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KERENG/2002/6803

VOLUME 9 ISSUE 10 OCTOBER 2010

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EDITORIAL MAGAZINE

www.seasonalmagazine.com

Seasonal Vol 9 Issue 11 November 2010

Managing Editor Jason D Pavoratti Editor John Antony Director (Finance) Ceena Senior Editorial Coordinator Jacob Deva Senior Correspondent Bina Menon Creative Visualizer Bijohns Varghese Photographer Anish Aloysious Correspondents Bombay: Rashmi Prakash Hyderabad: Iqbal Siddiqui Delhi: Anurag Dixit Director (Technical) John Antony Publisher Jason D

Obama doesn’t have a problem in acknowledging Dr. Singh’s better grasp on economic issues, or in exhorting American students to fear their Indian and Chinese cousins for their formidable science and math skills! But we not only fail to learn anything from Obama, but learn all the bad lessons US has to offer, like an astronomical military budget, even when we have no plans to do even an idiotic war for peace.

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All India Distributor: India Book House, Mumbai UAE Distributor: Malik News Agency & Distributors Dubai All health related articles are for first information purposes only. Always consult your doctor before taking any decison affecting your health.

what the world learns from us, and what we fail to learn from the world

MEMBER

Now, Commonwealth Games is all set to expose what India can do. Even if you let alone the corruption story, what about the sheer prowess of a nation? We as Indians are likely to bow down our heads in shame when the Games opens early next month. What the concerned authorities have constructed by way of infrastructure will no doubt be impressive, but impressive to whom will remain a profound question. Will international athletes and officials who have participated in Beijing Olympics be impressed? Will our own athletes who have competed abroad at least once be impressed? What about international tourists? At the bottom of the pyramid, will any Indian who has seen China on TV, be impressed? The Chinese effort was something that left even the West spellbound. Who can forget Bird’s Nest and Water Cube? They were nothing short of architectural benchmarks for all times, for all nations. One visit to Delhi now and anyone will wonder what the administration and organizers were doing since 2003, the year the games was awarded. Forget the Games Village, even the otherwise sort-of-ok New Delhi infrastructure is reeling under the pressure of adjusting for the Games. At the same time, the world is sitting up and noticing how the Indian economy is performing. In the June quarter it grew GDP at a blistering pace of 8.8%, even when the West was bracing for a double dip. Of course, China is growing at a slightly faster pace, but economists the world over realize that the Chinese growth is quite unhealthy in the long-term, given the credit-flood and property bubble existing there. At this pace India is all set to outpace Canada as an economy and gatecrash into the Top-10 league. How India is managing this, is closely followed and appreciated the world over. If the strategy should be compressed to two words, it is no doubt ‘domestic consumption’. From products like bikes to services like mobiles, there is no stopping this domestic juggernaut. Of course, the country is going through record inflation levels that offsets the effect of all these positive developments. India is painfully coming to terms with


the need to grow earnings as the only way to manage inflation. Still, nobody is sure the country’s top brains can solve the earnings-pricing mismatch. But for argument’s sake, let us hope this will be bridged. Then comes the question, will that be enough? Of course not. India needs to re-invent itself in so many domains, so much so that it comes across as we will have to re-invent ourselves, at least our mindsets. Why are we so timid to learn from other countries? Even while troubling news hits us about rotten food-grains due to lack of warehouses, we hear about this Silobag thing, which is a tough climate-proof polyurethane bag used in Argentina that can store even 200 tonnes of food, right on the field, with no need for concrete warehousing! In fact, India lags in almost every other agricultural innovation including precision farming, no-till farming, and farming outsourcing. And we are not speaking about expensive North American or European technologies. These are lessons we can readily learn from comparable countries like Brazil or Argentina. Another lesson is again from China. While we were being fooled by the likes of Laluji about his railway modernisation, China outpaced us by an unbelievable extent. Today, China has part commissioned their state-of-the-art trans-country super-fast railway system that is not only larger than India’s, but is proving to be Dragon’s new backbone. But we fail to learn from China such railway lessons, even when they make it a point to repeatedly visit our IT campuses to learn our software edge! Countries like China, Brazil, & Russia are not only thinking big, but thinking in a future-proof manner. Compared with such grandiose visions, how will mere numbers provide us solace? Nor can our corruption-levels be blamed, as all the BRIC nations are equal-footed here. Of course, we can always hide behind the fact that no other nation is taking upon such a balancing act as ours - population, democracy, and two dozen languages / ethnicities. That excuse can go on until China turns democratic. Then, we might say that we needed to be autocratically governed for some decades! Our one solace is emerging pockets of excellence, sectors and movements and organizations that continue to perform against all odds. India is all set to host the world’s third-largest IPO. Coal India’s public issue is widely expected to be offered at quite reasonable valuations, and if so, would be quite an opportunity for investing citizens, taking also into account the fact that it is a public treasure. Under Chairman Partha S Bhattacharyya’s competent strategies, here is a company that is going to assert its rightful place in World Inc. His hard work for this company, the IPO, and his team - all set to be rewarded by the largest ESOP - has impressed us at Seasonal Magazine, as we often found him working round-the-clock, with many of his clarifications to our queries arriving past midnight! Post listing, Coal India will glow in celebrity lists by Forbes & Fortune, reflecting its status as the world’s largest coal producer. We also cover microfinancing major Spandana’s probable IPO plans. Among the hundreds of large microfinancing firms operating in this country, only around 50 are scalable, and only around 4 to 5 mature players among these 50 are expected to tap capital markets this year or the next. We zeroed in on Spandana not just because they were the first to announce tentative plans post SKS IPO. Many large players like Share Microfin and quality players like Equitas do exist. But Spandana does have some unique credentials to back it. While our research uncovered many of these USPs, our continuous dialogues with industry insiders as well as with Mrs. Padmaja Reddy did the rest. John Antony


Enriching Lives Pursuing a structured CSR policy around our coal mining areas based on immediate and long term social and community development programmes Earmarked 5% of subsidiary profit of the previous fiscal subject to a minimum of Rs.5 per ton of raw coal production in the previous fiscal year for its CSR activities Providing medical services to employees, their families and local population by supporting 85 hospitals and 1565 doctors as of March 31, 2010 Providing water facilities to people living near our areas of operation by installing handpumps, tube-well, rain water, harvesting schemes, digging and renovating wells. Establishing educational institutions that offer courses in engineering, nursing, management studies, medicines and other technical courses. Providing skills development and capacity building programmes such as vocational training, programmes supporting technical and vocational educational institutions, provide assistance to primary middle and higher secondary schools, provide parental counseling, run awareness programmes and others.

Coal India Limited is proposing to make a public issue of securities and has filed a Draft Red Herring Prospectus (“DRHP”) with the Securities and Exchange Board of India (‘SEBI”). The DRHP is available on the SEBI website at www.sebi.gov.in as well as on the websites of the book running lead managers at http://www.online.citibank.co.in/rhtm/citigroupglobalscreen1.htm, www.db.com/India, www.dspml.com, www.enam.com, www.kmcc.co.in and www.morganstanley.com/indiaofferdocuments. Investors should note that investment in equity shares involves a high degree of risk and for details relating to the same, see the section titled “Risk Factors” of the DRHP”. “The announcement is not an offer for sale or solicitation of an offer to buy securities in any jurisdiction, including the United States. This announcement has been prepared for publication in India and may not be released in the United States, Australia, Canada or Japan. The securities of Coal India Limited have not been registered under the U.S Securities Act of 1933, as amended (“Securities Act”) and may not be offered or sold in the United States absent registration under the Securities Act or an exemption from registration under the Securities Act. There will be no public offering of securities in the United States.” “The Company has not been, and will not be, registered under the U.S Investment Company Act of 1940, as amended, and investors will not be entitled to the benefits of that Act.”


Contents

What are the Attractions in Prestige IPO?

The jinx facing realty IPOs has finally been busted, with Oberoi IPO getting oversubscribed by 12 times. This undoubtedly makes the market sentiment better for the next real estate IPO down the line, of Prestige Estate Projects Ltd that opens on 12th Tuesday and closes on 14th Thursday. Investors are keenly looking at the fundamentals of the Issue, not only to ascertain whether this is another good opportunity, but to get confirmation on whether the trend would hold. Compared with KALPATARU LTD IPO

For the First Time, A Capital Market Savvy Developer The First Rahejas to Enter Listed Realty Space VIT amins for Youthful Minds

Delhi can host Olympics, says Sheila Dikshit Mercedes-Benz R-Class launched Logitech unveils set-top box for Google TV Breast cancer linked to traffic pollution

Rajinikanth v/s Ranbir Kapoor

Rajnikanth takes offence to being called God

Housing demand seen growing 17% in 2010

Mobiles are High Risk?

Priorities of life may drive happiness

Salman looks for his mother in his girlfriends


What are the Attractions in Prestige IPO? The jinx facing realty IPOs has finally been busted, with Oberoi IPO getting oversubscribed by 12 times. This undoubtedly makes the market sentiment better for the next real estate IPO down the line, of Prestige Estate Projects Ltd that opens on 12th Tuesday and closes on 14th Thursday. Investors are keenly looking at the fundamentals of the Issue, not only to ascertain whether this is another good opportunity, but to get confirmation on whether the trend would hold. Compared with Oberoi, the Prestige Issue is more bang-for-buck in some ways as the total saleable (and leasable) area that Prestige is developing (or can develop) stands at 57.36 million sq ft, whereas in Oberoi’s case it was around 2.5 million. Of course no two markets are alike, but Bangalore real estate demand is now on a definite upswing. The networth of Prestige is around half of that of Oberoi on a consolidated basis, but Prestige has the distinct advantage of achieving it on a significantly lower equity base. Prestige’s focus on a single booming regional market and distinctly luxury projects will also entice investors. The Issue has a rating of 3/5, verifying average fundamentals. The price band is fixed at Rs. 172 - Rs. 183. Since retail participation is expected to be not extra strong - Oberoi’s retail segment was barely subscribed one times - Prestige too has earmarked a significant portion for QIBs and anchor investors.


Irfan Razak, CMD


After a long and prudent wait for around 10 months for the capital markets to gather momentum and for real estate prices to improve, Bangalore headquartered real estate major Prestige Group is likely to go for its IPO during October. Besides the reasonable issue size of around Rs. 1200 crore, Prestige IPO is reasonably valued, leaving some money on the table for its investors, and thus likely to have a smooth sail. Two aspects are likely to favour this realty IPO, one being that capital markets are now more appreciative of focussed regional players, as many pan-India developers are finding themselves over leveraged. The bulk of Prestige projects continue to be in Bangalore, and the Group has a newfound focus on the buzzing North Bangalore, where it has projects like Prestige Oasis and Prestige Golfshire that commands price points like Rs. 2 crore to Rs.

Capital markets are now more appreciative of focussed regional players, as many pan-India developers are finding themselves over leveraged. The bulk of Prestige projects continue to be in Bangalore, and the Group has a newfound focus on the buzzing North Bangalore, where it has projects like Prestige Oasis and Prestige Golfshire that commands price points like Rs. 2 crore to Rs. 7 crore for luxury villas. 7 crore for luxury villas. Secondly, Bangalore realty which largely depends on senior-level IT employees, is on an upswing now with salaries increasing by 15% to 20%. While most developers like Sobha and Brigade have hiked prices between 5-10%, Prestige could hike prices by 15% without affecting demand.

Prestige Oasis

Though Prestige declined to go public during the last realty boom, unlike direct competitors Sobha & Puravankara, it had filed its DRHP on 26th November 2009. It had also announced pre-IPO placement plans. The delay in finally going for the IPO signalled a kind of prudence, as another Bangalore based developer,


Prestige Golfshire

Bangalore realty which largely depends on seniorlevel IT employees, is on an upswing now with salaries increasing by 15% to 20%. While most developers like Sobha and Brigade have hiked prices between 5-10%, Prestige could hike prices by 15% without affecting demand.

Nitesh Estates, had not done too well with its recent IPO. Prestige is also continuing their efforts to differentiate themselves from competition by launching distinctly premium projects like Silver Oak, which is mainly a villa project following Middle East architecture. At the same time, Prestige Chairman Irfan Razack who is also the VicePresident of industry body CREDAI, has to do a balancing act by coming out with affordable projects, which he prefers to call ‘standard’ projects as against the premium projects Prestige specializes in. South India based Prestige is a developer who is doing impressive projects like UB City and Shantiniketan, and is very closely and equally held by three brothers including Irfan, and the Group has generally shied away from company level stake sales, even while expressing comfort at project level stake sharing. The current IPO plan involves

around 20% dilution.

the industry average.

Size-wise, Prestige is comparable to Sobha with a FY’2009 turnover of Rs. 914 crore, and almost double the size of Puravankara. The book value of the Prestige share is quite good, and there is no reason why the Group can’t successfully go for its IPO if the expected pricee a r n i n g s va l u a t i o n s a r e reasonable, somewhere around

To even better its fundamentals, Prestige has lined up Rs. 7000 crore of new launches in calendar year 2010, of which a few has already been launched. If the Group can conclude the IPO well, it will truly be a breakout for not only the company, but for other developers waiting with their IPO proposals.


Housing demand seen growing 17% in 2010

Top 30 cities will need 5.8 lakh units.Residential demand in top cities is projected to grow nearly 17 per cent in 2010 to 5.8 lakh units aided by strong economic growth and improved affordability, according to Cushman & Wakefield. The housing demand in these cities (30 top cities) was estimated at 4.9 lakh units during 2009. Moreover, the favourable conditions mean that the demand for housing may get pushed to a higher orbit in the coming years. Cushman & Wakefield estimates that demand will continue to grow steadily at a higher pace annually till 2014.

Units wanted Residential demand is seen at 6.8 lakh units in 2011 (18 per cent

growth over 2010), about 8.1 lakh units in 2012 (19 per cent), 9.8 lakh units in 2013 (near 20 per cent), and 11.8 lakh units in 2014 (about 20.6 per cent growth). The forecast is based on parameters such as affordability, population growth, anticipated home loan disbursements, among others. The 30 cities include large macro markets such as NCR, Mumbai, Bangalore, Chennai, Pune, Hyderabad and Kolkata as well as smaller cities such as Ahmedabad, Jaipur, Cochin and Nagpur. The selection of cities was based on an analysis of economic activity, infrastructure development, population growth and presence of organised real estate developers. “The pan-India residential demand for the period 2010-2014 is estimated to be about 4.25 million units (cumulative), of which mid-range

and affordable sectors continue to capture a significant share of 70 per cent,” the global real estate consultant has said in its latest report.

Buoyant growth Mr Manish Aggarwal, Executive Director (Investment Services) of Cushman & Wakefield India, said, “With economic environment show-

ing signs of stability and buoyant growth, and given the improvement in affordability and access to finance, the housing market in the country is expected to witness a revival in demand in the near future.” Though the housing demand has spiked in the last two to three quarters, supply largely remains constrained owing to the slow pace of construction activity during FY10, it said. As a result, demand across the top seven cities is estimated to be three times higher than supply during the five-year period ending 2014. “However, the ratio differs within segments — affordable and midsegment is expected to witness about three times higher demand (than supply) and EWS demand would be six times higher than upcoming supply,” the C&W report added.


Mercedes-Benz R-Class launched

The Mercedes-Benz R-Class is a premium multi-purpose vehicle (MPV) which launched today, October 7, 2010 in Mumbai. Needless to say, the price tag is not for the weak-hearted or even the weakly financed as the R-Class is being imported as a completely built unit and is priced at Rs.58.75 lakh (ex-showroom Mumbai) and comes with the E350 V6 petrol engine.

styling cues borrowed from Mercedes? popular SUV and saloon models.

nearly 7% better than the fuel economy of Merc-Benz?s previous model.

Moreover, the R-Class comes equipped with the latest Blue Efficiency technology, which definitely makes it more appealing to all tree-huggers. It is actually very satisfying to see an environmentfriendly vehicle in the premium car segment.

The Mercedes-Benz R-Class is a seven-seater multi-purpose vehicle where you can expect to see more aggressive front section along with

It has been stated that whoever buys the Mercedes-Benz R-Class should expect a mileage over 13 kilometers per litre, then again this figure is

What makes the R-Class so unique is that it is being portrayed as a crossover between a sedan and a minivan rather than a normal SUV, which is a rather refreshing as well as an intriguing concept. However, whether this spanking new luxury car will live up to your expectations or not can only be found out if you get your hands on it. The wait for the Mercedes-Benz R-Class finally comes to an end today!

Logitech unveils set-top box for Google TV Computer peripherals company Logitech International SA on Wednesday unveiled a set-top box for the soon-to-belaunched Google TV and set a price of USD 299.99 for the product. The Logitech set-top box, which had been anticipated, was touted by the company as a way for users to seamlessly access television programs and Web content on their Google TV. The company also unveiled other peripheral devices, including a keyboard controller and a video calling device. Google Inc has signed content partnership deals with a range of media and Internet companies, including Time Warner Inc for HBO programming, NBC/Universal for CNBC programming and Amazon.com Inc for video-ondemand movie and TV show titles.

Devices powered by Google TV will be launched this month. Google TV is the search giant's ambitious program that brings web to your TV set, making it interactive, and complete with the diverse kind of apps found in smartphones, and the ability to extensively search for TV programs.


Rajnikanth takes offence to being called God All other things apart, what Rajni can’t be, is God. Agreed, that his latest, Robot, has been a roaring success, that the actor has always been treated as a demigod in the South, that he has several temples in his name there. But humility surpasses it all. Rajni has expressed discomfort at being called `God’. A simultaneous release last week that is doing good business at the box office is Khichdi. When Rajnikanth watched one of the promos of Khichdi on television, he told his assistant to question the producer of the film on why his name had been used in the promo. Rajni wanted to ensure that the promo wouldn’t call him ‘God’. Confirming that he received this call, JD Majethia, the producer of Khichdi said, “I got the call on Monday. Apparently, Rajni sir had

asked his assistant to find out the exact nature of the promo. The assistant told me that Rajni sir did not like to be referred as God. I told the assistant that we all have immense respect for Rajni sir and are huge fans of his. It is both unfortunate and fortunate that our humble effort released with his film. It is unfortunate that we had to clash our film with his although it was never planned that way; the fortunate part is that in spite of such stiff competition with Robot and Anjaana Anjaani, our film stood its ground and has done very good business.”

Rajinikanth v/s Ranbir Kapoor Whilst Tamil superstar Rajinikanth may have washed out young turk Ranbir Kapoor in the south, it’s the Ranbir-Priyanka Chopra jodi trumping in the north when it comes to the all-powerful box-office stakes. “Ranbir-Priyanka have won the first round over Rajinikanth-Aishwarya Rai Bachchan (in the Northern territory and Mumbai). Both the films have opened to a great response, but Ranbir-Priyanka have scored specially well in the multiplexes. But, I must say that Rajini’s film is one of the biggest grossers in recent times overall,” says trade analyst Taran

Adarsh. Analysts say the Ranbir-Priyanka starrer earned around Rs 26 crore in the initial weekend, while Rajini’s film pulled in close to Rs 7 crore. In the southern region, Rajini has broken records by ringing in a whopping Rs 100 crore in the opening weekend. “This is no surprise because the Rajinikanth film was a dubbed one and it wouldn’t have done well against an undubbed one like Ranbir-Priyanka’s. The same logic has worked for Rajini’s film in the

Explaining that the remarks about Rajni in the promo were not derogatory, Majethia added, “The characters of the film are so stupid that they do not even recognise God when he comes in front of them. Since they have heard so much about the temples being made for Rajnikanth, they think that Rajnikanth is God. It is a sequence on Hansa and Praful. I would have removed the scene if Rajni sir had insisted on it but it’s fine now.” Is it truly fine with Rajni sir too? God knows.

South,” says trade analyst Amod Mehra. Trade analysts predict that while the Priyanka-Ranbir starrer might weaken in the coming week, Rajinikanth’s film shows signs of maintaining a steady collection throughout the country. According to cineplex owners in the North, most shows of the Ranbir-Priyanka film went houseful with over 90 percent occupancy, while both versions (Tamil and Hindi) of the Rajini film did close to 80 percent occupancy (on average).The figures in the South for the Rajinikanth starrer are exceeding all expectations.


Salman looks for his mother in his girlfriends Bollywood star Salman Khan’s father Salim Khan shared some of his thoughts about his eldest son Salman Khan on a candid interview on the television. The veteran scriptwriter was quoted saying that Salman has a contradiction in his character. He said that Salman always gets attracted to his co-stars in the entertainment industry. Buzz up! Whenever Salman settles in a relationship, he starts looking for his mother in that girl, Salim added. He said that it is not possible for a

woman to do all the household chores when she just starts her career as an actress. She can’t be expected to prepare meals, look after kids and wash clothes while balancing the hectic schedule of shooting. Like any other concerned father, Salim also expressed his worry for his son. He was very frank in sharing his thoughts on camera about the private life of his son. Salim said that as a father he consoles himself with the fact that his son’s ‘kundli’ (horoscope) has a mention of marriage. While talking about Katrina Kaif

Salman Khan's father said that he does not know whether Katrina is still there in Salman’s life. He just said that the decision to get married should be taken within a time period and it should not be stretched for such a long time because marriages are emotional accidents of life. He puts all blame on Salman saying that he has always shown interest in an aspiring movie actress and settling down in life was definitely the last choice for them. We hope Salman takes this piece of advice from his father and look out for a suitable girl to settle down!


Delhi can host Olympics, says Sheila Dikshit Delhi can host the Olympics --the greatest international sporting event, says Chief Minister Sheila Dikshit, deriving confidence from hosting of the Commonwealth Games and seeking to put behind the controversies surrounding it. Notwithstanding cynicism associated with the build-up to the Commonwealth Games, Dikshit pointed out that Delhi has already developed world class stadia and other infrastructure and the city is now "confident" of hosting Olympics. "Yes, I think so. Yes, we can. We are confident (of hosting Olympics)" she said in an interview, when asked whether the city would be able to host the biggest sporting event. Her assertion assumes significance as questions had been raised by some quarters whether India has the capacity and capability to host a mega sporting event like the Commonwealth Games in which 71 countries are participating. However, Dikshit made it clear that the decision to host the Olympics rests with International Olympic Committee and Government of India. "That's not a decision for me to take. We naturally feel more confident but the decision will have to be taken by the Olympic committee...Then Government of India has to say (take the decision)," she said. The Indian Olympic Association and the Sports Ministry have been at loggerheads on bidding for the 2020

Olympics. Despite the controversy-marred build-up to the Games, International Olympic Committee President Jacques Rogge last week had said India has set a "good foundation stone" for an Olympic bid in future.


Explaining her confidence about the city's capability to host the Olympics, the 73-year-old Chief Minister said Delhi now has 15 top class stadia which were of international standard, besides other world class infrastructure. "Look at Jawaharlal Nehru stadium and any other stadium. They all are absolutely world class. Nobody is complaining about the venues. No player is complaining. Everything was ready before start of the Games," she said, terming criticism in the run-up to the event as "premature". Dikshit said the Tyagraj stadium, venue for netball events, built by the city government is one of the best stadia in the world. "We built the stadium from scratch. It is now one of the best stadia in the world," she said. Spread over an area of 16,000 square metres, the Thyagaraj Stadium has been built with the latest green building technologies and eco-friendly material. The stadium is India's first eco-friendly sports complex. Asked about the cynicism and delays in some of the projects, Dikshit said the criticism was "premature" and media went a "little overboard" in criticising the preparations. "Everything is ready before the Games. If you had made it six months earlier or 10 months earlier, they were not going to be used anyway...Now we got maximum number of athletes among all the Games," she said. She acknowledged that she had gone through "anxious moments" when there was widespread criticism and questions were raised over the preparedness as India's image was at stake but asserted that she never lost hope. Dikshit, who is the Chief Minister for the third consecutive time, equated preparation for the Commonwealth Games to winning elections.


Bad neighbourhood has depressing effect People living in bad neighbourhoods have a depressing effect on their health, found two Iowa State University researchers. Daniel Russell, an Iowa State professor of human development and family studies; and Carolyn Cutrona, professor and chair of psychology, presented their study, which summarised data taken from the Family and Community Health Study (FACHS), an ongoing ISU study of 800 African American families -- approximately half living in Iowa and half in Georgia -- that started in 1997. Russell and Cutrona reported that negative neighbourhood infrastructure could keep neighbours from forming social ties. And it is the absence of those social ties that have a small but significant impact on an individual's mental health. "If you're living in neighbourhoods where there's a lot of crime, gang activities and so forth, you see weaker social ties. One of the things we tried to assess was essentially community support -- to what extent people in that neighbourhood turned to others for child care, other forms of assistance -- and whether they socialise and know each other. And it's clear that in these negative neighbourhoods there's this inverse relationship in terms of their various problems and lack of strong ties," said Russell, a noted loneliness researcher. In neighbourhoods where social disorder -- or a lack of social ties -- was perceived to be high, the effects on the subjects' perceived personal risk were amplified. The effects of personal risk were muted in neighbourhoods


with low social disorder. "The effects of things going wrong in your own life are magnified when you live in one of these negative neighbourhoods. So it affects all of us to have a sick family member, or lose our job, or to be robbed. But when that happens to someone in these neighbourhoods, it increases the probability that the person will be diagnosed with a major depressive disorder over the next two years. Yet if the same event happened and you were in a more benign neighbourhood, your chances of becoming clinically depressed were less," said Cutrona. Sixty-two per cent of the study's participants subsequently moved to different neighbourhoods between 1997 and 2005, with the rate of moving from specific neighbourhoods ranging from 22 to 90 per cent. 'Neighbourhood cohesion' was identified by subjects as

the most desirable characteristic of their new neighbourhoods. And people who lived in cohesive neighbourhoods were much less likely to move away. But the ISU researchers found that the lack of racism was the only factor that significantly improved depression among the African American subjects after they moved. "If the new neighbourhood was less racist overall -- not just their perception, but the perception of multiple people who lived in that neighbourhood -- then the subjects' moods improved following that move. So it was not about moving to a wealthier neighbourhood, or even a safer neighbourhood, but moving to a less racist neighbourhood that impacted depression levels," said Cutrona. The researchers emphasise that the study's sample does not solely reflect perceptions of low income families. Only about 20 per cent of the families surveyed were below the poverty line and the sample included a wide range of family incomes, including some families that earned more than 200,000 dollars per year. However, both Cutrona and Russell agree that it is the low-income subjects living in negative neighbourhoods who are most vulnerable to prolonged depression. "If you have to live in one of these neighbourhoods, you may not have the resources for health insurance and good mental health care. And you may not have the support around you to say, ''This is depression and it's treatable,'" said Cutrona. The study was presented at the World Conference on Stress and Anxiety Research in Galway, Ireland.


Mofatraj P Munot


KALPATARU LTD IPO

For the First Time, A Capital Market Savvy Developer Real estate development has always had its ups and downs, its booms and busts, and coming to the listed space, this bull-bear phases have been more strongly felt for realty companies. Even large cap developers have often went down like small cap stocks at the first hint of trouble, some losing even 95% of investors’ money. Though many reasons are attributed to this, one reason is often overlooked - the capital market expertise of the developer. Most of the leading developers in this country, or better put - the business houses they belong to - were experiencing the unique dynamics of capital markets for the first time. That should be a prime reason why even high-profile realty IPOs of the last bull run like DLF, Sobha, Parsvnath, & Puravankara ended up hurting many investors. The only exceptions to this situation had been developers belonging to longstanding business houses like Godrej or Mahindra, and even here the performance was not up to the mark, especially in downturns. Now, when Mumbai headquartered developer, Kalpataru Ltd goes for its IPO, it will be doing so with some unique credentials in the capital markets. The business house it belongs to, Kalpataru Group, promoted by industrialists Mofatraj P Munot and Parag M Munot, has demonstrated impressive wealth creation capabilities in capital markets. Their Kalpataru Power Transmission has multiplied investors money by around 40 times within 15 years, that is, between 1995 & 2010. The original scrip which started trading around Rs. 80 levels had crossed Rs. 3125 in value after

two bonuses and one split. Now, the new share of face value Rs. 2 trades near Rs. 180 levels. Another listed firm from the Group, JMC Projects, a construction and contracting operation, has also multiplied investor wealth by 10 to 15 times. Of course, no two industries are the same, and obviously we can’t compare apples with oranges, especially when the orange is real estate. But the fact that the Munots have been able to weave this magic with the power and construction sectors, speaks volumes, as these sectors, are notorious for the longest gestation projects, and even worse than real estate by that criteria. Several other advantages, intrinsic to their real estate operations, are also likely to play in favour of Kalpataru Ltd. First among these is their strong Mumbai focus, with the country’s economic capital continuing to exhibit the strongest demand and the best margins in real estate development. Secondly, Kalpataru as a real estate brand has been identified with premium quality construction, thanks to the numerous awards they have won for their projects, and also due to the promoters’ exposure in advanced markets like Middle East. Thirdly, Kalpataru is into almost all realty segments like residential, commercial, office, & mix-use, protecting them from fluctuating demand in one segment. If Kalpataru Ltd can value its IPO reasonably, as the Group has done in the past, there is no reason why its IPO can be a contrarian success among realty IPOs.


Breast cancer linked to traffic pollution Montreal in 1996 and 10 years earlier in 1986.

Air pollution, which has already been linked to a range of health problems, may put women at risk of for another deadly disease.

Then, they charted the home addresses of women diagnosed with breast cancer in a 1996-97 study onto the air pollution maps. Their findings were startling. The incidence of breast cancer was clearly higher in areas with higher levels of air pollution.

A ground breaking new study suggests pollution from traffic is associated with the risk of breast cancer.

"We found a link between post-menopausal breast cancer and exposure to nitrogen dioxide (NO2), which is a ''marker'' for traffic-related air pollution", says Dr. Goldberg.

The study has been conducted by researchers from The Research Institute of the MUHC (RI MUHC; Dr. Mark Goldberg), McGill University (Drs. Goldberg, Dan Crouse and Nancy Ross), and Université de Montréal (Dr. France Labrèche).

"Across Montreal, levels of NO2 varied between 5 ppb to over 30 ppb. We found that risk increased by about 25 per cent with every increase of NO2 of five parts per billion.

"We've been watching breast cancer rates go up for some time. Nobody really knows why, and only about one third of cases are attributable to known risk factors. Since no-one had studied the connection between air pollution and breast cancer using detailed air pollution maps, we decided to investigate it," says study co-author Dr. Mark Goldberg, a researcher at The RI MUHC. Dr. Goldberg and his colleagues approached the problem by combining data from several studies. First, they used the results of their 2005-2006 study to create two air pollution "maps" showing levels of nitrogen dioxide (NO2), a by-product of vehicular traffic, in different parts of

Another way of saying this is that women living in the areas with the highest levels of pollution were almost twice as likely to develop breast cancer as those living in the least polluted areas." These disturbing results must be interpreted with great caution, warns Dr. Goldberg. "First of all, this doesn''t mean NO2 causes breast cancer," he explains. "This gas is not the only pollutant created by cars and trucks, but where it is present, so are the other gases, particles and compounds we associate with traffic – some of which are known carcinogens. NO2 is only a marker, not the actual carcinogenic agent." The study has been published in the prestigious journal Environmental Health Perspectives.


Protein cocktail is 'elixir of life' A cocktail of amino acids - the building blocks of proteins - is the latest contender in the age-old search for the elixir of life. Scientists gave mice drinking water laced with three amino acids. They said the rodents lived significantly longer than other mice fed a normal diet. The research, reported in a scientific journal, has yet to be tried in people. The study leader said a large patient trial was needed to provide evidence to convince doctors. In experiments, middle-aged healthy male mice were given drinking water containing the amino acids leucine, isoleucine and valine. Continue reading the main story Related stories Dr Enzo Nisoli, of the University of Milan, and colleagues, said it increased the average lifespan of the mice

by 12% and boosted their fitness and co-ordination. They wrote in their paper, published in Cell Metabolism: "Our study offers a rationale for deeply exploring the role of amino acids in prevention and control of agerelated disorders in humans." The amino acids - three of the 20 that make up proteins - have been shown to extend life span in yeast. However, the precise role of these amino acids in humans is unknown. They are used by bodybuilders to maintain muscle tissue and can be bought in health food stores and online.


Mobiles are High Risk? With new evidence on the dangers of mobile phones, we examine the worrying risks you're NOT being told about Could mobile phones be giving us

brain cancer? And has the -mobile phone industry spent years trying to bury the -scientific evidence that it does in order to protect its -$3?trillion, 4.6billion--customer, global business?

According to Devra Davis, an eminent -American scientist and one of the country’s leading epidemiologists, the answer to both these questions is a resounding ‘yes’. With mobile phone use soaring, es-


pecially among the young, Dr Davis says we could face a ‘global public health catastrophe’ in as little as three years if the problem is ignored. Mobile phones are low-powered radio -frequency transmitters which produce -microwave radiation. The debate over the cancer risks from this radiation has been going on for years. Yet the lack of any conclusive evidence has allowed the industry to claim phones are safe and led to sceptics being dismissed as scaremongers. But now the alarm has been raised by an award-winning academic and toxicologist who was in the group that won the 2007 Nobel Peace Prize. So should we think twice before clamping a mobile phone to our ears? In a new book provocatively titled -Disconnect: The Truth About Cell Phone Radiation, What The Industry Has Done To Hide It And How To Protect Your Family, Dr Davis says we have underplayed the threat from mobile phone radiation for too long. She says: ‘Is it possible that the pervasive use of mobile phones is causing a host of -subtle, chronic health problems, damaging our ability to have healthy children and creating long-term risks to our brains and bodies? ‘The fact we do not have clear answers

to this question at this point in the history of electronic technology is not an accident.’ Dr Davis says crucial scientific evidence, some of which has existed for decades, has been ignored - particularly that involving experimental research on animals and human cells. Her work includes supporting research from studies in the U.S., Sweden, Greece, France and Russia. For example, a team at the -University Of Washington found that just two hours of mobile phone-level radiation splintered the DNA of brain cells in rats, making them -similar to cells found in malignant tumours. In humans, the evidence is less dramatic, but equally worrying. In Moscow, a study has found that while the brains of children who regularly use mobile phones look the same as the brains of those who do not, users have poorer memories and other learning problems. Dr Davis, who is a grandmother, is worried about the effect on -children, arguing that their thin, pliant skulls make them more vulnerable. Last year, the Finnish -Radiation and Nuclear Safety Authority warned that regular use of mobiles could damage children’s brains, -confirming previous warnings in the UK, France and Israel. Dr Davis believes children are ‘growing up in an unprecedented flood of radio frequency signals’. She says they should only use mobile phones in emergencies. ‘The dangers for children are not definitively proven but do we really want to risk it?’ The most troubling research, she says, threatens male fertility. Research in seven -countries, including the U.S., China and Australia, suggests that keeping a switched-on mobile in a trouser pocket can have a -drastic effect on sperm count.

‘All the research shows the same thing - if you take young men who are trying to become fathers, those who use mobile phones at least four hours a day have about half the sperm count of others,’ says Dr Davis. ‘Sperm exposed to mobile phone radiation in the lab is sicker, thinner and less capable of swimming.’ Using a mobile for four hours a day sounds a lot, but Dr Davis says 20 per cent of the young males in a 2008 study, by America’s Cleveland Clinic, used their mobiles for this long. However, her most compelling evidence about the health -dangers, and that mobile phone manufacturers are probably aware of the risks, is buried in the small print of the -instructions that -accompany every new phone. Those for the latest BlackBerry (the Torch), warn users to ‘use handsfree -operation if available and keep the device at least 0.98 inches from your body (including the abdomen of -pregnant women and the lower abdomen of -teenagers)’ when it is switched on. Apple tells iPhone users to keep them 0.625 inches away from their body and to point the dock connection towards their -shoulders ‘to increase -separation from the antenna’. Dr Davis says at least two -senior scientists who work for mobile phone companies told her they were ‘deeply -concerned’ about the health risks. Insiders say phone manufacturers are now developing safer models. Many studies looking into the cancer risks of mobiles have been inconclusive.


RAHEJA UNIVERSAL IPO

The First Rahejas to Enter Listed Realty Space Rahejas need no introduction in India Inc. The celebrated surname is associated with almost every happening sector in Indian industry, including real estate. However, a rank outsider would find it difficult to understand the connect or dis-connect between various Rahejas, simply because there are too many successful Rahejas around. For example,

in real estate alone, there are at least five to six successful Raheja clans, some connected, some unconnected. It is in this backdrop that three Rahejas Father Suresh Raheja, and sons Rahul Raheja and Ashish Raheja - are taking their real estate development firm, Raheja Universal Ltd into the listed space through an IPO. The move is impressive as they are not the

biggest of Rahejas, even in real estate. But they are all set to prove that they are the classiest. For most considerations, Raheja Universal Ltd is an independent company unconnected to any other Rahejas. Still, Raheja Universal and its promoters have co-developed with some other Rahejas in the past. Their immediate connection is with K Raheja Corp (ventures include


Shoppers Stop / Crossword / Inorbit Mall / Mindspace) led by brother Chandru L (CL) Raheja, which together with Raheja Universal, was part of the K Raheja Group. They are less connected with another ‘brotherly’ firm K Raheja Constructions led by Gopal (GL) Raheja, as also cousinbrotherly firm B Raheja Builders (JW Marriott in Bangalore’s UB City) which had later split into two firms, V Raheja & Advantage Raheja. Then there is NCR-Delhi based Raheja Developers, led by Navin M Raheja, with whom Raheja Universal doesn’t seem to have much connection. And finally there is the vast R Raheja Group (Exide / HR Johnson / Outlook / Hathway Cable / Asianet Satcom / Trident Hotels / Globus Stores / Prism Cement / Supreme Industries / ING Life) led by the inimitable billionaire Rajan Raheja, who still has sizeable assets in real estate development. Still, for all these

Suresh Raheja, K Raheja Universal, for Lifetime Achivement Award

Raheja Groups active in real estate, Raheja Universal is going to be the first listed developer with this surname. While Suresh Raheja is backed by three decades of hardcore experience in premium realty development, Rahul Raheja is backed by experience as well as an MBA from London School of Economics, while brother Ashish Raheja is a gold medallist from Sydenham College. Together, they have

created a compelling brand in Mumbai real estate, which even while focusing on landmark residential projects in Mumbai Metropolitan Region, has had some outstanding commercial successes like the Standard Chartered Towers and Motilal Oswal HQ. If Raheja Universal can succeed in getting its IPO rated at 4/5 and if they are willing to offer it to investors at reasonable valuations, this should be an IPO to watch out for.


VIT UNIVERSITY

VIT amins for Youthful Minds FROM KNOWLEDGE DISSEMINATION TO KNOWLEDGE CREATION Imagine starting an engineering college from scratch in 1984. That too in a Tier-II city in South India. Now imagine that college growing into a top-ranking University on the national scene, within three decades, home to over 15,000 students, over 10,000 of them residential, studying for around 50 graduate, post-graduate, & doctoral programs in technology and management. And size is not

the only issue that overwhelms here at VIT. Often ranked as the No. 1 private engineering college in the country, VIT’s list of academic and infrastructural firsts can impress even the best institutions in the public sector like IITs & NITs. The Wi-Fi campus and smart classrooms where even note-taking is digital and automatic are up to the mark with the world‘s best. Anyone who sees this story is


CII -TNSC chairperson Nandini Rangaswamy releasing a souvenir at the valedictory function of 'graVITas 2010' organised at VIT University in Vellore on Sunday. VIT University chancellor G. Vishwanathan, chairman of Chethar Vessels K. Subburaj (second from left) and vice presidents of VIT G.V. Sampath, Sekar Viswanathan and Shankar Viswanathan are in the picture. Photo: D. Gopalakrishan

sure to ask about the promoter. Because VIT University’s current scale hints that it should have been difficult for a single mind to envisage. Indeed, GV is an institution by himself. Today, in his 70s, you know Dr. G Viswanathan as the Founder & Chancellor of VIT University, but he was an accomplished leader even in his 20s. Imagine being a Member of Parliament in his 20s. That too, twice in a row. Imagine being a Minister in Tamilnadu Government in his 30s. Yet, GV was not a mere politician, but an academically strong politician. He was the perfect student, as much as he was the perfect student leader. GV holds a Masters Degree in Economics from the prestigious Loyola College, and completed Law from the renowned Madras University. Yet, as late as 2003, he would surprise all the staff, students, and alumni of VIT, by completing

his Advanced Management Program of Harvard Business School. Continuing education couldn’t have a better role model. Looking back at the success of VIT, and looking forward at its confident future, one management strength can’t be overlooked. GV could blend the right mix of professional leadership and family-ownership, which is today looked upon as an admirable model in educational entrepreneurship in this country. Academicians like Vice Chancellor Prof. V Raju (formerly with State University of New York), Pro Vice Chancellor Dr. Anand A Samuel (IIT Chennai), and Pro Vice Chancellor Prof. S Narayanan who is a noted researcher and research guide, exemplifies the kind of professional leadership guiding VIT faculty and students. At the same time, family leadership is stronger than ever at VIT, with highly


VIT amins for Youthful Minds educated family scions Sankar Viswanathan, GV Sampath, Sekar Viswanathan, & GV Selvam acting as the administrative pillars of this University. It is this optimum leadership structure that enables VIT to conduct larger-than-life events like the recently concluded graVITas’10. Imagine the ability to attract over 2500 techies, students, academicians, scientists, & experts from over 350 colleges and universities from across the country and abroad for a three-day mega event. How can they not come, as graVITas’10 had 50 events in applied technology, robotics, problem solving, social transformation, management, and entrepreneurship? That is how they came from countries including USA, Spain, & Singapore. The event which had ‘Go Green’ as its slogan,

even lived up to its promise by neutralising its carbon footprint by planting 20,000 saplings. But even with such commendable achievements, GV’s greatness is that he doesn’t believe that Universities in India including VIT is anywhere near international standards when it comes to research. The time has come, says this Chancellor, for Universities to change from mere knowledge disseminators to knowledge creators.


Priorities of life may drive happiness Genes and early life experience don't set a limit on the level of your happiness, a new study has claimed, challenging the long-held belief that feelings of satisfaction are predetermined by genetics and upbringing. Researchers, who looked at data of about 60,000 Germans for up to 25 years for their study, found that feelings of happiness and well-being respond to external factors such as healthy lifestyle, religion and working hours.

reported substantial and apparently permanent changes in satisfaction, or happiness, indicating that setpoint theory has significant flaws.

macro economic policies can have a major effect on the ongoing levels of individual, and collective, happiness.

The theory suggests that long-term happiness in adults is essentially stable, or has a set-point, relying on genetic factors, including personality traits molded and expressed early in life.

Lifestyle choices, partnering options and religion, as well as working hours and social participation were all found to have a significant impact on the levels of happiness of the study participants.

According to the researchers, the SOEP study turns this notion on its head, suggesting that both micro and

According to lead researcher Bruce Headey of the Melbourne Institute at the University of Melbourne, the findings suggest genes only account for around 50 per cent of well-being, with external factors accounting for the rest. Previous studies suggested that happiness is predetermined by genetics and early upbringing, and that we eventually revert back to the same level of happiness regardless of changes in our lives. For the latest study, the researchers analysed data from the German Socio-Economic Panel Survey (SOEP) that interviewed more than 60,000 people, aged 16 years or older, every year between 1984 and 2008. They found that the more people decided to prioritise goals such as good relationships and good health, the happier they were, regardless of major life events, the Discovery News reported. A large numbers of the participants

Previously it was thought that these factors could have short-term impacts on happiness, but that happiness would eventually resettle to its set-point. The researchers suggest a new measure of happiness that takes into account both set-point theory, as well as lifestyle, preferences and choices. The study has appeared in the journal Proceedings of the National Academy of Sciences .


L&T FINANCE HOLDINGS IPO

After Niche NBFCs, Here Comes the Broadest NBFC Better hedging of risks due to generalised portfolio, strong parentage, proven capital market stewardship for wealth creation, an investment business apart from financing, a strong investment portfolio, and a possible banking licence are all pluses for this NBFC, provided the IPO is on investor-friendly valuations.

A. M. Naik, Chairman & Managing Director Larsen & Toubro Ltd.

Y. M. Deosthalee, Chairman, L&T Finance Holdings Whole-time Director and CFO, Larsen & Toubro Lt


Ltd., td.

connections. One is that prospective investors in the holding company going in for the IPO now will get the full benefits from the subsidiaries as they are all wholly owned subsidiaries, including the two indirect subsidiaries. Secondly, the holding company, L&T Finance Holdings has created these subsidiaries from a judicious mix of organic growth and inorganic acquisitions. Whenever an acquisition made more sense like for getting a ready customer Mr. Dinanath Dubhashi, Chief Executive N. Sivaraman, Senior Vice President, L&T Finance Ltd. Financial Services, Larsen & Toubro Ltd. base - the Group opted for it and the best example remains how You have heard of Shriram Transport. You have DBS Cholamandalam AMC Ltd and DBS heard of Cholamandalam. You have heard of Cholamandalam Trustee Ltd were acquired and Manappuram. And you have heard of SKS. And integrated as the Group’s investment business how they created immense wealth for themselves arms. And if you thought all these subsidiaries and their shareholders using transport finance, sums up L&T Finance Holdings Ltd, there is a bit leasing, infrastructure finance, gold loans, more. The holding company is parent to also a microfinance and all those specialised financing. sizeable SPV by name of India Infrastructure Now, here comes the antithesis to these niche Developers Ltd, created for financing a single plays. Name any happening NBFC sector, and you captive power project. Further attraction for will find L&T Finance Holdings there. Not exactly potential investors include the holding company’s this one company, but its four subsidiaries serving significant investment portfolio that includes 5% diverse finance needs. For example, their infra stake in Federal Bank, 5% stake in City Union finance subsidiary, L&T Infrastructure Finance Bank, a nearly 9% stake in Invent Asset Company Ltd provides financial support to infra Reconstruction Company, and a 30% stake in NAC development and construction sectors, with Infrastructure & Equipment Ltd. Of comfort to special emphasis on high-growth sectors like investors will also be the strong parentage and power, roads & bridges, telecom, oil & gas, & ports. capital markets stewardship of L&T, which is not Another subsidiary, L&T Finance Ltd, undertakes only India’s largest heavy engineering company retail finance and corporate finance activities. by all metrics - sales, profits, & assets - even ahead Retail business include financing most income- of PSU behemoth BHEL, but also a heavyweight generating activities and assets including transport in Sensex & Nifty, and even while not being an finance, construction equipment finance, rural outperformer this year, was stable with its 25% products finance, and, of course, microfinance. year-to-date returns. However, on a longer horizon Corporate business include extending corporate - if you count the last two decades - L&T has been loans, term-loans, leases, discounting, working one of the most ardent wealth creators, having capital, supply chain finance, vendor /dealer multiplied investors money by more than a 100 finance, capital market offerings etc. The next two times. L&T’s unique lead investors - LIC and the subsidiaries are indirect ones - they are L&T Employees Welfare Fund - also provide subsidiaries of L&T Finance Ltd - but they make stability to both this heavy engineering major and the group holding company now going for the IPO its finance arm going public now. If provided on a lot more than a finance company. Because, investor-friendly valuations, this is one NBFC IPO between them, these two subsidiaries, L&T to watch out for, especially since not many Investment Management Ltd and L&T Mutual generalised NBFCs that hedge risks better than Fund Trustee Ltd are investment companies niche segment NBFCs is coming to the market serving retail and corporate requirements. Two these days. Not to mention is the possible banking things stand out, when analysing these myriad licence due to generalised operations.


EMAAR MGF IPO

Now, The Company The Sector is Health The fizzling out of controversies at the Games Village, and the world appreciating the infrastructure, provide the perfect backdrop for this public issue. At around 1000 apartments earmarked for the Group, with an average price of Rs. 3.75 crore, the Games Village itself provides an approximate revenue visibility of Rs. 3750 crore. ith capital markets only a tad short of surpassing alltime highs, Emaar MGF is attempting its long awaited plan to tap the capital markets. In fact, this will be the third attempt for Emaar MGF to carry out its IPO, but there are quite a few fundamental reasons why the issue is likely to be a success this time around. Firstly, the issue size has come down to Rs. 1600 crore, which is almost half of the earlier plan, and less than a quarter of the first attempt. The reason according to Emaar MGF is their better financial position owing to significantly lesser debt than twothree years earlier due to good sales in the last few quarters. This made their fund requirement lesser, and hence this smaller IPO that both investment banks and institutional investors will be comfortable with. Secondly, after an almost 24-month lull, real estate prices are definitely looking up, especially in the country’s two hotspots, NCR-Delhi and Mumbai. Emaar MGF’s completed, ongoing, as well as planned projects are almost all in the National Capital Region. Strong regional focus has also proved to be more attractive in the capital markets, rather than highly leveraged pan-India plays. Rising prices in NCR are on strong demand, and not merely building material appreciations, and thus translates to better margins for developers like Emaar MGF. Thirdly, capital markets though approaching similar levels as in the last peak of January 2008, is now much cheaper by way of index price-earnings, signalling a reasonable upside on current earnings, and if the earnings pick up significantly from here on, a significant upside is possible. In its 2007-08 attempt, Emaar MGF was a bit late in its IPO plans, almost coinciding with the market peak, but this time around they are definitely trying to match prudence and speed. With investment banks clearly signalling all IPO attempters, especially real estate developers, that high valuations of the DLF kind would be impossible, there is also a fair chance for Emaar MGF to price

Mohammed Ali Alabbar


is Leaner, hier its IPO reasonably. Starting with the Oberoi Realty IPO, most upcoming realty IPOs are expected to be reasonably priced. The company has also sought to clear the air about funds getting utilized for debt repayments, with only Rs. 614 crore from the Rs. 1600 crore earmarked for it. The fact that the initial complaints regarding the Commonwealth Games Village - Emaar MGF’s largest project - has been rectified is also of relief to the company. Though it faced much initial flak, Emaar MGF could effectively clarify its stand that the delays were not solely on its part, but due to the multiple public and private agencies doing the finishing works in this PPP project with DDA. Also comforting to Emaar MGF was the

fact that nobody had any complaints about half of the 34 towers that was completed well in advance and handed over in pristine condition. The remaining towers were delayed due to lack of funds, which the Government ultimately provided. In a sense, the Games Village provides the perfect backdrop for this IPO, as there is immense revenue visibility from the Village, post Games. The thousands of apartments that remains unsold will be available for sale soon after CWG concludes. Indian realty sector is second to none in this globe in its growth prospects, but Indian realty IPOs generally haven’t been great wealth builders for investors. Of course, there have been older listed companies like Unitech that have outpaced almost every other company in every other sector in wealth creation, but it is redoubtable whether the later day realty IPOs like DLF, Parsvnath, Sobha, Puravankara etc have all been beneficial for their IPO subscribers, except for in the very short-term. Since that round, many realty IPOs have hit the market, some hitting targets, but most of them unable to break the jinx. It is in this context that the IPO of Emaar MGF acquires added significance. Are there any unique upsides running for the company?

Shravan Gupta


Firstly, in all practical terms, Emaar MGF’s is going to be the first IPO of an international joint venture real estate company. Agreed, many companies like DLF had foreign institutional participation before the IPO, but none of them has been as international an initiative as Emaar MGF. The company is a joint venture between Emaar Properties PJSC of Dubai and MGF Development Limited of India. Emaar is one of the world’s leading real estate companies, having developed approximately 89 million square feet of real estate across residential, commercial and other business segments and with operations in 14 countries. Secondly, while most realty promoters have been pure-play realtors, Emaar MGF’s Indian partner MGF Group has been a diversified conglomerate with interests also in leasing and hire purchase. With the Indian realty sector falling short of a transparent image, what this means for Emaar MGF is that the investor community is more likely to trust the IPO, coming as such from a reputed business group in the country. MGF Development Ltd has established itself as one of the key players in retail real estate development in Northern India and has delivered approximately 2 million square feet of retail space. Thirdly, and perhaps most importantly, investors want to consider only those companies that vie to be sector leaders. Emaar MGF has that kind of hungry ambition. While international partner Emaar is known for its superlative structures like the world’s tallest tower, largest mall etc, as well as Chairman Mohammed Ali Alabbar’s public stance of creating this globe’s most

While international partner Emaar is known for its superlative structures like the world’s tallest tower (Burj Khalifa), largest mall etc, as well as Chairman Mohammed Ali Alabbar’s public stance of creating this globe’s most valuable organization, Indian partner MGF’s Shravan Gupta is known for his ambition to take Emaar MGF to the No.1 position by building 1,00,000 homes within 5 years.

valuable organization, Indian partner MGF’s Shravan Gupta is known for his ambition to take Emaar MGF to the No.1 position by building 1,00,000 homes within 5 years. That of course means surpassing giants like DLF & Unitech. That a relatively new development venture has this much ambition should be encouraging to investors. The IPO size of around Rs. 1600 crore, and the ability to bag giant projects like the Commonwealth Games Village, proves that this ambition is not foolhardy. Lastly, being a twicepostponed IPO due to adverse market conditions, Emaar MGF has had ample time to contemplate on issues like pricing. Most real estate IPOs had overcharged for their


Games Village

equity, thereby making them slip into red at the slightest bad news, and prove to be disastrous at extended downturns like that lasted for 2008-09. Emaar MGF has a panIndia presence and operations spanning all key segments of the Indian real estate industry, namely the residential, commercial, retail and hospitality sectors. The Company’s operations encompass various aspects of real estate development, such as land identification and acquisition, project planning, designing, marketing and execution. At present, its focus is on the development of residential projects in Delhi and elsewhere in the NCR, Mohali, Hyderabad, Chennai and other key Indian cities. The company has a land bank of 11,340

The issue size has come down to Rs. 1600 crore, which is almost half of the earlier plan, and less than a quarter of the first attempt. The reason according to Emaar MGF is their better financial position owing to significantly lesser debt than two-three years earlier due to good sales in the last few quarters. This made their fund requirement lesser, and hence this smaller IPO that both investment banks and institutional investors will be comfortable with.

acres and is now developing 29 projects. In the residential segment, Emaar MGF is looking at changing the face of the sector by building master-planned communities that give people a whole new way to live. The Group’s most prestigious project, the Commonwealth Games Village 2010 is already on at a prime location in NCR, just minutes away from the central business district of India’s capital, and is the only purpose-built, self-contained premium residential community. This year will prove to be auspicious for the company as the year of Commonwealth Games, and Emaar MGF’s 27 acre, 4000 bedroom Games Village can prove to be the lucky mascot. The booming capital markets is also a definite plus.


Car sales up 30.4% in September: Industry Car sales in India rose an annual 30.4% in September, an industry body said on Friday, as a rapidly expanding economy continued to pull buyers to showrooms. While demand in developed markets are stuck in low gear, global automakers have been increasing their focus on faster-growing regions such as China, now the world's largest auto market, and India. Demand in India is expected to rise during the festive season that started in September and peaks in November after Diwali, the Hindu festival of lights. Companies, led by Maruti Suzuki, sold 169,082 cars in September, data from the Society of Indian Automobile Manufacturers (SIAM) showed. Limited component supplies from vendors are becoming a stumbling block for automakers such as utility vehicle maker Mahindra & Mahindra and Maruti Suzuki that have had to curtail production in recent months. Also, India has since March raised interest rates five times by a total of 125 basis points to clamp down on

inflationary pressures that could make auto loans costlier. SIAM said sales of trucks and buses, a barometer of economic activity, rose 29.6% to 59,455 units in September.


Oman OR 1.50, Saudi Arabia SR 12.00

UAE DH 10.00 UK £ 3.00, US $ 3.00

KERENG/2002/6803

VOLUME 9 ISSUE 10 OCTOBER 2010

Bahrain BD 1.50 Kuwait KD 1.50

Rs. 50

With SEBI’s final green signal, CRISIL & ICRA providing top-most ratings, and Coal India filing the final prospectus, the only question remaining is why this PSU IPO is buzzing so much. Is it because it is the world’s third largest IPO in recent history, or is it because of the attractive valuations, or is it because of the unique width and depth of management, or is it because of the anticipated retail discount? Here are the ten exciting reasons.

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Enriching Lives Pursuing a structured CSR policy around our coal mining areas based on immediate and long term social and community development programmes Earmarked 5% of subsidiary profit of the previous fiscal subject to a minimum of Rs.5 per ton of raw coal production in the previous fiscal year for its CSR activities Providing medical services to employees, their families and local population by supporting 85 hospitals and 1565 doctors as of March 31, 2010 Providing water facilities to people living near our areas of operation by installing handpumps, tube-well, rain water, harvesting schemes, digging and renovating wells. Establishing educational institutions that offer courses in engineering, nursing, management studies, medicines and other technical courses. Providing skills development and capacity building programmes such as vocational training, programmes supporting technical and vocational educational institutions, provide assistance to primary middle and higher secondary schools, provide parental counseling, run awareness programmes and others.

Coal India Limited is proposing to make a public issue of securities and has filed a Draft Red Herring Prospectus (“DRHP”) with the Securities and Exchange Board of India (‘SEBI”). The DRHP is available on the SEBI website at www.sebi.gov.in as well as on the websites of the book running lead managers at http://www.online.citibank.co.in/rhtm/citigroupglobalscreen1.htm, www.db.com/India, www.dspml.com, www.enam.com, www.kmcc.co.in and www.morganstanley.com/indiaofferdocuments. Investors should note that investment in equity shares involves a high degree of risk and for details relating to the same, see the section titled “Risk Factors” of the DRHP”. “The announcement is not an offer for sale or solicitation of an offer to buy securities in any jurisdiction, including the United States. This announcement has been prepared for publication in India and may not be released in the United States, Australia, Canada or Japan. The securities of Coal India Limited have not been registered under the U.S Securities Act of 1933, as amended (“Securities Act”) and may not be offered or sold in the United States absent registration under the Securities Act or an exemption from registration under the Securities Act. There will be no public offering of securities in the United States.” “The Company has not been, and will not be, registered under the U.S Investment Company Act of 1940, as amended, and investors will not be entitled to the benefits of that Act.”




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Against formidable challenges from many quarters, the Group that virtually donated to the nation its first shipyard and its only aircraft manufacturer, is confident of making Independent India’s first hill station truly public.

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Upcoming CoverStory

Events, Awards Tourists Rain o Incredible Indi A $1 billion windfall awaits the country’s hospitality industry this season as ‘Incredible India’ almost gets its act right by way of events and promotions.


s, & n on ia Also inside: 8 Breathtaking Kerala Destinations


Upcoming CoverStory It is a monsoon of a different kind.

Breathtaking Kerala Destinations

Even while heavier-than-usual monsoons lash across the country, raising the economy’s hopes, India’s tourism industry has been blessed with a downpour of events, awards, & tourists. Conde Nast Readers Travel Awards have been announced, and India was adjudged as the 7th best tourist destination, overtaking tourism heavyweights like France, Brazil, Thailand, & Greece this year. True to the Indian spirit of ‘Aditi Devo Bhava’, the country came as the very first in warmth of its people and hospitality with the highest score of 94.44 / 100. India’s efforts, backed by an annual overseas promotional spend that now stands at Rs. 275 crore seems

Once Upon a Forest No marks for guessing Kerala’s most preferred destinations among international tourists – it is well-known tourist spots like Kumarakom Lake and Varkala Beach. But try to guess Kerala’s most preferred destination among domestic tourists these days, and you will be hard pressed for an answer unless you yourself haven’t visited Kerala as a domestic tourist from say, Bangalore or Chennai. Enter Kerala by cruising down through the Mysore-Kozhikode National Highway No 212, and you will enter this destination – the one and only Wayanad. And greeting you at the very Kerala border is Muthanga Wildlife Sanctuary. Now, Muthanga brings different memories to different people. For domestic tourists from Bangalore and Chennai – most of them groups of young couples working at new generation companies – Muthanga is their first taste of Wayanad, complete with forests, indigenous people (‘adivasis’), streams, elephants, wild boars, deer, tigers, and other wildlife. But for Keralites, Muthanga is an unfortunate memory, where police opened fire to evict ‘encroaching’ adivasis, some years back. Anyway, Muthanga is peaceful land now and is a major tourist attraction in Wayanad. The sanctuary is spread over an

Muthanga, Way


yanad

Inside a suite in The Taj Mahal Palace, Mumbai

expansive 345 sq km forest land, and comes under the Indian Government’s Project Elephant. This sanctuary is part of the protected Nilgiri Biosphere Reserve, and is contiguous with Nagarhole National Park and Bandipur Tiger Reserve of Karnataka, and Mudumalai National Park of Tamilnadu. The main attraction of this Wayanad destination are the herds of wild elephants that roam freely. While other species like deer, monkeys, birds etc are frequently spotted, more aggressive ones like wild boars and tigers can also be seen occasionally. The rich flora in Muthanga comprises of trees and plants that belong to the moist deciduous semi evergreen forests. Scientific conservation is given high preference in these natural forests, complete with conserving the native lifestyle of the tribals. Rides on tamed elephants are arranged by the Forest Department. The nearest town is Sulthan Bathery of Wayanad District which is 16 kms away, while the nearest airport is Karipur International Airport, Kozhikode, which is 136 km away. The best time to visit Muthanga and Wayanad is between June and October when the monsoons nourishes and paints the forest the richest green you have ever seen.


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Breath-taking Kerala Destinations

to have delivered, with international tourist arrivals up by almost 10% in the first half of this year. Not bad at all considering the global economic downturn, as well as the Mumbai terror attacks. Tourism events are also on a huge upswing, from Assam to Goa, Delhi to Kerala. If Guwahati posted the India International Travel Mart recently, Goa is all set to host the International Travel Mart - Goa (ITM-Goa), with none other than Amitabh Kant, IAS, former Joint Secretary of the Union Tourism Ministry, and the man behind thee ‘Incredible India’ campaign being the keynote speaker. Soon to follow

Imagine a land where man has not dwelled till now. Yes, not even indigenous tribes. An ice empire like Antarctica was one such place – till exploration teams set base there. Another topography that makes dwelling tough for humans is the montane rainforests, which are high altitude rainforests. And what happens in a montane rainforest, when humans can’t invade? The rich flora and fauna thrive unhindered over the ages to create an invaluable region of unimaginable biodiversity. Kerala is home to such a paradise. Welcome to the one and only Silent Valley. Breathtakingly beautiful, disturbingly dangerous, and wonderfully virgin. This rainforest got its name from early British explorers & botanists, like Robert Wight, who in 1847 observed that the place was devoid of Cicadas, which contribute most to the non-stop noise in thick forests. Unlike popular tourist destinations in Kerala, Silent Valley is not for everyone. In fact, it is not a tourist destination in the classical sense – it is a mountainous rainforest which can’t be enjoyed fully without trekking. However, you can choose the extent of the trek –

The Oberoi Rajvilas, Jaipur

No Man’s Land

Silent Valley, Palakkad


from a short 2 km downhill day trek to the sparkling ‘Kunti Puzha’ (River Kunti), to overnight treks, to treks that last 3 nights and 4 days with nights spent at camping spots deep in the forest! Because, there is so much to explore at Silent Valley that spreads over 22,121 acres, and over 80 km of trekking length. But don’t think this no man’s land is open for anyone and everyone – you have to get special prior permission from forest authorities, and, believe it or not, a forest guard cum guide will accompany each and every trekking group – whether it is a single day trek or multiple days trek. Because, Silent Valley is that precious; it is not just an uninhabited rainforest. It is a rare rainforest of national importance and international renown. Since 1983, it has been designated as Silent Valley National Park. One is not permitted to litter the place with plastic, disturb the animals & birds, or injure the plants & trees. This Noah’s Ark is home to numerous birds and animals, many of them endangered species. The Park is home to over 138 bird species, of which 16 are endangered. Numerous animals including tigers, leopards, & elephants, are found here, with endangered species like lion-tailed macaque and Nilgiri langur hogging more limelight. The Park is also garden to a delightful collection of over 100 butterflies and 400 moths. However, one species will alarm the trekkers – the almost unavoidable leeches. Silent Valley can be

approached from two sides, with the popular route being Palakkad – Mannarkad – Mukkali – Sairandhri – Silent Valley. The Mukkali – Sairandhri segment is a 23 km stretch of steep winding roads. The destination of Sairandhri is the entry point of the Park, and walking is the only way to get around once inside the Park. Another interesting route to Silent Valley involves a heavy downhill trek of over 3 days Bangitapal – Walakkad – Poochipara – Sairandhri. However, 3 days of walking with 3 overnight stays at Bangitapal, Walakkad, & Poochipara is not for everyone, and is generally taken by adventurous tourists approaching Silent Valley from Ooty. This will be a surprise to many, but from the “Queen of Nilgiris”, Bangitapal is only a 75 km drive away. In fact, Silent Valley forms the most precious core of the Nilgiri International Biosphere Reserve. The names ‘Kunti’ and ‘Sairandhri’ (Draupadi) shed light on this region’s religious significance; Hindus believe Pandavas had visited this place while in exile. For Keralites, Silent Valley has always been an environmental issue too, with proposals for hydroelectric projects coming up every now and then. The newly designated buffer zone around the Park will help in pre-empting such projects as well as unlawful activities like ganja cultivation and illicit brewing.


Breath-taking Kerala Destinations

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River Wild She has many moods, and what you see here is not her wildest. Come the monsoon, and she can transform herself to a more voluptuous figure – plunging down multiple times the water that you now see in the main photo. She is the Athirappilly Falls, arguably Kerala’s finest waterfall. She contributes to the river ‘Chalakudi Puzha’; better put, she is Chalakudi Puzha. Athirapilli is not wild just for its unhindered drop from over 80 feet of untamed black rocks; its location is right inside a wilderness – the dense Sholayar forest ranges. The lure of this waterfall is that you can spend a whole day here, and still don’t feel like leaving. There are many things you can do here. You can float around in the rock-laden pure medicinal waters, almost a safe kilometre before Athirapilly takes the plunge (caution needed). Or you can climb down a lengthy forest trail to be where the million litres of water hit the river down with deafening rumbles and spraying

Athirapilly, Thrissur


The Leela Palace Kempinski, Bangalore

will be God’s Own Country’s Kerala Travel Mart 2010. The state which pioneered organized destination marketing in the country is however facing increased competition from emerging players like Assam which was recently adjudged to have the best promotion in a recent event. At the same time, Kerala Tourism, under the guidance of Tourism Minister Kodiyeri Balakrishnan and Dr. Venu V, IAS, is focussing more on growing domestic tourism now, after conquering key international markets like Britain, Germany, & France. This move has been productive with domestic footfalls jumping to 75 lakh from 66.42 lakh in the previous year, and the domestic

mist (adventure needed). Or you can swim through the river to stand between the plunging waters and the rock columns (madness needed). Or back up through the forest trail, you can even tread, wade, and swim through the river to perch right next to where Athirapilly takes the plunge (not at all advisable). In fact, lurking dangers has always been Athirapilly’s biggest drawback. Many have lost their lives here, despite serious warnings put up by the local authorities and police. However, for the less adventurous and for those who exercise sufficient caution, Athirapilly is a completely safe place even with kids. The water is cool and sparkling, and a few minutes of being in it invigorates one like nothing else can. The waterfall is best enjoyed in the monsoon season – with daytimes best suited for being in the water; and dusk suited for panoramic views of the larger picture. During scorching summers, water flow becomes less, but it remains surprisingly

cool. Just 5 km from Athirappilli, there is another waterfall, Vazhachal, which is lesser in height but nevertheless competes in beauty. Some areas of Vazhachal are cordoned off from visitors, as it has proved much more fatal to the foolishly adventurous. However, tourists can enjoy the full scene through the wire-nets here. Resorts and hotels are less in number at Athirapilly compared with many other destinations, while homestays have started to come up only recently. There are a couple of water theme parks, and a boating service, enroute to the destination. Recently, a proposal by the Kerala Government to establish a 160 megawatt hydroelectric power project on the Athirappilly River has met with stiff resistance from environmentalists who fear destruction of the river, waterfall, and ecosystem. Athirappilli belongs to Thrissur District, and is 63 km away from the city. Nearest town is Chalakudy, 30 km away, while the nearest airport is Cochin International Airport.


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Breathtaking Kerala Destinations

tourists pouring in from a wider set of cities and towns, and not just the metros. Kerala recently bagged the ‘Most Preferred State’ and ‘Best State Tourism Board’ awards from CNBC Awaaz. The state’s hotels also continue to outperform with Kochi’s Taj Malabar winning the ‘Most Preferred Health & Rejuvenation Resort’ and Fort Kochi’s Malabar Home winning the ‘Best Boutique Hotel’ awards. Three homestays in the state has also come in the Top-10

Marriott Hotel, Hyderabad copy

From Here To Eternity Most Kerala destinations have to ‘work hard’ to keep themselves beautiful. The waves at Varkala have to continually splash against the sands, to keep the tourists coming. The river at Athirappilly has to continually jump down to depths to keep visitors amused. But there is one destination in Kerala that amazes all travellers by doing nothing – Kuttanad. She can take your breath away, leave you speechless, and remind you of eternity – all in one stroke, a glance of her. She is the woman who wakes up beautiful. Endless green fields, sunbathed water bodies, swaying coconut palms, and a labyrinth of waterways, are only some of the scenes that makes ‘The Rice Bowl of Kerala’ a tropical paradise. All destinations can be explained, but Kuttanad can only be experienced. Or, how will you explain that 2,71,700 acres of land is water-logged here? Or, how will you explain that a majority of this land is submerged under water for most of the year? Or, how will you explain that despite this, she is the most fertile land for the staples in Kerala? Quite difficult. But even more difficult to explain is the incomparable

geographic dynamics of Kuttanad. Believe it or not, around half of Kuttanad – around 1,23,500 acres – lie below the sea level! More precisely, 2.2 metre to 0.6 metre below sea level. And sea is not far either; while only a narrow strip of land separates Kuttanad from

Kuttanad, Alappuzha


Radisson Hotel, Chennai copy

Arabian Sea, Kuttanad is directly connected to Vembanad Lake which is connected to the sea! Amazing, isn’t it? However, you have only scraped her surface until now. Kuttanad is nourished by four major rivers – Pamba, Meenachil, Achankovil, & Manimala – and her vastness is crisscrossed by numerous canals and waterways. Many of the inland waterways will astonish the first-time visitor – they flow above the land level! During monsoon, the rivers bring freshwater to the region; and during summer, sea water enters Kuttanad making the water brackish. And Kuttanad has a unique claim to fame – it is the only place on this whole earth where paddy is cultivated below sea level; and one among a few places in the world where any kind of farming is done below sea level! Now you should be beginning to appreciate the gumption of the people who call Kuttanad home, and who has toiled with land and water alike to survive. They are the people who once completed a dam (Thanneermukkam Bund) all by themselves, when Government action was stalled due to lack of finance. To this day, this earthen segment of the dam is in action, preventing salt water from entering the fields. Yes, the nearly 2 million people of Kuttanad and their unique lifestyle is something worth exploring for the discerning tourist. Where else will you find men in small boats shepherding a paddling of ducks? Where else will you find women waiting at canal

shores for country boats that bring grocery and vegetables? Where else will you find flocks of parrots feeding from paddy fields, and flocks of darters flying across water? Get ready to also explore shrimp farming and at least half a dozen fishing methods. There are numerous ways to explore Kuttanad. You can use the roads, you can use the waterways, or better still, a combination of these. Don’t forget to stop at wayside or waterside eateries serving local delicacies like ‘Karimeen’ (pearl spotted fish) with Tapioca. The 2,71,700 acres of land that make up Kuttanad falls into three districts, Alleppey, Kottayam, & Pathanamthitta. Kuttanad is also broadly classified into Lower Kuttanad and Upper Kuttanad. While Lower Kuttanad is predominantly made up of areas in Alleppey & Kottayam, Upper Kuttanad consists of areas in Alleppey & Pathanamthitta. Many Kuttanad villages have become legends of their own in Kerala’s social, cultural, historical, tourist, literary, and religious existence. Famous Lower Kuttanad villages include Kumarakom, Nedumudi, Kavalam etc, while Upper Kuttanad has celebrity villages like Niranom, Thakazhi, Parumala etc. During the recent decades, Kuttanad has been affected by environmental problems like water pollution, drinking water shortage, & lake encroachments. The most scenic views of Kuttanad are seen on the Alappuzha-Changanassery road that spans 31 km.


Upcoming CoverStory homestays compilation by London’s Guardian. Elsewhere in the country, many states are going that extra mile to win tourists on specific themes with the most productive these days being the wildlife theme with sanctuaries like Ranthambore and Sariska in Rajasthan, The Jim Corbett in Uttaranchal, Kanha, Bandhavgarh, Pench, & Panna in Madhya Pradesh, much in demand now. But the biggest driver for Incredible India is going to happen by way of Commonwealth Games, when lakhs of foreign and domestic tourists are expected to throng the national capital. The momentous nature of this event can be seen from the fact

The Zuri White Sands, Goa Resort & Casino

Breathtaking Kerala Destinations

Kochi, Ernakulam Dt.

Deep Blue Sea Some Kochiites might not agree with the title, ‘Deep Blue Sea’. Because, what we see here is a view from Kochi’s famed Marine Drive, and the view is technically of Vembanad Lake. Kochi (earlier Cochin) is on the Arabian Sea coast, but the city is also witness to the confluence of Vembanad Lake and Arabian Sea. But when lake meets sea, what can demarcate between them? Kochi is the only city covered in this compilation of breathtaking Kerala destinations; all others are forests, valleys, waterfalls, mountains, lakes, & beaches. In fact, that is one of Kochi’s prime strengths – despite being a bustling city Kochi holds enough natural charms to rival any destination in Kerala. The geography is that unique. Kochi is made up of mainland, islands, backwaters, lagoons, seasides, and what not. Kochi can be rightly said as a destination of destinations. Beaches like Cherai & Fort Kochi; islands like Willingdon, Bolghatty, Vallarpadam, & Vypeen; mega infrastructures like Cochin Port Trust & Cochin Shipyard; and heritage locations like Mattancherry and Tripunithura Hill Palace, are all destinations unto themselves. Kochi City


belongs to Ernakulam District, while the mainland portion of the city is often called Ernakulam Town. Kochi has a generous coastline of 48 km, and is virtually at the sea level. The metropolitan limits of Kochi include a scattering of islands on the Vembanad Lake, ranging from tiny 250 acre islands to modest 1500 acre ones. Water bodies are the principal tourist attraction of Kochi, and the sea-lake confluence can be explored through various short and long trips in boats. Regular public ferry services are also available from the two ferry stations in the mainland Ernakulam Town. Popular ferry trips from the main boat jetty include the 15-minute trip to Willingdon Island; the 20-minute trip to Fort Kochi; the half-hour trips to Mattancherry & Vypeen; and the 2-hour journey to Varapuzha. Longer travels connecting all these spots, as well as timed pleasure trips to the lake, the sea beyond, and back, are also available. There are also a wide variety of boats available – from small speedboats, to stately houseboats, to big commercial boats with food, dance, & music. Exploring the expanse of Kochi Harbour in a


Upcoming CoverStory ITC Maurya, New Delhi

Breathtaking Kerala Destinations

Cold Mountain Some Kochiites might not agree with the title, ‘Deep Blue Sea’. Because, what we see here is a view from Kochi’s famed Marine Drive, and the view is technically of Vembanad Lake. Kochi (earlier Cochin) is on the Arabian Sea coast, but the city is also witness to the confluence of Vembanad Lake and Arabian Sea. But when lake meets sea, what can demarcate between them? Kochi is the only city covered in this compilation of breathtaking Kerala destinations; all others are forests, valleys, waterfalls, mountains, lakes, & beaches. In fact, that is one of Kochi’s prime strengths – despite being a bustling city Kochi holds enough natural charms to rival any destination in Kerala. The geography is that unique. Kochi is made up of mainland, islands, backwaters, lagoons, seasides, and what not. Kochi can be rightly said as a destination of destinations. Beaches like Cherai & Fort Kochi; islands like Willingdon, Bolghatty, Vallarpadam, & Vypeen; mega infrastructures like Cochin Port Trust & Cochin Shipyard; and heritage locations like Mattancherry and Tripunithura Hill Palace, are all destinations unto themselves. Kochi City

Mattupetty, Munn


The LaLit Resort & Spa Bekal

that Delhi has declared holidays during the span of the event, and unprecedented moves like Bread & Breakfast (BnB) Schemes by Delhi households are being organized to accommodate the tourist inflow. Even then,

ar

nobody expects the National Capital Region (NCR) to contain the flow, and neighbouring states like UP, Rajasthan, Orissa, and even the Southern States are bracing themselves for spillover traffic. All in all, some

belongs to Ernakulam District, while the mainland portion of the city is often called Ernakulam Town. Kochi has a generous coastline of 48 km, and is virtually at the sea level. The metropolitan limits of Kochi include a scattering of islands on the Vembanad Lake, ranging from tiny 250 acre islands to modest 1500 acre ones. Water bodies are the principal tourist attraction of Kochi, and the sea-lake confluence can be explored through various short and long trips in boats. Regular public ferry services are also available from the two ferry stations in the mainland Ernakulam Town. Popular ferry trips from the main boat jetty include the 15-minute trip to Willingdon Island; the 20-minute trip to Fort Kochi; the half-hour trips to Mattancherry & Vypeen; and the 2-hour journey to Varapuzha. Longer travels connecting all these spots, as well as timed pleasure trips to the lake, the sea beyond, and back, are also available. There are also a wide variety of boats available – from small speedboats, to stately houseboats, to big commercial boats with food, dance, & music. Exploring the expanse of Kochi Harbour in a


Upcoming CoverStory estimates put the windfall for the country’s hospitality industry at around Rs. 5000 crore this season. Though the infrastructure continues to be woefully inadequate, and will be so even after the CWG, there are silver lines in the clouds like the ambitious airport modernisation program for 35 Tier-II airports across the country, slated to be completed by 2012.

Club Mahindra, Munnar

Breathtaking Kerala Destinations

Water World! When it comes to backwater tourism, Kerala is a natural choice even for international tourists. Fed by 38 rivers and linked by 1500 km of navigable canals, the state’s impressive backwater system of 34 lakes, many of them interconnected, is one of nature’s class acts. And when it comes to Kerala’s backwaters, one destination stands out – Kumarakom. The reason is simple enough – Kumarakom occupies a prized location on the banks of Kerala’s largest natural lake, the ‘Vembanad Kayal’. Measuring an unbelievable 49,421 acres, Vembanad Lake borders three Kerala Districts – Ernakulam, Alappuzha, and Kottayam. Of these, the cluster of little islands that make up Kumarakom belongs to Kottayam District. Many major rivers including Periyar, Pamba, Muvattupuzha, & Meenachil flow into the Vembanad Lake. The boat ride from Kumarakom into the expanses of Vembanad Lake is awe-inspiring, and nobody can be blamed for asking the inevitable question – is it a lake or a sea? However, water is only one of the elements that made Kumarakom a tropical paradise. There are other goodies that water brought along – mangrove forests, wetlands, migratory birds, paddy fields, coconut groves, and a teeming aquatic population. Kumarakom is structured around enchanting waterways and canals, where green weeds and white lilies make way for boats of all kind – canoes, country crafts, speedboats, and of course, the icon synonymous with Kumarakom – the houseboat or ‘kettuvallam’. The Kumarakom Bird Sanctuary, spanning 14 acres, is home to over 90 species of resident birds and over 50 species of migratory birds from as far away as Siberia. The lake and the surrounding wetlands support what is perhaps the largest waterfowl population in India, and a boat ride around the sanctuary will be enough to spot exotic birds like egrets, darters, herons, teals, cuckoos, wild ducks, and flocks of Siberian Stork. One attraction for these birds

Kumarakom, Kottayam


Kumarakom Lake Resort, Kottayam

– the thriving aquatic life – is also a major attraction for tourists who relish freshwater delicacies like Pearl Spotted Fish (‘Karimeen’), Scampi (‘Konchu’), & Shrimp (‘Chemmeen’). Mouth-watering Kumarakom dishes include grilled ones like ‘Konchu Pollichathu’ and ‘Karimeen Pollichathu’. When it comes to accommodation, there are enough options in Kumarakom by way of homestays, and resorts by both private and public operators. Recently, some major resorts in Kumarakom have come under the government scanner for encroaching land by reclaiming lakes, and might face strict action including demolition and confiscation. Though many relaxing activities can be undertaken in Kumarakom including fishing, angling, hiking, getting an ayurvedic massage etc, the real value of Kumarakom might be missed unless one goes for a long trip through the backwaters to other destinations like Kochi, Alappuzha, or Kollam. The longest of these trips is the Kumarakom-Alappuzha-Kollam trip, which on a typical houseboat will last 2 days and 1 night, costing around Rs. 12,000 for single and Rs. 15,000 for double accommodation. Or if you prefer something short and sweet, the island of ‘Pathiramanal’ (Sands of Midnight) is just 40 minutes away. Kumarakom is 16 km away from Kottayam City and 92 km from Kochi International Airport.


Upcoming CoverStory Glenora Homestay, Wayanad, Kerala In the Wayanad District, a belt of rainforest in the northern Keralan highlands, Glenora is one of those homestays for whom success has meant a push upmarket - but that doesn’t dim the quality of the experience. Home to the hospitable Rajagopal family, and registered as a “farm tourism provider”, the house is set in 90 acres of coffee, pepper, betel nut, lime, ginger, guava and avocado among other fruit and spices. As well as three light, well-furnished rooms in the house, there are two new cottages on stilts (each of the latter has two balconies overlooking the plantation – birds, monkeys, foliage and not another house in sight). Activities include trekking, jeep safaris, badminton

and trips to Sunrise Valley (less than a mile away), Meenmutty Falls or the Wayanad Wildlife Sanctuary.

Cliffhanger! Kerala’s most popular beach has always been Kovalam. But with popularity comes the unavoidable evils like destructive development, overcrowding, lack of privacy, and safety concerns. International tourists – mainly the Europeans - started asking around for a second beach in Thiruvananthapuram where they could safely unwind, and that is how they stumbled upon Varkala. But Varkala and its beaches have always been there – in fact it is a location of significant historical and religious importance in Kerala. Also, it was not just the remoteness or privacy of Varkala that started attracting tourists here. Varkala is a magnificent beach in its own right, even rated ahead of Kovalam by many tourists, for its sheer beauty. The beach sands are expansive, uncluttered, clean, and beautiful, providing for ample space to relax in privacy. The waves are of right height – enough to overwhelm you, but not aggressive enough to topple you. Adding to the experience that is Varkala is a unique range of laterite cliffs that shine amber during sunrise and sunset. The high cliffs are next to the beach, can be climbed, and offer breathtaking views of the waves and sands down. Most of the hotels and resorts in Varkala are atop these cliffs. The cliffs feature many natural spas and spouts.


Nelpura heritage homestay in Kerala’s backwaters The Indian “homestay” experience has grown from strength to strength since the idea first emerged in Kerala, a decade or so ago. Now there are homestay tours and specialist agencies for the many hospitable families offering modestly priced accommodation in a variety of homes from city apartments to plantation houses. The majority are in the far north or the far south (Delhi, Rajasthan, Kerala), but the idea is spreading into other states. As a general rule, they are middle-class houses, largely run by the active retired professionals, though there are younger, or poorer, families among homestay hosts. Website galleries

proudly feature pictures of “European-style toilets”; they often promise safe drinking water, station and airport pick-ups, drinks in the lounge among the family portraits. Some simply offer homely bed and breakfast while others veer towards the boutique hotel (which is reflected in the price), but the ones to look for are those that invite you to join the family, sample home-cooked regional food and explore the suburbs, hilltops and backwaters of those untouristy corners of India you might never otherwise see

Technically called Varkala Formation, these cliffs are unique and have been declared a national geological monument by Geological Survey of India, the nation’s apex geological body. According to scientists, these cliffs have been formed by a long-drawn process termed tertiary sedimentation formation, and is a unique feature of Varkala compared with the rest of Kerala’s long coastline. The main beach of Varkala is the ‘Papanasam’ Beach which means ‘redemption of sins’ in Malayalam. Varkala’s religious importance in Hinduism is closely related to this concept – thousands of Hindus come here every year to wash away their sins in the waters here. Varkala also features an ancient temple – the Sree Janardhana Swamy Temple, which is believed by many to be 2000 years old. The ‘Sivagiri Mutt’, a sprawling monastery established by the great Hindu social reformer Sree Narayana Guru is at Varkala and attracts thousands of pilgrims every year. Catering to the needs of the foreign tourists, Varkala is fast becoming an ayurvedic hub with many health resorts offering massages and other inpatient treatments. One of the most cost-effective destinations in Kerala, this seaside town also offers many homestays. Other attractions near Varkala include Kappil, a unique destination where the roaring seas and placid backwaters come together. Varkala is 51 km south of Thiruvanathapuram City and 37 km north of Kollam City. While Varkala has a railway station of its own, the nearest airport is Thiruvananthapuram International Airport, 57 km away.


LAVASA PUBLIC ISSUE

Lavasa Rises Above Challenges Against formidable challenges from many quarters, the Group that virtually donated to the nation its first shipyard and its only aircraft manufacturer, is confident of making Independent India’s first hill station truly public.


Ajit Gulabchand Chairman & Managing Director

I

magine hill-stations like Darjeeling, Nainital, Shimla, Manali, Mussoorie, Madikeri, Munnar, Kodaikanal, or Ooty. They are not mere getaways, but thriving economic systems as well. India is home to over 80 such hill-stations, with around 50 built by the British Raj and the rest by erstwhile kingdoms. Sadly, almost none was built or developed further by Independent India for the last 60 years. Nobody is sure of the reason, but commonsense suggests that the formidable challenges in developing a hill-station was the key factor. Nobody built any hill-station without larger-than-life visions, meticulous planning, and seemingly endless hard work. Undertaking surveys in virgin forests, crafting winding hairpin roads, anti-gravity trains, and the cable cars to transport men & materials were never child’s play. Recognising this shortfall in hill-stations, both the Government of India and Government of Maharashtra enabled the enactment of Special Regulations for Hill Station Development in 1996. But not many in the private sector took the bait. But the Group that virtually donated to the nation its first shipyard, Hindustan Shipyard, and its first aircraft maker, Hindustan Aeronautics Ltd, took up the challenge within a couple of years of the Government move. Because of this, Lavasa by HCC had all the blessings from authorities. But ten years later, after spending unimaginable money, time, and other resources to create Independent India’s first hill-station, HCC & Lavasa


have been caught in a crossfire between political parties BJP and NCP. Nobody disagrees that no project - however sublime it might be - should get away with undue concessions from Government, or even worse, build the project by trampling the land and aspirations of the poor. But the timing of the campaign against Lavasa is suspicious. After building on its own for over 10 years, and completing the first phase on equity and debt, now is the time the promoters are approaching public investors through an IPO. The ready question that comes to anyone’s mind is where were these critics during the past 10 years? Both BJP and Congress-NCP alliances had ruled the state in recent past. Union Environment Ministry, who has raised some issues now, was also not oblivious to this mammoth development for the last 10 years. The worst that HCC did was allow stakes by a couple of Sharad Pawar’s family members, which is an error that stands corrected since the last four years. But it was a move that continues to attract formidable political enemies for the project. Business enemies are also aplenty, as post this Rs. 2000 crore IPO, Lavasa will be valued at over Rs.

20,000 crore, making it the secondlargest real estate developer by market-cap, behind only DLF, and ahead of heavyweights like DB Realty, HDIL, Indiabulls Real Estate, & Godrej Properies. But it is still not clear whether Lavasa will

Just 3 hours from Mumbai, and 40 minutes from Pune, Lavasa has been designed on a philosophy of live- worklearn-play within walkable distances , and is coming up as 12 towns spread across 7 valleys. The whole development is spread across four phases, with the second phase getting completed in 2014, the third in 2017, and the final phase in 2021. be considered as a realty player or as an infra developer. Even there, it will displace all but Jaiprakash Associates, Unitech & GMR Infra, including majors like Lanco Infra, Jaypee Infra, & IRB Infra. Lavasa Corporation has recently come out in open through a national

campaign negating almost all the allegations point-by-point including shareholding pattern, land purchase, environmental issues, water usage, exclusivity, and revenue loss to Government. The State Government has also corrected its knee-jerk reaction and is now looking whether alleged revenue loss can be corrected through compounding. Several villages in the project area have also come forward to support the project. Government of India too is likely to look at the project from a holistic angle, considering the scale of the project that spans 25,000 acres. Seth Walchand Hirachand did things usually Governments do. That is why his companies Scindia Shipyard and Hindustan Aircraft later became the nationalized companies Hindustan Shipyard Ltd and Hindustan Aeronautics Ltd. Less than a century later, the scion of this entrepreneurial legacy, Ajit Gulabchand is taking Hindustan


At 100 sq kms, it is roughly the size of Allahabad, Jodhpur, Rajkot, Coimbatore or Kochi. But if these cities took hundreds, if not thousands, of years to develop, Lavasa’s ambition is to grow to such scales within two decades. Now, you too can be part of this largerthan-life ambition as this emerging city project is going for its IPO.

Construction Company (HCC), the construction company Walchand Hirachand founded, to dizzying heights by going in for a Rs. 2000 crore IPO of its subsidiary – Lavasa Hill City – which is another project that usually Governments do. At 100 sq kms, it is roughly the size of Allahabad, Jodhpur, Rajkot, Coimbatore or Kochi. But if these cities took hundreds, if not thousands, of years to develop, Lavasa’s ambition is to grow to such scales within two decades. Now, you too can be part of this largerthan-life ambition as this emerging city project is going for its IPO.


Brigade Property Selected as World Trade Center, Bangalore Brigade Group, a leading developer headquartered in Bangalore, obtained the license from the World Trade Centers Association to classify and manage their 1 million sq. ft office tower in their prestigious mixed use project Brigade Gateway as ‘World Trade Centre Bangalore”. This marks the company’s entry into the prestigious league of select World Trade Centers across the globe. The World Trade Centre certification is awarded after rigorous assessment and scrutiny by the World

Trade Centres Association (WTCA), whose primary objective is to promote prosperity through world trade. A World Trade Centre is a signature real estate development and a symbol of International trade providing its members services like – trade information, global networking with WTC clubs, exhibit facilities, consulting services, administrative support, export / import assistance, teleconferencing facilities, translation / interpretation, trade missions, office services, newsletters and trade policy research, among others. Ac-

cording to WTCA bylaws, there can be only one regular WTCA Member in a single economic area, which means there would not be any other World Trade Center in Bangalore. Commenting on the achievement, MR Jaishankar, Chairman & MD, Brigade Group, said, “This is a matter of great pride and honour, for the State of Karnataka as well as Brigade Group. Bangalore is once again on the global map as the city that houses a World Trade Center. The WTCA certification is also testimony to Brigade’s unrelenting pursuit of quality and global standards in all its work and we are confident that the World Trade Center Bangalore will add significant value to the process and growth of world trade.” Robert J. Frueh, Director of Member Services, World Trade Centers Association said, "The new World Trade Center Bangalore at The Brigade Gateway is a world class business destination and it is quickly becoming a symbol of international trade for the greater Bangalore region. We welcome the World Trade Center Bangalore as its establishment links this great city now with over 300 World Trade Centers in nearly 100 countries all focused on growing their economies in the international marketplace." Brigade Group is one of the leading real estate development companies in India primarily focussed on the development of residential, commercial & hospitality properties in South India. Brigade is a successful public limited company that has completed over 100 residential, commercial, retail and hospitality projects, covering over 20 million sq ft of developable area.


Strategists, Move On… Doers, Move In! Are we obsessed with strategizing? We need to re-focus on the importance of doing, says management consultant Giraj Sharma. rawing up a strategy is exciting. The entire process of brainstorming, interpreting consumer insights, analyzing research, playing with postulates and creating hypotheses is exhilarating. Eating those dry sandwiches late at night, gulping zillion cups of black coffee, knocking off objections and punching in PowerPoint presentations – that’s an ideal day at office. And indeed what many of us dreamt of while soaking in Peter Drucker at B-school. Trouble is, there are too many strategists floating around corporate corridors but not many doers. Now, what’s wrong with that? Isn’t it the ability to think strategies that enables one to be picked up in any managerial assignment in the first place? There are not many who’d like to dirty their hands with execution. And in any case, ‘execution’ is not the in-thing because it is considered uncreative, mundane and, therefore, boring, where as drawing up strategies gets the adrenaline flowing. Some leaders simply delegate execution to their down-line though they stay deeply involved through every stage of strategy development, thereby reinforcing the misgivings that most managers have about execution. The lowly status of execution is so deeply embedded in our mindset that often when a strategy fails to deliver the desired results we look for chinks in the strategic construct rather than look at the loopholes in the execution process. Not too many companies give execution the kind of importance it deserves. A tool that most organizations use nowadays to help develop managerial talent is the

Assessment Centre, where they have their folks assessed on wide-ranging competencies such as analytical ability, planning, drive for results, customer focus, impact and influence and innovation. Everything, it would seem, except execution. One of my clients, for whom I am on the panel of assessors, is an, exception in the sense that he maps execution as one of the competencies. Not surprisingly, the panel finds flair for execution to be a development need for most managers and lands up downloading a development plan on building up this competency. Are we, as a race, obsessed with strategizing? My answer to this is not ‘Perhaps’, ‘Maybe’, but an assertive ‘Yes’. I call it the Chanakyasyndrome! We all want to be the Chanakyas of our enterprises and want to be left free to think strategy. We feel that’s our calling. Tell a manager to come for a strategy meet and you see him or her drooling. Call them to discuss an execution roadmap or review an execution blue-print and they suddenly have a

hundred pre-committed engagements. Recently the CEO of one of my consulting clients invited me to work with his entire leadership team and get them to re-focus on execution. Even though we were talking to senior people, we had to prod, cajole and eventually push them to work around the concept of execution. On probing, I discovered that the basic resistance came from the belief that if leaders get involved with execution then they are disempowering people in their teams. “Are you not asking us to micromanage things?’ was the question that most asked. And no, they didn’t want an answer as they firmly believed that engaging with execution is akin to micro-managing affairs. How often do strategies fail for things that were supposed to happen but did not happen? Execution is all about harmonizing people, strategy and operations. As Ram Charan and Larry Bossidy put it in their best-selling book Execution – “It is a systematic process of discussing the mechanisms, of questioning, tenaciously following through and ensuring accountability.” Execution may not be glamorous or sensational but it is essential to the success of any strategy. Focus on execution does not amount to micromanaging. It is all about simplifying steps in order to get things done. It is about reducing things to bare bones. It is about getting everyone in the team on the same page. It is about common sense that one sees in theatre rehearsals where everyone knows his part and works to get in sync with others so that there are no goof-ups in the actual performance. In other words, execution is about making reliable management of complexity a routine. It is about adherence to protocol. The issue is that people have problems with the idea of adherence to protocol and often mistake it as rigidity and thus relegate execution to something that’s unexciting. Not for long though as slowly but surely Corporate India is getting hooked to execution. Move on Chanakyas – make space for the doer!



A Billionaire’s Billion Rupee Bet on a Billion+ People A billion people believing that we can’t do it. And ever. One man amongst the billion believing that we can do it. And soon. As soon as the 2018 World Cup. Who will win? The man who created the performance drug, Musli Power X-Tra, is betting one billion rupees to handpick and groom 60 boys, from across rural and urban India, who can bring home the cup in 2018. If a boy knows to take the ball with him, Abraham will take the boy with him wherever he hails from - Kolkata to Kochi, Goa to Vizag, Jalandhar to Chennai. Abraham says, in its core, his Rs. 100 crore bet is a bet on the aspirations and hidden strengths of one billion of us.


sk any football coach the most audacious aim Indian football can take by 2018, and you are likely to hear this - not finishing among the last-three in Asian Cup. And such disappointing outlooks can’t be blamed as Indian football team has often failed to even qualify for Asian Cup in recent years. But ask Kunnath Pharma Founder KC Abraham about the objective for his Rs. 100 crore football foray, he doesn’t bat an eyelid before replying, “2018 World Cup”. We almost sputtered while asking, “You mean, qualifying for the World Cup?”, and he waves off that very idea. “My aim is the Cup, and not merely playing,” says Abraham. Thus started an incredulous conversation with this entrepreneur regarding his football plan for India that can’t be called anything less than audacious. But as he started to explain the month-by-month, lakhby-lakh battle plan to rejuvenate Indian soccer, we started doubting our disbelief. This elaborate plan and his strategies is a story unto itself, whereas, Abraham’s insightful philosophy on why Indian football is in the current dire straits is quite realistic. “Where can we hope to reach if we have no high aim? That is why we have set this goal, however formidable it might seem.” Secondly, he brings up the issue of wholehearted focus. “Our Football Academy will be totally residential and our selected players will be on competitive salaries, right from their teenage and till their retirement so that they will never fear about their future, and will always have their eye on the ball.” KC Abraham answers Seasonal Magazine’s further queries:

Musli Power X-Tra Football Academy plans to select 60 boys to create the national football team of tomorrow. Can you explain the selection process? The first step will be a training camp organized during the next summer vacation for around 1000 to 2000 football-playing boys selected from all over the country. The training will be for one to two months, and 60 junior and sub-junior boys who have proven their skills at the national, state, or district levels and have done well in the camp will be selected. The selected age group will be 14 to 17. Our budget for the camp and selection is around Rs. 2 crore, and we hope to do the camp and training in a distributed style at multiple cities. The Academy, we understand, is planned as a residential one. Why is this so, and don’t you think it will act as a deterrent for many parents to send their boys? Our idea is that excellence in football cannot be achieved as a part-time pursuit, especially for a country like India that ranks very low in the game. Any nation that has recently come up in football, be it South Korea, China or US, follows this focussed residential approach. So, for our selected players, regular college-going will be a strict no-no. Instead, we may associate with some open university kind of arrangement so that they will later have a degree. But once with the Musli Power X-Tra Football Academy, their only activity will be to play football. Coming to the parental concerns, we think our unique salary structure for the players will provide more than adequate comfort. That is surprising. From when will they get these allowances, and what would be the guarantee regarding its regularity and duration? First of all, let me clarify, we are

not speaking about allowances. All the 60 selected candidates will be on salary, as they will be on the official payroll of the Academy or the Company. They will be on salary from day one, and we hope to begin the salary structure at Rs. 5000 per month. Which 14 year old can hope for a monthly salary like that? There will also be regular sizeable increments as well as milestone-linked increments, which can be as high as 100% of the previously drawn salary. For example, by the time they play the I-League we hope to provide them Rs. 50,000+, and when playing internationals, more than Rs. 1 lakh+. As long as they are contributing to the academy’s and

Abraham’s penchant for sports promotion is well known, Musli Power being the sponsor of Sri Lankan cricket club Wayamba Elevens and former sponsor of Goan football club Churchill Brothers. Abraham hails from a family that contributed an Olympian to the nation. KC Abraham is the brother of India’s former Olympian Rosakutty. Abraham is also taking over the soccer club, Viva Kerala.


team’s objectives they will be assured of this remuneration. As and when some of them are unable to play regular football, they will be absorbed into the regular activities of Kunnath Pharma, like its marketing or administrative departments, in their own states. That is the kind of guarantee we are providing. Football is a serious game, and footballers are prone to serious injuries. What kind of a rehabi litation plan they will have at the Academy? All our players will be fully insured, and on a scale in which how international players are insured. It will cover life as well as health in a

comprehensive way, so that whatever happens these players and their families will never lose out. In fact, we have always felt that the fear of injuries has been a significant factor inhibiting Indian players from playing total, aggressive football. Have you done the overall budgeting for the whole exercise? Yes, of course. Otherwise, how can we be confident that we can achieve this objective of winning the World Cup on Rs. 100 crore within the next 8 years? It is a next-toimpossible target. Our spend will be in an incrementally increasing fashion, starting with annual budgets of Rs. 5 to Rs. 8 crore in the early years, and ending with Rs. 20 to Rs. 25 crore in the last two years. Coaches and officials will play a major role in this project. Are you looking at coaches from abroad? And this looks like a project that would gain a lot with the support of government, football fed erations, and other corporates. How do you plan to enlist their support? Foreign coaches need not be there necessarily, especially in the early years. But there will definitely be play-offs with international clubs and interactions with overseas teams. We would be looking at coaches who share our passion to win the world cup for India, more than anything else. We are open in accepting institutional support, and hope to work closely with all of them. But a major portion of the work we have planned must be carried out in-house and on our resources, so that other agencies can believe in this model. We also plan to enlist the support of all in public who share this passion, and who can provide constructive ideas towards this venture.


WORLD M&A FOCUS TURNS TO INDIA AS WEST SLOWS DOWN Standard Chartered Plc, ranked 14th among merger advisers in India last year, has climbed to number two by financing takeovers in the world’s second-fastest growing major market for acquisitions. he U.K. bank, the first foreign company to sell shares in India, has advised on $22 billion of deals, second only to Morgan Stanley, in the nation’s busiest year for takeovers since 2007, according to data compiled by

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Bloomberg. Eight of the 10 largest acquisitions in India this year are cash transactions, compared with only one of the top 10 global deals, underscoring the need to provide financing to win clients. Standard Chartered funded the nation’s two biggest takeovers, by billionaires Anil Agarwal and Sunil Mittal, helping to cement India as the lender’s most profitable market. “In India, M&A is to a great extent dependant on balance sheet support,” Abizer Diwanji, head of

No. 10 in the Asian nation, while JPMorgan is 12th.

financial services at KPMG India, said in an interview from Mumbai. “You will see more and more banks putting their balance sheet to work.”

Global Slowdown

Indian companies led by Mittal’s Bharti Airtel Ltd. have announced $58.4 billion of transactions this year, on course to surpass 2007’s

India’s acquisition spree contrasts with a slowdown in global deals. Mergers worldwide are on course to decline for a third year, with $1.35

record $69.2 billion, driven by crossborder takeovers that are also set for an all-time high. The tripling in deal volume from last year makes India the fastest growing after Mexico among the Group of 20 nations, the data show. S t a n d a r d C h a r t e r e d ove r t o o k Goldman Sachs Group Inc. and JPMorgan Chase & Co., the two largest global takeover advisers, in India this year. New Yorkbased Goldman Sachs is ranked


Prahlad-Shantigram

Naina Lal Kidwai

trillion of transactions, down 56 percent from the first eight months of 2007. In the U.S., the world’s largest market, volumes dropped 63 percent to $577 billion, while Europe saw a 68 percent decline to $489 billion. “While the M&A activity in the U.S. and Europe has been weak, it’s been quite busy in this part of the world,” Prahlad Shantigram, global head for mergers and acquisitions at Standard Chartered, said in a telephone interview. “For strong stories, the bank will look at financing.” Standard Chartered may provide $4 billion to fund the acquisition of a controlling stake in Cairn India Ltd. by Agarwal’s Vedanta Resources Plc, two people with knowledge of the matter said on Aug. 16. Credit Suisse Group AG and Goldman Sachs are also financing the bid, according to a company statement. The London-based bank has focused on cross-border deals in oil and gas, metals and mining and telecom, Shantigram said. There may be “a couple more large deals” in those sectors this year, he said. “It’s been a good year for us so far.”

Cross-Border Deals Cross-border mergers in India have climbed to $50.7 billion this year, surpassing the combined takeover volumes for the previous two years, according to Bloomberg data. The deal flow has almost matched the $51.9 billion in the first eight months of 2007, which saw a record $58.9 billion of such deals. Standard Chartered raised $530.7

Jaspal Singh Bindra Anil Agarwal “We expect customers whom we fund to also reward us with the events-business, as in investment banking,” Kidwai said in an interview on Aug. 24. The lender plans to play a bigger role in providing advisory services and helping raise funds for acquisitions by clients, she said. “That would be a very important part of the way we work.”

Jamal Al-Jarwan million in May, becoming the first overseas bank to sell shares in the nation. The lender, which traces its history in India back to 1858, was the only one of the nation’s three biggest foreign commercial banks to expand credit in the year ended March 31. “We are trying to change the game, at least in our core markets like India,” Jaspal Singh Bindra, chief executive officer of Standard Chartered Asia, said by telephone from Hong Kong. “The days are gone when you can come into India just on the back of your big-bulge status.”

Expanding Credit Standard Chartered’s loan book expanded 11 percent to 415.5 billion rupees last fiscal year, while HSBC Holdings Plc’s advances shrank to 234.7 billion rupees and Citigroup Inc.’s loans decreased to 366.6 billion rupees, according to data compiled by Bloomberg. HSBC, ranked No. 6 in India M&A after part funding Bharti’s transaction, plans to offer financing to win more deals, said Naina Lal Kidwai, HSBC’s India country head.

May Rise Standard Chartered’s league table ranking may rise in India as the bank is advising Emirates Telecom Corp., the United Arab Emirates’ biggest phone company, according to two people with direct knowledge of the matter. Jamal Al-Jarwan, chief executive officer for international investments at the Abu Dhabi-based operator, on Sept. 6 said the company is considering investing in Idea Cellular Ltd. Rajat Mukarji, a spokesman at Mumbai-based Idea, declined to comment. Standard Chartered, India’s largest overseas bank by branches, earned almost twice as much in the nation as U.K. rival HSBC in the first half as India overtook Hong Kong to become its most profitable market. The lender has reported eight years of profit growth even as financial institutions worldwide racked up $1.8 trillion of losses and writedowns during the financial crisis. “We were around in the last two to three years when things were difficult,” Standard Chartered’s Bindra said. “People think you have done difficult markets, difficult structures in difficult periods, then you tick most of the boxes.”

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Sunil Mital


COVER STORY

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BE LUCKY IT’S AN EASY SKILL TO LEARN

Those who think they’re unlucky should change their outlook and discover how to generate good fortune, says psychologist Richard Wiseman.


decade ago, I set out to investigate luck. I wanted to examine the impact on people’s lives of chance opportunities, lucky breaks and being in the right place at the right time. After many experiments, I believe that I now understand why some people are luckier than others and that it is possible to become luckier. To launch my study, I placed advertisements in national newspapers and magazines, asking for people who felt consistently lucky or unlucky to contact me. Over the years, 400 extraordinary men and women volunteered for my research from all walks of life: the youngest is an 18-year-old student, the oldest an 84-year-old retired accountant. Jessica, a 42-year-old forensic scientist, is typical of the lucky

group. As she explained: “I have my dream job, two wonderful children and a great guy whom I love very much. It’s amazing; when I look back at my life, I realise I have been lucky in just about every area.” In contrast, Carolyn, a 34-year-old care assistant, is typical of the unlucky group. She is accidentprone. In one week, she twisted her ankle in a pothole, injured her back in another fall and reversed her car into a tree during a driving lesson. She was also unlucky in love and felt she was always in the wrong place at the wrong time. Over the years, I interviewed these volunteers, asked them to complete diaries, questionnaires and intelligence tests, and invited them to participate in experiments. The findings have revealed that although unlucky people have almost no insight into the real causes of their

Deepika comes from no Bollywood family. She is pretty, not exceptionally pretty. She is not very talented either. She is good though. That being said, just checking her track record in bollywood, how can anyone not say she is the luckiest bollywood actress? First Movie: Launch with Shahrukh Khan. Second Movie: Yash Raj banner. Third Movie: With Warner Brothers and Akshay Kumar. Fourth Movie: With Imtiaz Ali and Saif. Every top bolly actress, be it Madhuri, Kareena or Aishwarya had to struggle to get to work with Yash Raj or work with SRK. Is Deepika Padukone destiny’s favorite child?

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The Luckiest Bollywood Actress?


good and bad luck, their thoughts and behaviour are responsible for much of their fortune. Take the case of chance opportunities. Lucky people consistently encounter such opportunities, whereas unlucky people do not. I carried out a simple experiment to discover whether this was due to differences in their ability to spot such opportunities. I gave both lucky and unlucky people a newspaper, and asked them to look through it and tell me how many photographs were inside. On average, the unlucky people took about two minutes to count the photographs, whereas the lucky people took just seconds. Why? Because the second page of the newspaper contained the message: “Stop counting. There are 43 photographs in this newspaper.” This message took up half of the page and was written in type that was more than 2in high. It was staring everyone straight in the face,

but the unlucky people tended to miss it and the lucky people tended to spot it. For fun, I placed a second large message halfway through the newspaper: “Stop counting. Tell the experimenter you have seen this and win £250.” Again, the unlucky people missed the opportunity because they were still too busy looking for photographs. Personality tests revealed that unlucky people are generally much more tense than lucky people, and research has shown that anxiety disrupts people’s ability to notice the unexpected. In one experiment, people were asked to watch a moving dot in the centre of a computer screen. Without warning, large dots would occasionally be flashed at the edges of the screen. Nearly all participants noticed these large dots. The experiment was then repeated with a second group of people, who were offered a large financial

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The (Un)Lucky Appointment? Take the case of a very famous Hindi film actor. In a recent interview, Ameen Sayani, the host of yesteryear’s super hit show Binaca Geetmala recounted a very interesting story about him. “It was 1969. I was doing 20 shows a week, spending most of the day locked up in the studio in my office. A young man walked in without appointment for a voice audition. I had not a second to spare for this tall, thin young man. He waited and left and came back a few more times. He became instantly popular with my staff, but I could not see him,” said Sayani in the interview. Ameen Sayani had been too busy to meet the man now famous as Amitabh Bachchan. Then in 1971, Sayani happened to see Hrishikesh Mukherjee’s Anand and “was floored by the persona, voice and performance of the actor named Amitabh Bachchan.” What would have happened if the two had met in 1969? “Though I regret denying him an audition, I realise that what happened was for the best for both of us! His voice would have finished my career, and he would have got so much work on radio that Indian cinema would have lost its biggest star,” said Sayani in the interview.

reward for accurately watching the centre dot, creating more anxiety. They became focused on the centre dot and more than a third of them missed the large dots when they appeared on the screen. The harder they looked, the less they saw. And so it is with luck - unlucky people miss chance opportunities because they are too focused on looking for something else. They go to parties intent on finding their perfect partner and so miss opportunities to make good friends. They look through newspapers determined to find certain types of job advertisements and as a result miss other types of jobs. Lucky people are more relaxed and open, and therefore see what is there rather than just what they are looking for. My research revealed that lucky people generate good fortune via four basic principles. They are


As Sankarshan Thakur writes in Subaltern Sahib: Bihar and the Making of Lalu Yadav, “On the eve of elections of Patna University Students Union (PUSU) in 1973, non-Congress student bodies had again come together, if only for their limited purpose of ousting the Congress. But they needed a credible and energetic backward candidate to head the union. Lalu Yadav was sent for.” Lalu Yadav at that point of time was an employee of the Patna Veterinary College. He had quit student politics in 1970, after having lost the election for the presidentship of PUSU to a Congress candidate. Before this, Lalu had been the general secretary of PUSU for three consecutive years. “Assured that the caste arithmetic was loaded against the Congress union, Lalu readily agreed to contest. He quietly buried his job at the Patna Veterinary College and got a backdated admission into the Patna Law College. He stood for elections and won. The non-Congress coalition in fact swept the polls.” In 1974, the students’ agitation against then prime minister Indira Gandhi spread throughout the country. As Thakur writes, “An agitation committee was formed, the Bihar Chatra Sangharsh Samiti to co-ordinate the activities of various unions and Lalu Yadav as president of PUSU was chosen its chief. “These events catapulted Lalu Yadav into the big league, after he had quit student politics and taken up a government job. So, luck had a huge role to play in getting Lalu Yadav back into active politics. In the 1977 elections, Lalu was elected to the Lok Sabha as a Janata Party candidate at a young age of 29.

skilled at creating and noticing chance opportunities, make lucky decisions by listening to their intuition, create self-fulfilling prophesies via positive expectations, and adopt a resilient attitude that transforms bad luck into good. I wondered whether these four principles could be used to increase the amount of good luck that people encounter in their lives. To find out, I created a “luck school” - a simple experiment that examined whether people’s luck can be enhanced by getting them to think and behave like a lucky person. I asked a group of lucky and unlucky volunteers to spend a month carrying out exercises designed to help them think and behave like a lucky person. These exercises helped them spot chance opportunities, listen to their intuition, expect to be lucky, and be more resilient to bad luck. One month later, the volunteers returned and described what had

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From Government Servant to Minister


The Accidental Billionaire?

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Noted author Mlodinow feels that Bill Gates, the co-founder of Microsoft was also very lucky in his initial days. As the story goes, and as Mlodinow recounts in his book, in August 1990, IBM was looking for a programme called “operating system” for their “home computer.” A group of executives from IBM went to meet Gates, who at that point of time was running a small company. Gates told them that he couldn’t provide the operating system they wanted and directed them to a programmer called Gary Kildall at Digital Research Inc. The talks between Kildall and IBM did not work out primarily because Kildall’s wife and the company’s business manager refused to sign IBM’s nondisclosure agreement. Another story also goes that Kildall was so busy pursuing his first love of flying planes that he had no time for IBM execs. Anyway, around the same time Jack Sams, an IBM employee, saw Gates again. As Mlodinow writes, “They both knew of another operating system that was available, a system that was ready, a system that was, depending on whom you ask, based or inspired by Kildall’s. According to Sams, Gates said, “Do you want to get…[that operating system], or do you want me to?” Sams, apparently not appreciating the implications, said, “By all means, you get it.” Sams, of course, did not understand the mistake he had made. Gates got the operating system for around $50,000, “made a few changes, and renamed it DOS (disk operating system). IBM, apparently with little faith in the potential of its new idea, licensed DOS from Gates for a low per-copy royalty fee, letting Gates retain the rights.” And the rest as we have seen is history. Much of Microsoft’s success since then has been built on that sheer lucky break.

happened. The results were dramatic: 80 per cent of people were now happier, more satisfied with their lives and, perhaps most important of all, luckier. While lucky people became luckier, the unlucky had become lucky. Take Carolyn, whom I introduced at the start of this article. After graduating from “luck school”, she has passed her driving test after three years of trying, was no longer accident-prone and became more confident. In the wake of these studies, I think there are three easy techniques that can help to maximise good fortune: · Unlucky people often fail to follow their intuition when making a choice, whereas lucky people tend to respect hunches. Lucky people are interested in how they both think and feel about the various options, rather than simply looking at the rational side of the situation. I think this helps them because gut feelings act as an alarm bell - a reason to consider a decision carefully. · Unlucky people tend to be creatures of routine. They tend to take the same route to and from work and talk to the same types of people at parties. In contrast, many lucky people try to introduce variety into their lives. For example, one person described how he thought of a colour before arriving at a party and then introduced himself to people wearing that colour. This kind of behaviour boosts the likelihood of chance opportunities by introducing variety. · Lucky people tend to see the positive side of their ill fortune. They imagine how things could have been worse. In one interview, a lucky volunteer arrived with his leg in a plaster cast and described how he had fallen down a flight of stairs. I asked him whether he still felt lucky and he cheerfully explained that he felt luckier than before. As he pointed out, he could have broken his neck. Richard Wiseman is a psychologist at the University of Hertfordshire, and author of the noted work, ‘The Luck Factor’.


FUTURE VENTURES IPO

Kishore Biyani is a successful man. Now, even in capital markets. That is why the Pantaloon / Future conglomerate is tapping the markets for a third time. But prudent investors are sure to take a hard look at the Group’s capital markets history while assessing Future Ventures’ IPO. Since its IPO in 1991-92, Pantaloon has a

history of losing money for investors, floating around as a pennystock in single digits for the better part of six long years from 92-93 to 98-99, trading even as low as Rs. 1.50. The Group’s second listed firm, Future Capital Holdings, has a shorter capital markets history of barely three years, but not much less of a

If the earlier value proposition was “Invest in the Retail King”, the current will be “Invest with the Retail King”, as the now planned IPO is for a venture capital fund that will invest in other companies as well as Future Group companies.

Retail King”, as the now planned IPO is for a venture capital fund that will invest in other companies as well as Future Group companies. Thankfully, the Issue size has come down to Rs. 750 crore from Rs. 3730 crore, the amount Future Ventures unsuccessfully tried to raise in 2008 before the crash. Now all eyes will be on whether the Group will expect stratospheric valuations too like Pantaloon that trades at 57 P/E and FCH that trades at a priceearnings of 88, which makes them fit candidates for a significant correction if smart money again takes a sojourn from India as in 2008.

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Will History Haunt Future?

rollercoaster ride for investors than Pantaloon. From highs of Rs. 1044 in FY’08, FCH had tumbled to Rs. 93 by the next fiscal. But isn’t all that history? We will have to ask investors who burnt their fingers this all-important question. There is also another difference. If the earlier value proposition was “Invest in the Retail King”, the current will be “Invest with the


Did the Answer of Miss. Philippines 2010 Cost Her the Miss. Universe Crown? Once again a frontrunner in a pageant has presented an answer that some believe may have cost her the crown. In Monday evening’s Miss Universe 2010 Pageant, Miss Philippines 2010 Maria Venus Raj, who seemed to be a crowd favorite, according to the San Francisco Chronicle, answered a question from actor/judge William Baldwin that didn’t seem to really be an answer. Although it wasn’t controversial,

what did you do to make it right?” The beauty queen would thank the judge for his question, then say “Good evening” to the Las Vegas crowd. She attempted to answer the question. “You know what, sir, in my 22 years of existence, I can say there is nothing major, major — I mean, problems — that I have done in my life, because I am very confident with my family with the

love that they are given to me. So… Thank you so much that I am here! Thank you, thank so much!” One thing was clear: Miss Philippines 2010 Maria Venus Raj was thankful to be in Las Vegas. William Baldwin, in a camera shot near the end of Miss Philippines’ answer, had a smirk on his face, as if he knew that Raj’s answer was just short of convoluted and meaningless.

The interview segment of the Miss Universe pageant can be a points killer, as Carrie Prejean and Morgan Elizabeth Woolard can attest. But with William Baldwin’s question, it seemed as if Miss Philippines 2010 was going to coast through and perhaps secure the Miss Universe crown. The crowd loved her and she was the talk of the Internet going into the final round of competition Monday. But what seems like a simple question can sometimes trip a person up. “What is one big mistake you made in your life,” Baldwin asked, “and

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Miss Philippines 2010 left many wondering about her answer, her 22 years of mistake-less existence, and why she kept thanking everybody.


HEALTH

Diabetes:

Breastfeed New moms know that breastfeeding can be good for babies, providing them with much-needed nutrition as well as a shot of antibodies and other cells that help build immune systems. Now, evidence suggests that the practice may keep the mothers themselves healthier too. Researchers led by Dr. Eleanor Bimla Schwarz at University of Pittsburgh found that women who breastfeed are half as likely to de-

velop type 2 diabetes as women who do not. That's a big statistical difference, and although it's not clear what is behind the gap, scientists speculate that it has something to do with pregnancy pounds that expectant moms gain. Breastfeeding helps moms lose the abdominal fat they gain during pregnancy more efficiently. And while abdominal — or visceral — fat is important for the gestating baby's development, it can be detrimental to a mother's health if it continues to build after delivery, since it's been linked to greater risk of metabolic disorders such as insulin resistance and heart disease as well as diabetes.

Animal studies have helped reveal other reasons this is so. Breastfeeding, those studies found, can increase a mother's response to insulin, allowing her to break down glucose more effectively and keep sugar metabolism in check. Lactation also inhibits hormones that promote growth hormone activity, which can also affect insulin levels. In addition, studies have shown that when women do develop diabetes during pregnancy, known as gestational diabetes, breastfeeding the newborn can improve their glucose metabolism and help stabilize the condition. Despite the growing body of research establishing the health benefits of breastfeeding, moms in the U.S. remain resistant.The American Academy of Pediatrics recommends that new mothers breastfeed their infants for at least six months, yet only 14% of women do. For the 86% who don't, Schwarz says lifestyle interventions such as exercise and changes in the diet can go a long way toward lowering their diabetes risk — even if it doesn't replace the health dividends the babies would be receiving if they were breastfed. "This [study] shows that perhaps counseling these women to try to reduce their personal risk of developing diabetes should be something that doctors should consider," says Schwarz. "And if you are pregnant or thinking about getting pregnant, or currently breastfeeding, then stick with it because it's important to both your baby's and your own health."

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One More Way to Avoid

"When you look at mammals, you have to consider lactation as part of the pregnancy experience," says Schwarz. "When women don't breastfeed after pregnancy, or lactation is curtailed or prematurely discontinued, women end up retaining more fat than they would have if they breastfed. Then the mother's health can suffer."


SOCIAL SPACE

5 Huge Trends in Social Media Right Now

1 SEASONAL MAGAZINE

Social Scanning Smartphone owners have the world at their fingertips. As grandiose as that may sound, advances in mobile barcode scanning technology have given rise to applications that allow for comparison shopping, QR code place checkins and ultimately a social experience around product barcodes.

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Q&A and Intelligent Information Discovery

Group Buying

Web-based Q&A services have been around for years. Now the previously sleepy space is seeing renewed interest from some of the Internet’s biggest names. This second iteration of Q&A services will likely forever redefine the way we find information, because it re-imagines “search” as intelligent information discovery.

Group buying is the deal-a-day group coupon trend made popular by Chicago-based startup Groupon. It’s also a slight variation on flash sale sites such as Woot, an Amazon property, which originated in the early 2000s.


hat’s the first thing young women do when they wake up? Check Facebook. How do enterprise employees pass the time at work? With social media. With so many studies highlighting ever-accelerating social media usage rates, the conclusion is obvious — social media is everywhere. What follows are five of the hottest social media trends right now. Each are influencing our social, online and mobile behaviors in significant ways. Entertainment checkin services are changing the way we watch television. Mobile loyalty applications are helping us connect the dots between our realworld shopping behaviors and digital rewards. A new breed of Q&A services are changing the way we search. Barcode scanning applications are making products social, and deal-ofthe-day sites are giving us ways to save by recruiting our friends to the party. 5

Mobile Meets Loyalty

Checking-In to Entertainment

As consumers purchase more and more smartphones and phone technology heads in the direction of the “super,” it’s only a matter of time before old-fashioned loyalty, rewards and club card programs head in the mobile direction. Two applications — Key Ring and CardStar give us a preview of what’s to come.

What are you watching on television right now? Whether it’s the latest episode of Mad Men or the next installment of a reality dating show, chances are that you’re sharing the entertainment experience either through face-to-face interaction with friends and family, or by posting outrageous and shocking moments to your favorite social media channels.

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1 Social Scanning

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Smartphone owners have the world at their fingertips. As grandiose as that may sound, advances in mobile barcode scanning technology have given rise to applications that allow for comparison shopping, QR code place checkins and ultimately a social experience around product barcodes. What this means is that at any given moment, any smartphone owner can pull out their device, fire up a barcode scanning application, scan a code and complete activities or gain access to a wealth of immediately relevant information. Really, what we’re seeing is the convergence of social media and barcode scanning to create “social scanning.”

SCVNGR, and the businesses they serve, it’s about access to measurable offline behavior.

The consumer’s scanning behavior is so significant that locationsharing checkin services such as SCVNGR are giving away QR code decals to retailers free of charge. Even Google is sending their own QR code decals out to small businesses with popular Place Pages. What makes the scan so significant? It is a tangible connection between the physical and digital world. For Google,

Services such as Stickybits and Bakodo are taking the social scanning experience beyond the checkin and creating productdriven communities around brands and items via barcodes.

These scans aren’t inherently social in nature, but because they can double as verifiable place checkins, they can also possess the social properties of a checkin: locationsharing with friends on the same service or via social network distribution.

Stickybits lets users add video, text, photos and audio to the barcodes they scan in the physical world via iPhone and Andriod apps. It’s a clever way to use barcodes to help people tag, share and connect

around items. It has also recently become more brand-friendly. “Official bits” are barcodes that brands can claim in order to highlight their own content. New social features allow for user response in the form of threaded conversations, and voting to ensure that the best content attached to the code rises to the top. Bakodo’s iPhone app began as a barcode scanner primarily for comparison shopping, but it’s evolving to add social scanning functions as well. App users can scan barcodes of all varieties to review items and check out recommendations from friends. The barcode intelligence search engine combines a wealth of product-related data and socializes the process for a comprehensive product-driven experience. As scanning becomes a more socially acceptable practice, the barcode scan will only become more social in nature. Expect future QR code marketing efforts to tap into the social opportunities, and for brands to explore ways to engage with consumers at the scan touch point.


2 Q&A and Intelligent Information Discovery Web-based Q&A services have been around for years. Now the previously sleepy space is seeing renewed interest from some of the Internet’s biggest names. This second iteration of Q&A services will likely forever redefine the way we find information, because it re-imagines “search” as intelligent information discovery.

There are few Q&A services that have received the same type of attention as Quora, but the justlaunched Facebook Questions project — which mirrors Quora in purpose and function — was released before Quora ever achieved mainstream recognition. Now the two products are essentially going head-to-head, competing for the same audience. Facebook has the clear edge when it comes to its built-in user base, but we’ve repeatedly seen bigger companies fail at side projects — just look at Google Wave — simply because smaller startups can innovate faster and have the benefit of progressively scaling over time. Quora’s opportunity lies in Facebook’s somewhat bungled launch of Questions, and its smart Another notable Q&A site that contributes to the intelligent information discovery trend is Google’s Aardvark. Aardvark approaches the space with a model that helps users surface answers through friends of friends. It’s an algorithmic social system that should help Google improve its search algorithms. In fact, Google should be able to use the technology to provide socially-relevant answers in search queries.

Google does have a reputation for letting purchased startups wilt after their pre-acquisition bloom, but given how closely aligned Aardvark is with Google’s core search product, that likely won’t be the case here. There’s also the freshly enhanced Ask.com, which is seeking to join the “people plus search results” party with its new beta Q&A offering. Most of the key players in the space believe in the power of intelligent information discovery and define it as the intersection of people and their social circles, with scientific methodologies for surfacing the best possible answers in the shortest amount of time. Apple-owned artificial intelligence app Siri, however, eliminates the social and instead focuses on the science of finding the right answer. Right now the overlap between services such as Aardvark and Siri is minimal, primarily because Siri focuses on solving immediate problems of convenience — finding food, calling a taxi or making a reservation — and not on long-term, more conceptual problems. Still, Siri is unquestionably a mobile search engine keen on intelligent information discovery, which means the technologies could become more competitive in the months ahead. Another startup to watch for in this space is Swingly. The private beta service describes itself as a “Webscale answer engine designed to find exact answers to factual questions.” Humans are largely eliminated in Swingly’s machine-driven Q&A formula, so it too challenges the notion that social integration enhances the Q&A experience.

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The most buzzy of the bunch right now is Quora, an intuitive and relatively straightforward Q&A site whose co-founder, Adam D’Angelo, is most known for his past role as Facebook’s CTO. Quora was founded in June 2009, released into private beta in January 2010, and immediately became a hit Q&A site with the technorati crowd. In fact, web celebrities have been known to use the site to answer questions about themselves.


3 Group Buying Group buying is the deala-day group coupon trend made popular by Chicago-based startup Groupon. It’s also a slight variation on flash sale sites such as Woot, an Amazon property, which originated in the early 2000s. Groupon is the brain-child of CEO Andrew Mason, who came up with the group buying idea after founding the earlier group-focused site The Point in 2007. The Point is a campaign platform designed to support group action around causes. In 2008, nearly a year after launch, the platform was repurposed to bring Groupon’s deal-of-the-day vision to life in Chicago.

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Today, Groupon deals are available in cities across the world, thanks in part to the acquisition of international clone Citydeal. The company has also managed to come by a $1 billion valuation, partner with Twitter to power @EarlyBird deals, find alternative distribution via newspapers, and start personalizing deals for subscribers in select cities. Just yesterday, Groupon introduced its first nationwide deal — a 50% discount at the Gap — to much fanfare, attracting roughly 10 Groupon purchases every 10 seconds. Over the years, Groupon’s successful model has been copied with ease. LivingSocial, 8coupons and a host of other clones have found their own way on the web. Recently, Yelp, Zagat and OpenTable have veered away from their core product strategy to bring group buying to their respective site audiences. The clones and copycats keep on

Andrew Mason, CEO, Groupon

coming, but what’s also interesting is that a host of group buying enterprise-targeted software-as-aservice products are also cropping up. Each hopes to attract brand clients interested in offering their own Groupon-style deals. Wildfire has a Facebook-friendly do-ityourself Group Deals product, Megachip Technologies just launched their own daily deal coupon software, and daily-deal site Adility launched a Groupon-like platform for small business earlier this summer. All signs indicate that the group buying trend will only increase in popularity over time. Local businesses are finding that they can successfully attract new and repeat business by introducing customers to their services with a deeplydiscounted group coupon. In fact, Groupon asserts that 97% of merchants featured on the site want to be featured again, which further demonstrates just how much demand they are dealing with. In the future, look for more brands to create their own Groupon-style deals and for Groupon and its larger competitors to snatch up smaller clones in order to expand and enhance their offerings. Also watch

for checkin and location-based services to intersect with group buying to create services similar to GroupTabs. The notion of having patrons check-in in masses to unlock deals is extremely business-friendly.

4 Mobile Meets Loyalty As consumers purchase more and more smartphones and phone technology heads in the direction of the “super,” it’s only a matter of time before old-fashioned loyalty, rewards and club card programs head in the mobile direction. Two applications — Key Ring and CardStar give us a preview of what’s to come.


Both applications are designed to eliminate plastic loyalty card buildup with a single digital repository. The apps leverage barcode scanning technology so users can save gym cards, grocery store cards, drug store cards and the like, right to their phone. This trend is just beginning to take shape as smartphones become more commonplace, scanners become more sophisticated and retailers become digitally savvy. In the future, we can expect integration with merchant loyalty programs, as well as integration with checkin services like Foursquare. The latter also demonstrates the inevitable convergence of social media with traditional loyalty programs, which

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we’re already seeing from Tasti-dLite’s innovative approach to automatic, POS-integrated social media rewards system. Shopkick’s retailer-friendly automatic checkin service is currently being tested by Best Buy, Macy’s, Sports Authority and Simon Property Group. This early interest in Shopkick points to retailer interest in verifiable, checkin-driven rewards. There’s also private beta mobile app Pushpins, which seeks to leverage QR codes to further enmesh the instore shopping experience with digital retailer rewards, the likes of which resemble the sophistication of SCVNGR’s recently released rewards program.

Checking-In to Entertainment

What are you watching on television right now? Whether it’s the latest episode of Mad Men or the next installment of a reality dating show, chances are that you’re sharing the entertainment experience either through face-to-face interaction with friends and family, or by posting outrageous and shocking moments to your favorite social media channels. Consuming most entertainment media is an inherently social experience. A crop of services have popped up in recent months to refine that social experience through entertainment checkins — the act of checking into the television show or movie that you’re watching right now. We’ve already explored why entertainment will drive the next checkin craze, and three of the emerging startups — Philo, Miso, and GetGlue — propelling this

trend toward mainstream audiences. There are a few other services in the same mix that are certainly worth watching. CBS recently released their entertainment checkin service, TV.com Relay. It’s a browser-based mobile app for most smartphones that allows users to checkin to live television shows and follows the same TV guidestyle format that Philo employs. The CBS offering is nice to look at, and offers content-driven badges like the other guys. It also excels in the real-time comment department. In talking with the Senior Vice President and General Manager of CBS Interactive’s Entertainment and Lifestyle Division, Anthony Soohoo, it became clear that the vision behind TV.com Relay extends far beyond entertainment checkins. Soohoo also iterated that the application, which is just a few weeks old, already has 100,000 users thanks to TV.com’s

built-in audience. Tunerfish is another mobile and web television checkin service. It’s backed by Comcast and boasts partnerships with networks including HBO, Showtime and NBC. App users answer the question, “What are you watching?” by typing in the name of a show or movie and clicking the “I’m watching” button. The service also provides behavioral incentives in the form of awards, and has been actively working to bring networksponsored, show-themed awards into the mix. There’s also Clicker Social, a relatively new addition from Clicker that turns the television search engine and web TV guide into an entertainment checkin service as well. The re-purposed entertainment version of the checkin is a smart way to link entertainment consumers with content they love, enhance the social experiences around television, and potentially inspire new audiences to tune into trending or friend-approved television shows. The enormous amount of competition in such a brand new space means that things are just starting to get interesting. All of the services need to evolve to attach real value to the checkin. They each recognize that awards, badges and stickers are easy ways to encourage new user participation, but these existing game mechanics merely scratch the surface in terms of user engagement. In the coming months, look for constant iteration on this front. For example, we can expect Miso to introduce even more showspecific content exclusives via its show fan clubs and for GetGlue to experiment with offering discounts and coupons that users can redeem for their Glue points.




COAL INDIA PUBLIC ISSUE

10 REASONS Why

The Nation Waits for this IPO


Robust Business Model Coal India is the world’s largest producer of Coal, thanks to being born in Coal Country, India, and thanks to the head-start it enjoyed as the sole PSU in this sector. Despite being India’s largest employer, its operating costs are much lower than almost all coal majors, including those in China. At the same time, it services the second-largest coal demand in this whole world, India’s power sector. Together, this has resulted in a robust business model, seldom seen elsewhere in any sector or country.

Support of Wall Street & Dalal Street If Coal India created history, when international banking giants vied with each other to underwrite its IPO for next to nothing, it is again going to surprise by way of support from international institutional investors. The idea of having 30% reserved for anchor investors is already being scrapped, as the international road-shows progress, and the underwriting institutions are

themselves busy readying funds and formalities to subscribe to the issue. The IPO is supported by Wall Street majors like Citi, Deutsche Bank, BofA - Merrill Lynch, & Morgan Stanley, as well as Dalal Street biggies like Enam & Kotak.

Nil Competition Technically, Coal India is not a monopoly. Many private sector players today have captive coal fields for their own use. But Coal India and its myriad subsidiaries virtually control the bulk of this business, if not for anything else, for the simple reason that nobody else is equipped to cater to the huge Indian demand. For many many years, if not decades, Coal India is not expected to have any serious competition.

Best Rating Coal India has garnered an IPO rating of 5/5 from CRISIL, which goes even one step above the ‘above average fundamentals’, which in itself is rare in this country. In fact, the only challenges CRISIL found in Coal


India’s strategy are efficient use of their cash reserves and how the main promoter (who will hold 90% post-issue) will act by way of enacting new coal regulations. Those are the kind of drawbacks many PSUs would love to have! More solid ratings from more assessors are expected for this IPO in the coming days.

Size that accommodates all If Coal India IPO was just India’s biggest, many would have been happy. Because, all interested retail investors would be able to hold a pie of this. But Coal India is also reportedly world’s third largest

Despite being the largest miner, CIL has often won accolades for their green initiatives.

CIL’s International Edge Players / Metrics

Reserves (billion tons) Coal India 63 Peabody Energy 9 Yanzhou Coal 2 China Coal 5 China Shenhua Energy 7

Production (million tons) 431 201 36 104 186

IPO. That means all interested investors will be comfortably accommodated - FIIs, DIIs, retail investors, pension funds, everyone.

Honest valuations Being a public sector company, nobody expects Coal India to be exorbitantly priced like private sector IPOs, despite being in the

Market Cap (billion $) NA 12.58 10.54 46.66 96.40

P/E (multiple) NA 23.40 13.83 16.92 15.70

high-buzz energy sector. Whatever heavy pricing Government had resorted to earlier is likely to be missing as such IPOs like NHPC & SJVN had failed to appreciate much. More likely for Coal India will be how Engineers India FPO was finally priced, or even better. On reasonable P/E and P/BV, both the Government and potential


CIL’s Increasing Momentum

investors are all set to gain.

Efficient Management Chairman Partha S Bhattacharyya understands both the science and commerce of coal. A physics postgraduate and an ICWA Fellow, Bhattacharyya has clearly applied superb strategy over the years leading to this IPO, to convert this once loss-making complex of subsidiaries into a strong network of coal mining operations. His secrets include a concern for the labour force which can be seen from the largest ESOP, his concern for making Coal India a highlyprofitable organisation, and his concern for the environment.

International Potential Coal India’s story so far is Indian. But this is going to change soon as Coal India starts to get results from the next-gen washing process that will enable Coal India to deliver

Core Metrics / Years 2006

2007

2008

2009

2010

Total Income

34,009

35,005

38,617

46,064

52,592

PBT

8,754

8,586

8,190

5,739

13,965

PAT

5,891

5,709

5,243

2,079

9,622

Restated Profit

6,114

4,205

4,285

4,063

9,829

Share Capital

6,316

6,316

6,316

6,316

6,316

Net Worth

14,254

16,213

17,201

19,008

25,844

Dividend %

20

23.75

27

27

35

EPS (Rs)

9.62

6.63

5.95

6.43

15.56

international quality coal. Combine this with Coal India’s expertise in delivering the most competitive pricing, and you see the international story starting to appear in the horizon. Talks are already on to take stakes in international mines.

Fit for Invest n’ Forget There are chances that Coal India will be one of those issues fit for the invest n’ forget philosophy, much like Reliance Industries or Infosys. The demand story and the growth story of Coal India is akin to the best in Indian industry, with the demand insatiable and the growth relentless. Such factors

make Coal India one of those rare IPOs that can be massive wealth creators over two, five, ten, or fifteen years down the lane.

Potential for Listing Gains If you are looking for short-term gains too, Coal India comes across as a strong case. If not for anything else, the above nine factors will ensure that Coal India will set new records in over-subscription, paving the way for significant listing gains. But, more seriously speaking, Coal India’s attractive valuation will leave enough money on the table for many weeks, months, and quarters to come, and make it a heavily traded scrip fit for Nifty and Sensex.


CELEBRITIES

Karisma and

I can't marry the same man: Kareena Bollywood star actress Kareena Kapoor feels she has managed to strike the right balance between commercial and meaningful cinema. Hailing from an illustrious film family, she says she can't do films where she only has to dance around trees.

"I enjoy acting. Acting is in my blood, it is in my genes, it is in my DNA and you can see that on screen I like doing different roles. I can't do just those films where I am looking pretty and sing and dance around trees. I want to act, " Kareena told in an interview. The actress considers her debut film "Refugee" (2000) a special film. " 'Refugee' was a very special film because I always wanted to prove myself as an actress and not to be known just as a glam doll. There are films like 'Refugee', 'Chameli', 'Omkara', 'Jab We Met', '3 Idiots' and 'Kurbaan'; they all have been very different. "I don't think any other actress has been able to do such a variety of roles. So the journey, I think, has been colourful, " said Kareena, 29. Nine years after "Kabhi Khushi Kabhie Gham" (2001), where she played Kajol's younger sister, Kareena has teamed up with Kajol in Sidharth Malhotra's directorial debut "We Are Family". She is elated to share the same frame with the senior actress. "I think it's an exciting challenge to be working with Kajol. In 'Kabhi Khushi Kabhie Gaam' we didn't have too many scenes together, but in this film we are both in the same frame.

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We both live in the same house, have equally powerful roles; in fact, mine is the most complex and complicated part. It's very easy to be emotional and gain sympathy but very difficult to win over the sympathy and I hope I


could achieve that, " she said. Releasing Sep 3, "We Are Family" is the Hindi adaptation of Hollywood hit "Stepmom" (1998). Arjun Rampal plays what Ed Harris did in the original, while Kajol steps into Susan Sarandon's shoes as as a divorced mother. Kareena plays the same role that Julia Roberts did, but in her own style. "I am absolutely honoured that Karan (producer Karan Johar) and Sidharth thought that I could do the Julia Roberts role because to me she is the finest actress, " said the actress who feels the adaptation could have been more contemporary. "It's a very desi film. I think it should have been made more contemporary. Indian audiences are ready for that. It's about the journey of two women. They start off with hating each other and due to unforeseen circumstances they end up loving each other."

"Kajol is a hands-on mother. I have seen Karisma. Both Kajol and Karisma, I don't know if it's the trait of that generation, are just there with their children, " said Kareena. Asked how it would have been if Karisma had played Kajol's role, she quipped, "Oh god! She can't do that because we can't marry the same man. No way." There are three child stars - Aanchal Munjal, Nominath Ginsburg and Diya Sonecha - in the film, but Kareena didn't have to handle them. She is all praise for their professional behaviour on the sets though. "In the film, I didn't have to be with the kids because they had their mother (Kajol). The children were really lovely, they didn't get impatient. They were acting like adults, not like children, " said Kareena.

Madonna schedules 15-minute appointments with kids Madonna’s kids have appointments made to spend time with their superstar mum, according to reports. The Material Girl’s personal assistants are said to schedule time for her with Lourdes, Rocco, David and Mercy in 15-minute increments. “The children are said to have appointments made to see their mother, who will help with homework, or sing, or even make food with them - but only if it has been planned in advance,” the Daily Mail reports. The youngsters are said to have three nannies, all of whom speak French as the kids are being raised to be bilingual. Two macrobiotic chefs whip up meals, and there is no red meat, pork or refined sugar on the menu, while dairy products are strictly limited.

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While working with Kajol, Kareena observed that her co-star was quite similar to her sister Karisma when it comes to their child.


COAL INDIA PUBLIC ISSUE

The IPO the Nation Waits For India’s largest and the world’s third largest IPO is coming, with some estimates putting the final size at Rs. 17,000 crore. With an operating margin of 30%, cash reserves of over Rs. 39,000 crore, quite reasonable offer valuations, and an ambition to grow quantitatively and qualitatively despite its already world-dominating production, nobody is doubting whether Coal India’s IPO would be a success. Already a feather in the cap for Sriprakash Jaiswal, Minister of State for Coal, and Partha S Bhattacharyya, Chairman of Coal India, the only thing investors are looking for from this IPO will be SEASONAL MAGAZINE

the kind of capital market stewardship Coal India will accord its scrip, post-listing. If CIL can achieve this investor confidence, this public issue can set records in subscription.


ver wonder why PSU banks are alltime favourites among discerning investors – both retail & institutional investors despite most of them trading in the sub-100 and sub-500 price ranges? It is just because they were offered to the public at reasonable valuations, and from those levels, most of them have at least tripled in value within a few years time. And ever wonder why some of the big brand names of India Inc have failed to enthuse the investing public? Again, it was a case of valuation, with many private sector giants in power & real estate sector offering their shares at astronomical valuations, but with no follow-up by way of actual performance in income or profits.

Sriprakash Jaiswal, Minister of State for Coal Now, when Coal India Ltd goes for its IPO in the second-half of October, the good news is that it will be on reasonable valuations, probably on a price-earnings ratio of 17-18. CIL scrip’s book value will also be high due to its capital intensive operations, and together, these valuations present a compelling case for the investing public as Coal India has some unique potential. Unlike the power sector, which has the growth potential but relatively low and steady margins, Coal India is an organization that has succeeded in creating an operating profit margin of 30%. The growth projections are massive with an aim to double its turnover within a timeframe of 3 to 5 years. Though technically not a monopoly, Coal India enjoys unbeatable head-start in this sector, as well as the

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Partha S Bhattacharyya, Chairman, Coal India


patronage from Government due to its demonstrated growth curve. The strength of Coal India’s financial health will be clear from just one metric. Normally, companies go for their IPO to enter a higher orbit of capex and/or correct the debt-equity ratio. CIL doesn’t need an IPO for either of these objectives. Not that it is not having a mega capex plan. But it can fund the Rs. 10,000 crore plan very well on its own as it is sitting on cash reserves of over Rs. 39,000 crores.

come under the compulsory 25% public holding norm has also come as a blessing for CIL, as this will ensure that the public float will remain 10% for long, until the company plans for an FPO, that too with fresh equity. In fact, the company will have only 9% as free float for now effectively, as 1% of the issue will be reserved for Coal India employees as ESOP, which will obviously have a lock-in clause. Even more importantly, the low float, the huge reserves, & the

The strength of Coal India’s financial health will be clear from just one metric. Normally, companies go for their IPO to enter a higher orbit of capex and/or correct the debt-equity ratio. CIL doesn’t need an IPO for either of these objectives. Not that it is not having a mega capex plan. But it can fund the Rs. 10,000 crore plan very well on its own as it is sitting on cash reserves of over Rs. 39,000 crores.

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Because of this vital difference, Coal India is not issuing any fresh equity on its part, and the whole of the issue – which can even be upwards of Rs. 17,000 crore - is just a divestment by the only promoter, Government of India. This prevents equity dilution, which is a big plus for the newly entering investors. Coal India will have only a 10% public float, which in itself can make the scrip dearer and enjoy progressively high valuation over time. The Government’s recent corrective stance that PSUs won’t

mega ESOP signal that Coal India will be free to deploy tools like a bonus issue in the coming quarters or years to compliment all stakeholders. With the IPO and listing, Coal India is also entering some of the most prestigious national and international ‘clubs’. Inclusion in Fortune 500 and Maharatnas are just two examples, where the listing clause was preventing CIL’s inclusion. The company will also be the largest publicly held employer in India after the IPO.


Internationally, Coal India has been gathering much attention as not only this globe’s third largest IPO after two Chinese banks, but for some exemplary performance in their core segment, as well as in managing human resources. Recently Coal India and its Chairman Partha S Bhattacharyya won a couple of Asian HR awards at Singapore. World’s largest coal producer is also planning for strategic tie-ups with American, Australian, & Chinese mines to better its output quality and increase its dominance. In India too, the company got a shot in its arm when the Cabinet decided in its favour on the go/no-go area debate proposed by the environmental ministry. In some ways the decision was ethically sound, as CIL has often demonstrated a rare concern for the environment, their massive afforestation program being one.

The only thing investors will watch out for is the kind of stewardship for the CIL scrip in the capital markets, post listing. If Coal India can excel on that front by meeting stringent analyst requirements, as well as ensure value multiplication for its investors quarter-to-quarter, fiscal-tofiscal, as much as it excels in ensuring its actual growth, there is no reason why this can’t be one of the most significant wealth creation stories that public can safely participate in. Indications of such stewardship are already coming in with plans on to have high-profile anchor investors for the IPO, a step that will be taken by a PSU for the first time.

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The world is taking note of this IPO for one more reason. Coal India has been able to weave this magic despite suffering from geographically poorer quality coal, and the mandate to provide almost 50% subsidy compared with international coal prices. In a scenario where its coal quality improves due to international tie-ups and investment in a new washing facility, as well as more non-subsidized deliveries, Coal India stands to have a significantly better profit margin in the years to come.


IN-FOCUS

“Manappuram is Redefining How Gold Loans Are Looked Upon” immense possibilities as not only

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are the risks negligibly small, but Riding on the response from a mega also the ticket-sizes and repayment campaign to promote the cost-effectiveness, periods are small, making them suitable for a wider customer base. convenience, flexibility, & safety of gold That is why you hear about so many loans, Manappuram Group is all set to double NBFCs / Banks planning to enter gold loans, even if they don’t its loan book this fiscal and again in next eventually due to a lack of core competency in this line. fiscal. Powering the rapid growth will be a What about NBFCs consid ering Rs. 1200 crore QIP that will be backed by conversion into banks? Citi, UBS, Enam, & Religare, and likely to Here the question is different as banks have a dynamics of their own witness US based PE funds who exited the which is not comparable with NBFCs. There are upsides like stock with 5X returns re-entering the access to low-cost funds, but what company as anchor investors. Manappuram I am wary about is losing one’s core competence. Today, if you look at Group Chairman VP Nandakumar in any successful NBFC, be it Shriram Transport or Manappuram, what conversation with Seasonal Magazine: f you look at the NBFC sector today, four businesses are booming viz. microfi nance, housing finance, gold loans, and of course, the fourth is the prospects in starting banking operations. Though Manappuram is only involved in goldloans, you have been involved with each of these sectors as a co-promoter in certain companies and as a former banker too. How do you asses the potentialities of each? As you have rightly pointed out, these are NBFC sectors that are booming, and I would also add auto

finance into it. If you assess each of them, there is no doubt microfinance is in momentum, and I would say it is fully deserved if you take into consideration the good work they do. Still, the risks are high and we should carefully watch how this pans out in the long run. Housing finance, again is booming, and for a housing finance company it is a good thing that each of their accounts will stay with them for 15 or 20 years. However, there is a flipside too in that profit generation is a long-drawn process. Gold loans on the other hand is a very dynamic business with

works is the sharp focus on a single business on which the organization has built up a formidable core competence. So, if there is a way to get converted into a bank without losing one’s core competence, that is well and good. In fact, an earlier proposal to encourage specialized banks like auto loan banks or housing loan banks or gold loan banks was a good proposal, we think. It is the norm in many countries.

Since the announcement of your preferential issue of Rs. 100 crore, the Manappuram scrip has zoomed. Now, going forward, do you subscribe to the view that for


Gold loan companies tend to perform well in downturns, and plateau during periods of economic growth. Now, as the country is in an economic recovery, do you foresee a

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We have a Rs. 4000 crore loan book on 35 tons of gold, and so you can imagine the potential when we tap into this 1500 ton unorganized sector. That is the short-term potential we are aiming from this campaign. The long-term prospects are mind-boggling - the household gold reserves is 20,000 tons, that is ten times the currently pledged gold.

NBFCs, market cap can continue to move in tandem with assets under management? The preferential issue by promoters was taken well by the market as being done at almost all-time high levels, it conveyed the message that we were fully confident of our growth projections. When this happens to a currently underrated scrip, the prices can correct, and that is all that happened. Coming to your second question, well, this AUM / market cap co-relation has been exhibited in the past by some strong NBFCs including Manappuram. I shouldn’t say whether this will continue to be so in our case, but one thing is sure, we will be reaching our annual AUM target by the second quarter itself, and that means we will hopefully double our loan-book by the end of this fiscal. You have indicated plans for a QIP which we learn is going to be on a larger scale than you have attempted before. Can you provide more details, as also the dilution it will involve? We are planning for a Rs. 1000 1200 crore QIP so that our capital adequacy ratio will remain comfortable even if we double our loan book. It is planned on a larger scale, supported by Enam & Religare, as also international majors like Citi & UBS. You will be surprised to know that even some international PE funds who exited Manappuram with 5X profits have shown interest to come back through this QIP as anchor investors. The dilution won’t be much, likely to be around only 20%, and weighed against our growth it should be a non-issue.


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That brings us to Manappuram’s new ad campaign with celebrity endorsements. How far is it delivering - quantitatively and qualitatively? It is delivering excellently, but that is not the crux of the issue. Our objective in that campaign is to educate the customer regarding the flexibility, convenience, & costeffectiveness of gold loans as against other kinds of personal and business loans. In other words, the stigma associated with gold loans should stop. As you can see, we are focussing on growing and professionalising the gold loan segment through this campaign, and not only looking at our own returns. I think we are all set to succeed in bringing respectability to this segment. When you say growing the gold loan segment, you know it is a long-drawn process. What about immediate returns? I would say you cannot segregate it as long-term and short-term objectives. But as you say, immediate gains are also quite there. The current gold loan segment is not small as such. Some 2000 tons of gold have been pledged in this country, of which

Many loans tend to do better in downturns and gold loans is no exception. But the reverse is not true for gold loans. This business thrives amidst economic recovery and amidst strong growth phases. The reason for this is simple. Today, if you look at Manappuram’s customer base, around 52% is made up of small & micro enterprises. They expand their businesses seasonally - one small example being the school reopening period - as also when there is strong economic growth.

slowdown for Manappuram? Not at all. In fact this idea that gold loans is a downturn business is a misnomer. Many loans tend to do better in downturns and gold loans is no exception. But the reverse is not true for gold loans. This business thrives amidst economic recovery and amidst strong growth phases. The reason for this is simple. Today, if you look at Manappuram’s customer base, around 52% is made up of small & micro enterprises. They expand their businesses seasonally - one small example being the school reopening period - as also when there is strong economic growth.

the unorganized sector. That is the short-term potential we are aiming from this campaign. The long-term prospects are mind-boggling - the household gold reserves is 20,000 tons, that is ten times the currently pledged gold.

On a personal capacity, you have also entered the gold retailing business. What are the strategies here? First and foremost, Manappuram is selling only 100% BIS Hallmarked gold. This is quite unlike other jewellers who advertise hallmarked gold, and push non-hallmarked 91.6 gold in the showrooms, ostensibly for offering better prices. On our side, we have taken up the challenge to offer hallmarked 91.6 gold at non-hallmarked price points from other jewellers. Secondly, we do fully transparent accounting, with payment of 100% applicable taxes. We also offer free insurance against theft for gold purchased from Manappuram.

Do you think you can storm the

banks account for only 400 tons, and the organized sector including us accounting for another 100 tons approximately. But what about the remaining 1500 tons? That lies with the unorganized sector where you can’t expect proper documentation or security, let alone reasonable interest rates. So, when you convey the message that here is a fully professional gold loan operation with safety and reliability, customers are likely to be converted. We have a Rs. 4000 crore loan book on 35 tons of gold, and so you can imagine the potential when we tap into this 1500 ton in

gold retailing bastions as much as you have been successful in outperforming family-run gold loan companies? I am more than confident, because we will not be targeting the customer segments of other branded jewellery chains, which is largely made up of HNIs. Our target population would be the volume segments for whom gold is also an investment or enabler, and as such, purity and price are of utmost importance. Our shops won’t be mega or large format ones, but more accessible to local communities. We have done an India-wide study on the subject and found out that the volume segment still buys from smaller shops, goldsmiths, and jeweller cum pawn shop setups. We are aiming to be the volume leader and will have to our credit redefining gold purity and price transparency standards.


Older Adults Nearly Double Their Social Media Presence Google, The Tilm: Internet Giant to Star in Hollywood Film he founding of Google, the internet giant, is to be the subject of a Hollywood film. It follows the soon-to-be-released The Social Network, directed by David Fincher, which chronicles the founding of Facebook, the social networking website. According to Deadline Hollywood, the entertainment industry blog, the film will be based on the Ken Auletta book "Googled: The End of the World As We Know It" and will tell the story of founders Sergey Brin and Larry Page. Michael London, the film's producer, told Deadline Hollywood: "It's about these two young guys who created a company that changed the world and how the world in turn changed them.

new study from Pew Internet found that between April 2009 and May 2010, social networking site usage grew 88% among Internet users aged 55-64, and the 65 and older group’s social networking presence grew 100% in the same time frame. Young people still dominate social networks like Facebook, but their usage only grew 13% during the year covered by Pew’s report. Older adults are catching up at an incredibly quick pace, though it remains to be seen whether they will pass the youth or hit a ceiling at or below the usage levels reported by young adults and teens. Older adults who use services like Twitter or Facebook are still in the minority amidst their peers. Pew reported about 10 months ago that 19% of all Internet users use status updates, but only one in ten Internet users aged 50 and older used status updates or read ones written by others. That’s a lot more than there used to be, but it’s still a small group — especially when you consider the fact that Pew’s numbers only cover people who are on the Internet at all. Many people in that age group aren’t going online to begin with. According to report author Mary Madden, e-mail still dominates interpersonal communication for the 50 and older set.

"The heart of the movie is their wonderful edict: don't be evil. "At a certain point in the evolution of a company so big and powerful, there are a million challenges to that mandate.

Page and Brin founded Google while they were PhD students at Stanford University in the 1990s. They are now billionaires. No actors have yet been cast to play them. The Social Network was adapted from Ben Mezrich's 2009 book "The Accidental Billionaires."

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"Can you stay true to principles like that as you become as rich and powerful as that company has become?"


LUXE PROJECT

Prestige Redefines Luxury with Silver Oak

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Bangalore headquartered Prestige Estates Projects is continuing their efforts to differentiate themselves from competition by launching distinctly premium projects like Silver Oak, which is mainly a villa project following Middle East architecture. he Group continues to be in news and momentum with Irfan Razack recently being bestowed ‘Entrepreneur Extraordinaire 2010’ award by CREDAI & BAI. Prestige has to its credit impressive projects like UB City and Shantiniketan. The Group is very closely and equally held by three brothers including Irfan. Prestige has lined up Rs. 7000 crore of new launches in calendar year 2010, of which a few has already been launched. Prestige Silver Oak is one of a kind lifestyle residential community development from Prestige Group. Spread across 17 acres and located in Whitefield, IT’s newest hub in the city, Prestige Silver Oak is poised to become the next premium luxury destination in Bangalore city. Comprising of 146 independent Villas and 32 low-rise Apartments


V Shashikanth & Uzma Irfan at City Properties 3rd Anniversary event exclusive state-of-the-art clubhouse, which comes with every imaginable amenity that is a necessity for modern day premium lifestyle. One of the main features of this residential development is the centrally located spacious clubhouse. The clubhouse boasts of a full fledged swimming pool, multipurpose hall, coffee shop, spa, gym, atm, indoor sports area, supermarket ,mini theater and outdoor lounges aiming to provide a healthy community living.

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and set amidst scenic landscapes; this project is all set to give a new meaning to luxurious living in the city. Prestige Silver Oak promises to be yet another milestone for the company in this segment. The development reflects an introduction to a popular Middle Eastern type architecture with spatial designs which combines fantasy with the practicality of modern day lifestyle.” The development has been designed to accommodate only 178 units in order to provide a sylvan haven to its residents. The land coverage is only 30% to provide extensive landscape areas. The Independent Bungalows, ranging across 3606 – 5091 Sft. are 2 storied edifices ensconced in their own private gardens. Eight different models of these elegant villas are available, each including 4 palatial bedrooms. The Apartments spread across 4 floors, with areas ranging between 1851 – 2411 Sft have been designed on an outward looking plan to maximize the views to the surrounding serene greenery. Keeping in mind the recreational needs of their residents, Prestige Silver Oak also provides an


SPANDANA SPHOORTY IPO

Can Spandana Deliver a MicroFin IPO You Shouldn’t Miss?

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At over 4 million customers, Rs. 15,000 crore total disbursements, annual growth rate of 100%, the highest employee productivity and lowest Opex in South Asia, an RoE running between 50 to 60%, and an unbelievably high pre-issue EPS of Rs. 152 on a Rs. 10 share, investors are sure to look twice at Spandana if it goes forward with its IPO plans. Seasonal Magazine interviews Mrs. Padmaja Reddy for this story:

Padmaja Reddy Founder and Managing Director

he moment news came out that Spandana was considering IPO too as a fund raising strategy, the question on all investor minds was this – how does this fare vis-a-vis SKS? Days later, most retail investors know that Spandana is the second largest micro finance institution, but nothing much more than that. Comparisons with SKS, though unavoidable, is not the crux of the issue as discerning investors would opine. Because, nobody can predict whether it will be SKS, Spandana, or even any among the 20 odd scaleable MFIs which will be the one calling the shots a couple of years from now. But after a detailed look at Spandana’s history and performance, one can’t remain unimpressed at its leadership potential, that too of the absolute kind in the long-term. Because, Spandana seems to have that rare knack of being superbly tuned, in every sense of that word, and more importantly for all its stakeholders.


For starters, Spandana has one of the lowest lending rates among all MFIs operating in the country, which in itself is lower than other MFI strongholds like Bangladesh & Vietnam. For Founder and Managing Director Mrs. Padmaja Reddy, this is of core importance as unlike many later-day MFIs, Spandana has its origin in grassroots level NGO work among the poor.

Despite such transparency that favours loanees and the lowest possible interest rates, Spandana was the first MFI in India to cross the impressive milestone of Rs. 200 crore profit after tax! Against the average return-on-equity of 20% enjoyed by similar-sized MFIs, Spandana has an RoE running between 50 to 60%. Another distinction in Spandana’s operation is their reliance on domestic funding sources like banks and equity, which is quite unlike aggressive US based PE funds that are now making a beeline for MFIs, which unfortunately will result in adulterating the objectives. Instead, Spandana is backed by domestic financial powerhouses like IDFC, SIDBI, & ICICI Bank. Due to this, and her personal belief in this model, the promoter group led by Mrs. Reddy has an operating majority stake in Spandana which is likely to continue for a long time.

This factor in particular has been a cause of concern with investors in SKS, as the firm had to reassign pure PE funds as Sequoia into promoter roles. Spandana’s almost unbelievable match of service levels and profit levels is due to two factors that has been noted by various rating agencies. Even while enjoying 40% better productivity from its team than the industry average, Spandana’s operating costs are significantly lower. Mrs. Reddy has also steered this MFI into a solidly sustainable model with Spandana being the first MFI to achieve the highest possible credit rating of mfR1 from CRISIL, and benchmarked as one of the most cost-efficient MFIs in the world by the international body M-CRIL. At over 4 million customers, Rs. 15,000 crore total disbursements, annual growth rate of 100%, and an unbelievably high pre-issue EPS of Rs. 152 on a Rs. 10 share, investors are sure to look twice at this IPO. But, of course, much will depend upon how Spandana will price this issue. If it is better priced than SKS’ 35 P/E, there is no doubt why this shouldn’t be a good long-term bet.

Seasonal Magazine interviews Mrs. Padmaja Reddy for this story: Size-wise Spandana is the second largest microfinance company, which is well and good. But are there some domains in which Spandana is absolutely No.1 compared with SKS or other players comparable to you? In terms of size, the difference between SKS and Spandana is 5% on AUM. Spandana operates on the theme of process efficiencies that result in our operating expenses being the lowest – we have always maintained a sub 6% Opex ratio while the industry average is 12% plus. Operational efficiencies make us the most profitable MFI in India. In terms of operational efficiency we are the leader in the industry. Our employee productivity has also been the best in the industry which has been achieved through innovative practices and simplified solutions. Spandana also has a cautious growth strategy. We strongly believe that this customer segment needs efficient, high-quality services. In the last 12 years of our operations, we have disbursed over 15,000 crore and have over 99% recoveries. We have about 50 lac borrowers with an Asset Under Management of Rs. 4200 crore. Also, as part of our growth

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She has also made sure that Spandana has one of the least complicated yet most diverse micro loan products that are readily understood by the loanees with no hidden costs in the name of valueadded services. Falling under six broad categories – general, micro enterprise, individual, income generating, agri-family, & farm equipment – her branded loan products, Abhilasha, Pragathi, Spoorthy, Samruddhi, & Dharani are already acknowledged as great enablers in the markets that Spandana operates in.


strategy, we grow gradually in contiguous states by building local knowledge instead of putting flags in all states. This has helped us become the most preferred service provider in most of the states where we go within 3-4 years of our entry. We have the market leadership in states of AP, Karnataka, Maharashtra and Madhya Pradesh and the journey continues.

credit products to low-income customers. We are focussed on our customer segment and we are always evaluating how we can improve our service provisions. Therefore we will be evaluating the Banking foray too. However, as of now, we see that a lot of strengthening needs to happen on the regulatory framework side so that MFIs can prepare themselves for becoming Banks.

You have indicated about Spandana planning to enter China and Nepal. What are the synergies you are eyeing there? And what about the greater risk management necessary in those countries?

Normally for NBFCs, the market cap moves only hand in hand with the assets under management. Will that eventually happen in the case of MFIs too, as they come down from being overvalued on this metric?

As of now, we do not have any plans for entering Nepal and China. We have a lot to do within our current geographical outreach. But as and when opportunity presents itself, we will certainly evaluate cross country expansion. Operating across linguistic barriers within India, we believe that Spandana has the capability to adapt to new geographies.

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Banking licence is again in the spotlight due to RBI’s discussion paper and SKS has surpassed almost 25 public & private banks in market cap, post listing. What is your view on applying for a banking licence for Spandana? India still has lot of work to be done in the financial services space. As far as SKS market cap comparison with Banks is concerned, I think there is room for many different financial services companies operating at different scales – be it microfinance companies, asset financiers, insurance players, big/small banks etc. Also, MFIs are being increasingly acknowledged as engines of financial inclusion that can do sustainable service delivery at customer doorstep. However, the current legal structure of NBFC for MFIs restricts their ability to offer complete suite of savings and other

The current market cap of SKS is almost double of its AUM. Market cap is a function of many things – quality and size of assets, growth potential, profitability, and RoE. We need to take a holistic view. However, it is clear that the markets are acknowledging microfinance as a viable, scalable growth model where the working-poor have been proved to be bankable. Multiple micro loans to the same borrowers by different micro financiers is said to be the biggest risk to the microfinancing environment. How is Spandana managing the same? This is certainly an area that all MFIs need to dis-compassionately work on. MFIN has been set up as a self regulatory agency. We hope that as time progresses, all the MFIN member MFIs will be able to strengthen their systems to ensure that multiple lending is restricted. Besides supporting the credit bureau, at Spandana we are taking many initiatives – including diversifying our suite of products. Instead of reaching to the same customers with similar products, we are trying to increase the overall pie of the industry. At the same time, we are also evaluating technology solutions

such that the need of the customers to take multiple loans can be addressed. Political risk constitute another of the projected risks for micro financing. Do you anticipate for such a scenario where politicians interfere in the system of repayments, much like the agricultural loan waivers? Every business is fraught with different risks, and we need to ensure that we are able to manage our risks and build in sufficient mitigants in the business model. In many ways, microfinance has gained ground since many of the state-led interventions did not achieve sufficient financial inclusion. RRBs, DCCBs and many Banks have been trying to work in this field, but the gap continues to be large. There continues to be a large number of un-reached working-poor who are not able to participate in the


acknowledges MFIs as engines of financial inclusion. They can continue to play a supportive role in ensuring that as financial institutions, best-practices are followed such that the institutions become more robust. In terms of promoting transparency, good governance, operating efficiencies etc, MFIs are increasingly setting standards in the market. We should not look for subsidies. At the same time, if the govt brings down the cost of funds to MFIs, we can pass on the benefit to our borrowers. Is Spandana resorting to securitisation of its loans, and what would be the appropriate ratio of securitised loans? With stricter conditions coming in for securitisation, do you think the securitised portfolio increasing or decreasing in the coming years?

In 2007-08, there was a string of realty & power IPOs that finally resulted in the markets crumbling, due to money getting diverted from performing companies to planningto-perform companies. Do you think such a scenario can happen from, say, a dozen microfinanciers going in for their IPOs in 2010-11? I think there are only about 4-5 microfinance players who can access capital markets with a viable float. Rest of them need early stage investors. I am confident that even if many ‘planning-to-perform’ companies come to the market, the investors will eventually be able to figure out where they would like to put the money. Some of them might

decide to go for smaller players since on a small base, such companies can show faster growth in percentage terms or some of them might come with a differentiated service provision. IPO is just one of the fund raising events in the life of a finance company, and eventually the customers will dictate who grows and that would reflect in the stock price. Do you think the Governments are doing enough to promote microfinancing? Do you think lowcost funds can provide a further boost to companies like Spandana? Microfinance started as a marketlinked intervention since the subsidy based programmes could not grow fast enough. In fact most MFIs started as NGOs and had to convert to NBFCs after achieving scale such that we come under the regulatory framework. Government already

Going forward, how do you see Spandana’s USPs helping it to gain further ground in this industry? We handhold our customers through their economic growth and offer them products at different stages of their growth. We have customised microfinance loans with variable repayments to suit varying cash-flows of customers. Spandana strongly believes in transparency and we would continue to set benchmarks in the microfinance industry. I would certainly like to acknowledge the support from our Bankers through our journey. We have only touched the tip of the iceberg and a lot of work remains to be done.

SEASONAL MAGAZINE

economic growth since they do not have access to affordable financial services. We hope that the politicians would appreciate this fact and help us to help the working-poor.

Securitisation is a good enabler and currently around 40% of our loans are securitised. As with all other healthy regulations concerning MFIs, Spandana welcomes securitisation regulations too, and I don’t see our securitised loans increasing or decreasing in the coming years.


MCA RECREATION CENTRE

More Than a

Club

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Mumbai Cricket Association’s Recreation Centre (MCA RC) is racing towards completing two years of existence. Even within this short span, the elite club has evolved into a lifestyle hub that enriches the life of all at home and office. No wonder then that MCA RC has received such a tremendous response to its membership drive from families and blue chip corporates. The credit for the success of this joint venture goes to the influential Mumbai Cricket Association and the visionary infrastructure player, the Shirke Group. Rajiv Wagh, Vice President of MCA RC, explains to Seasonal Magazine why this 14-acre British Raj themed luxury club in BKC, Mumbai, is truly one of its kind in the country.


If you thought MCA RC is all play and no work, you got it wrong. Harvard Business Review is coming to MCA RC with an HR event. The Businessworld Leadership Series is also happening, thanks to the initiative of MCA RC. Bureaucrats and local businessmen will have many things to cheer when the exhibition ‘Maharashtra Marches Ahead’ is staged in BKC. In the past too, MCA RC has taken the leadership role in promoting business interactions with events like CNBC Storyboard and ET CEO Chair being hosted at the club. A two-day corporate rink soccer was also held among advertising and media industries with teams coming from NDTV, Ogilvy, BBH, FCB Ulka, Group M, and many more.

More Than a School Imagine getting to celebrate Harry Potter’s Birthday on July 31st. Other upcoming events at MCA RC - by the kids, for the kids, and of the kids include Friendship Day, Independence Day, Tourism Day, Teachers Day, Chess Championship, Squash Camp, and many more. The kind of variety and fun involved in these events is difficult to find in any school, as MCA RC members’ children and their guests from different schools across the city make these occasions memorable, thanks to the great infrastructure and the greater planning. Past events at MCA RC that thrilled children include Sachin Tendulkar’s Birthday, the Cyclothon on World No Tobacco Day, and planting saplings on World Environment Day. The summer camp for 4-14 year olds was memorable with children learning a host of arts, crafts, sports, grooming lessons, and martial arts.

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More Than an Office


More Than a Club If a club is just about recreation, MCA RC is also about learning and self-development, even in sports. Major championships or training sessions are all set to happen in chess, snooker, & squash, not to mention the ongoing sessions at the MCA Indoor Cricket Academy. Ar t doesn’t take a backseat with all these sports however, with ‘Heartistic Expressions’ all set to highlight art based on festivities, in sync with the festival season that is about to kick off. Doctors’ Day celebrations will highlight the often overlooked medicine, a good laugh. MCA RC also distinguishes itself from other Mumbai clubs in its celebrity membership and celebrity participation with events from the recent past playing host to celebrities like Sachin Tendulkar, Shah Rukh Khan, Rahul Bose, Ritesh Deshmukh, Prahlad Kakkar, Gaurav Kapoor, Mahesh Manjrekar, Bharat Dabolkar, and not to mention the Miss India contestants and winners.

MCA RC Gymnasium

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Celebration of Mothers Day

Celebration of Maharashtra Day


There is nothing like home-sweet-home, but it is ironic that some days of importance are better celebrated not in homes but in closeknit groups of friends and relatives. Take Mothers’ Day or Family Day, for instance. Both were celebrated with aplomb at MCA RC and it was no wonder that many emotions that are normally not shared in between our four walls were shared here to laughter and joyful tears. In the coming weeks too MCA RC will host many a thankful event like Friendship Day, Independence Day, and Teachers Day, not to mention festivals like Ganesh Chaturthi. In tune with Mumbai Cricket Association Recreation Centre’s commitment to social causes, a First Giver’s Club is also being organized for facilitating serious donations to NGOs.

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More Than a Home


Rajagiri Reiterates its No. 1 Position

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In the recent NITCAA Survey of Engineering Colleges in Kerala-2010, Rajagiri was rated as first among self-financing private engineering colleges. The study was reiterating a position, as when self-financing engineering colleges entered the professional education scene in Kerala, Rajagiri School of Engineering & Technology (RSET) was quick to occupy the top spot. But remaining at the top has been a tougher proposition given the nature of evolving competition. But under the guidance of Director Rev. Fr. Jose Alex, Rajagiri is maintaining its leadership by a continuous stream of initiatives and innovations.


All in all, RSET is working to match the special year it is now in, its decennial or tenth anniversary. companies, they are streamlining their courses to meet industry needs. Rajagiri is now organizing an inter college technical fest on starting from September 16th, to 18th. Titled Abhiyanthriki , it would be an ideal platform for engineering students from all over the country to interact as well as put their skills to test. Consistent with Rajagiri’s idea of holistic excellence an exciting array of events have been lined up each covering diverse domains. From technical events like robo-maze, selecting best hardware and software

engineer, Linux kernel debugging etc to non-technical events like best manager quiz and gaming is well laid out. For updating the faculty, regular workshops are held, the latest example being the Compiler Construction Workshop handled by National Institute of Technology, Kozhikode. For honing the skills of their students further, RSET is having short-term continuing education courses in high-technology specializations like Robotics, VLSI Design, Micro controller, PCB Design etc. A Process Control Training Programme is now being offered as a great opportunity for the job seeking graduate engineers to get placed in leading process control industries. The concise, but intensive training programme is being organized by the concerned departments at Rajagiri. No wonder then that the campus placement performance – that first catapulted it to a celebrity college status – continues to be outstanding at Rajagiri. While Infosys has taken in 139 Rajagiri students, TCS has

Director Rev. Fr. Jose Alex

taken in 98, apart from several others like Wipro BPO & Mphasis. IGNOU has tied up with Rajagiri to offer two specialized MTech programs in Embedded System Design and Information System Security, the admission to which is for working engineers and engineering faculty. These courses promise to be ultra-modern with syllabus updated each year by researchers at IITs & IISc. All in all, RSET is working to match the special year it is now in, its decennial or tenth anniversary.

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Fr. Jose Alex said to Seasonal Magazine that along with sound knowledge in theory, they give extra training to students to build their professional as well as commu nicative skills. With help from the official accreditation agencies and feedback from the recruiting


SOBHA TO RAISE A

JURONG AT KOCHI, BUT FROM A LAKE

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Singapore raised Jurong Island from sea in 2000. But 60 years before this, Kochi had raised Willingdon Island. But the same Kochi is raising a hue and cry over NRI billionaire from Kerala, PNC Menon’s plan to raise the 400 acres Sobha Hi-Tech City from Vembanad Lake. But now Menon is back, backed by a determined state government smarting from Smart City debacle, to clear the air with environmentalists by offering to satisfy all their scientifically backed demands, and get the Rs. 5000 crore ten-year project on track. India’s fourth largest listed real estate company, Sobha Developers, is back with its proposal to develop a mega city of 400 acres in a Kochi island – but with a difference, this time. With a potential for creating 75,000 jobs and at an investment of Rs. 5000 crore – incidentally Kerala’s biggest so far – it would have had a smooth sailing in any other Indian state. But in Kerala the proposal met with stiff resistance on environmental grounds. Now, buoyed with a government nod, Sobha Developers is back, and none other than industry veteran, NRI, and Group Founding Chairman PNC Menon is spearheading the new initiative. Instead of getting the project done somehow, Menon, who understands the Kerala psyche intimately, has embarked upon an open initiative explaining the environment-friendly aspects of the Hi-Tech City project. Going even one step ahead, PNC Menon is welcoming honest objections to the project with the only condition being that they should be

scientifically backed. The crux of the objection is the mangroves existing in the proposed Valanthakad region, which is an island in the sprawling Vembanad Lake. The Valanthakad mangroves are rich in biodiversity, being home to 77 plant

PNC Menon, Founding Chairman, Sobha Developers

species and 27 water organisms, and has been a declared Ramsar Site under the inter-governmental Ramsar Convention that protects wetlands of international importance. The project’s critics, led by Kerala State Biodiversity Board


Kareem, two ‘pragmatic’ voices in the not-so-investor-friendly but toomuch-common-man-friendly administration of Marxist stalwart VS Achuthanandan. Legal roundabouts in land acquisition like employing multiple companies to get around the Land Reform Act is another sore issue in the state, unlike many other investor-friendly states like Maharashtra, Gujarat, Tamilnadu, or Karnataka . Sobha is known to have acquired the Valanthakad land through 18 entities. Anyway, Menon is now also assuring that the Hi-Tech City project will be totally

Sobha Now Stronger in Home Turf, Starts Pan India Play NRI Billionaire PNC Menon led Sobha Developers is showing all signs of a breakout performance from the rest of the realty pack, after coming out of the downturn. The Bangalore headquartered and South based major is now upping the ante on competition by various strategic moves designed to enhance its stature in the industry. Sobha, which resorted to equity dilution, de-leveraging, and cost-efficient construction as core strategies to come out of the downturn, seems to have proven a point for the entire industry. While one of their largest planned projects - Sobha Hi-tech City - waits for the last regulatory hurdles in Menon’s home state of Kerala, the Group recently surprised the entire industry with their New Delhi foray, which is a 153 acre township of villas in Gurgaon, costing Rs. 500 crore. In their stronghold of Bangalore too,

Sobha is in quite a momentum, having launched their 17 th project on Sarjapur Road, an area that was pioneered by Sobha almost a decade back. The rationale for Sobha Classic is sound, as their last project on Sarjapur Road was launched just 9 months back, but already a full sell-out. The financial health of Sobha is also impressive as the debt which has come down to Rs. 1400 crore is all set to be lowered to Rs. 1000 crore by the

Sobha Classic Project Name : Sobha Classic Type of apartment : Super Luxury Location : Off Sarjapur Road Land Area / No. of Units : 6.9 acres – Classic 243 Units; Signature 32 Units No. of Blocks / Floors : 3 Blocks (B+G+13) Type of flats : 162 exclusively designed 3 BR Apartments, 81 Exclusively designed 3 BR Apartments with servant Room. 1752 – 1754 sq. ft.; 2060 - 2070 sq.ft. Sanctioning Authority : BBMP Launch Date : 03/09/2010 Completion Date : Dec-2013 Banks approved : Approved by all leading banks

end of this fiscal. Despite margins getting trimmed, Sobha enjoys 30+% margins for most of their projects. The Group now stands poised to expand panIndia, even though selectively and prudently, as it has solid land banks in 10 cities. Sobha’s performance in capital markets is industry leading with it displaying the best year-to-date price-performance, ahead of all players, including bigger panIndia players.

Sobha Classic

SEASONAL MAGAZINE

(KSBB) and the noted NGO Paristhithi Samrakshana Koottayma (Environmental Protection Group), also point to the fact that out of the 400 acres required for the project, only 250 acres are available now, and the rest has to be reclaimed from Vembanad Lake. But Sobha Chairman PNC Menon has countered all such allegations by stressing a vital fact – out of the 400 acre project site, only 5% has mangrove coverage. This is an argument that has found great support from State Finance Minister Thomas Issac and State Industries Minister Elamaram


environment-friendly with a proposal to protect sensitive mangroves, and even to grow further coverage. Menon’s vision for the city is that of a mini Singapore, not just in development, but in the way the tiny city-state continues to be top-ranked in environmental quality, despite numerous land reclamations that created wonders like Jurong Island. Kochi is also no stranger to land reclamation – though from the sea – that created its Willingdon Island and a wider Marine Drive. If Menon succeeds in winning the confidence of environmentalists, the next challenge will be the 50 odd families that have refused to sell and vacate even at high prices. But Menon, already noted for more-than-average CSR initiatives is now extending a scheme of free homes for 600 poor families, that can include the Valanthakad natives too. But seemingly unbelievable estimates like an annual livelihood loss of around Rs. 77 crore to the natives has been raised by KSBB. Maybe the way around such objections would be

Sobha Lifestyle Location : Sobha City Thrissur Type : Super Luxury Villas ( 4 BR) Total No. of Villas : 40 Super-Built up Area of Individual Units : Type A/B - 4227.87 sft Type C/D - 4774.76 sft Type E - 3363.76 sft Type F - 3038.28 sft

providing minority stakes in the project SPV or the parent Sobha Developers to affected families. This is very much possible as Sobha has less than 6% shares with retail shareholders, with the rest 94% split between promoters (60.59%), FIIs (23.19%), and DIIs (10.34). Despite a year of fast deleveraging of its balance sheet by massive selling of its unused land banks across the country, Sobha has kept Valanthakad close to its heart, which may be a reflection of Chairman Menon’s passion to create Sobha’s magnum opus in his home state itself. Is Kerala listening?

Sobha Topaz

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Location : Sobha City Thrissur, Kerala Type : Super Luxury Apartments Total No. of Units/Apartments : 216 Super-Built Up Area of Individual Units : Type A - 3068.73 sft.Type B/C - 2186.51 sft.Type D/E - 1676.37 sft.


Jacko's kids (finally) go to school

soon be attending classes. The late singer's mother Katherine, 80 - who is caring for all three wants them to have a normal life. A family source said yesterday: "They are such bright kids. They

Darwin May Have Been Wrong, New Study Argues Steve Newton, Programs and Policy Director for the National Center for Science Education, has written an analysis of the study, titled "Darwin Was Not Wrong--New Study Being Distorted." A new study published in Biology Letters calls into question elements of Charles Darwin's theory of

evolution. While Darwin argued that competition was the key force driving evolution, a research team from the University of Bristol argues that "living space" is in fact the primary driver. Michael Benton, a coauthor of the study, said his team concluded that "competition did not play a big role in the overall pattern of evolution." "The new study proposes that really big evolutionary changes happen when animals move into empty areas of living space, not occupied by other animals," BBC News explains. "For example, when birds evolved the ability to fly, that opened up a vast range of new possibilities not available to other animals. Suddenly the skies were quite literally the limit, triggering a new evolutionary burst." Slate describes how PhD student Sarda Sahney conducted her research:

have adjusted very well to the loss of their father and are definitely ready for this step. Prince wants to be a movie director and Paris wants to be an actress." Using fossils to study evolutionary patterns over hundreds of millions of years of history, Sahney and team found that biodiversity, at least among the land animals that they decided to focus on, matched the availability of living space through time. Living space refers to the particular requirements of individual organisms to thrive and reproduce. It can include several components but primarily describes the availability of food and favorable habitat. "Throughout geological time, patterns of global diversity of tetrapod families show 97 per cent correlation with ecological modes," Sahney writes in the Biology Letters article co-authored by Michael Benton and Paul Ferry. Not all have accepted the team's conclusions. According to BBC News, Yale University evolutionary biologist Stephen Stearns said the interpretation was "problematic." "What is the impetus to occupy new portions of ecological space if not to avoid competition with the species in the space already occupied?" Stearns asked.

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MICHAEL JACKSON'S kids aged 13 and 12 have gone to school for the first time. Son Prince Michael and younger sister Paris were sent by their gran after she moaned: "They have no friends." The pair - kept hidden from the public while Jacko was alive - have been enrolled at a prestigious private day school that boasts PARIS HILTON and Friends actor MATTHEW PERRY as former pupils. Jacko's youngest lad Blanket, eight, is continuing to be taught at home while his siblings attend The Buckley School in California's San Fernando Valley. But friends predicted he too will


Musli Power X-Tra Eyes Overseas Markets, Ten Fold Growth

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After bagging key Indian patent for Musli Power X-Tra, Kunnath Pharma is focussing on mega sports promotion initiatives at an investment of Rs. 100 crore plus, to power ten-fold growth this year and strengthening overseas sales. Patent No. 241602 is for an ayurvedic performance enhancing drug. Issued by Government of India’s Patent Office to KC Abraham, will it be enough to take his company to the next level, we asked him directly. “This is the first in a string of patents we would be aiming for Musli Power X-Tra in different countries. This is an important step for us, as we don’t want unhealthy competitors for this product which is an invention of mine,” says this patentee. Patents are, of course, for inventions, and the current patent to Abraham is for inventing this ‘herbal formulation used as a health restorative and to treat sexual dysfunction.’ The patent legally protects Musli Power X-Tra’s maker Kunnath Pharmaceuticals from anybody copying the formulation for 20 years. Kunnath Pharmaceuticals which already does brisk business is, however, aiming for a ten-fold jump to Rs. 400 to Rs. 500 crore, this year. Powering this growth is Abraham’s penchant for sports promotion, having come from a family that contributed an Olympian to the nation. (KC Abraham is the brother of India’s former Olympian

Rosakutty). Explaining the business logic behind, Abraham says, “Musli Power X-Tra is a performance enhancing drug. We started off with smaller sports sponsorships and endorsements, and are now entering the big league.” He surprised the nation’s football scene recently when he announced an investment of Rs. 100 crore to start a national football academy. This shot went a lot longer than the conventional volleys corporates do by way of sponsoring teams and stars. Says Abraham, “All the expenses

of the 60 selected boys will be taken care of and their only agenda will be to play football. We will reward them handsomely as they progress and they will be paid an unbelievable amount of money for just playing football. My aim is that my boys will win the World Cup in 2018 and it is for that I am spending Rs. 100 crore.” To give the initiative a jumpstart, Abraham is taking over Viva Kerala soccer club. Earlier, Kunnath had sponsored Goa’s Churchill Brothers. Abraham is not restricting his sports promotion to just soccer, and is sponsoring Sri Lanka’s Wayamba Elevens for the Champions League T20 Tournament in South Africa. And the diligent entrepreneur he is, Abraham will personally visit Johannesburg to oversee how the initiative pans out. Sri Lanka is an emerging market of importance for Musli Power X-Tra. Musli Power X-Tra is also a sponsor of the upcoming Commonwealth Games in New Delhi. “Both events would be fruitful for us, reflecting our emerging focus on international markets, concludes Abraham, standing up from a long chat in his corporate office in Kochi, and off to start his next meeting with another sporting event organizers who have come for discussions.


GADGETS

Verizon to Launch iPad Live TV App V erizon Communications plans to launch a software application for mobile devices that will enable the FiOS TV customers to watch live television shows and movies on Apple Inc.'s (AAPL) iPad. FiOS TV customers can watch one program through Verizon's set-top box on a traditional TV and another program on the iPad with an in-home Wi-Fi connection. Verizon expects the launch of iPad Live TV App in 2011. This new launch will minimize competition from cable rivals such as Comcast Corp. and Time Warner Cable. Verizon is in negotiation with content providers like Time Warner Inc. and Walt Disney Co. for the extension of live TV viewing to tablet computers and home appliances.

Dell launches $ 100 Aero smartphone D

ell Inc on Tuesday released its first US smartphone, entering the increasingly crowded market with a 3.5-inch Android device called the Aero that costs about $ 100 on AT&T's network. The long-anticipated move by the computer manufacturer puts Dell in competition with Apple Inc, the market leader in smartphones, and with a clutch of other phones that use Google Inc's Android operating system. Round Rock, Texas-based Dell said its new smartphone will sell for $ 99.99 with a 2-year contract from AT&T, or $ 299.99 without the contract.

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Dell said the Aero will be one of the lightest Android smartphones in the United States, and will support Adobe Systems Inc's Flash software. That sets Dell apart from Apple, which has declined to use Flash on its mobile devices. The personal computer maker entered the smartphone market in late 2009 with the release of its Mini 3 in China. The company also released a 5-inch tablet called the Streak this month, which also runs on Android and and uses the AT&T network for phone calls. That will compete with Apple's iPad. The worldwide smartphone market is expected to grow 36 percent to 247 million units in 2010 from 182 million in 2009 according to IT research outfit iSuppli.


MAHINDRA LIFESPACE DEVELOPERS LTD

Industrial Acumen in Realty

Anand Mahindra, VC & MD, Mahindra & Mahindra

SEASONAL MAGAZINE

he debate whether Indian realty will be dominated by realty-only companies like DLF or Unitech, or by diversified conglomerates like Tatas, Mahindras, or the Godrejs would continue. The first round definitely belonged to the pure play realtors, thanks to their larger-than-life IPOs during the last real estate boom, that even while hurting retail investors, ended up elevating their promoters to world’s billionaire lists. At the same time, the realty forays of large industrial houses like the Tatas and the Godrejs haven’t been up to the mark. But all these while, a rather small realty firm from the top-ten business house of the Mahindras had been gaining significant ground. To start with, Mahindra Lifespace Developers was not a very inspiring player in the industry. But it got its opportunity in 2000-01 when noted real estate player Gesco Corporation, belonging to GE Shipping Group, turned to its help to ward off a hostile takeover bid by the Dalmias. Thus was born Mahindra Gesco, the forerunner of today’s Mahindra Lifespace Developers Ltd (MLDL). Great Eastern’s Sheths eventually sold off


their entire stake to M&M who proved their commitment to the business by assigning none other than Anand Mahindra as Chairman and M&M Executive Director Arun Nanda as Vice Chairman. Ever since 2003, the firm has not dipped in sales or profits, except for a brief dip in net during the last recession, but even then putting up an impressive sales growth. FY 2010 has been especially good with sales nearly doubling over the previous year and gross profit more than doubling. Confident that MLDL is now a credible growth story, Anand Mahindra has entrusted Chairmanship to Nanda and the safe hands of MD & CEO Anita Arjundas. But for Mahindra Lifespace it is still a long way to go before they can mount a threat to leading players like DLF or Unitech. However, they believe in playing the game smarter and neater. Apart from standalone projects, MLDL’s portfolio of Mahindra World Cities (MWC) – two of which are already operational in Chennai & Jaipur – is a definite edge over competition, as this is a model that can be replicated in many Indian states. No wonder MLDL is now recognized as the

Anita Arjundas, Managing Director & CEO, Mahindra Lifespace

fastest growing real estate developer. Coupled with a penchant for more transparent systems – for which it won a CRISIL award – and Arun Nanda’s contrarian vision of thinking also from the customers’ shoes is sure to take this Mahindra group company to greater heights. Market is already recognizing this potential and has effected a year-to-date price-performance of over 62%, a time frame in which both DLF & Unitech slipped by around 15%.

SEASONAL MAGAZINE

Arun Nanda, Chairman, Mahindra Lifespace





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