: info@nadca.com; Website: www.nadca.com DucTales Magazine is published six times annually. NADCA annual dues include a paid ­subscription to DucTales. Yearly subscriptions to DucTales are available for $50. The National Air Duct Cleaners Association (NADCA) prints DucTales Magazine to provide its members and the HVAC system cleaning industry with a forum for the discussion of topics of interest. To that end, NADCA tries to include within DucTales a wide range of ideas and opinions. The ideas and opinions expressed by the authors who write articles for DucTales, however, are solely the views of the person expressing them, and do not necessarily represent the views, positions or policies of NADCA, its members, or its officers, directors or staff. NADCA is not responsible for claims made in advertisements. NADCA does not endorse any particular manufacturer or supplier of equipment, chemicals or related ­products, nor any ­particular model of equipment.

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In Every Issue

Industry News

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President’s Message

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AIISA NADCA Annual Meeting Recap

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Executive Director’s Message

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Committee Assignments

Recognizing a Top Performer in Duct Cleaning

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Industry Calendar

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NADCA Attends IAQA Annual Meeting

ECO BOX DucTales magazine text and cover pages are printed on SFI-Certified Anthem Gloss paper using soy ink.

The SFI certified sourcing label is proof DucTales magazine is using fiber from responsible and legal sources. The Sustainable Forestry Initiative® program integrates the perpetual growing and harvesting of trees with the protection of wildlife, plants, soils and water. The Sustainable Forestry Initiative® program promotes responsible forest management.

NADCA News

Your Business

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Annual Conference Wrap Up

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Buried No More

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Recognizing 2013 Safety Award Winners

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Going Social: Connect With Customers on Social Media

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NADCA in the News

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Member Spotlight: AdvantaClean

Intentional Networking: 9 Effective and Efficient Steps to Success

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Associate Member Spotlight: Aeroseal

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New NADCA Members and ASCSs

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Committee Spotlight

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President’s Message NADCA Officers

The NADCA Formula By Bill Benito, NADCA President

Leadership + Professionalism = Trusted Authority

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his formula came from our strategic planning meeting held at NADCA headquarters in Mt. Laurel, N.J. Your Board of Directors and three non-board members, John Line, George Grozan and Mike McDavid, met for two days during the first week of May. It was a great meeting with many good ideas that will help us focus NADCA over the next 3-5 years. There will be a full report when all the information is digested and put into writing. What I want to talk about is how confident I feel for NADCA’s next 25 years. At our 25th Annual Meeting I saw many members who I have seen for 15-25 years. Many of us are at the age when we are swinging a grandchild instead of a bat or golf club. I wondered if the 30- and 40-somethings would give to and back to our industry as many of our “older” members had and still do. I have even voiced my concerns to other board members. At our strategic meeting I saw the past, the present and the future. John Line had served on the NADCA Board in the 90s and was still willing to give his time and talent to this meeting. John brought his wisdom and knowledge of our industry to the discussions. He had almost a new and refreshing point of view, not the old “we always did it that way” I hear from many who don’t embrace change. 3

Our formula ... will take us into the next 25 years. George Grozan brought his experience from working on a school building committee with many millions in school renovations and replacements. I listened to him as he articulated his thoughts, many times helping to bring us to full agreement on lengthy discussion. Mike McDavid, the youngest of the committee members representing the 30 somethings, found his voice quickly and seemed comfortable navigating amongst the tall pillars he so many times just called “the board.” Mike’s enthusiasm was contagious and at dinner he continued talking about what we could be doing bigger and better.

President Bill Benito, ASCS (’15) Connecticut Steam Cleaning Inc. P.O. Box 354 440 John Fitch Boulevard South Windsor, CT 06074 (860) 289-5100 FAX: (860) 528-5556 BillBenito@aol.com

Secretary Mike White, ASCS (’17) Clean Air Systems of LA, Inc. P.O. Box 6210 225 Mount Zion Road Shreveport, LA 71136 (318) 869-0344 FAX: (318) 869-0346 mike.white@ cleanairsystemsiaq.com

1st Vice President Michael Vinick, ASCS (’17) Duct & Vent Cleaning of America Inc. 311 Page Boulevard Springfield, MA 01104 (413) 734-8368 FAX: (413) 733-1997 mvinick@ductandvent.com

Treasurer Richard Lantz, ASCS (’15) Interior Maintenance Company 45 Scottdale Road Landsdowne, PA 19050 (757) 754-1453 richard@imc.cc

2nd Vice President Rick MacDonald, ASCS (’15) Armstrong Heating & Power Vac Inc. 720 East Industrial Park Drive, #9 Manchester, NH 03109 (603) 627-7016 FAX: (603) 627-7070 rmac@ahpv.com

NADCA Directors Dan Stradford, ASCS (‘15) Action Duct Cleaning 787 W. Woodbury Suite 2 Altadena, CA 91001 dstradford@aol.com

Kevin Uilkie, ASCS (‘17) K.M. Facility Services, LLC 5631 N. 52nd Avenue Glendale, AZ 85301 (623) 930-5490 kevin@kmfacserv.com

Jimmy Meyer, ASCS (‘16) Meyer Machine & Equipment 351 Main Street Antioch, IL (847) 395-2970 jimbob@meyermachine.com

Mark Zarzeczny, ASCS (‘17) Schoen Duct Cleaning 704 Cooper Street Edgewater Park, NJ 08010 (609) 835-9500

Carlos Gonzales-Boothby, ASCS (‘16) Indoor Environmental Consultants PO Box 191648 San Juan, Puerto Rico 009191648 (787) 568-8880 carlos@iec-pr.com

mark@ schoenairductcleaninginc.com

Immediate Past President Matt Mongiello, ASCS Interior Maintenance Company 45 Scottdale Road Lansdowne, PA 19050 (610) 626-1300 matt@imc.cc

NADCA Headquarters 15000 Commerce Parkway, Suite C Mount Laurel, NJ 08054 Toll Free: 855-GO-NADCA Phone: 856-380-6810 Fax: 856-439-0525 www.nadca.com

NADCA Staff Jodi Araujo, CEM Executive Director Kristy Cohen Assistant Executive Director Shay McClain Associate Meeting Manager

Elizabeth Cooke Membership & Certification Coordinator Robin Geary Senior Meeting Manager


President’s Message

Training and Education

Made Easy! Custom training is now available to NADCA members! Instead of flying your entire staff somewhere to receive training, NADCA will bring the training to YOU!

Interested? Call NADCA Headquarters at (855) GO-NADCA to learn more.

All of these things made me realize that our future leaders are out there and they are willing to step up. The seeds of leadership are planted every year and as they grow they replace the ones that step aside. After the strategic meeting was over the board remained in town to conduct our May meeting. We received a report that all of the 30+ volunteers had been plugged into various committees and some of the committees have already convened for their first meeting since the conference. I was on one just this week with new names, new ideas and a professional attitude. Our formula, Leadership + Professionalism = Trusted Authority, will take us into the next 25 years. We have almost 1,800 certified professionals. I see new leaders taking on responsibility for our industry in a professional manner. They are leaders in their communities and professionals in their business, as well as with NADCA’s business. Our staff is getting more and more

requests for articles related to HVAC system maintenance and proper procedures. Our leadership in the industry is making us the trusted authority. If you want to be part of the new leadership and growth (even if you’re not ready at this moment) there is a list of our committees in every issue of DucTales. Call one of the members on the committee of your interest and find out what they are doing. Talk with them about your opinions and ideas. Most of our board members came up through a committee; I started on the education committee, two board members came through the annual meeting committee and one came from membership. This is where the seeds of leadership grow. I am excited to say I am no longer worried about where the future leaders are coming from. I met many of you at our leadership meeting, on committee calls and two at the strategic meeting. I am confident in NADCA’s future. 4



Executive Director’s Message By Jodi Araujo, CEM; Executive Director

Change is not a destination, just as hope is not a strategy. — Rudy Giuliani

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ADCA’s board of directors participated in a strategic planning session in early May in conjunction with their board meeting, taking time to realign NADCA’s shortand long-term goals. Using recent growth and success as indicators, the group, consisting of the members of the board as well as three members at large, reviewed survey data, categorized priorities and determined the focus and direction of the association for the next three years. John Line from Sani-Vac Service, Inc. in Warren, Mich.; George Grozan from Productive Air Duct Cleaning in Sharon Center, Ohio; and Mike McDavid from Steamatic of St. Louis, in St. Louis, Mo., all volunteered time away from their businesses and families to join NADCA in this twoday goal setting exercise, providing expertise and feedback from a member perspective and helping the board understand the priorities and needs of the members. The strategic plan drives all these other plans by articulating basic concepts of vision, mission, goals, objectives and activities. Strategic planning determines where an organization is going over the next several years, how it’s going to get there and how it’ll know if it got there or not. The plan includes specific objectives that will direct NADCA’s staff and volunteer activities. Even D U C TA L E S

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From L-R: John Line, George Grozan and Mike McDavid

though we previously developed our vision and objectives, the renewed planning process provides an opportunity for volunteers and staff to establish common objectives, set goals, identify new challenges and threats and outline the best course of action to capitalize on identified opportunities.

goals set forth in early May will require focused dedication and leadership from our committee chairs and support staff. The next 10-12 months will see NADCA laying the groundwork to achieve both their short-term goals and their longterm objectives, and we will closely monitor and measure the results of these efforts. Everything we do at NADCA is part of a calculated, wellarticulated plan that is expected to bring measurable and quantifiable results. I’m excited for the opportunity to share these strategic goals with all of you in the very near future! When your board president stands before the membership in Marco Island next April, we want him to be able to report those tangible results and achievable goals that are helping our most valuable commodity: Our members.

However beautiful the strategy, you should occasionally look at the results.

Behind every great person ... is a bunch of other people. —Unknown

—Winston Churchill

Speaking of valuable commodity, the Fall Technical Conference is quickly approaching! Come learn about the new DEDP Standard, earn your C-DET and get tips and techniques for challenges you and your technicians are facing every day in the field.

NADCA’s committees have been charged with developing an action plan for each of the strategic objectives identified during the session. The work begins at the committee level and then passes up to the board for review and acceptance. Accomplishing the

I hope to see many of you in Atlanta in September! 6


Industry News

AIISA NADCA Annual Meeting Recap M

ore than 120 duct cleaning and indoor air quality professionals attended the sixth AIISA NADCA Annual Meeting & Exposition (ANAM) in Jesi, Italy this April. ANAM is the premiere exposition of the duct cleaning industry in Italy, and serves as a valuable networking opportunity for NADCA members. Bill Benito, NADCA President, attended the conference in support of AIISA and our ongoing partnership with NADCA’s Italian counterparts. The meeting focused on promoting AIISA Operational Protocol, underlining technical and marketing issues. Presentations also highlighted field experiences, such as recovering money in hospital air duct cleaning jobs; a study of indoor air pollution and chemical risks at manufacturing sites that produce footwear, metal, rubber, plastic and wood; and the proper use of personal protection equipment by 3M Italy. As an AIISA qualified promoter of healthcare in public environment and new business in local industry, NADCA had the privilege of being the dedicated sponsor of the Marche Region Authorities (the Jesi Region).

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Industry News

Focus on Education This year’s meeting marked the 10year anniversary of AIISA and the twentieth ASCS exam administration. The exam featured a new study packet, 150 new questions translated by AIISA and NADCA. The exam also welcomed two new Italian trainers: Francesca Albano and Massimo Albertini, both ASCS VSMR. Italian ASCS earned three continuing education credits for attending the meeting.

About AIISA Operational Protocol The main goal of the AIISA Operational Protocol is to educate their clients about the duct cleaning industry. Specifically, it aims to differentiate the services performed by certified professionals from those performed by less qualified providers. It is based on NADCA’s ACR 2013, as well as on existing European and Italian technical recommendations. To help spread the message of the AIISA Operational Protocol, an announcement was circulated using all of AIISA’s available channels, including industry newspapers. To view the announcement, visit the AIISA website. D U C TA L E S

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Industry News

Recognizing a Top Performer in Duct Cleaning

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uct Doctor USA, a veteranowned small business franchise that provides air duct cleaning services throughout Northern Virginia and the Hampton Roads regions, was recognized by its national franchise headquarters in Atlanta, Ga., as the top United States residential business performer and the top overall business performer for 2013. The performance results were a combined ratio of revenue performance, cost containment and customer satisfaction. This marks the third consecutive year achieving the top franchise honor and the fifth time the firm has captured this designation. Duct Doctor USA has served over 10,000 residential customers since its founding in 2004. “It is a great honor to be recognized for the continued hard work and dedication of my employees, team members and affiliates in this national forum,” said Christopher J. Little, president of Duct Doctor USA. “Our team brings the best technicians, equipment and cleaning methodologies to bear for our customers and this award is a direct result of our consistently high marks in overall customer satisfaction.” Duct Doctor USA franchise owners operate in over 150 U.S. cities in nine states, and in the United Arab Emirates. Duct Doctor USA has been a single-focus air duct cleaner since 1985. “Air duct cleaning is all we do, and our focus has resulted in industry-leading service technicians being dispatched to your home to

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complete your service project,” said Little. “While other firms cast a wide net of offerings like chimney, carpet and home remediation services, we remain committed to being America’s No. 1 air duct cleaner. Our technicians are uniformed and welltrained by National Air Duct Cleaner Association (NADCA) Certified Air System Cleaning Specialists (ASCS) and perform all cleaning utilizing the recommended source removal procedures.” Studies by the University of Colorado Boulder, at their Larson Building Systems Laboratory, show that the removal of debris inside ductwork and the cleaning of the impacted cooling coils can reduce the running

time of heating, ventilation and air conditioning (HVAC) systems by as much as 30 percent. Duct Doctor USA employs a patentprotected, industry-unique air duct cleaning vehicle while ensuring that all cleaning strictly follows NADCA standards and guidelines. Duct Doctor USA continues to expand market share in the commercial facilities, government and residential space. For more information about Duct Doctor USA, visit www.ductdoctornova.com, www.ductdoctorhr.com, or call 1-800-955-1275.

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Your Business

Buried No More NADCA’s new app helps you get paperwork under control

By Steve Sabato

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he last decade has seen the global economy increase its emphasis on the speed and convenience of services delivered while maintaining or improving the quality of work. This truth is being acknowledged in various sectors of the service industry, but it applies to each of them differently. The HVAC industry is no exception. HVAC assessment, cleaning and restoration all require a substantial amount of paperwork. Different forms and guidelines are used to determine whether or not workers have followed standards set by their organization or the law, while also informing the customer of the parameters of the job completed. HVAC professionals, then, must keep a variety of forms on them while traveling to jobs, so as to be prepared to fill out the proper paperwork. Forgetting an important document at the office can cost the company time and money. So, while paperwork may remain a small detail in the grand scheme of the jobs HVAC professionals complete, they remain imperative to completing the job properly.

A Better Way The frustration that comes with mistakes and inefficiencies around paperwork can be alleviated now that NADCA is offering access to a mobile App Store, which will revolutionize the way HVAC professionals approach paperwork. NADCA is offering the service through a company called Canvas. Canvas specializes in providing businesses with mobile solutions D U C TA L E S

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Your Business

to their everyday operations. They are uniquely positioned as the world’s only consolidated source of paper forms as applications. Canvas provides the ability to download what would normally be paper documents as digital applications for smartphones and tablets. Thus, they are able to take the forms and documents that businesses are normally forced to carry along with them, and turn them into digital documents with the same level of authenticity. By eliminating the need for clunky paperwork, Canvas is able to provide a new level of financial and administrative efficiency all businesses prefer. Canvas also allows end-users of the program to develop customizable applications. There may be specific aspects of the forms and documents your business uses that may be unique. The Canvas App Store allows you to incorporate custom elements of these documents when developing your own application. According to Canvas, users can incorporate such functionality as GPS, image capture, barcode scanning, electronic signatures and access to business lists such as parts catalogs, and various other records. The NADCA app store is available on Android, Apple, Blackberry and Windows platforms, which makes all of your paperwork possible to complete on your smartphone or tablet. The NADCA App Store currently has its forms divided into categories of Inspections, Reports, Checklists, Authorizations and Guidelines. By providing this service on as many platforms as possible, and covering this diverse group of categories, NADCA is optimistic that this product will serve a substantial amount of its members.

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NADCA is offering access to a mobile App Store, which will revolutionize the way HVAC professionals approach paperwork. The App Store will turn the first form of any NADCA member into a mobile app for free. All members are encouraged to take advantage of this opportunity so they can assess the usefulness of the product on their own. As well, all new NADCA subscribers to the App Store will receive a 30-day free trial of the service. This points directly to the commitment NADCA and Canvas have to providing a useful, efficient system to their clients and members. Incorporating the app into your business’s everyday operations will also help solve problems relating to lost paperwork. Rather than preserving and filing documents in clunky on-site storage systems, the app allows businesses to keep a paperless, digital record of transactions and all related documentation. Further, going paperless allows businesses to contribute positively to the environment by cutting into the amount of paper required to operate.

can perform jobs more efficiently. Spending an inordinate amount of time on administrative tasks is a problem that is entirely avoidable in the 21st century. According to Canvas, switching to this mobile method of paperwork processing can save businesses up to 75 percent on related costs.

TAKE YOUR BUSINESS TO THE NEXT LEVEL The NADCA App Store is available only to NADCA members. Visit the NADCA App Store at www.gocanvas.com/nadca to find more than 20 forms and documents developed to be used in the field by NADCA members, and develop your own forms for free!

Improving Efficiency With NADCA members able to focus fully on the task at hand, they D U C TA L E S

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Your Business

Going Social Connect With Customers on Social Media By Sarah Black

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t’s the hottest phrase in business that can make or break you: social media. The idea is that you post a couple blogs, update your Twitter and get a few likes on Facebook, right? Wrong. In today’s social and digital world, connecting with customers is a next-level challenge. Not only do you need to get your business’s information in front of customers, you also need them to feel connected to you. In other words, develop a relationship with customers and use social media to support and nurture that relationship.

indoor air quality for children with asthma), you make an effort to put the best interests of customers at the forefront of your communications.

The Person Behind the Page First and foremost, your social media presence is you—a real, live person. Help people connect with who you are, and they’ll feel connected to your brand and business. Do this by: •

Being yourself. Post a blog with your byline and personal experience. Use your own voice for a tweet or Facebook post. Being conversational and letting your own voice shine through social media will help customers connect to the person behind the avatar on your social media account. Promoting a cause. When you create a group or start a conversation about an issue related to your industry but important to everyone (for example, the importance of

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Engaging with customers. The biggest mistake in social media is setting it to auto pilot and stepping away. Reply to customers’ and followers’ comments, like their posts and share relevant posts you may see on customers’ pages. Keeping your communications professional. Knowing when to bow out of social media conversations is important to preserving your reputation and customers’ perception of your business. Discussing or posting links to political and other sensitive or controversial topics may have a negative impact on your customer relationships.

Drive it Home Social media is a great way for customers to engage with your business, but a 2013 study by L2 Think Tank found that Facebook is responsible for just 0.25 percent of customer acquisitions. How do you convert those Facebook likes to actual dollars? •

Offer exclusive opportunities for fans and followers. This might come in the form of a free HVAC system evaluation or a discount on upgraded services.

Give readers more to read than just promotional copy. Ask for customer testimonials, and share them on your social platforms. Or, give a behind-the-scenes look at your company and its staff. People will connect with the real stories and remember your business. 12


Industry News

NADCA attends IAQA Annual Meeting F rom March 17-19, NADCA leaders traveled to Nashville to attend the 17th Annual Meeting & Indoor Environment & Energy Exposition, hosted by the Indoor Air Quality Association (IAQA).

Presentations highlighted indoor air quality assessment strategies, moisture measurement in materials,

interpretation of laboratory analytical results and more. The meeting allowed vendors to display products related to indoor air quality and environment, such as residential energy services, air conditioning systems and thermal insulation materials. It also served as a valuable networking opportunity, allowing NADCA leaders and other industry leaders and professionals to share ideas and best practices relating to the duct cleaning industry.

From left to right: Bill Benito, NADCA President; Jodi Araujo, Executive Director; Woodie Sayles, Treasurer; Richard Lantz; and Tom Yacobellis.

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Industry News

“Ron Burgundy” visited Liz Cooke and Richard Lantz in the NADCA booth!

Bill Benito presented ACR, The NADCA Standard, to more than 90 individuals at the Gaylord Opryland Hotel.

Benito recapping ACR and answering questions after his presentation.

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Your Business

Intentional Networking: Effective and Efficient Steps to Success By Patti DeNucci and Ed Rigsbee, CAE, CSP

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ver wonder why some people are so powerfully connected, are the first to hear about great opportunities and earn more quality referrals? The answer may surprise you. To attract more success in business, you don’t have to network more; you just have to network more intentionally. This means becoming more focused, engaging, trusted and memorable. And not necessarily with more people, but with “your people” — meaning the people who naturally bring the most value into your world. After years of experience and study, we’ve discovered your networking success boils down to nine critical steps. Here they are for you, presented in their most basic form and derived from Patti’s award-winning book The Intentional Networker: Attracting Powerful Relationships, Referrals & Results in Business.

1. Know yourself.

It truly is not selfish or narcissistic to practice selfawareness. This involves knowing your strengths, weaknesses, beliefs, passions, preferences and traits. Fact is, knowing yourself is a key component to creating success and building connection. It

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breeds authenticity, enthusiasm and discernment, which helps others see and “get” the real you more readily.

2. Know what you want.

If you are vague, ambivalent, scattered or unsure of your vision, intention and goals, then you are likely drifting along, preserving the status quo, and possibly even invisible to others. Clarity and focus go a long way to helping you become more memorable, which in turn means others are clearer and more focused on how to help you.

3. Show up in alignment with the above two points.

Everything about you, from your attitude and appearance to your correspondence and conversation, gives off messages. What’s more, you have mere seconds to make a first impression. If your image doesn’t line up with whom you say you are and what you aspire to, then confusion, disengagement and distrust can result. Be sure everything associated with you and your

career or business is congruent with who you are and what you want.

4. Focus on quality, not quantity.

People often believe that doing lots of networking and having hundreds of contacts and connections equal greater success. Not so fast! Rather than adding more new people to your network, invest some time identifying your most valuable connections; the ones who not only bring you referrals and opportunities, but also provide you with valuable insights, information and support. Focus on these top connections for a while. The same goes for your networking activities. Which ones really bring energy, value and results to your career or business? Next, make a list of the traits that make these top people and events valuable to you. Note for future reference how you originally met or heard about them. This information will help you recognize and attract more of the same. You’ve just created a faster track to your success!

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Your Business

5. Say no with grace.

Sow the seeds of more powerful relationships.

Once you identify your top contacts and networking activities, you’ll start to see who and what no longer serves you. It will be easier to prioritize, which is crucial to your networking efficiency and success. Figure out who and what needs to be edited out (or given less attention). Gradually— and graciously—back away from those who drag, drain and disenable you.

6. Focus on your best connections.

Stay in touch with your best connections. This means reaching out and staying topof-mind on a regular basis. Invest a few minutes each day to sending friendly, helpful, grateful, congratulatory or supportive notes to your valued connections. Set up one or two weekly strategic coffee or lunch dates. Attend a few targeted business or association events each month. Organize and make time in your weekly routine to follow up and succeed utilizing the above. The key is doing these things regularly and consistently.

7. Stand out in the crowd.

You just never know where or when an important conversation will take place, when an opportunity will arise, or when you will run into a valued colleague or customer. Be

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ready, alert and aware. Live your brand and allow it to guide how you show up and conduct yourself. Show genuine interest in other people by being the first to say hello, offering a professional handshake, and engaging in friendly conversation. Ask questions that show interest. Then take the time to actively listen to what others have to say. With a little extra effort and courtesy you can make connections and meetings so much more memorable and valuable, for you and for others.

8. Give first.

This isn’t about giving away your expertise or time randomly. It’s about offering a positive attitude and a willingness to listen and offer ideas to those you meet. This dramatically separates you from people who focus only on themselves. Certainly it’s okay to be purposeful and focused on what you’re seeking, but sincere acts of generosity are rare and endearing.

9. Reap your reward.

Consistently practice steps 1 through 8 and you’ll be on your way to making more powerful connections, earning more likability and trust, and attracting more referrals. But add one more step: thoughtfully, concisely, and most of all humbly (and without

assumption) educate others on what you’re seeking and what constitutes good opportunities and referrals for you. If you are generous in giving to others, help them respond in kind.

These are just a few basics that can help you slow down, get focused, and sow the seeds of more powerful relationships and quality referrals. Copyright © 2013 by Patti DeNucci & Ed Rigsbee Patti DeNucci is a business networking and referral attraction expert, professional speaker, and award-winning author of The Intentional Networker: Attracting Powerful Relationships, Referrals & Results in Business. She is a founding board member and current president of the Austin chapter of the National Speakers Association. www.IntentionalNetworker.com Ed Rigsbee, CAE, CSP, is the author of several books and over 2,000 articles on business growth through collaboration and strategic alliance development. He travels internationally lecturing on the topic and helps organizations to reach farther through alliance relationships. www.rigsbee.com

TAKE THE NEXT STEP Learn even more by requesting your free sample chapter from Patti’s book The Intentional Networker. Email her at Patti@IntentionalNetworker.com today.

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NADCA News

Scenes from NADCA’s 25th annual meeting, held March 3-6, 2014 in San Antonio, Texas.

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NADCA News

Congratulations! Recognizing 2013 Safety Award Winners

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ADCA members making an effort to do great work safely were recognized with NADCA’s 2013 Safety Awards. Safety Award recipients met stringent criteria to document their adherence to safety criteria, which included maintaining an OSHA #300A Log and having a non-fatal occupational injury and illness incidence rate of eight or less. Outstanding Safety Award recipients are those companies are those companies who have been recognized with the Safety Award for three or more consecutive years, demonstrating a long-standing commitment to safety. NADCA created the Safety Awards program to recognize companies that have sustained superior employee safety and health program results. Recipients were announced at NADCA’s Annual Conference during the General Business Meeting.

2013 Safety Award Recipients Air Quality Control Environmental, Inc. Coral Springs, Fla.

American Engineering Corporation Ginowan City, Okinawa, Japan Americlean South Glens Falls, N.Y.

Cochrane Ventilation Inc. Wilmington, Mass.

Air Gott Services, Inc. Severna Park, Md.

County Environmental Co. New Castle, De.

Air Management Industries Rancho Cucamonga, Calif.

Cross Environmental Services, Inc. Zephyrhills, Fla.

B & F Power-Vac Furnace and Duct Cleaning Lewiston, Idaho

Duct Doctor USA Norcross, Ga. Duct Doctor USA of Charlotte Charlotte, N.C. DUCTZ North America, LLC Dunedin, Fla. Dusty Ducts, Inc. Livonia, Mich. Machado Environmental Glendale, Calif. Professional Abatement & Remediation Technologies Fenton, Mo. RHP Mechanical Systems Reno, Nev. Servpro of Cape May & Cumberland Counties Ocean View, N.J.

2013 Outstanding Safety Award Recipients AfterDisaster Greenboro, N.C.

Carolina Filters, Inc. Sumter, S.C.

Air Duct Cleaners Inc. Syracuse, Utah

Central Air Duct Cleaning, Inc. Joppa, Md.

Air Duct Services, a Division of BMCA, Inc. Braintree, Mass.

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Chemiclene, Inc. Linden, N.J. Clean Air systems of LA, Inc. Shreveport, La. Core Mechanical Contracting & Engineering Pennsauken, N.J. Delta Industrial Services, Inc. Cleveland, Ohio Doc’s Super Vac, Inc. Fort Collins, Colo. Duct & Vent Cleaning of America, Inc. Springfield, Mass. Duct-Clean Corporation Stratford, Conn. Ductworks, Inc. Arvada, Colo. Ductz of Charleston Summerville, S.C. Dusty Ducts Forest, Va. Envirobate, Inc. Minneapolis, Minn. Fresh Air Solutions Carleton, Mich. D U C TA L E S

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NADCA News

Guardian Power Cleaning of Dallas, Inc. Dallas, Texas Guardian Power Cleaning, Inc. Farmingdale, N.J. Hughes Environmental Louisville, Ky. Kleen Air Service Corporation Chicago, Ill. LCS Kleen-Aire, Inc. Springfield, Mo. Mavo Systems, Inc. White Bear Lake, Minn. Mighty Ducts Cheyenne, Wyo.

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Mighty Ducts, Inc. Oakwood Village, Ohio

Service-Tech Corporation Cleveland, Ohio

Power Vac America, Inc. Houston, Texas

Service-Tech Corporation Columbus, Ohio

Proac Corporation Mount Aetna, Penn.

Service-Tech Corporation Clearwater, Fla.

Productive Air Duct Cleaning Sharon Center, Ohio

SMS Indoor Environmental Cleaning, Inc. Medway, Mass.

Providet Service Associates, Inc. Millington, N.J. R. Carter & Associates, Inc. Pricahrd, Ala. Sani-Vac Service, Inc. Warren, Mich.

Steamatic of St. Louis St. Louis, Mo. Ventcorp Howell, Mich. Ventilation Power Cleaning, Inc. Seattle, Wash.

26


NADCA News

In The News NADCA reaches thousands of consumers and specifiers through print and online media outlets. The following is a recap of NADCA’s most recent efforts.

Trade/Industry Publications

Circulation is 20,303 (does not include online readership)

Publication is geared toward health care facility managers who are responsible for planning, designing, maintaining or operating a safe environment for employees and patients.

Circulation is 20,758

Nearly 3,000 monthly page views online

Publication is geared toward HVAC and sheet metal contractors, wholesalers and equipment manufacturers.

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D U C TA L E S

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NADCA News

Circulation is 50,000

Publication is geared toward facility management experts, including corporate facility executives in all industry and service sectors, whose responsibilities include purchasing, planning and approving projects and products.

Consumer-Facing Publications

Circulation includes 450,000 newsstand copies, with an estimated 1.4 million readers NADCA President Bill Benito was interviewed for this article, which was part of a digital campaign launched May 5 (same day as print). Currently, 5.5 million potential additional impressions through social media of partnering associations.

D U C TA L E S

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28


NADCA News

Member Spotlight Get to Know AdvantaClean

How did the business start? Who was involved, what was the motivation and what obstacles, if any, were overcome to launch the business? AdvantaClean was founded in 1994 in Winter Park, Fla., as a contracting business specializing in emergency loss mitigation services and structural repairs to homes and buildings. Jeff Dudan, one of the original founders and last remaining founding shareholder, started the company with the vision of becoming a national player in light environmental services. Dudan and his other three original partners created the company after gaining a wealth of knowledge and experience responding to Hurricane Andrew, which ravaged South Florida in August of 1992. In May 1995, the company opened a second office in Charlotte, N.C. The business grew quickly, and in three short years AdvantaClean was ranked by Entrepreneur Magazine as the 33rd fastest growing small business in America.

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As the business grew, Dudan realized how difficult it was for small, independent service businesses to retain all of the people, processes and tools necessary to build a growing, profitable business, and also maintain a quality of life balance. Dudan became motivated to change lives by providing others with the tools, technology, and insights that he struggled to assemble as a small business builder. AdvantaClean delivers these tools, technologies and insights inside of a highly transparent and engaged people first culture. The AdvantaClean franchise program was initiated in 2000, and the company’s existing locations were enrolled as company stores. Over the next six years, investments were made in technology and infrastructure, setting up the framework necessary to manage and support a successful, national franchise network. Then, in 2006, the first of the company stores were sold to others under the AdvantaClean franchise model. In 2008, after years of learning and refining, building and maturing, AdvantaClean franchises were made

available to the general public, with the first location opening in 2009. Since 2009, AdvantaClean has experienced rapid success and has received countless awards for its rate of growth, support systems and franchisee satisfaction, including a No. 3 ranking by Franchise Business Review in the Low Cost Franchise category. In 2011, AdvantaClean sold its 50th franchise, followed by its 100th in 2012. During this time, AdvantaClean has been featured in various national publications including Inc. 500 Magazine and the Wall Street Journal, and was highlighted on the cover of Business Fleet magazine. Today, as a national leader in light environmental services, AdvantaClean maintains a full suite of offerings for residential, commercial, institutional and governmental properties that make these buildings clean, safe, healthy and efficient for the occupants. Offerings include essential services like emergency water removal, mold removal, air duct and dryer vent cleaning and coil and cooling tower cleaning.

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NADCA News

How is AdvantaClean different from others in the industry? First, AdvantaClean is not a restoration business. AdvantaClean is a professional service organization in the light environmental space. What sets AdvantaClean’s offerings apart is the intelligent mix of three scheduled and one emergency service — all high margin, and complementary. The offering mix provides for synergies when it comes to customer acquisition, and positioning in key markets where AdvantaClean becomes a trusted partner and referral source. Scheduled = Mold Remediation / Air Duct and Dryer Vent / Coil and Cooling Towers Emergency = Water Removal Combining these offerings over a low overhead, highly scalable business model has led AdvantaClean to high satisfaction rating from its current franchise owners, as well as an incredibly low transfer and failure rate by industry standards. System-wide consumer level revenue grew by over 50 percent in 2013 over 2012.

How does AdvantaClean nurture company values, service philosophies or workplace protocols to support its business? AdvantaClean adheres to the motto, “We change lives!”

Learn: Be open minded and willing to grow

Invest: Invest in others to make a difference

Find a way: Find a way to make it happen

We also believe in the following philosophies: Social Norms vs. Market Norms • Non-monetized relationship, one fee only – nothing else required • Respect and resolution with a servant leadership culture Smart Centralization We centralize everything that can be centralized, and empower people to deliver the things at the local level that can only be delivered locally. What does that mean? Centralized • The Center (super high end sales / support / call center) • Operating Platform • Business Coaching / Consulting • Online Lead Generation • National Account Sales • Estimate processing and support • Claims processing • HR / Admin Support

• Business Relationship development M AY • J U N E 2 0 1 4

• On-site sales / estimating • Production

What milestones helped

Empathy: Have empathy and candor the company get to where Serve: Be a servant leader it is today?

Local Level

D U C TA L E S

• Community Involvement Outreach

I can’t put an exact date on it, but it was significant for us to stop doing too many things.

The laws of focus and concentration would say go narrow to go fast, be the best at what you do and be clear to the marketplace as to where you stand, as three to five touch points make a brand. Our service offering is tightly constructed, and by adding or omitting, you unintentionally break a part of the model somewhere else. Creating a clear picture of who AdvantaClean is to the marketplace, and why we exist, has been important to becoming who we are today, and who we will be tomorrow.

What technologies are helping shape how AdvantaClean does business? We do Call Center differently—we actually just call it the “Center.” Our representatives are highly skilled, educated and well trained (and well paid). they not only take all the calls and book all the appointments for the network, they perform other important marketing support activities and provide training and coaching moments directly to the franchised business as a normal course of their interactions. 30


NADCA News

AdvantaClean is tightly integrated on the customer acquisition side as we drive leads into the Center, where appointments are booked into our unified operating platform, which allows us to schedule on the franchisees’ calendar, and the franchisees to execute the business. From this environment, business intelligence is created seamlessly and transparently so that owners can better understand and lead their businesses, and we can engage the franchisees on the points of insight to provide accurate and meaningful coaching. All together, the AdvantaClean model creates a low overhead, intelligent business environment that enables the franchised owners to focus and concentrate on selling and fulfilling our high margin and scalable services.

How do you support growth and your franchisees? If you ask our franchisees why they love AdvantaClean, they will tell you five things: 1. The Center 2. The Culture 3. National Accounts 4. Online Lead Generation 5. Technical Expertise (Our Top 5 Technical People have 75 Years…HERE!) We are expanding in nondiscretionary markets and address major concerns going forward, including indoor air quality, a healthy work environment, protection of our homes and businesses and continuing global challenges, such as the environmental impact and expense of growing demands for energy. 31

NADCA continues to be valuable in helping the expert team ...

stay abreast of emerging trends. What challenges face AdvantaClean in the industry? Our challenges, like any business, are our ability to innovate to allow us to continue to rapidly grow our revenues, and increase our margins, both at the home office and at the unit level. By innovation, we mean more efficient service delivery, more automation in our business process and incorporating new tools and programs to continue to increase our leverage in customer acquisition. Reducing costs, growing margins and acquiring customers are an everyday focus at AdvantaClean.

Why did AdvantaClean pursue NADCA membership? NADCA is a leader in indoor air quality in general, and duct cleaning space in specific. Requiring our owners to obtain NADCA certification is a strong first step in setting the tone for our high service delivery standards and expectations. People don’t rise to low expectations.

How has NADCA membership benefited AdvantaClean and its franchises? AdvantaClean retains some of the most gifted technical people in the industry. The top five technical

support people have been employed with AdvantaClean for 75 years and in the industry for over 100 years combined. NADCA continues to be valuable in helping the expert team at AdvantaClean stay abreast of emerging trends, and is a partner in providing the AdvantaClean business owners with additional touch points for technical expertise, education and training.

What’s next for AdvantaClean? That’s easy; more exciting growth for our happy and profitable franchise owners. Currently, the home office generates between 30 percent and 40 percent of system-wide revenue, which is growing at greater than 50 percent year over year. We have 175 territories operating, and less than 800 left for other interested franchisees. Our national accounts program are rolling full steam ahead with profitable, repeat work for the franchisees, and our lead generation program is second to none. As a national distribution network of high quality light environmental services delivered locally at an exceptional value, we aspire to be No. 1 or No. 2 nationally in each of our service offerings. D U C TA L E S

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NADCA News

Associate Member Spotlight A Q&A with Aeroseal How did Aeroseal get its start? Aeroseal duct sealing technology was developed as a solution to, what the U.S. Department of Energy saw as the single biggest contributing factors to home energy waste – duct leaks. They knew that well over half of home energy usage goes toward heating and cooling the home. They also knew that a good portion of that energy is lost through leaks in the ductwork. They estimated that U.S. homeowners were losing $25 billion or more due to leaky ductwork. The problem was that before aeroseal, there was no realistic way to seal those leaks. Traditional duct sealing using tape or mastic might work on the easily accessible leaks, but most ductwork is hidden behind walls, under insulation or in other hard-to-reach places. Effectively sealing duct leaks would require a totally new approach. So with funding from the DOE, the EPA and others, scientists at Lawrence Berkeley National Labs went to work on finding a viable, cost-effective way to seal duct leaks. The result was aeroseal, a duct sealing solution that works from the inside of the ductwork to find and effectively seal all the leaks.

Who are Aeroseal’s customers, and what product does it supply? Aeroseal LLC trains and licenses duct cleaners, HVAC professionals and other contractors who are looking to grow their business and add home comfort and performance to the services they offer their own customers. They, in turn, sell Aeroseal D U C TA L E S

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to homeowners and commercial property managers who want to reduce energy bills, increase indoor comfort or improve indoor air quality—all three problems typically associated with leaky ducts. Aeroseal LLC provides hands-on-training, Aeroseal duct sealing equipment and supplies, sales training and marketing support to contractors.

Why did Aeroseal become an associate member of NADCA? Many of our most successful partners are duct cleaners who were looking to grow their business. Duct sealing with aeroseal allows them easy entry into the $50 billion energy efficient home improvement market, using many of the skills, professional knowledge and customer base they already have. NADCA was the perfect organization to help us connect and build relationships with others within the duct cleaning industry.

How has NADCA membership helped Aeroseal? NADCA has been instrumental in helping us educate the duct cleaning community about this industrytransforming technology. We’ve made valuable industry connections that have in turn, helped us spread the word. Our biggest advocates are duct cleaners who have become licensed aeroseal dealers themselves. The NADCA has helped us create a momentum and excitement within the industry that we would not have been able to attain any other way.

How does Aeroseal deal with challenges in its industry? Aeroseal is a relatively new technology so there are still many within the industry who have yet to hear about it. But growing media attention, the rising cost of energy and tightening building standards all bring duct leakage and aeroseal technology to the forefront of homeowner attention, which creates increased consumer demand. As with any new approach to old ways of doing things, it will take some time for everyone to get on board, but the progress in this direction is happening quickly and we feel confident that using Aeroseal will soon become a standard practice in both HVAC repair and new construction projects.

What exciting things are on the horizon for Aeroseal? Aeroseal just introduced new duct sealing equipment specifically designed for residential applications called HomeSeal. It’s already won several industry awards and has been labeled one of the most significant innovations for HVAC professionals. Over the next year or two we expect to have licensed Aeroseal dealers in all 50 states and around the globe.

Learn more about Aeroseal at www.aeroseal.com or by calling 1-877-349-3828. 32




NADCA News

New Members New Members

DE Investments, Inc. Monroe, La.

Servpro of Society Hill Huntingdon Valley, Penn.

Servpro of Providence Providence, R.I.

2195292 Ontario Inc. / Vendfire Greely, Ontario, Canada

Ductz of Upper Marlboro, Fort Washington and St. Charles Clinton, Md.

Sobieski Services, Inc. Wilmington, De.

Stanley Steemer Englewood, Colo.

Stanley Steemer Deer Park, N.Y.

Stanley Steemer International Beavercreek Township, Ohio

Steamatic of Southern Middle TN Tullahoma, Tenn.

Stanley Steemer International Cincinnati, Ohio

Sunny Power Vac Services Victoria, BC, Canada

Stanley Steemer of Charleston Dunbar, W.Va.

AdvantaClean of Delaware County Havertown, Penn. AdvantaClean of Southwest Minneapolis Shakopee, Minn.

EE Wine/Crystal Clean Duct Service Warrenton, Va. Fresh Air System Ft. Worth, Texas

Air Care Yukon Inc. Whitehorse, TY, Canada

Gordon’s Service Experts Moore, Okla.

Airconstruct HVAC Mackay, QLD, Australia

GRUPPO F.B. SRL Vimercate, MB, Italy

Air-Pro Duct Cleaning Columbia Falls, Mont.

Indoor Air Specialists Carmel, N.Y.

Alamo Steam Team San Antonio, Texas

Island Ventilation Cleaning Honolulu, Hawaii

Allied Restoration, Inc. DBA Servpro of CS Kent, Wash.

JM Borman Inc. DBA AdvantaClean of Orlando, Winter Haven & Clermont Ocoee, Fla.

Alpine Air LLC Concord, N.C.

Kohmar Air Duct Cleaning LLC Richmond, Va.

Arista Air Conditioning Corporation Long Island City, N.Y.

Nicor Home Solutions Lombard, Ill.

ASSEA SRL Roma, Italy

Romana Ambiente Roma, Italy

Carson Pow-R-Vac Calgary, Alberta, Canada

SERVEU, LLC Dubai, United Arab Emirates

Clean Air Technologies of Virginia, LLC Virginia Beach, Va.

SERVPRO of Ft. Lauderdale South Ft. Lauderdale, Fla.

Crystal Clean New Hope, Penn.

Superior Cleaning Hemet, Calif. TECHNODAL SRL Roma, Italy Technowatt Electromechanical LLC Dubai, United Arab Emirates USA Pro-Vac / Indoor Air Quality Troy, Mich. Veteran Air Cleaning Services, LLC Westmont, Ill.

New Supplemental Members Alberta Home Services Calgary, AB, Canada Duct Doctor USA of Kansas City Lees Summit, Mo.

New Associate Members Biltwel Duct Cleaning Equipment, Inc. Edmonton, Alberta, Canada Clinicair Inc. Toronto, Ontario, Canada Enviro-Air Purification Springfield, Mo. GPS Track It Temecula, Calif.

New Affiliate Member Richard Van Dort Palm Coast, Fla.

New ASCSs

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Sergio Alvarez Priority Building Services Tempe, Ariz.

Kevin Benson Air Care Yukon Inc. Whitehorse, YT, Canada

Jonathan Broadhead A1 Services / Home Pros Group Fort McMurray, Alberta, Canada

Daniele De Simone Naval MPS SRL Castello Di Cisterna, NA, Italy

Chris Ansell Sunny Power Vac Services Victoria, British Columbia, Canada

Neeraj Bhansali Blue Star Ltd. Mumbai, Maharashtra, India

Julio Capo Servpro of Weymouth & Quincy Weymouth, Mass.

Aidan Divarco DUCTZ of North Phoenix/Deer Valley Glendale, Ariz.

Nick Arial McBride Furnace Man/Don’s Power Vac Edmonton, Alberta, Canada

Dean Boomer DUCTZ of SE Michigan Livonia, Mich.

Tiziano Chiacchierini Romana Ambiente SRL Roma, Italy

Charles Doyle Servpro of Society Hill Huntingdon Valley, Penn.

David Baldridge Offshore Air and Refrigeration (OAR) Lafayette, La.

Richard Bourgeois Zerorez of Atlanta Norcross, Ga.

Carlo D’Alonzo TECHNODAL SRL Roma, Italy

John Edwards Corporate Mechanical Contractors, Inc. Baton Rouge, La.

Sokol Bardho USA Pro-Vac / Indoor Air Quality Troy, Mich

Daniel Bowman Stanley Steemer of Charleston Dunbar, W.Va.

Francesco Damiani TECHNODAL SRL Roma, Italy

Robert Ernest Ductz of the Central Mid-Atlantic Region Baltimore, Md.

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NADCA News

New ASCSs (continued) Massimo Fadda Sanipur SRL Flero, BS, Italy

Steven Jones Green Duct Services Brenham, Texas

Sean Fitzgerald Liberty Building Forensics Group Zellwood, FL

David Jones Airconstruct HVAC Mackay, QLD, Australia Jason Kahn Sobieski Services, Inc. Wilmington, De.

Francesco Formenti GRUPPO F.B. SRL Vimercate, MB, Italy Steven Frank Guardian Power Cleaning, Inc. Farmingdale, N.J. Lavoy Frazier Fresh Air System Ft. Worth, Texas James Fulmer Ductz of Upper Marlboro, Fort Washington and St. Charles Clinton, Md. Christopher Gagnon Servpro of Providence Providence, R.I. Robert George Furnace Man/Don’s Power Vac Edmonton, Alberta, Canada Mark Gilliland Modernistic Troy, Mich. Barrington Green Pure Air Control Services DBA Building Remediation Sciences Clearwater, Fla. Relma Griffin Colonial Webb Norfolk, Va. Dean Herschell EnviroCare Systems Limited Inc. Toronto, Ontario, Canada Rocky Holcomb II Alpine Air LLC Concord, N.C. Stephen Holland CMR Airduct Cleaning Holly Springs, N.C. Scott Jansen K-tech Kleening Systems, Inc. Schofield, Wisc. Bruce Jazwinski Indoor Air Specialists Carmel, N.Y. John Johnson Stanley Steemer Deer Park, N.Y.

Brian Kohring Kohmar Air Duct Cleaning LLC Richmond, Va. Zoran Kosic Carson Pow-R-Vac Calgary, Alberta, Canada Keven Lackey Acclaimed! Furnace Cleaning, Heating & Cooling Edmonton, Alberta, Canada Paul LaGrandeur Servpro of Boston Boston, Mass. David Lewis Superior Cleaning Hemet, Calif. Cory MacDonald AWS Remediation Technologies Inc. Ottawa, Ontario, Canada Ken Margett Air-Pro Duct Cleaning Columbia Falls, Mont. Shannon Mauck Coit Services of Kentuckiana Louisville, Ky. Chris McDevitt Accu Dry, Inc. Oxford, Mich. Matthew McGraw Stanley Steemer of Charlottesville Ruckersville, Va. Brent Minard 2195292 Ontario Inc. / Vendfire Greely, Ontario, Canada Erik Mortensen AdvantaClean of Southwest Minneapolis Shakopee, Minn. Jeremiah Nasiatka Alamo Steam Team San Antonio, Texas James O’Connell Furnace Man/Don’s Power Vac Edmonton, Alberta, Canada

Rick Orlowski Chuck’s Heating & Air Conditioning, Inc. Colchester, Vt.

James Simmons LaTello Brands LLC dba Doodlebugger’s Service Network Pensacola, Fla.

Jorge Ortega Ductz of the Houston Bay Area Houston, Texas

Inaz Siraj SERVEU LLC Dubai, United Arab Emirates

Christopher Pairis Colonial Webb Norfolk, Va.

Mark Smeland Clean Air Technologies of Virginia, LLC Virginia Beach, Va.

Michael Panster SERVPRO of Ft Lauderdale South Ft Lauderdale, Fla.

William Smith CHEMICLENE, Inc. Linden, N.J.

Kelly Peoples Alberta Home Services Calgary, Alberta, Canada

Adam Snell Pure Air Control Services DBA Building Remediation Sciences Clearwater, Fla.

Steven Perez Alamo Steam Team San Antonio, Texas Jason Peters Crystal Clean New Hope, Penn. David Pierce Coit Services of Kentuckiana Louisville, Ky. Matthew Quattro Crystal Clean New Hope, Penn. Erica Quintili Assea SRL Roma, Italy Mitch Reeves Coit Services of Kentuckiana Louisville, Ky. Oscar Ricano Air-Care de Mexico (Servicios y Mercancias SA de CV) Monterrey, NL, Mexico Richard Ro Island Clean Air Honolulu, Hawaii Karl Schleitwiler Veteran Air Cleaning Services, LLC Westmont, Ill. William Shackelford Allied Restoration, Inc. Kent, Wash. Josh Shawley Modernistic Troy, Mich. Byron Signorelli Offshore Air and Refrigeration (OAR) Lafayette, La.

John Sobieski Sobieski Services, Inc. Wilmington, De. Jay Sohl Island Ventilation Cleaning Honolulu, Hawaii Jason Thomas Colonial Webb Norfolk, Va. John Tierney Tri State Hood & Duct, LLC Nashua, N.H. Vittorio Vago Techno One S.R.L. Paderno Dugnano, MI, Italy Justin Viar EE WINE / CRYSTAL CLEAN DUCT SERVICE Warrenton, Va. Hugh Walsh AdvantaClean of Delaware County Havertown, Penn. Danny Whitehead Air Busters Inc. Windsor, Ontario, Canada Mike Wine EE WINE / CRYSTAL CLEAN DUCT SERVICE Warrenton, Va. Joshua Zajac Veteran Air Cleaning Services, LLC Westmont, IL Benjamin Zyldaszyk Stanley Steemer Great Lakes Inc. Byron Center, Mich.

New CVI Richard Van Dort H2H Indoor Air Solutions Palm Coast, Fla.

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NADCA News

Committee Spotlight Education

NADCA’s Education Committee, led by Co-Chairs Mike White and Rick MacDonald, oversees NADCA’s Customized Training Program, which is available to provide members with affordable and convenient training for their staff. Companies who are looking to have 15 or more employees ASCS certified have the option of purchasing a customized training package where a NADCA instructor provides the ASCS to the ACR Training Course and a proctor administers the ASCS exam to participants on-site at the company’s location. In May, NADCA held a customized training session for NADCA member Steamatic Australia. Fourty-two technicians participated in the training course and sat for the ASCS certification exam the following day. The training was a tremendous success not only for the NADCA member company, but also for NADCA in expanding its presence internationally. Companies interested in purchasing customized training for their employees can contact Kristy Cohen, NADCA’s Assistant Executive Director, at kcohen@nadca.com for details and pricing.

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Photo courtesy of Steamatic Australia

Customized Training Program Goes International

2014 Fall Technical Conference Slated to Provide New and Enhanced Program Offerings NADCA’s Fall Technical Committee, under the leadership of Co-Chairs Rick MacDonald and Jimmy Meyer, is pleased to announce an exciting new addition to the upcoming Fall Technical Conference. The 2014 conference being held in Atlanta, Ga., September 18-20 and will include the CSIA Certified Dryer Exhaust Technician® (CDET) program as a preconference offering. Technicians will have the opportunity to register for the CDET training course and sit for the CDET examination which evaluates a Dryer Exhaust Technician’s understanding of the basic information technicians must master to become competent dryer exhaust safety and fire prevention specialists such as:

Applicable building codes

NFPA 211 and NFPA 54 standards

All facets of inspecting and cleaning residential and commercial dryer exhaust systems.

Other pre-conference offerings will include NADCA’s ASCS to the ACR Standard course and ASCS exam, along with the Certified Ventilation Inspector (CVI) training and CVI exam. The conference will also offer more hands-on learning this year as part of the Ventilation Maintenance Technician (VMT) track program, which will provide participants with practical on-the-job knowledge and best practices that they can apply in the field. Visit www.nadca.com to register. You won’t want to miss this opportunity! D U C TA L E S

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NADCA News

Industry & Public Relations Photo courtesy of Cunningham Duct Cleaning Company, Inc.

Marketing ACR, The NADCA Standard to Facility Managers NADCA’s Industry & Public Relations Committee, led by Co-Chairs Richard Lantz and Mark Zarzeczny, has oversight for marketing ACR, The NADCA Standard, which has been downloaded more than 2,700 times in over 72 countries. Part of NADCA’s work to market the standard includes marketing and in-person presentations to facilities managers and key decision makers to increase awareness of the new standard and its use in bid specifications. NADCA has developed a short ACR PowerPoint presentation that is available to NADCA members in the marketing toolkit. Members are encouraged to utilize the presentation to help communicate the importance of ACR and the benefits of using a NADCA member company to facility managers, engineers and others. Feel free to access the presentation by logging in to the member resources section of www.nadca.com and clicking on “Resources” and “Marketing Toolkit.” NADCA Board Member Michael Vinick was recently invited by a NADCA member company, Cunningham Duct Cleaning Company, Inc., to present on ACR to a group of facilities managers and directors. The presentation was a success and demonstrated D U C TA L E S

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great collaboration among NADCA members to help get ACR out to key audiences and decision makers.

NADCA Anti-Fraud Task Force NADCA is initiating the Anti-Fraud Task Force (AFTF) which will be led by Board Member, Mark Zarzeczny and will be tasked with developing a plan to assist government officials in reducing the presence of duct cleaning scammers. Many duct cleaning scammers are organized criminals who move their operations from state to state. AFTF will work to develop a database of

scammers and act as a relay point for information needed by officials including Attorneys General offices, along with consumer groups and media contacts who are working to bring scammers to justice. In doing so, AFTF will help to publicly position NADCA as the voice for ethical duct cleaning standards. The group will also work to raise awareness about scammers and invite consumer participation in reporting them to authorities who can work to bring them to justice. Stay tuned as ongoing updates will be provided to communicate AFTF’s work on this important endeavor. 38


NADCA News

NADCA Committee Assignments Annual Meeting Co-Chairs:

Matt Mongiello Michael Vinick

Tommy Gwaltney Peter Haugen Rick MacDonald Jimmy Meyer MJ Palazzolo Anthony Paterno Keith Reynolds Terri Reynolds Meg Walker Cindy White

By-Laws Policies Procedures Chair:

Dan Stradford Richard Lantz Pierre Laurin Ronald Nichols

Certification Committee Chair:

Dan Stradford Bill Benito Tom Fehr Brad Kuhlmann Richard Lantz Pierre Laurin Greg Long Rick MacDonald Mike McDavid Vito Moscato Todd St. Ores Tom Yacobellis

Sub-committee: CVI Job Analysis

Chair:

Sub-committee: Fall Technical Conference Committee

Co-Chair: Co-Chair:

Rick MacDonald Jimmy Meyer

Perry Bagley Mike Dexter Tommy Gwaltney Matt Kelly Richard Lantz Bill LaPann Mike McDavid Kehau Mendes Jimmy Meyer Vito Moscato Robert Rizen Bob Rousseau Bill Tyrell Mike White

Ethics Committee Chair:

Richard Lantz Kelly Dexter George Grozan Pierre Laurin Ronald Nichols Michael O’Rourke Dan Stradford

Finance Committee Chair:

Michael Vinick Bill Benito Richard Lantz John Line Al Sutton April Yungen

Bill Benito

Sub-committee: Social Media Chair:

Richard Lantz

International Affairs Chair:

Matt Mongiello Julio Cesar Arencibia Javier Dominguez Carlos Gonzalez-Boothby Richard Lantz Peter Haugen Hugo Hernandez Pierre Laurin Rosa Lopez Rick MacDonald Travis Tassey

Regional Coordinators United States

Northwest - Vito Moscato, Bill Tyrell Southwest - Matt Kelly, Kehau Mendes Northeast - Rick MacDonald Southeast - Tommy Gwaltney, Perry Bagley

Canada

Region 9 - Gary Lapstra Region 9.5 Quebec - Nicolas Charland

Oceania-Australia

Region 11 - Travis Tassey

Italy

Region 12 - Chair: Giorgio Ziragachi, Past President of AIISA; Andrea Casa, President of AIISA

China

Education & Safety Committee Co-Chairs:

Mike White Rick MacDonald

Industry & Public Relations Committee

Region 15 - Robert Nicholson

Co-Chairs:

Richard Lantz Mark Zarzeczny

Chair:

Bill Benito Ron Gray Tommy Gwaltney Richard Lantz Kehau Mendes Dominic Menta Mark Morris Ronald Nichols Tim O’Connor Robert Rizen Dan Stradford Bill Tyrell Tom Wengert

Dave Adams Jim Castellano Chad Cowan Peter Haugen Clayton Ivany Matt Mongiello MJ Palazzolo James Shelley Larry Stabb Travis Tassey Chris Wilson Stephan Worall Scott Moritz

Membership

Sub-committee: Training Programs

Chair:

Richard Lantz

Sub-committee: White Paper Task Force Chair:

Dan Stradford

Sub-committee: Safety Program Review and Update

Chair:

39

Dan Stradford

Sub-committee: Energy Research Study Task Force Chair:

Mike White Bill Benito

Sub-committee: EPA Website Update Task Force Chair:

Richard Lantz

Sub-committee: Editorial Committee Chair:

Bill Benito Richard Lantz

Central & South America Relations

Carlos Gonzalez-Boothby Richard Lantz

Co-chairs:

Kevin Uilkie Michael Vinick

Nelson Constanza James Cooke Tim Fico Peter Haugen Jeff Johnson Andrew McLaughlin Jimmy Meyer Matt Mongiello MJ Palazzolo Mark Zarzaczny

Leadership Development Committee Co-chairs:

Bill Benito Richard Lantz Rick MacDonald

Standards Committee Chair:

D U C TA L E S

Bill Lundquist Bill Benito Brad Kuhlmann Richard Lantz Greg Long Rick MacDonald Byron Ware

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D U C TA L E S

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40


NADCA News

Industry Calendar NADCA Events NADCA 26th Annual Meeting & Exposition April 27- 29, 2015 Marco Island, Fla.

Fall Technical Conference September 19-20, 2014 Atlanta, Ga.

Related Industry Events ASHRAE 2014 Annual Conference June 28 - July 2, 2014 Seattle, Wash.

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SMACNA Annual Convention October 12 - 15, 2014 San Antonio, Texas

2015 AHR Expo January 21-23, 2015 New York, N.Y.

IAQA 18th Annual Meeting & Indoor Environment & Energy Expo March 16-18, 2014 Grapevine, Texas

D U C TA L E S

RIA’s 2015 International Restoration Convention & Industry Expo May 6-8, 2015 The Rio All-Suites Hotel & Casino Las Vegas, Nev.

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