Top 5 Benefits of a Website Redesign for Businesses Businesses are focusing on building an online presence with the significant increase in the advantages of having a website. A lot of companies tend to assume that redesigning a website is that it is an unwanted project which is not only costly but also time-consuming. That being said, in this digital world, where digital marketplaces are increasingly being used to acquire data and insights, money invested in website redesign once every few years brings a wide range of benefits to your company and increases its value too. There are a plethora of benefits of redesigning a website, however, you don't have to remodel it completely in one go. Make a list of all the changes you are planning to get done. Have an overview of the latest trends, designs, colors, fonts, and more taking rounds in the market. To achieve all this, you have to hire a professional web designer who is willing to deliver exceptionally fantastic work as we feel that website redesign for business should be done with utmost quality.
1. Helps you maintain your business reach and engagement The users love to interact with websites that are updated regularly and have unique and trending content. 94% of users have admitted that they do not tend to trust websites that are not updated on a regular basis. The many benefits of website redesign include that you can use the new design trends and technologies to get your customers to be engaged which will eventually help your company grow.
2. Improves your visibility on the search engine results page Search engines promote websites that are up-to-date and trendy. Staying on top of keywords and updating your content will propel you to move closer to the top of the search engine page, making your website and your business more visible. If you are acing your SEO game, then the chances of your business going successful are quite great. However, if you have not focused on your SEO, then this may be the time to sit with an SEO expert and take matters into your hands.
3. Makes your website responsive and mobile-friendly Everyone nowadays is looking for comfort and is browsing the web through a range of electronic devices, such as tablets and smartphones most of the time. Making sure that the website features are fully responsive will make it easier for users to access it through the device of their choice. If you haven't contemplated introducing a responsive design, it's time for you to start drawing more mobile users to your online business website.
4. Incorporates social media platforms and allows sharing Building an online presence so strong will require you to post relevant content that your users can share amongst their friends and family. This can be achieved on widely popular social media sites such as Facebook, Instagram, and LinkedIn. The greater number of shares would result in a
higher traffic volume on your website. This will contribute to a higher outreach of your company. Elevated social networking would potentially lead to more leads and eventually boost sales.
5. Helps your website to load faster 53% of smartphone users have said they will exit the website if it takes more than 3 seconds to load. Slow loading of the website is one of the key factors that keep people away from the website. Popular factors that slow down the speed of your website are huge media files. There are many techniques that you can use to help increase the speed of the website, such as linking or compressing large files, deleting any redundant pieces of code, and many more.
To Sum Up… Whether your company has been in the market for some time now or is a fresh startup, a welldesigned website is important. 75% of people are likely to build an opinion about your business after going through your website. So, needless to say, that there are many benefits of redesigning a website, you just want to be aware of them. Also, when performing a redesign of the website, it is important to select the right web design firm to work with. At the end of the day, the most critical factor that all businesses are searching for is improved conversion rates. With a strong website that is always up to date with your new content and
services, you're going to attract more users who would be interested in your service. This will lead to more leads and improved sales. So, now that we have covered why website redesign for business will play a major role in your business growth and development. With that being said, let us know the many benefits of redesigning a website you find to be the best. Have any queries or suggestions? Please let us know in the comments section!