Is Google Chrome slowly killing brand searches? Ever since launching in late 2008, Google Chrome has slowly been growing to become the default browser for many, and in early 2016 Chrome was crowned the worlds most popular internet browser. Chromes Omnibox feature was an instant hit with users and has established itself as the default navigational tool for many of us. The hypothesis is that the growth of Google Chrome means less users Google brand names, opting for clicking directly on the Omnibox suggestions. http://growthhackers.com/articles/is-google-chrome-slowly-killing-brand-searches