ORGANIC COMMUNITIES SOCIAL EXPERIENTIAL

Underground

Vibrant communities must communicate & relationsship build across both on- and offline channels.

As a digital native, I’m deeply invested in a diverse array of online networks & communities, harnessing the limitless human connectivity of social media as a meeting ground to coalesce hyperlocal communities around a shared culture of respect, community, and solidarity.

Engaging the human senses through intentional & commmunity-driven experiences is perhaps the most compelling tool for cultivating active, invested, and sustained communities.

As an event producer, I have ideated & executed activations & campaigns for Acne Studios, Usal, Compton Community Garden, Arc’teryx as well as countless underground jazz & DIY shows.

Underground cultures are immovable and unchangeable beings, driven only by a shared dissent for artistic & cultural homogeneity.

I’m fortunate to have a respected voice as a DJ & artist across multiple underground subcultures, including LA’s diverse jazz, techno, social justice, design, punk, academic and indigenous communities.

Compton Community Garden

Compton Community Garden is a communal effort to directly address ecological & social inequalities through organic urban farming & community programming.

As Head of Community & Culture, I cultivate our digital & IRL communities through engaging events & storytelling.

NO.ONE SYSTEM

No.One is an independent footwear brand borne from the converging disciplines of Art, Craft & Technology

As Marketing Director, I crafted the language, identity, social media, product design & brand partnerships that form the No.One System.

Garrett Leight

GLCO expresses the California lifestyle with contemporary and iconic eyewear designs inspired by generations past.

As Editorial Producer, I deliver thoughtful & in-depth multimedia stories examining LA’s diverse communities.

Usal

Usal provides weekly workshops and activities across all things outdoor and sustainable hobby. Our mission is to provide inclusive and safe environments for all humans to reconnect with nature and community.

As partner, I lead in developing the voice, language, and programming presented by Usal.

DESIGN CREATIVE DIRECTION &

Jonathan Fajardo

No.One System | The Shoe Surgeon

Marketing & Content Lead

2018 - 2021

No.One is an independent footwear brand borne from the converging disciplines of Art, Craft, & Technology - entirely handmade in Los Angeles.

MAGASIN

Community Manager | Asst. Buyer - Menswear

2016 - 2018

Brands: Engineered Garments, Feit, Dries Van Noten, Sasquatchfabrix, Levi’s Vintage Clothing, Second Layer, Missoni

PR Consulting

Social Media Manager

2014 - 2016

Client List: Acne Studios, Dries Van Noten

*Writing & Consulting Work

*Selected Clients: Garrett Leight, Levi’s Made & Crafted, Converse Japan, Cariuma

2017 - Ongoing

Nonprofit & Community Work

Compton Community Garden

Culture, Community & Programming

2020 - Present

Institute for Social Ecology

Contributing Writer

2020 -

Education

University of Southern California

Master of Communication Management

2015

California State University, Long Beach

Bachelor of Arts: Journalism

Bachelor of Arts: Sociocultural Anthropology

*Concentration in Indigenous Studes

2010 - 2014

About

Brand marketer, conceptual writer, and urban gardener born & raised in South Los Angeles. Deeply involved in LA’s environmental, socio-political & multicultural arts circles with an overarching goal of empowering & connecting diverse minds through arts, ecological consciousness & community.

Digital jf@comptoncommunitygarden.com instagram.com/comptoncommunitygarden/

Interests

Social ecology, techwear, urban farming, Murray Bookchin, indigenous histories, trail running, sound design/synthesizers, Detroit techno, South LA community & culture