What You Must Know About Zero Friction Marketing “To learn Zero Friction Marketing Click Here!”
Zero Friction Marketing is a new phrase and one that is going to be batted around a lot in 2009 and beyond. We love new phrases don't we? Just look at the storm that Social Media Marketing caused and think how often people used that to create authority, excitement and results. So what is Zero Friction Marketing and is it important? Well yes I think that this is going to be a phrase, terminology and method of marketing that has some importance in 2009. There will no doubt be a lot of products released with this in the title somewhere and it's important to keep up with these new trends so you remain on top of your marketing game. The theory or method behind this is that there are actually no sales to be made, so there is never this clash of body and mind or heart and wallet when it comes to buying something. Hence there is no friction between the seller and the buyer. Well how is this possible? It's all done with Cost Per Action marketing or CPA as it's more commonly known. This is where a marketer is paid for sending a web surfer to a website and allowing that person to complete an 'action'. Once the action is completed the marketer is paid. The action could be something as simple as the surfer entering an email address. The website owner is looking for and willing to pay for leads. So when the savvy ZF marketer sends a lead he makes money. There are actually thousands of companies doing this right now and there are all the big names you can think of. Even Microsoft runs these types of offers every now and then to find new leads or downloads and ZFM and CPA make this a highly profitable pass time. Getting the hang of Zero Friction Marketing and CPA can be a little difficult as you have to know how to put the right people in front of the right offers in order for them to complete the action. I mean if you send 1000 tennis players to a golf site, where they enter there email to win a new club for free, who's going to complete the action? Not many that's for sure.
“To learn Zero Friction Marketing Click Here!� But if you sent 1000 tennis players who use the internet daily and are searching for new equipment then you will probably get a ton of completed actions and a ton of money coming your way. In order to get good you have 2 choices with this method of marketing. 1. Spend thousands on traffic sources like PPC until you get it right or2. Visit Zero Friction Marketing to learn exactly what works, what doesn't and where you can find millions of starving crowds waiting to complete a simple action today for low, low costs I know which option I would choose - http://zero-friction-marketingx.blogspot.com/ Article Source: http://EzineArticles.com/?expert=Richard_Rowley