1/26/2018
Advanced Diploma in Internet Marketing - John Academy
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Advanced Diploma in Internet Marketing ( 1 REVIEWS )
595 STUDENTS
Description: Internet marketing is the process of advertising or promoting brand, products, or services online. It has been a prevalent …
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£299.00 £17.00
1 YEAR
https://www.johnacademy.co.uk/course/advanced-diploma-in-internet-marketing/
1/9
1/26/2018
Advanced Diploma in Internet Marketing - John Academy
LEVEL 4 - ADV. DIPLOMA COURSE BADGE COURSE CERTIFICATE
66
NUMBER OF UNITS
0
NUMBER OF QUIZZES
1 DAY, 11 HOURS
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CURRICULUM
REVIEWS
Description: Internet marketing is the process of advertising or promoting brand, products, or services online. It has been a prevalent marketing strategy since it is the easiest way to reach out to people worldwide. Learning how to do internet marketing will help to introduce your business to the public. If you want to know how to market e ectively, then this is your chance to learn through this course. Learning through this is more e cient since we provide you everything you need about internet marketing so register now and start learning.
Who is the course for? Employees of the business industry and other businessmen who want to learn how to advertise e ectively with their customers and potential clients through internet marketing People who have an interest in internet marketing and how they can be e ective marketers
Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the quali cation. Good understanding of English language, numeracy and ICT are required to attend this course.
Assessment: https://www.johnacademy.co.uk/course/advanced-diploma-in-internet-marketing/
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Advanced Diploma in Internet Marketing - John Academy
At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your nal exam, you will have the opportunity to test your pro ciency with a mock exam.
Certi cation: After you have successfully passed the test, you will be able to obtain an Accredited Certi cate of Achievement. You can however also obtain a Course Completion Certi cate following the course completion without sitting for the test. Certi cates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certi cate’s turnaround time is 24 hours, and for the hardcopy certi cate, it is 3-9 working days.
Why choose us? A ordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; E cient exam systems for the assessment and instant result; The UK & internationally recognised accredited quali cation; Access to course content on mobile, tablet or desktop from anywhere anytime; The bene t of applying for NUS Extra Discount Card; 24/7 student support via email.
Career Path: The Advanced Diploma in Internet Marketing Course will be very bene cial and helpful, especially to: Businessmen Entrepreneur Marketing and Promotions Specialist Marketing Manager Sales Manager Sales and Promotions Specialist. COURSE CURRICULUM
Internet Marketing Basics
What is Internet Marketing?
https://www.johnacademy.co.uk/course/advanced-diploma-in-internet-marketing/
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1/26/2018
Advanced Diploma in Internet Marketing - John Academy
Creating an Internet Marketing Plan
00:15:00
Extending Your In uence
00:15:00
E-mail Marketing
00:15:00
Search Engine Optimization (SEO)
01:00:00
Advertising Online
00:15:00
Internet Marketing
What Does Internet Marketing Really Mean and Who Can Do It?
00:30:00
Concepts of Web Tra
00:30:00
Monetizing the Tra
01:00:00
Concepts of E Commerce You Will Need
00:30:00
Blogging for Building Internet Marketing Tra
01:00:00
Article Submissions to Bring in Internet Marketing Tra
00:30:00
Internet Marketing and Social Networking
00:30:00
Making Your Internet Marketing Venture a Full-Fledged Home Business
00:30:00
Pros and Cons of Internet Marketing
00:30:00
Conclusion
00:15:00
01:30:00
c – Why Internet Marketing Cannot Do without It c
c c
Fundamentals of Internet Marketing
Module One – Getting Started
https://www.johnacademy.co.uk/course/advanced-diploma-in-internet-marketing/
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Advanced Diploma in Internet Marketing - John Academy
Module Two – SWOT Analysis in Marketing
00:30:00
Module Three – Marketing Research
01:00:00
Module Four – Real Time Marketing
01:00:00
Module Five – Brand Management
01:00:00
Module Six – Social Media (I)
00:30:00
Module Seven – Social Media (II)
01:00:00
Module Eight – SEO Basics
01:00:00
Module Nine – Website Characteristics
01:00:00
Module Ten – Capturing Leads
01:00:00
Module Eleven – Campaign Characteristics
01:00:00
Module Twelve – Wrapping Up
00:30:00
Internet Marketing Fundamentals Course- Activities
00:00:00
Email Marketing
Introduction to Email Marketing
00:30:00
Using Email Marketing Software
00:30:00
Building Email Lists by Quantity
00:30:00
Building Email Lists by Quality
00:30:00
Crafting an Email
01:00:00
https://www.johnacademy.co.uk/course/advanced-diploma-in-internet-marketing/
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Advanced Diploma in Internet Marketing - John Academy
Analyzing and Tracking Your Email Marketing Strategy
00:30:00
Facebook Marketing Basics
Introduction to Facebook
00:15:00
Why You Should Care
00:15:00
Setting up a Facebook Page
00:30:00
How to Get More Likes for Your Facebook Page
00:30:00
Facebook Advertising
00:30:00
How Much Does Facebook Advertising Cost?
00:30:00
Marketing on Facebook
01:00:00
Create a Content Calendar
00:15:00
Understanding Edge Rank & the Art of Engagement
00:15:00
Twitter Marketing
TWITTER FOR BUSINESS
00:15:00
TOP TWITTER TIPS
00:15:00
TWITTER IS
00:15:00
BUSINESS TERMS
00:15:00
WHY USE TWITTER FOR MARKETING
00:15:00
TWITTER MARKETING BASICS
01:00:00
https://www.johnacademy.co.uk/course/advanced-diploma-in-internet-marketing/
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Advanced Diploma in Internet Marketing - John Academy
TWITTER METRICS
00:30:00
YOUR BIO
00:15:00
WHEN TO TWEET
00:15:00
BUILDING YOUR COMMUNITY
00:15:00
GENERATING LEADS
00:15:00
REAL-TIME TWITTER MARKETING
00:15:00
ENGAGEMENT
00:15:00
TWETIQUETTE (TWEETING ETIQUETTE)
00:15:00
Instagram Marketing
What is Instagram?
00:15:00
Instagram for Business
00:15:00
Instagram & Community
00:15:00
Internet Marketing Magnetism
Alter Your Focal Point
01:00:00
Trust In Individuals
01:00:00
Celebrate Living
00:15:00
Jest At Yourself
00:30:00
Wrapping Up
00:30:00
https://www.johnacademy.co.uk/course/advanced-diploma-in-internet-marketing/
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Advanced Diploma in Internet Marketing - John Academy
Mock Exam Final Exam
COURSE REVIEWS
2 1 ratings
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SOME USEFUL READING BUT OUT OF DATE
This course has quite a lot of content and for a beginner most of it is very relevant and useful. I was hoping for something more advanced and up to date though. Most of this content relates to 2012 / 2013 and therefore is quite dated.
https://www.johnacademy.co.uk/course/advanced-diploma-in-internet-marketing/
8/9
1/26/2018
Advanced Diploma in Internet Marketing - John Academy
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