8/15/2018
Diploma in Advertising and Marketing - John Academy
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Diploma in Advertising and Marketing ( 1 REVIEWS )
556 STUDENTS
Description: Digital marketing is promoting that makes utilisation of electronic gadgets, for example, PCs, cell phones, tablets and game consoles …
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£279.00 £14.00
1 YEAR
https://www.johnacademy.co.uk/course/diploma-in-advertising-and-marketing/
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8/15/2018
Diploma in Advertising and Marketing - John Academy
LEVEL 3 - DIPLOMA COURSE BADGE COURSE CERTIFICATE
83
NUMBER OF UNITS
2
NUMBER OF QUIZZES
1 DAY, 21 HOURS
HOME
CURRICULUM
REVIEWS
Description: Digital marketing is promoting that makes utilisation of electronic gadgets, for example, PCs, cell phones, tablets and game consoles to connect with stakeholders. If you want to manage advertising and marketing campaign on that scale e ectively, you have to comprehend the ever changing advertising Eco-system. This course will show you all that you have to know to land a position in advertising, run a successful campaign, develop your present business and nd better approaches to build your value at your current place of employment.
Who is the course for? This course would be ideal for people who want to learn about advertising and marketing. Entrepreneurs. Business owners.
Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the quali cation. Good understanding of English language, numeracy and ICT are required to attend this course.
Assessment: https://www.johnacademy.co.uk/course/diploma-in-advertising-and-marketing/
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Diploma in Advertising and Marketing - John Academy
At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your nal exam you will have the opportunity to test your pro ciency with a mock exam.
Certi cation: After you have successfully passed the test, you will be able to obtain an Accredited Certi cate of Achievement. You can however also obtain a Course Completion Certi cate following the course completion without sitting for the test. Certi cates can be obtained either in hardcopy at a cost of £39 or in PDF format at a cost of £24. PDF certi cate’s turnaround time is 24 hours and for the hardcopy certi cate, it is 3-9 working days.
Why choose us? A ordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; E cient exam systems for the assessment and instant result; The UK & internationally recognised accredited quali cation; Access to course content on mobile, tablet or desktop from anywhere anytime; The bene t of applying for NUS Extra Discount Card; 24/7 student support via email.
Career Path: This Diploma in Advertising and Marketing is a useful quali cation to possess, and would be bene cial for the following careers: Account Manager Business Development Executive Producers Group Account Director Marketing Manager Sales Specialists Strategist And Much More! COURSE CURRICULUM
Marketing Basics https://www.johnacademy.co.uk/course/diploma-in-advertising-and-marketing/
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Diploma in Advertising and Marketing - John Academy
Module One – Getting Started
00:30:00
Module Two – What is Marketing
00:30:00
Module Three – Common Marketing Types (I)
00:30:00
Module Four – Common Marketing Types (II)
00:30:00
Module Five – The Marketing Mix
00:30:00
Module Six – Communicating the Right Way
01:00:00
Module Seven – Customer Communications
00:30:00
Module Eight – Marketing Goals
00:30:00
Module Nine – The Marketing Funnel
00:20:00
Module Ten – Marketing Mistakes (I)
01:00:00
Module Eleven – Marketing Mistakes (II)
01:00:00
Module Twelve – Wrapping Up
00:30:00
Level 3 Diploma in Marketing- Activities
00:00:00
Mastering Digital Marketing
Introduction to Internet Marketing and Reputation Management
00:30:00
How to Optimize Your Site for Every Stage of the Buy Cycle
00:30:00
Build Impression on Your Site
00:30:00
Types of Link Building
01:00:00
https://www.johnacademy.co.uk/course/diploma-in-advertising-and-marketing/
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Diploma in Advertising and Marketing - John Academy
Importance of Landing Pages
00:30:00
Di erence Between Internet Marketing and Online Customer Service
01:00:00
Concept Of A
01:30:00
About Of Google Analytics
01:00:00
Online Press Releases
00:15:00
How to Get Tra
00:30:00
Importance of Testing E-Mail Messages
00:15:00
What is Viral Marketing
01:00:00
What is EMail Marketing
00:30:00
Di erence Between Images and Video
00:15:00
How to Internet Marketing on Facebook
02:00:00
What is Search Engine Optimization(SEO)?
00:30:00
Understanding Search Results
00:15:00
How to Attract Customer on Your Product?
00:15:00
Time Makes Money
00:30:00
How to Test a Landing Page
00:30:00
Best Web Writing
01:00:00
Ways to Use of Humor in You Internet Marketing
00:15:00
liate Programs
c from Twitter
https://www.johnacademy.co.uk/course/diploma-in-advertising-and-marketing/
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Diploma in Advertising and Marketing - John Academy
Coupon Codes
00:15:00
When to Pull the Plug
00:15:00
Internet Advertising Techniques
INTRODUCTION: WHAT IS AFFILIATE MARKETING?
00:30:00
WHY AFFILIATE MARKETING IS AWESOME
00:30:00
FINDING A PROFITABLE NICHE
01:00:00
CHOOSING AN AFFILIATE PRODUCT
00:15:00
THE ADVANTAGES OF CLICK BANK
00:30:00
ANALYZING THE CLICK BANK MARKETPLACE
00:30:00
CREATING YOUR HOP LINK
00:30:00
CREATING A FREE BLOG
01:00:00
PERFORMING EFFECTIVE KEYWORD RESEARCH
00:30:00
CREATING AN OPTIMIZED POST
00:30:00
POSTING TO YOUR BLOG
00:15:00
PROMOTING YOUR BLOG: AN OVERVIEW
00:30:00
PROMOTION: ARTICLE MARKETING
00:30:00
PROMOTION: SOCIAL BOOKMARKING
01:00:00
PROMOTION: BLOG COMMENTING
00:30:00
https://www.johnacademy.co.uk/course/diploma-in-advertising-and-marketing/
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Diploma in Advertising and Marketing - John Academy
ADDITIONAL PROMOTION TIPS
00:15:00
CREATING YOUR OWN WEBSITE
01:00:00
Email Marketing
Introduction to Email Marketing
00:30:00
Using Email Marketing Software
00:30:00
Building Email Lists by Quantity
00:30:00
Building Email Lists by Quality
00:30:00
Crafting an Email
01:00:00
Analyzing and Tracking Your Email Marketing Strategy
00:30:00
Facebook Marketing Basics
Introduction to Facebook
00:15:00
Why You Should Care
00:15:00
Setting up a Facebook Page
00:30:00
How to Get More Likes for Your Facebook Page
00:30:00
Facebook Advertising
00:30:00
How Much Does Facebook Advertising Cost?
00:30:00
Marketing on Facebook
01:00:00
Create a Content Calendar
00:15:00
https://www.johnacademy.co.uk/course/diploma-in-advertising-and-marketing/
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Diploma in Advertising and Marketing - John Academy
Understanding Edge Rank & the Art of Engagement
00:15:00
Twitter Marketing
TWITTER FOR BUSINESS
00:15:00
TOP TWITTER TIPS
00:15:00
TWITTER IS
00:15:00
BUSINESS TERMS
00:15:00
WHY USE TWITTER FOR MARKETING
00:15:00
TWITTER MARKETING BASICS
01:00:00
TWITTER METRICS
00:30:00
YOUR BIO
00:15:00
WHEN TO TWEET
00:15:00
BUILDING YOUR COMMUNITY
00:15:00
GENERATING LEADS
00:15:00
REAL-TIME TWITTER MARKETING
00:15:00
ENGAGEMENT
00:15:00
TWETIQUETTE (TWEETING ETIQUETTE)
00:15:00
00:30:00
Mock Exam
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Mock Exam- Diploma in Advertising and Marketing
https://www.johnacademy.co.uk/course/diploma-in-advertising-and-marketing/
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8/15/2018
Diploma in Advertising and Marketing - John Academy
Final Exam
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Final Exam- Diploma in Advertising and Marketing
00:30:00
COURSE REVIEWS
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RECOMMENDED, TOTALLY SATISFIED MONEY WISE.
I don’t have time to enrol in a regular class since I am already working. So I wanted to learn on my own while working which this course has provided me. I can truly recommend this course in advertising and marketing to anyone who is also busy with me.
https://www.johnacademy.co.uk/course/diploma-in-advertising-and-marketing/
9/17
8/15/2018
Diploma in Advertising and Marketing - John Academy
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