di Rosa IR/AR Implementation Process 1.0
di Rosa ArtFind 1.0
Define Campaign Objectives • What is purpose? • What do we want to achieve? • How do we measure progress? • What is definition of success? • What performance metrics can we establish?
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What is ArtFind? • Art Discovery Trail • Art & Wine Trail • Art Image Hunt • Art Adventure • Art Experience • Art Game • NFT exposure • geo-caching
Fun + di Rosa exposure
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ArtFind brand alternatives 1• ArtFind = master concept name 2• Art Trail di Rosa Art Trail di Rosa Art Hunt di Rosa Art Game di Rosa Art Adventure di Rosa Art Experience 3• Art & Wine Trail di Rosa Art & Wine Trail di Rosa Art & Wine Trail Hunt di Rosa Art & Wine Trail Game di Rosa Art & Wine Trail Adventure di Rosa Art & Wine Trail Experience 4• ArtFind di Rosa ArtFind Trail di Rosa ArtFind Trail Hunt di Rosa ArtFind Trail Game di Rosa ArtFind Trail Adventure di Rosa ArtFind Trail Experience
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ArtFind Map
ArtFind Initial Participants
ArtFind Process – step 1
select 12 di Rosa art pieces
ArtFind Process – step 2 place di Rosa art in each participant location
ArtFind Process – step 3 upload 12 di Rosa art pieces to realityBLU cloud
ArtFind Process – step 4 create “action” for each art piece in realityBLU
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ArtFind Process – step 5 create “action” for each art piece in realityBLU
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ArtFind Process – step 6 activate “action” for each art piece via special QR code
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ArtFind Process – step 7 convert special QR code into attractive design
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ArtFind Process – step 8
create 12 NFT Collectibles from di Rosa art collection
ArtFind Process – step 9
Go Live