How to promote a mobile app?
Tell about the app on a micro site
A single or two-pager micro site showcases all the features of your app. It also contains links to the app pages on app stores.
Go social • Everybody knows the power of social websites. • Depending on the type of app, choose the group of social platforms and • Share creative content there. Do it daily or several times in a week
Video it • Create a video of the app. • It should be funny and thoughtful. • It should tell the story of what makes your app.
Put on Review website There are a number of review websites that can generate desired buzz to your app.
Spread it in media While venturing into an app, you can reach out to journalists who will tell a story about your product in media.
Contact a relevant blogging site • Find popular relevant bloggers who do also write content on niches related your app.
Begin a contest Encourage people to tweet and share content on social network to promote the app. Choose a random person as winner and provide him/her a promo code to download the paid app for free.
Speak About the App It’s little difficult . but if it’s possible then research about the events that can be related to the app you have and get an opportunity to speak there
Do App SEO Yes it’s done for apps too. An app page on app store can be optimized for things like description, image, keyword, etc.
Contact audience face to face Many app developers reach out audience, tell them what their app can do and ask them to download it.
Make a six-second how to series Vine is the best platform to publish such “how -to� series. If you are clueless how to do that visit the Vine and learn how others have been doing it. Also use hashtag #howto while posting this content.
Make a collection of email Email those who you think can be your potential customer. Collect these emails through Facebook, Twitter or your website. Emailing those who have already showed interest in your product is really a smart move.
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