2/15/2018
Advanced Digital Marketing Course - John Academy
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Advanced Digital Marketing Course ( 6 REVIEWS )
584 STUDENTS
Description: Digital marketing is promoting that makes utilization of electronic gadgets, for example, PCs, cell phones, tablets and game consoles …
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£249.00 £17.00
1 YEAR ADVANCED, LEVEL 2 - CERTIFICATE
https://www.johnacademy.co.uk/course/advanced-digital-marketing-course/
1/10
2/15/2018
Advanced Digital Marketing Course - John Academy
COURSE BADGE COURSE CERTIFICATE
94
NUMBER OF UNITS
2
NUMBER OF QUIZZES
2 DAYS, 13 HOURS
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CURRICULUM
REVIEWS
Description: Digital marketing is promoting that makes utilization of electronic gadgets, for example, PCs, cell phones, tablets and game consoles to connect with stakeholders. Digital marketing uses technologies or platforms, for instance, sites, email, applications and social media platforms. Transform your career with the specialized knowledge and skills to plan, implement, measure and evaluate digital marketing strategies, and, how these can add to building and supporting successful and coordinated digital marketing campaigns. By the end of this course, students will gain the skills and in-depth knowledge necessary to become a fruitful and professional digital marketer.
Who is the course for? Digital marketers who want to upgrade their knowledge and skills in digital marketing. Digital marketers to advance their career goal in digital marketing. Individuals who want to develop and implement online marketing projects. Start Ups. Students. Marketers. Web designers. Entrepreneurs.
Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the quali cation. Good understanding of English language, numeracy and ICT are required to attend this course. https://www.johnacademy.co.uk/course/advanced-digital-marketing-course/
2/10
2/15/2018
Advanced Digital Marketing Course - John Academy
Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your nal exam you will have the opportunity to test your pro ciency with a mock exam.
Certi cation: After you have successfully passed the test, you will be able to obtain an Accredited Certi cate of Achievement. You can however also obtain a Course Completion Certi cate following the course completion without sitting for the test. Certi cates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certi cate’s turnaround time is 24 hours and for the hardcopy certi cate, it is 3-9 working days.
Why choose us? A ordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; E cient exam systems for the assessment and instant result; The UK & internationally recognized accredited quali cation; Access to course content on mobile, tablet or desktop from anywhere anytime; The bene t of applying for NUS Extra Discount Card; 24/7 student support via email.
Career Path: Advanced Digital Marketing Course is a useful quali cation to possess, and would be bene cial for the following professionals: Social marketing manager. Digital marketing specialist. Digital marketing executive. Digital marketing o cer. Digital marketing analyst. Digital client service. SEO leader. Much more. COURSE CURRICULUM
Digital Marketing
https://www.johnacademy.co.uk/course/advanced-digital-marketing-course/
3/10
2/15/2018
Advanced Digital Marketing Course - John Academy
Introduction to Internet Marketing and Reputation Management
00:30:00
How to Optimize Your Site for Every Stage of the Buy Cycle
00:30:00
Build Impression on Your Site
00:30:00
Types of Link Building
01:00:00
Importance of Landing Pages
00:30:00
Di erence Between Internet Marketing and Online Customer Service
01:00:00
Concept Of A
01:30:00
About Of Google Analytics
01:00:00
Online Press Releases
00:15:00
How to Get Tra
00:30:00
Importance of Testing E-Mail Messages
00:15:00
What is Viral Marketing
01:00:00
What is EMail Marketing
00:30:00
Di erence Between Images and Video
00:15:00
How to Internet Marketing on Facebook
02:00:00
What is Search Engine Optimization(SEO)?
00:30:00
Understanding Search Results
00:15:00
How to Attract Customer on Your Product?
00:15:00
Time Makes Money
00:30:00
liate Programs
c from Twitter
https://www.johnacademy.co.uk/course/advanced-digital-marketing-course/
4/10
2/15/2018
Advanced Digital Marketing Course - John Academy
How to Test a Landing Page
00:30:00
Best Web Writing
01:00:00
Ways to Use of Humor in You Internet Marketing
00:15:00
Coupon Codes
00:15:00
When to Pull the Plug
00:15:00
Search Engine Optimization
What Is Search Engine Optimization?
01:00:00
Search Engines That Use SEO
01:00:00
Using SEO In Website Text
01:00:00
Using SEO For Google Ads
01:00:00
Using SEO For Article Marketing
01:00:00
Using SEO In Press Releases
00:30:00
Using Longtail Keywords
00:30:00
Using Google To Discover The Best Keywords
00:30:00
SEO For Video Ads
00:30:00
SEO In Photos
00:30:00
Blogging With SEO Marketing
01:00:00
Using A SEO Company
01:00:00
Email Marketing
https://www.johnacademy.co.uk/course/advanced-digital-marketing-course/
5/10
2/15/2018
Advanced Digital Marketing Course - John Academy
Introduction to Email Marketing
00:30:00
Using Email Marketing Software
00:30:00
Building Email Lists by Quantity
00:30:00
Building Email Lists by Quality
00:30:00
Crafting an Email
01:00:00
Analyzing and Tracking Your Email Marketing Strategy
00:30:00
Facebook Marketing Basics
Introduction to Facebook
00:15:00
Why You Should Care
00:15:00
Setting up a Facebook Page
00:30:00
How to Get More Likes for Your Facebook Page
00:30:00
Facebook Advertising
00:30:00
How Much Does Facebook Advertising Cost?
00:30:00
Marketing on Facebook
01:00:00
Create a Content Calendar
00:15:00
Understanding Edge Rank & the Art of Engagement
00:15:00
Twitter Marketing
TWITTER FOR BUSINESS
00:15:00
TOP TWITTER TIPS
00:15:00
https://www.johnacademy.co.uk/course/advanced-digital-marketing-course/
6/10
2/15/2018
Advanced Digital Marketing Course - John Academy
TWITTER IS
00:15:00
BUSINESS TERMS
00:15:00
WHY USE TWITTER FOR MARKETING
00:15:00
TWITTER MARKETING BASICS
01:00:00
TWITTER METRICS
00:30:00
YOUR BIO
00:15:00
WHEN TO TWEET
00:15:00
BUILDING YOUR COMMUNITY
00:15:00
GENERATING LEADS
00:15:00
REAL-TIME TWITTER MARKETING
00:15:00
ENGAGEMENT
00:15:00
TWETIQUETTE (TWEETING ETIQUETTE)
00:15:00
Instagram Marketing
What is Instagram?
00:15:00
Instagram for Business
00:15:00
Instagram & Community
00:15:00
Pinterest Social Marketing
Introduction
00:30:00
How to Use Pinterest
01:00:00
https://www.johnacademy.co.uk/course/advanced-digital-marketing-course/
7/10
2/15/2018
Advanced Digital Marketing Course - John Academy
How to Win the Hearts of the Target Audience on Pinterest
01:00:00
Understanding Pinterest Etiquette
00:30:00
Marketing Strategies to Build Your Brand and Your Followers
02:00:00
Monetizing Pinterest through Market Hunting
01:00:00
Pinterest Tools to Use in Your Marketing Arsenal
00:15:00
Conclusion
00:15:00
Google Adwords
Bene ts of online advertising and AdWords
00:30:00
Choosing a campaign type
00:30:00
Measure your results
00:30:00
YouTube Video Marketing
Create the Perfect YouTube Marketing Video: 5 Tips To Get it Right
00:30:00
YouTube Video Marketing Tips: Join the Community
01:00:00
Marketing Your Product On YouTube: 10 Reasons Why You Should Do It
00:30:00
YouTube Marketing Tips: Promoting Your Perfect Marketing Video
01:00:00
Unique Things You Can Do with Your YouTube Marketing Video
01:00:00
Using YouTube to Market Your Product: Should You Hire a Professional?
01:00:00
Niche Targeted Playlists: Boost Your YouTube Marketing Video
01:00:00
Promote Your Perfect YouTube Marketing Video For Free: Here’s How to Do It
00:30:00
https://www.johnacademy.co.uk/course/advanced-digital-marketing-course/
8/10
2/15/2018
Advanced Digital Marketing Course - John Academy
Viral Marketing Tips for Your YouTube Video
01:00:00
Using Viral Content: Creating Your Perfect YouTube Marketing Video
02:00:00
YouTube Marketing Secrets-Promote Your Product or Business!
01:00:00
Use YouTube to Create Unlimited Sales for your Business
01:00:00
Choose Your Niche: An Important Step in Your YouTube Marketing Video
01:00:00
Using Viral Content: Creating Your Perfect YouTube Marketing Video
02:00:00
YouTube Marketing Tactics: Are These Products Helpful or Scams?
01:00:00
00:20:00
00:20:00
Mock Exam
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Mock Exam- Advanced Digital Marketing Course
Final Exam
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Final Exam- Advanced Digital Marketing Course
COURSE REVIEWS
4.6 6 ratings
https://www.johnacademy.co.uk/course/advanced-digital-marketing-course/
9/10
2/15/2018
Advanced Digital Marketing Course - John Academy
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