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Team Manual

Gus Kenworthy, Joss Christensen, Nick Goepper Š Getty Images

Published: September, 2014


table of contents 2015-2018 team manual

Chapter 1: Introduction to the Team Manual . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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Welcome from USSA President and CEO Tiger Shaw . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 How to Use The Team Manual . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 Chapter 2: National Team Membership . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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USSA Vision, Mission, Goals, Values, Key Principles and Organizational Messages . . . . . . . . . . . . . . . 9 National Team Selection . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 Code of Conduct . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13 USSA Safe Sport Guidelines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 USSA National Team Policies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 Chapter 3: Introduction to the USSA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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Introduction to the USSA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22 Sport Governance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 USSA Business Model . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25 USSA Planning Process . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26 Chapter 4: USSA Athletics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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Welcome from USSA Athletics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28 Four Cornerstones of Athletic Success . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29 USSA Sport Science . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31 USSA Sports Medicine . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32 Athlete Medical Management . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36 Concussion Management_ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41 Anti-Doping . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44 Retirement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46 Training Center Access . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47 USSA Sport Education . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51 USSA Competition Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 53 Chapter 5: Athlete Services and Responsibilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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Athlete Services and Responsibilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 55 USOC Athlete Support Programs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59 Insurance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 62 U.S. Ski Team Official Competition Suppliers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 68 Athlete Logo and Photography Usage . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 72 Athlete Support of USSA Revenue-Producing Programs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 74 Media and Public Appearances . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 76 Athlete Membership Requirements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 82 Athlete Contract Administration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 83 On the Road . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 85 Vehicle Procedures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 87 Ski and Snowboarding Area Access for Athletes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 89


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Chapter 6: USSA Department Structure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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USSA Organizational Structure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 92 USSA Athletics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 93 USSA Finance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 94 USSA Human Resources / Insurance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 94 USSA Purchasing, Shipping and Receiving . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 95 USSA Legal Office . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 95 USSA Business Enterprise . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 95 Information Technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 96 Sales and Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 98 Merchandising . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 101 USSA Foundation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 101 Communications . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 102 Events . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 104 USSA Member Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 105 Content and Creative Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 105 APPENDIX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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U.S. Ski Team Competition Suppliers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 107 Exhibit A . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 108


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Jessie Diggins Š Sarah Brunson/U.S. Ski Team


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WELCOME FROM USSA PRESIDENT AND CEO TIGER SHAW the best ways to take advantage of your achievement as a national team member. It’s also an important source of information for you to understand the benefits of national team membership as well as expectations and responsibilities. The support of the American public is directly tied to the success that you demonstrate every day of the year. The U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing are brands recognized and respected throughout the world. As a national team member, you are an integral part of these brands. You are an ambassador and role model for your sport. Your actions both on and off the snow will have a Photo: Sarah Brunson/USSA

direct impact on how stakeholders perceive the USSA as an international organization.

Congratulations on your nomination to the U.S. Ski Team, U.S. Snowboarding or U.S. Freeskiing. This is a great achievement—one of the highest in your sport. The work you’ve put in and the support of your USSA family has brought you to the next stage, giving you the opportunity and challenge to become Best in the World. The vision of the USSA is to make the United States of America the Best in the World in Olympic skiing and snowboarding. To that

You undoubtedly remember the athletes who motivated you as a child. You are now that role model. You have past coaches, parents and fellow athletes who helped you reach this point and want to see you succeed. As you travel the world representing the USA, you have an amazing opportunity to influence young people and fans of our sport and continue our tradition of being Best in the World. Welcome to the national team!

end, our goal is to provide you with the highest possible level of year-round athletic service so that you can achieve your athletic goals and Olympic dreams. The USSA’s Team Manual provides you with a roadmap that will guide you through

Tiger Shaw President and CEO U.S. Ski and Snowboard Association


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HOW TO USE THE TEAM MANUAL The Team Manual is a valuable educational resource for national team athletes. It provides an overview of the U.S. Ski and Snowboard Association (USSA) as a world-class sports organization, outlines important athletic program information, details benefits for you as a national team athlete and also lists important responsibilities you have as a team member. The USSA is your organization! The U.S. Ski Team,

• Have you wondered if school and education

U.S. Snowboarding and U.S. Freeskiing brands

can enhance your athletic performance?

are highly respected by the American public,

Check out the athlete career and education

donors and sponsors. These valuable brands are

benefits offered to national team athletes.

responsible for creating the funding that supports you as a national team athlete.

• As a national team athlete, you are the public face of your sport and your team.

Here are a few tips to help you get the most out

Learn how you can help increase the value

of the Team Manual:

of your team’s brand by how you position

• Learn about the Vision, Mission, Goals and Values of the organization and why they are important to you as a national team athlete. Your respect for these principles will give you even greater value and lead you to more opportunities. • Learn more about the USSA as a worldclass professional sports organization and how it operates to raise money for athletic

yourself with the media, sponsors and the public. You create the public value that comes back to help fund you as a national team athlete. • Get to know the USSA’s partners. They’re your partners, too! Did you know that the USSA has one of the most loyal and longstanding sponsor bases of any Olympic sport? • Learn more about what the U.S. Ski

programs. The USSA is one of the most fiscally

and Snowboard Team Foundation has

sound Olympic governing bodies in America,

accomplished to help fund athletic programs.

providing stability and growth in athletic funding year-to-year.

• You’ve earned the privilege of being a national team member, but it also comes

• The current operational model of the USSA

with responsibilities. It’s your responsibility as a

has been very successful. Learn about how

professional athlete to know and understand

the USSA is structured and how it plans

the team’s policies and abide by them. Read

systematically for the future. Did you know

the manual thoroughly so you know your

that the USSA provides programming for over

responsibilities.

a dozen athletic programs? • Learn more about the depth of services in

There’s a lot of valuable information in the team Manual. Take the time to read it on the plane to

the USSA’s Athletic Department, from team

your next camp or event and carry it with you as

support to sport science and more.

a resource. Use it to learn how you can get the

• You have many benefits as a national team athlete. Do you know all the details of your insurance coverage, including your responsibilities?

most out of your experience as a team member.


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Alex Diebold Š Sarah Brunson/U.S. Snowboarding photo credit


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chapter

national team membership

David Wise Š Getty Images


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USSA VISION, MISSION, GOALS, VALUES, KEY PRINCIPLES AND ORGANIZATIONAL MESSAGES The USSA is a world-class, professional sports organization with a well-defined Vision, Mission, Goals and Values. These elements are critically important to the sponsors and donors who financially support USSA athletic programs. USSA VISION

USSA GOALS

The Vision of the USSA is to make the United

The USSA’s Goals are the targets by which

States of America the best in the world in

the USSA manages its organizational business.

Olympic skiing and snowboarding.

They are an aid in planning and day-to-day

USSA MISSION The Mission of the USSA is to provide strong leadership that establishes and supports athletic excellence, in accordance with USSA Core Values.

execution of the USSA’s business plan. • Athletic excellence • Financial strength • Organizational growth • Positive organizational image • Strong partnerships

Kikkan Randall © Getty Images


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USSA CORE VALUES

USSA ORGANIZATIONAL MESSAGES

The USSA Core Values represent the way the

The USSA is an Olympic sports organization

organization conducts its business and the way

dedicated to fielding and developing the best

its staff and athletes conduct themselves at all

skiing and snowboarding teams in the world.

times. The organizational strength of the USSA and

The USSA represents a wide range of sports and

the support it provides to elite athletes is directly

disciplines, as well as ages and lifestyles. There

related to how those elite athletes conduct

is a common athletic vision of being best in the

their professional careers and personal lives in

world by winning more Olympic medals in skiing

accordance to these organizational principles.

and snowboarding than any other nation.

Team – Constituent groups within the USSA

Best in the World Goal

working in partnership to be the best in the world Loyalty – Steadfast allegiance to the USSA’s Vision, Mission, Goals and Values Integrity – Steadfast, incorruptible adherence to truth and USSA Core Values

The USSA is dedicated to the ideal of helping American athletes win more Olympic medals than any other nation. The goal is about athletic excellence and winning performance. In that quest, the USSA raises funds, provides high-level training, makes available educational resources

Respect – Willing demonstration of care

and unites fans, families, coaches, clubs, donors

and concern toward others and an open-

and partners to achieve the vision of the USSA.

mindedness toward others’ ideas Accountability – Responsibility of every individual to conduct themselves in accordance with USSA values and expectations

Core Values The USSA is a world class organization based on standards of conduct which define excellence in both the staff and the athletes. The USSA is

Perseverance – Unwavering commitment

committed to the core values of team, loyalty,

to the core values in pursuit of the USSA’s Vision

integrity, respect, accountability, perseverance

and Mission

and courage each day.

Courage - The quality of mind or spirit that

Action Sports

enables a person to face difficulty, danger or pain without fear to achieve a goal

The USSA’s athletic programs and events are action sports, representing exciting elements including speed, danger, acrobatics, head-to-

USSA KEY PRINCIPLES

head competition, endurance and more.

• Physical conditioning is the cornerstone of a

Development for Future

successful athletic program • The USSA is educationally based and athletically focused • Continuity and consistency of leadership and programs

The USSA is always looking to the future, providing support and direction to young athletes through its development programs.


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NATIONAL TEAM Congratulations on your nomination to the U.S. Ski Team, U.S. Snowboarding or U.S. Freeskiing, the highest level of skiing and snowboarding in the country. Nomination to the USSA’s national teams is a great honor. The USSA has a deliberate process for team selection, nomination and formal naming of teams designed to select athletes with a high potential for Olympic success and to name those athletes who accept the responsibilities of team membership. TEAM SELECTION PROCESS Team Selection Criteria

the benefits afforded by team membership. The USSA follows International Olympic Committee (IOC), United States Olympic Committee (USOC)

Each fall, the USSA generates the criteria utilized

and International Ski Federation (FIS) rules and

to determine which athletes will be nominated

procedures regarding an athlete’s right to

to the elite teams for the following year’s

compete in protected competitions for which

competition season. Once approved, these

they have qualified.

criteria are available for each elite team at www.ussa.org. Nomination

Team Announcement The USSA will make a formal team announcement for each national team,

At the USSA Athletic Summit in April, sport

strategically timed to gain the most exposure for

directors and coaching staff assess each

each respective team.

athlete’s past performance relative to the selection criteria to determine nominations. Each sport’s nomination list is reviewed and approved by the USSA’s Chief Executive Officer (CEO) and Executive Vice President (EVP), Athletics, after which athletes are notified.

ATHLETE BENEFITS AND RESPONSIBILITIES With team membership comes the support of a professional sports organization whose ultimate goal is to provide you the leadership and resources needed to succeed. Team members receive benefits to varying degrees depending

Naming to the Team

upon their status and sport. These benefits may

The USSA names an athlete to the national team

differ from year to year.

after he or she agrees to accept the benefits

Contact your sport director or Team Manager

and responsibilities of team membership by

with questions or concerns.

signing the Team Membership Agreement. Athletes are not required to accept national team nominations. If an athlete declines to accept the responsibilities that come with team membership, that athlete is free to train and compete as an individual but not entitled to


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Kelly Clark Š Sarah Brunson/U.S. Snowboarding


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CODE OF CONDUCT Every USSA athlete and staff member should become familiar with the USSA Code of Conduct. It is a document that covers a broad scope of responsibilities shared by each and every athlete and staff member. In addition to the USSA Code of Conduct, there may be additional policies implemented by the USSA. Those policies will be communicated to national team athletes through the Team Manual, Athlete Agreement or by other means. USSA CODE OF CONDUCT

While participating in any USSA activity:

Membership in the USSA is a privilege, not a

1. USSA members shall be subject to the

right. When participating in any USSA activity,

jurisdiction of the FIS statutes, the USOC

all USSA members (athletes, coaches, officials)

bylaws, the USSA bylaws and the USSA

must agree to conduct themselves according

Code of Conduct.

to USSA’s Core Values of team, loyalty, integrity, respect, perseverance, accountability and courage, and abide by the spirit and dictates of this Code of Conduct. All members must agree to conduct themselves in a sportsmanlike manner and are responsible for their actions while attending or participating in all USSA activities (including but not limited to camps, competitions and projects). Sportsmanlike conduct is defined as but not limited to: respect for competition officials, resort employees and the skiing and snowboarding public; respect for facilities, privileges and operating procedures; the use of courtesy and good manners; acting responsibly and maturely, refraining from the use of profane or

2. USSA members shall conduct themselves at all times and in all places as befits worthy representatives of the United States of America, the USOC, USSA, their region, division, state or club and in accordance with the best traditions of national and international competition. 3. USSA members are responsible for knowledge of and adherence to competition rules and procedures. Members are also responsible for knowledge of and adherence to the rules and procedures of USSA national teams, camps or other projects when participating in such. 4. USSA members shall maintain high

abusive language and abstinence from illegal

standards of moral and ethical conduct,

or immoderate use of alcohol and use of illegal

which includes self-control and responsible

or banned substances.

behavior, consideration for the physical and emotional well-being of others, courtesy and good manners. 5. USSA members shall abide by USSA rules and procedures while traveling to and from and participating in official USSA activities. 6. USSA members shall abstain from illegal and/ or immoderate consumption of alcohol.


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Absolutely no consumption of alcohol is

Failure to comply with any of the above

permitted for those individuals under the

provisions may lead to disciplinary action by

age of 21. Members under 21 years of age

the appropriate team or competition leader.

shall not participate in gatherings involving

Disciplinary action may include:

consumption of alcohol unless it is an official USSA or event organizer function. 7. No USSA member shall violate the customs, travel or currency regulations of a country while traveling with a USSA group or on a USSA ticket.

• Removal from the team trip or training camp • Suspension from training and/or competition • Elimination of coaching, travel and other benefits • Forfeiture of USSA membership

8. No USSA member shall commit a criminal act.

The USSA is committed to principles of fairness,

9. No USSA member shall engage in any

due process and equal opportunity. Members

conduct that could be perceived as

are entitled to be treated fairly and in

harassment based upon gender, age, race,

compliance with USSA’s bylaws, policies and

religion or disability.

procedures. Members are entitled to notice

10. USSA members will avoid profane or abusive language and disruptive behavior. 11. Any USSA member who uses any substance

and an opportunity for a hearing before being prevented from participating in protected competition as that term is defined by the USOC bylaws. Information on the processes

or material, by whatsoever route introduced

for grievances, suspensions and appeals is

into the body, which has been determined

available at www.ussa.org.

by the FIS to be banned or prohibited is, by definition, engaging in doping and shall be subject to immediate suspension procedures. Action with intent to violate this section of the Code of Conduct, whether successful or not, shall be sufficient to warrant suspension. 12. Any USSA member who participates in

Nothing in this code shall be deemed to restrict the individual freedom of a USSA member in matters not involving activities in which one could not be perceived as representing the USSA. In choices of appearance, lifestyle, behavior and speech while not representing the USSA, competitors shall have complete freedom, provided their statements and

the violation of the rule in the preceding

actions do not adversely affect the name

section 11, by encouragement or consent,

and reputation of the USSA. However, in those

or by furnishing prohibited materials or

events where one is representing or could be

substances, is, by definition, engaging in

perceived as representing the USSA, the USSA

doping and shall be subject to suspension.

demands that its members understand and agree to behave in a manner consistent with the best traditions of sportsmanship and USSA’s Core Values. photo credit


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USSA SAFE SPORT GUIDELINES PURPOSE OF THE GUIDELINES

POSITIONS OF TRUST

As National Governing Body (NGB) and

Good Practice

steward of our sport, USSA has published this document to assist its members in recognizing unacceptable behavior and acting to prevent

• The welfare of the child is the primary concern. • Be aware that the closeness of the coach/

or correct it. These guidelines are not intended

athlete relationship may encourage feelings

to serve as legal advice or to supplant legal

that are not directly related to the sport.

definitions of abuse and harassment that may depending on jurisdiction. Instead these guidelines are designed to raise awareness of areas of concern. If these guidelines raise concerns about behavior you have witnessed, you are advised to notify the child’s parents and seek appropriate counsel. Definition of a Child These guidelines are drafted first and foremost for the protection of children. A child is defined as anyone under the age of 18 years but many of the behaviors described herein are also detrimental to athletes over the age of majority. While protection of children is of paramount importance, it may also be advisable to ensure similar conduct is not being perpetrated on

• Set out and maintain appropriate boundaries. • Promote fairness. • Prevent and correct bullying. • Treat all children equally, with dignity and respect. • Give enthusiastic and constructive advice rather than criticism. Unacceptable Behavior • NEVER enter into a sexual relationship with a child under your care/supervision. • NEVER use your influence over a child for your own interests. PHYSICAL CONTACT

those whose ages exceed 18 years.

Good Practice

Statement

• Physical contact is recommended only in

• The welfare of the minor child is paramount • Children must be protected from harm, abuse, and degrading treatments • Parents must be involved in any action taken to intervene in behalf of their child

support of the following purposes: • To develop or demonstrate sports skills. • To diagnose or treat an injury. • To give appropriate sport massage. • These actions should only be carried out by appropriately qualified staff. • Physical contact may be appropriate in other circumstances, as in congratulating a child or consoling a child who is upset. However, always ensure that physical contact is carried out in the open, or in the


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chapter 1 introduction to the team manual

presence of another supervising adult. • Remember that interpretations of touching will be affected by factors such as cultural differences, religious implications, relative age, sexual orientation. • If a child is uncomfortable with physical contact, stop. GENERAL SUPERVISION Good Practice • A supervising adult should never be alone with a child in potentially compromising situations, i.e. in a hotel room, bathroom, changing room, locker rooms, etc. • Mixed gender teams must always be accompanied by male and female responsible adults. Unacceptable Behavior • Do not spend time alone with a child behind closed doors. • Do not take a child alone on a trip unless in an emergency and with written parental permission. • Do not enter the room of a child without another responsible adult present. • Never share a room with a child. • Discourage sexually provocative jokes or inappropriate touching or conversation. CONFIDENTIALITY Good Practice • Where you are close to a child, you may gather very personal information about a child. • Try to make the child aware of the

importance and implications of the information he is sharing. Unacceptable Behavior • You should never encourage confidences, or intrude into the private life of the child. • Maintain appropriate boundaries. INTEGRITY Good Practice • Discourage children from talking offensively about others, but be aware that the child may be trying to describe an instance of abuse. • Never talk offensively about others yourself. • Encourage children to obey the rules of the sport, and compete in good faith, and treat officials and other competitors with respect. • Emphasize fair play! Unacceptable Behavior • Never advocate measures to gain an unfair advantage or cheat in any way. • Never allow children in your care to do this. PERSONAL STANDARDS Good Practice • Always display high personal standards. • Respect USSA’s Core Values and live them. • Respect USSA’s Code of Conduct. • Always project a favorable image of the sport, the Olympic movement, USSA, and FIS. • Always project an image of health, cleanliness and efficiency. Unacceptable Behavior


chapter 1 introduction to the team manual

• Do not smoke, or drink alcohol to excess, when in the company of children. • Never use profane, insulting or otherwise offensive language. • Never use any form of sexually charged verbal intimacy or innuendoes. If You Are Unsure • Always err on the side of protecting the child. Take action. • If you are unsure of what is appropriate or necessary in the particular circumstance, you should consult local counsel, medical professionals, or contact USSA’s EVP and General Counsel for guidance by emailing anatt@ussa.org. • Always involve the child’s parents in any action involving their child. DEFINING ABUSE • Physical • Emotional • Neglect • Sexual • Bullying Physical Abuse • Physical injury of all types when such injury is intentional or results from neglect. • Giving a child alcohol or inappropriate medications or drugs. • In a sports situation, this may also occur when the nature and intensity of training disregard the capacity of the child’s immature and growing body.

17

Emotional Abuse • May involve telling a child that he/she is useless, devaluing them. • Constant criticism and negative feedback. • Shouting threats or taunts. • Unrealistic expectation of performance at levels above a child’s capability. Neglect • Failure to provide adequate food or shelter. • Prolonged unnecessary exposure to cold or heat. • Unnecessary risk of injury Sexual Abuse • In sport, activities which might involve physical contact with children may create situations where sexual abuse may go unnoticed. • The power of the coach over the athlete could, if misused, lead to abusive situations developing. Bullying • May be physical, verbal or emotional. • Is usually repeated over a period of time. • May involve staff, other athletes, or parents. • Signs may include a drop in performance, behavioral changes, mood swings, reluctance to train/compete, frequent loss of possessions, physical injuries (bruising, scratches, etc.), poor sleep, loss of appetite/ weight.


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chapter 1 introduction to the team manual

Be Vigilant • Ensure coaches and those in positions of trust are screened pursuant to USSA’s criminal background screening policy. • Watch for signs of abuse and bullying. • Note changes in behavior. • Drop in performance. • Physical symptoms and signs. Action • It is NOT your responsibility to decide if abuse is taking place. • However, if you suspect abuse, you

In the event you have any questions about these guidelines or with to discuss or report any suspected violation of these guidelines, please contact USSA’s EVP and General Counsel, Alex Natt at anatt@ussa.org. Hotline This no-cost, confidential service helps athletes manage crisis situations and other misconductrelated issues that they may face. The hotline is staffed by professionals who will listen to concerns and quickly connect callers with resources in the community. Any USSA athlete may call the hotline at any time, which is staffed 24/7.

should take action. Report your concerns

The hotline services are currently available:

to parents, or if necessary, local child

Call: 855.665.5473

protection or law enforcement authorities.

TDD: 800.697.0353

• Seek counsel from qualified individuals to assist your club in addressing objectionable behaviors. Remember • The effects of abuse may have very longlasting consequences for the child.

Safe Sport Training Additional training is available at training. safesport.org and USSA members can access at no cost using the code SAFESPORTUSA. All Coaches, Officials, and the parents of minor competitors and youth members are strongly encouraged to take this course. Please take

• The welfare of the child is paramount.

note of this website and code so you can

• Children must be protected from harm,

complete the training after finalizing your

discrimination and degrading treatments. DOCUMENTS These guidelines are intended to complement: • The USSA Code of Conduct • The USSA Policy on Sexual Abuse and Harassment • The USSA Criminal Background Screening Policy FIS and World Anti-Doping Agency (WADA) Anti-Doping Policies • FIS and WADA Anti-Doping Policies

membership. The code is intended for use by USSA members and their parents only, and is not intended for re-distribution.


chapter 2 national team membership

19

USSA NATIONAL TEAM POLICIES The USSA takes a disciplined approach to how

Uniform and Equipment Policy

its staff and athletes operate using its Core

Athletes, staff and others providing services under

Values acting as the guiding principles. This

USSA management and control shall abide by

Team Manual outlines many of the procedures

uniform and equipment policies and procedures

and policies the USSA has implemented to

for all USSA Foundation, Team, Marketing, media,

ensure successful management of its

competition and training activities.

athletic programs.

Team Housing Policy

National Team POLICIES

Athletes, staff and others providing services

Athlete Fundraising

under USSA management and control will stay in

In order to provide performance services to

USSA-authorized housing during official training

elite athletes, the USSA engages in fundraising

and competition, unless specifically authorized

activities based around its trademarked

by the Head Coach.

brands, including the USSA, U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing. While national team athletes are free to raise additional funds for their own individual support, the USSA reserves the exclusive right to use of the name, marks and images of its brand, as well as contact lists. Alcohol Policy The use of alcohol on the USSA premises and during USSA team activities is prohibited, except when the CEO authorizes such use for certain social activities or social events. Team activities include, but are not limited to, USSA Foundation, sponsor and media events and functions (e.g., Ski and Snowboard Balls, sponsor/donor dinners, VIP tents, event-related activities, etc.), team meetings, team meals/dinners, video review, ski/wax rooms and work- or athleticrelated activities. The consumption of alcohol by staff and others providing services under USSA management and control with or in the presence of athletes and vice versa is prohibited during USSA projects or activities. When alcohol consumption has been deemed appropriate, it shall be in strict moderation.

Event Participation Policy Athletes will participate in elite-level USSA events hosted in the United States for which they qualify, provided that exceptions for medical restrictions or other unique circumstances can be made with prior approval by the respective sport director and EVP, Athletics. Unfunded Athlete Participation In the event an athlete is not fully funded for USSA activities (usually based on team classification, i.e., A, B, C, and D team), such athlete will be responsible for and must pay the appropriate amount for the applicable activity prior to commencing that activity. If the exact amount of the activity cannot be determined in advance, the USSA will determine a reasonable estimate that the athlete will pay in advance. Any difference between the estimate and the actual cost of the activity must promptly be paid by the athlete or reimbursed to the athlete as the case may be.


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chapter 2 national team membership

POLICY ACCOUNTABILITY In order to achieve organizational excellence and individual athletic success, the USSA has established policies and procedures that will help ensure a consistent, professional environment that optimizes opportunities for all partners (athletes, parents, staff, donors, clubs, etc.). The USSA expects all of its partners to abide by these policies and procedures. The purpose of enforcement procedures is to work in partnership with those involved in educating to the values and policies of the organization and to change behavior where deemed appropriate. Failure to abide by policies and procedures may lead to disciplinary action, including but not limited to education, fines, suspension and termination of rights.

Patrick Deneen Š Getty Images


2 3

chapter

Mikaela Schiffrin Š Getty Images

national team introduction to membership the ussa


chapter 3 introduction to the ussa

22

INTRODUCTION TO THE USSA The USSA is the NGB of Olympic skiing and snowboarding. Developed to facilitate participation in national and international competition, the Olympic sports organization provides structure for competitive skiing and snowboarding. From grassroots programs to governance of sport, management of rules, competitions and athletic rankings, the USSA oversees athletic pipelines for development in the sports. With a vision to make the USA the best in the world in Olympic skiing and snowboarding, the USSA provides leadership and direction for tens of thousands of young skiers and snowboarders who share an Olympic dream while maintaining a strong adherence to core values. The USSA, established in 1905, operates out of the national training and education facility, the Center of Excellence, in Park City, Utah. The USSA’s national team programs showcase best in the world athletes to the public. The USSA manages three distinctly different brands including the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing. USSA QUICK FACTS • The USSA is comprised of over 30,000 athletes, coaches, officials and volunteers. More than 100,000 parents, supporters and devotees to the sport provide a backbone of athlete support. • The USSA is the most diverse of any Olympic sports organization with numerous different athletic sport programs. • The USSA manages more than 15 different men’s and women’s national programs. • The USSA’s sports account for nearly 50 percent of the Olympic Winter Games events. • The USSA is managed through a staff of more than 150 coaches, managers, field staff and other athletic personnel. • Nearly 425 USSA member clubs nationwide provide entry-level programs for athletes and implementation of competition programs. • Around 4,000 registered USSA coaches provide nationwide athlete training and program support through USSA clubs. • More than 6,000 volunteer officials and judges provide support for USSA competition programs. • USSA athletes broke records in 2014 when they

• Unlike its competitor nations worldwide, the USSA does not receive any federal funding. USSA athletes and programs are funded solely through the generosity of the public with a mix of private contributions (34%), corporate sponsorship (35%), membership fees (11%), Olympic Committee grants (9%) and endowment grants (11%). • The USSA represents more sports than any other Olympic sports organization, accounting for nearly 50% of the events in the Olympic Winter Games. • The USSA supports more than 30,000 members including 22,000 athletes (more than 50% are under 13) in more than 425 local USSA clubs, with athletes taking part in more than 5,000 U.S. competitions annually. • The USSA provides nationwide education for clubs, coaches, parents and officials as well as structure and management rules, races and rankings. • The USSA invests annually in development programming for thousands of athletes. Coaches, trainers and staff are also supported at the national team level every year (not just in Olympic years). • The USSA invests between $50,000 to $150,000 annually to support each athlete in his/her journey to become Best in the World. This is done

won eight gold medals at the Olympic Winter

through years of training and coaching as well as

Games in Sochi.

covering costs.


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chapter 3 introduction to the ussa

SPORT GOVERNANCE In many ways sport governance is a herd of

is very active in the global management of

acronyms that may or may not mean much

competitive skiing and snowboarding. As the

to you – e.g. FIS, IOC, USOC, etc. But sport

national governing body for the United States,

governance is very important as it defines both

the USSA is responsible for development of

the competition rules in your sport and the

Olympic selection criteria for approval by the

eligibility rules that allow you to take part.

USOC. The USSA and the USOC are subject to

U.S. SKI AND SNOWBOARD ASSOCIATION The USSA manages a wide range of unique sport programs in skiing and snowboarding. The USSA

the dictates of the Ted Stevens Olympic and Amateur Sports Act of 1998. INTERNATIONAL SKI FEDERATION

is governed by an elected board of directors

The FIS is the recognized international federation

including an athlete and sport leader from each

(IF) for competitive skiing and snowboarding.

of the USSA’s sports, Foundation representatives,

More than 100 national associations, including

the USSA CEO, one at-large member and the

the USSA, are members of the FIS. The FIS

USSA Board of Directors chairman.

headquarters is located in Oberhofen,

As a function of its long term strategic plan, the USSA manages development and elite athletic programs under a variable sport management

Switzerland. The FIS is responsible for several extremely important areas: • Development and enforcement of all

program adapted to the strategic direction

competition rules in competitive skiing

of each respective sport. The USSA also

and snowboarding, including all FIS and

manages elite team programs under three

Olympic events

separate athletic brands: the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing. The USSA Board of Directors is chaired by Dexter Paine, a longtime trustee and avid skier. The staff and management of the USSA are led by President and CEO Tiger Shaw, who also sits on the USSA Board. The Board is responsible for providing direction for the organization, with the

• Development and enforcement of all eligibility rules for participation in FIS and Olympic events • Scheduling of all FIS skiing and snowboarding events, including FIS and Olympic events • Producing FIS World Championships in skiing and snowboarding

staff and management team responsible for

It is extremely important as an athlete that you

day-to-day operations and leadership.

are familiar with FIS rules, including both the

The U.S. Ski and Snowboard Team Foundation

competition rules for your specific sport and the

has a separate board of trustees who provide

general eligibility rules. It is your responsibility to

expertise, financial support, fundraising

be aware of these rules. You risk disqualification

assistance and leadership. The USSA is a national association of the FIS and

or sanctions for violation of rules. You also risk eligibility to participate in Olympic events if you violate rules.


chapter 3 introduction to the ussa

24

You can find copies of FIS rules at www.fis-ski.com

years, and executive board members for terms

or in the various sport sections of www.ussa.org.

of four years.

The FIS is led by President Gian-Franco Kasper

The Olympic movement receives most of its

and is managed on a day-to-day basis

funding from the broadcast rights bought by

by Secretary General Sarah Lewis. Primary

networks around the world. However, it also

rulemaking is the responsibility of the FIS

benefits from The Olympic Partners’ (TOP)

Congress, a meeting held every even-numbered

worldwide sponsorship program comprising

year and attended by representatives from

multinational companies. By retaining all

all FIS national associations. In the interim,

rights relating to the organization, marketing,

regular governance is provided by the elected

broadcasting and reproduction of the Olympics,

17-member FIS Council. Dexter Paine is a vice

the IOC ensures the continuity of a unique and

president of the FIS Council. In addition, more

universal event.

than 30 U.S. sport leaders sit in positions on various FIS committees. INTERNATIONAL OLYMPIC COMMITTEE

U.S. OLYMPIC COMMITTEE The USOC is a non-profit organization that serves as the national Olympic committee (NOC) for

The IOC is an international non-governmental,

the United States as recognized by the IOC. As

non-profit organization and the creator of the

a NOC, the USOC supports American athletes

Olympic movement. It was founded in 1894 by

in general and Olympic athletes in particular.

the French educator Baron Pierre de Coubertin

Athletes who participate in the Olympics are

who was inspired to revive the Olympic Games

approved and entered by the USOC.

of Greek antiquity.

The USSA, as the recognized NGB for Olympic

The IOC serves as the umbrella organization

skiing and snowboarding, works closely with the

of the Olympic movement. It owns all rights to

USOC on many fronts including athlete services,

the Olympic symbols, flag, motto, anthem and

Olympic selection, team support and other

Olympic Games. Its primary responsibility is to

business areas.

supervise the organization of the summer and winter Olympics.

The USOC has established a number of training centers throughout the USA. The USSA interfaces

Its role is to promote top-level sport as well as

with the USOC to manage access to those

sport for all in accordance with the Olympic

centers for its athletes and programs.

charter. It ensures the regular celebration of the Olympics and strongly encourages, by appropriate means, the promotion of women in sport, sport ethics and the protection of athletes. The IOC is composed of a maximum of 115 elected members who meet at least once a year. The IOC session elects a president for a term of eight years, renewable once for four

The USOC also manages selection among American cities wishing to host future Olympics. The winner selected by the USOC will be allowed to submit a bid to the IOC, which is in charge of selecting the eventual host city.


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chapter 3 introduction to the ussa

Todd Lodwick © Getty Images

USSA BUSINESS MODEL The USSA business model has one preeminent purpose: to maximize the available funding for athletic programs. All activities conducted (or

• Rules, competitions and rankings • Education and pipeline programming

being considered) by the USSA are evaluated

• Sport administration

under two basic premises:

The USSA is continually looking to maximize and

1. Does it have a direct athletic program

grow net revenue from all possible revenue

benefit that would assist in improving

sources to fund athletics. Primary revenue

athletic performance?

sources include corporate partnerships including

2. Can it deliver additional net revenue that could then be used to support additional athletic programs?

event and team sponsorships, licensing, television rights and commercial unit sales, public donation programs through the U.S. Ski and Snowboard Team Foundation, membership

The USSA’s athletic responsibilities are far-

dues and fees, an annual grant from the USSA’s

reaching across each of our different sports and

endowment and annual performance grants

include the following activities:

from the USOC.

• Elite team management (training, coaching, competition, sport science and medical programs)


chapter 3 introduction to the ussa

26

USSA PLANNING PROCESS The USSA has a planning cycle that produces

World Cup goals and down the competition

a comprehensive, rolling five-year strategic

ladder. Once all departments have submitted

plan annually. It serves as a road map to

their plans, including the priority listing of

achieve organizational goals. Its primary focus

unfunded initiatives, the chief financial officer

is the realization of skiing and snowboarding

(CFO) in consultation with the CEO and the EVP,

athletic excellence. It also is a business plan that

Athletics, arranges the department initiatives

acknowledges the need for fiscal prudence

in a company priority listing. Upon completion

and responsibility. The plan represents the

of the review, the CEO releases any additional

culmination of detailed examination of all areas

funds to cover the top company initiatives.

of responsibility by each department head.

This detailed plan will be compiled, refined,

In order to achieve the five mutually-

approved and published as the USSA Five-Year

reinforcing goals, the plan begins with a brief

Strategic Plan with Addendum A in mid-May

but sharply-focused vision, mission and core

and distributed to the USOC, the USSA Board

values statement. Using these statements

of Directors and the U.S. Ski and Snowboard

and the current fiscal year as the baseline

Team Foundation Board of Trustees. The detailed

departure point, goals are established within

athletic department sport plans for the next five

each functional area. These goals are specific

years of the five-year plan are developed and

in nature, achievable and, most importantly,

presented to the USSA CEO, EVP, Athletics and

measurable.

CFO in July and published in August of each

In athletics, all goals begin with Olympic Winter Games followed by World Championship goals,

year as Addendum B to the USSA Five-Year Strategic Plan.

Stacey Cook Š Getty Images


chapter

ussa athletics

4

Greg Bretz Š Sarah Brunson/U.S. Snowboarding


chapter 4 ussa athletics

28

WELCOME FROM USSA ATHLETICS our success and have helped lift us as a team. Your successes have been historic and this team will have a lasting and positive impact on the sport. Preparation, the strength of your plan and athletic vision and your accountability to the process of performance determines who you are as an athlete. Your integrity, your ability to respect those around you and your willingness to accept your position as a teammate and role model for youth defines who we are as a team. As a member of this team, you can expect that everyone involved will be totally invested in your success and in the success of our team. With that come expectations of you as an individual. Photo: Sarah Brunson/USSA

As an athlete, you have certain responsibilities to the team to help us function and perform at the highest possible levels over the long term. These

Together as members of the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing, you have created one of the greatest teams in our 105year history. With its record-setting performance at the 2014 Sochi Olympic Games, this team has demonstrated the ability to produce extraordinary, inspiring athletic performances. These performances are a product of your

responsibilities are purposely designed to allow us to effectively execute our plan for success and to maximize your abilities as a champion athlete. This manual is intended to help you understand and adhere to those responsibilities, and to help you identify and realize maximum benefit from the resources we have developed for you, to help us succeed.

commitment to excellence every day, strong

Athletes are the USSA’s most important

core values and your ability to create a team

stakeholders, and I am proud of your

culture that has reached throughout our entire

performances both on the snow and off.

organization. That team culture has enabled us to marshal all of our resources around you and

Sincerely,

plan for success. That team spirit, your personalities, your performances and your ability to invest others in

Luke Bodensteiner

our success has inspired an army of volunteers

Executive Vice President, Athletics

and donors, supporters and sponsors, fans and

U.S. Ski and Snowboard Association

advocates. They have committed themselves to


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chapter 4 ussa athletics

FOUR CORNERSTONES OF ATHLETIC SUCCESS USSA Athletics is focused on providing strong

National Development Systems (NDS)

leadership that establishes and supports athletic

Development recognizes the importance of

excellence at every level of competition with

collaboration and cooperation between USSA

the ultimate goal of becoming best in the

coaches, clubs, divisions, regions, parents,

world in Olympic skiing and snowboarding and

judges, officials and other partners throughout

sustaining this excellence into the future. In order to achieve this focus, it is clear that all levels of each sport pipeline must be properly organized and coordinated to best assist athletes and their coaches in reaching their full potential. USSA Athletics has established four areas that form the foundation for USSA’s strategy to be the best in the world. These are often referred to as USSA’s Four Cornerstones. FOUR CORNERSTONES OF ATHLETIC SUCCESS • Elite athlete programs • Sport science and medicine • National development systems • Coaches education

the pipeline of each sport. The USSA’s Competition Services Department is responsible for rules, rankings and competition calendars in all sports. A NDS philosophy is established in each sport based on analysis to determine the resources needed to support you while competing in clubs and local programs. The NDS also helps bridge the transition between your home program and the national team. Sport Education Through the USSA Sport Education Department, the USSA educates and certifies member coaches, judges, officials and general membership. The Sport Education Department encompasses a wide variety of coaching

Elite Athlete Programs

competencies serviced by a number of

The elite athlete program philosophy is to

educational mediums. The goal of coaches’

provide resources and programming that are

education is to ensure that all coaches have

as good as or better than the competition

an opportunity to improve their coaching skills

internationally and are intended to provide

across a broad educational curriculum.

you with the tools you need to be successful internationally. Winning inspires and encourages athletes at all levels to achieve their highest personal potential.

Each USSA sport has developed a national training system for their sport, supported by a comprehensive curriculum for coaches. To date, Sport Education has developed a number of

Sport Science and Medicine

joint courses and educational resources that

The USSA’s High Performance Department

are applicable for all USSA sports. For example,

provides education and services to USSA elite

nutrition, strength and conditioning, sport

athletes and coaches outside of their technical

psychology and successful sports parenting are

sport knowledge. In addition, sport science has

common topics that all coaches must master

been used to establish a methodical approach

to be successful. Education for our members

to improve sport performance through

is critical to the continuity and consistency of

systematic evaluation and measurement of

programming up and down the developmental

sport performance components.

USSA pipeline.


chapter 4 ussa athletics

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USSA ATHLETICS DEPARTMENT STRUCTURE USSA Athletics is organized to provide leadership over each sport pipeline from entry-level club programs to elite teams by employing a sport director and the appropriate administrative staff to support management and coordination of each sport’s activities. In addition, each sport director is responsible for assembling the appropriate coaching and support staff to run the elite team program. Directors and staff also are assigned to lead and manage Sport Science, Sports Medicine, Professional Athlete Development, Sport Education and Competition Services – service departments that support the efforts of each sport. Finally, the EVP, Athletics leads and manages across all sports and athletic department activities.

Ashley Caldwell © Getty Images


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chapter 4 ussa athletics

USSA SPORT SCIENCE

DISCIPLINE COORDINATORS

USSA Sport Science Department provides

Sports Technology and Biomechanics

current, applied and comprehensive sport

Dr. Troy Flanagan, High Performance Director

science support to USSA athletes and coaches.

435.602.9506

A major goal of the department is to provide to

tflanagan@ussa.org

every athlete the information, skills and support necessary to fully prepare for the demands of elite competition.

Physiology Dr. Jim Stray-Gundersen, Sport Science Consultant

Sport Science manages the USSA’s training

435.714.2938

and testing facility and is structured into the

jstraygundersen@ussa.org

following disciplines: physiology, strength and conditioning, sports dietetics, video and technology and sports psychology. In all of these specialized areas, testing, program design, program support and education are available. In addition to these fundamental

Strength and Conditioning Mike Bahn, Strength and Conditioning Coordinator 435.714.8311 mbahn@ussa.org

services, specialized competition-based analysis

Sports Dietetics

and support also are available to certain team

Allen Tran, Dietitian

athletes. These competition services include:

435.714.8466

physiological analysis and tracking, food service,

atran@ussa.org

nutritional support, fatigue analysis, video analysis, biomechanical analysis, mental skills training and technological support. The Center of Excellence in Park City serves as the principal training site and testing facility for USSA elite and development teams. The training center staff provides state-of-the-art training, medical and testing services to all USSA athletic programs. The center itself serves as the main satellite site from which many educational endeavors are performed, developed and distributed to coaches and athletes around the country. The training center is open Monday to Friday from 8 a.m.-5 p.m. A coach must be present to use this facility outside of these hours.

Performance Psychology Dr. Lester Keller, Sport Psychology Coordinator 435.640.8503 lkeller@ussa.org


chapter 4 ussa athletics

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USSA SPORTS MEDICINE USSA MEDICAL Injury prevention and management is one of the most important focuses of the USSA with its national teams. The USSA’s medical program is a division within the High Performance Department with its main focus to provide effective athlete medical management including health, injury prevention, acute injury management/treatment and return from injury. The division also works towards improving safety in event organization and equipment recommendations and maintains a level field of play through anti-doping policy – critical components to achieving the goal of best in the world. The division is managed by USSA Medical

to ensure the best possible medical care.

Director, Kyle Wilkens MSPAS, PA-C, L-ATC with

Volunteers are integrated within the medical

support and direction from USSA Chief Physician

program through the USSA Medical Committee,

Dr. Richard Steadman and the USSA Medical

physician pool, regional medical sponsors and

Committee. The division directs overall policy

the PT/ATC pool. Members of the physician and

and procedures governing the medical care

PT/ATC pools also provide medical coverage to

and management of USSA athletes, including

teams on the road.

management of all support systems. Medical services are provided to athletes in all national team programs. Each sport is allocated a team physical therapist (PT) and/or athletic trainer (ATC) to medically manage athletes under the guidance of the team physician and

Contact Kyle Wilkens MSPAS, PA-C, L-ATC Director of Medical Services 435.714.2058 kwilkens@ussa.org

Medical Director. They also utilize additional

USSA MEDICAL COMMITTEE

therapists and/or trainers, medical regional

The USSA Medical Committee’s primary

sponsors and volunteer physicians from the USSA

function is to provide resources, direction and

Medical Pool. The head Team PT and/or ATC

guidance through recommendations regarding

travels on a consistent basis, primarily with A and

overall policy and procedure governing

B teams, in addition to coordinating coverage

medical care of team athletes. Committee

for various squads of the teams as they separate

members also provide networking resources for

in camps or competition. Although additional

expertise in medical care sought for athletes

PTs and/or ATCs provide daily medical care and

based on specific situations. The committee is

treatment for the squad they are covering, it is

comprised of team physicians closely involved

still the responsibility of the head Team PT and/

in medical management of athletes in addition

or ATC to be aware of all athletes’ participation

to specialists who provide guidance and

status at all times.

recommendations.

This program is dependent on the commitment

Medical Committee

of dedicated volunteers and sponsors who

Chairman

provide the additional resources necessary

Dr. Richard Steadman, Steadman Clinic, Vail, CO


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chapter 4 ussa athletics

Men’s Alpine Dr. Terrence Orr, Barton Healthcare

USSA Physician Pool Program The USSA Physician Pool is comprised of more

Women’s Alpine

than 200 licensed medical providers of various

Dr. William Sterett, Vail Summit Orthopedics,

specialties who volunteer their time and

Vail, CO

financial resources to provide medical services

Freestyle Dr. David Goltz, Mt. Tam Orthopedics, Larkspur, CA

to the team. Requirements include screening by the USSA Medical Committee and regular participation in USSA training courses. Once established as pool members, medical providers

Snowboarding

are scheduled annually to travel with a team

Dr. Tom Hackett, Steadman Clinic, Vail, CO

to provide medical care and assistance to you

Freeskiing

and USSA staff.

Dr. Andrew Cooper, Comprehensive

Team Physical Therapist/Athletic Trainer

Orthopedics, Salt Lake City, UT

The ongoing management of daily athlete

Nordic

care is accomplished though head team

Dr. Larry Gaul, Avanti Cardiology, Vail, CO

therapists or trainers who travel with the teams

Alpine Development Dr. Vern Cooley, Rosenberg Cooley Clinic, Park City, UT

on a full time basis. Their job is to make certain all parties interfacing with athletes have a clear understanding of athletes’ participation status and any ongoing issues that are being

Neurology Consultant

addressed medically. The job of the Team PT/

Dr. Jeffery Kutcher, University of Michigan/

ATC is to supervise the overall management

Neurosport, Ann Arbor, MI

and coordination of athlete medical care with

Team Physicians

respect to all medically related issues. They utilize the team physicians to provide expertise

Team physicians are responsible for keeping

and guidance in accomplishing their job as well

abreast of the medical issues involved with

as the support of USSA Physician Pool members

athletes they oversee. They serve as the primary

and PT/ATC rotational pool members for daily

resource for the head coach, therapist/trainer,

medical coverage of camps and competitions.

medical director or coordinator regarding medical issues relating to an athlete’s ability to train or compete. They also provide recommendations regarding further evaluation, diagnostic procedures and treatment plans and maintain up-to-date information on the medical and participation status of all athletes.

Physical Therapist and/or Athletic Trainer Rotational Pool The USSA has established a rotational pool of volunteer PTs and ATCs from clinics around the country to provide daily medical management at camps and competitions. They are responsible for acute care while with the team as well as communicating ongoing medical


chapter 4 ussa athletics

issue management strategies to the Team PT and/or ATC, medical director or coordinator to ensure continuity of care. The rotational pool is completely voluntary or sponsored by USSA regional medical sponsors. These voluntary PTs and ATCs take time away from their established employment to provide medical care to teams. The Team PT and/or ATC are responsible for scheduling these volunteers, which is determined by resource allocation from teams

UTPhysical Therapy Clinics Olympic Physical Therapy, Seattle, WA; Glendale, AZ Rebound Physical Therapy, Bend, OR Saco Bay Orthopedic and Sports Physical Therapy, Portland, ME Yampa Valley Medical Center, Steamboat Springs, CO McKay Dee/Stewart Rehab, Ogden, UT

to cover travel expenses.

Dental

USSA MEDICAL REGIONAL SPONSORS

Advanced Dentistry, Park City, UT

The USSA has developed a regional medical

Aesthetics Dentistry, Vail, CO

sponsorship program to formalize the many

Imaging

established relationships with medical service providers across the country. This includes

34

Salt Lake MRI, South Jordan, UT

hospitals, physical therapy clinics and medical

This coordinated system of medical care support

clinics. These sponsorships currently supply

ensures coverage of more than 140 camps and

extensive physical therapy/athletic trainer

events annually. The time and commitment

support to the rotational pool, sports medicine

of these individuals is critical to medical

supplies, expedited medical services and

management of you, an elite-level athlete, and

athlete injury rehabilitation. Most of all they

your quest for success.

provide seamless continuity of care for you, which optimizes proper medical management as well as helping the USSA manage expenses associated with medical services. Hospitals Barton Memorial Hospital, South Lake Tahoe, CA Mammoth Hospital, Mammoth Lakes, CA Vail Valley Medical Center, Vail, CO Park City Medical Center, Park City, UT Orthopedic Clinics Desert Orthopedics, Bend, OR Mt. Tam Orthopedics, Larkspur, CA Rosenberg-Cooley Clinic, Park City, UT Steadman Hawkins Clinic, Vail, CO Calton/Harrison Clinic, Ogden, UT Washington Orthopedic Clinic, Centralia, WA Vail Valley Medical Center Clinics, Vail, CO Comprehensive Orthopedics, Salt Lake City,

The USSA provides a wide range of medical services for athletes. But ultimately it is the athlete’s responsibility to professionally integrate within the medical program to best utilize these services. The USSA provides you with a well-funded athletic program and has an investment in you, as a national team athlete. Your understanding and compliance with USSA’s medical requirements is your responsibility as a team member.


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Gus Kenworthy © Getty Images

Women’s U.S. Alpine Ski Team © Getty Images


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36

ATHLETE MEDICAL MANAGEMENT Basic healthcare is simple in concept, but it

Exercise recommendations may also be given to

can become a limiting factor in performance

you based on the results from functional screens.

if not managed correctly. It is absolutely

The physical exam process is coordinated

critical in patient care to have a complete

through the Medical Department by the team’s

medical record to ensure efficient quality care.

head PT and/or ATC and team physician.

A complete picture allows for better overall

Ideally, it is completed annually before your

management of medical conditions that could

team’s first camp. The process includes:

impact the athlete’s ability to train and perform. MEDICAL MANAGEMENT – STRUCTURE AND PROCEDURES Medical Information Management – Team Medical Notebooks Ongoing management of individual performance-related medical issues can be problematic with many different medical providers integrating to provide support. This is especially challenging with the diversity of the USSA’s teams. USSA Medical utilizes web based medical history and electronic medical record keeping to help manage medical history, emergency contact information and other ongoing issues for athletes. These sites include any required reference to clearance for participation

• Medical release, medical history and emergency contact information • Review of immunization status with education regarding current trends • Review of medications and completion of anti-doping restrictive substance forms • General medical exam and orthopedic screening • Identification of any critical issues to be addressed • Annual hip screen • Concussion baseline screening that include ImPACT neurocognitive screen • Y-Balance screen

and at what level. All ongoing treatment or

• Complete Notice of Privacy release forms

management changes are recorded in these

Medical Coverage of Camps and Events

sites to ensure continuity of care.

The benefits of professional medical coverage

Annual Physical Exam Screening Process

includes expert medical care in an emergency

All team athletes must undergo a periodic

as well as providing a resource to the coaching

sports physical exam with orthopedic screening.

staff to make good athlete management

Activation of your athlete insurance requires

decisions. Good management decisions

this exam and must certify that you are cleared

minimize time lost by an athlete to injury as

to train and compete in team conditioning,

well as reducing risk of further injury. Providing

training camps and competitions. The USSA

adequate care for both ongoing overuse or

retains the right to require further medical

injury management, as well as acute triage

examination based upon your medical findings.

care in more significant injuries, is accomplished


37

chapter 4 ussa athletics

through several tiers of medical support for elite team coverage: team therapist/trainer, team physician and support rotation from the PT/ATC pool and physician pool. Emergent Action Plans Emergent Action Plans (EAP) detail the various responsibilities of staff members should an emergency occur. Team medical staff is responsible for establishing and discussing this plan with team personnel as well as completing a location-specific EAP for each event or training venue. These plans provide

4. Complete initial injury report to USSA Medical within 24 hours. 5. Make sure insurance forms are completed. Serious Injury Procedure 1. Should a more serious injury occur requiring more definitive care, the process will involve: initial site triage/stabilization followed by transport to designated facility as per established EAP. Either physician, PT and/or ATC or team staff should accompany the athlete to the hospital to act on their behalf.

staff and volunteers with an understanding and

2. Contact USSA Medical as soon as medically

accountability for the management of medical

stable to relay current status information,

emergency situations.

immediate plan and possible further transport

ACUTE INJURY PROCEDURES When an athlete is injured while competing or training, it is essential to properly manage the injury to minimize time away from training

requirements. USSA Medical or team personnel will inform athlete emergency contact and USSA Executive staff. 3. Once the extent of injury is determined and

and competition. Depending on the extent

initial stabilization of life/limb threatening

and nature of the injury, there are several

situations is accomplished, further treatment

steps involved in returning an athlete to full

options will be discussed between the

training loads and competition. No matter

athlete and/or family, USSA on-site medical

what the injury is, the information needs to be

staff and USSA Medical regarding the best

incorporated into the overall management

plan for the athlete based on injury, current

scheme of that athlete.

status limitations and recommended options.

General Injury Process 1. Communicate injury status with PT and/ or ATC and head coach to facilitate rapid care and appropriate medical assistance. 2. If the athlete requires further immediate care or diagnostics, as per team EAP, physician/trainer or coach accompanies athlete to hospital or clinic (take insurance information). 3. Notify USSA Medical as soon as possible

4. USSA Medical enlists the expertise of the chief physician and other committee members as per injury to provide the athlete and/or parents with recommendations regarding best options for treatment based on injury and situation. 5. The athlete and/or family reserves the right to make the final decision with regard to further treatment options based on recommendations. Once the decision is determined from the athlete and/or

(ASAP) as to injury extent, current status and

family regarding the immediate plan for

immediate plan.

the athlete, a USSA Team Manager and/


chapter 4 ussa athletics

or USSA executive will complete travel arrangements. 6. Medical Director will contact physician of

38

Process for Further Care and Communication Once initial evaluation and diagnosis have been made on-site and it is determined that the

choice that athlete will travel to and make

athlete requires further evaluation or diagnostic

necessary appointment arrangements.

testing, the athlete will return home or to the

7. Insurance company alerted by USSA Medical and on-site coach, PT/ATC or physician. Fax insurance forms to USSA. Minor Injury Procedure In situations where the injury incurred is minor in nature and can be managed without returning home, the following adjustments in procedures and communication flow can be made: 1. Triage at site, extent of injury determined by on-site personnel or local services. 2. Attending physician, PT and/or ATC,

chosen physician. Communication procedures for physicians evaluating a USSA athlete at home are as follows: 1. USSA Medical will contact the receiving physician to arrange appointment and initiate communication process. 2. Once the athlete is evaluated and a diagnosis determined, the physician will notify USSA Medical as soon as possible with the final diagnosis and recommended treatment course. 3. USSA Medical will communicate the

coach and athlete determine the best

definitive diagnosis to the team – PT/ATC or

management plan to return the athlete to

coach, team physician, Team Manager and

training and competition.

USSA Executive staff.

3. Team PT and/or ATC notifies USSA Medical

4. If the athlete desires a second opinion, USSA

and team staff of injury, athlete status

Medical will work to facilitate that decision

and plan.

and arrange appointments necessary.

4. USSA Medical informs USSA Executive staff. Injuries That Occur When NOT with the Team As a national team athlete, it is your responsibility to report all injuries and illnesses to USSA Medical on the same day they occur. Notify your team’s head PT and/or ATC. If unavailable, inform the medical director immediately. They will assist in coordinating your care which may include further evaluation or referral to a USSA pool physician or a local medical center. If you seek outside medical care, it is critical that you coordinate that activity with your team’s head PT and/or ATC. You also are required to clear a medical evaluation conducted by the Medical Department prior to participating in USSA athletic activities.

5. A copy of all physician chart notes and diagnostic test results should be faxed to USSA Medical to be included in athlete file.


39

chapter 4 ussa athletics

SURGICAL PROCEDURES AND COMMUNICATION

facilities, estimated time off from injury and time

WITH THE USSA

of year, school attendance, age of athlete

The USSA invests a significant amount of

and home support. The goal is to create the

money annually to provide the best training

best overall arrangement for you to rehabilitate

and support services necessary for you to

efficiently and effectively in a supportive

perform at the highest possible level. While it

environment.

is recognized that any athlete has the right to choose a physician or therapy situation in

Communication throughout Rehabilitation

which they have confidence, the USSA also

All USSA physical therapists or partner facilities

is committed to providing the best possible

are responsible for weekly communication to

resources for the most optimal outcome if

USSA Medical regarding athletes’ rehabilitation

surgery is needed. USSA Medical will work to

progress including progress notes and detailed

provide you and your family with the foremost

exercise reports. This information is forwarded to

non-biased information regarding all options

the Team PT/ATC and coaches. USSA Medical

available. Recommendations will be based

will stay in contact with you, your home therapist

on solid research and experience in order to

and physician throughout the initial phase

make the best decision regarding your injury,

of rehabilitation to ensure communication

possible surgery, recommended treatment

between all individuals.

and rehabilitative process. If you choose to go

Once a solid rehabilitation program is

outside the recommendations of the USSA or the

established, administrative communication

sponsored resources, you must recognize the

is not as frequent and the Team PT and/

responsibility for increased cost over and above

or ATC will periodically check in with you to

what insurance will reimburse. This increased

assure all is going well with the rehab process.

expense is your responsibility and includes

Sport Science interaction is encouraged as

both surgical interventions as well as physical

soon as is reasonable, and communication is

rehabilitation.

facilitated between your home therapist and

Rehabilitation Process

Sport Science. At the end of the competitive

Ideally, injured athletes are most efficiently and effectively rehabilitated through a process monitored directly by USSA staff or its partner individuals/facilities that have a complete understanding of stresses encountered through your sport. USSA Medical will work to arrange the best possible rehabilitative situation based on the injury sustained, physician evaluation and diagnosis with a recommended plan. Other factors in creating optimal conditions for rehabilitation include: home location and

season and beginning of new training year, the Team PT/ATC will increase communication with you and your home therapist to begin the reconditioning transition, utilizing all parties involved to design your plan. When appropriate, you will transition to the reconditioning phase, which will be managed in a coordinated effort between the Team PT/ATC, team physiologist, conditioning coach and home rehabilitation therapist. Reconditioning Phase


chapter 4 ussa athletics

When returning from injury, there is a transitional phase in which the athlete is beyond formal rehabilitation but is clearly not ready for the full training loads of conditioning, let alone on-snow training. This phase has become identified as the “reconditioning phase�. This phase is a gradual transition from formal therapy to a program designed specifically for the demands of your sport. This is probably the most

40

2. Functional clearance from the therapist and/or trainer working with the athlete. 3. USSA Medical approval of the functional clearance evaluation when conducted outside USSA Medical staff. 4. Development of a Return to Snow program for reintegration into team camp situation. Written clearance faxed to USSA Medical

important phase in returning an athlete to full

(435.940.2798) will be required from both the

performance capability.

physician and therapist, clearing the athlete

The home rehabilitation therapist, Team PT and/

to participate in normal training and/or

or ATC, team physiologist and coach initially will

competition and including any recommended

manage this phase. As the athlete progresses

restrictions.

to more standard conditioning, the Team PT

Following official clearance, the athlete will

and/or ATC becomes primarily responsible for

progress through an established RTS program

management of this phase and will give the

developed by the Team PT and/or ATC with

physiologist direction in appropriate changes to

support from coaches and Sport Science.

accommodate transition and progression to onsnow training. Communication and coordination in this phase is absolutely critical in creating a successful outcome. It also is desirable to have the athlete come to the USSA training center frequently to ensure the best integration of care and program design.

USSA MEDICAL FACILITIES The USSA Physical Therapy and Athletic Training room is located in the USSA Center of Excellence in Park City and is open for the prevention, treatment and rehabilitation of USSA national team athletes. An ATC or licensed PT administers medical care and treatment. All treatments are

Medical Clearance for Athletes Returning

performed until the medical staff determines

from Injury

they are no longer required. Treatments outside

Because most athletes are highly motivated

of training room hours are by appointment only.

to return to full activity and training as soon as

Please be respectful of USSA Medical staff and

possible, it is sometimes difficult to assess their

be on time for your appointments!

readiness for the spectrum of training activities both on and off snow. To assist in this evaluation,

Contact

the USSA has established a more formalized

Jenn Kimball, PT, DPT, OCS, SCS, Senior

process to define what the athlete is ready to

Rehabilitation Specialist

do. This process includes the following steps: 1. Official medical clearance from the treating physician and USSA approved team physician.

435.647.2062 jkimball@ussa.org


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chapter 4 ussa athletics

MEDICAL EVACUATION The USSA is committed to ensuring that team

Medical. Med Ex or Global Rescue can be used

athletes receive the best injury care available.

if a situation warrants medical evacuation.

To this end, the USSA maintains relationships with

Athletes who require evacuation will be

two companies that are capable of providing

airlifted to the most suitable medical facility for

medical evacuation from any location in

immediate care and then taken to a U.S. facility

the world to a facility requested by the USSA

for further medical evaluation.

CONCUSSION MANAGEMENT WHAT YOU NEED TO KNOW Concussion is a brain injury and is defined as a complex pathophysiological process affecting the brain, induced by biomechanical forces. Several common features that incorporate clinical, pathologic and biomechanical injury constructs that may be utilized in defining the nature of a concussive head injury include: 1. Concussion may be caused either by a

Immediate symptoms include headache

direct blow to the head, face, neck or

or head pressure, dizziness, vertigo, lack of

elsewhere on the body with an ‘‘impulsive’

awareness, nausea, vomiting, loss of balance,

force transmitted to the head.

feeling dazed and foggy, blurred/double vision

2. Concussion typically results in the rapid onset of short-lived impairment of neurological function that resolves spontaneously. However, in some cases, symptoms and signs may evolve over a number of minutes to hours. 3. Concussion may result in neuropathological changes, but the acute clinical symptoms

and photosensitivity. Physical signs may include loss of consciousness, seizure, delayed verbal responses, slurred speech, memory deficits and poor balance. Other symptoms in an unresolved concussion can include feeling sleepy, poor attention and concentration, irritability, anxiety, depression and sleep disturbance. TREATMENT AND LONG TERM EFFECTS

largely reflect a functional disturbance

Unless there is a brain lesion, most concussions

rather than a structural injury and, as

can be treated and resolved with careful

such, no abnormality is seen on standard

monitoring, treatment and rest. However,

structural neuroimaging studies.

repeated concussions can cause major health

4. Concussion results in a graded set of clinical symptoms that may or may not involve loss of consciousness. Resolution of the clinical and cognitive symptoms typically follows a sequential course. However, it is important to note that in some cases symptoms may be prolonged.

problems, particularly in athletes under the age of 21. A second blow within days or weeks after a prior concussion is called Second Impact Syndrome and it often leads to death. This is the main reason why we restrict your return to sport following a concussion. It is for your safety and protection. Post-Concussive Syndrome is where symptoms may not resolve for weeks, months


chapter 4 ussa athletics

or years after a concussion. It is possible that you may be more susceptible to concussion if you have this syndrome and you must not have any of these symptoms before you return or you risk permanent damage. A severe long-term effect of multiple concussions can be Chronic Traumatic Encephalopathy (CTE), sometimes known as punch drunk syndrome. It is a form of dementia and can result in permanent symptoms including Parkinsonism, speech and memory problems, slowed mental processing and tremor. It shares features with Alzheimer’s disease. Treatment after a concussion typically includes prescribed rest, plenty of sleep, sometimes medication and a gradual and closely monitored return to sport program in close collaboration with your medical team trainer and concussion management team. In summary, concussion can have serious long term and fatal effects and you are required to report any suspected concussion to your sports

42

RETURNING TO SPORT Return-to-sport protocols are complex and follow formal progression protocol. Complaints of symptoms to your teammates, family, the press or to your coaches may also be considered in the return-to-sport evaluation process. The final decision for return to competition is the responsibility of your head coach after return to sport clearance from your concussion management team (your Team PT/ATC, team doctor, medical director and traveling doctor). If, for some reason you do not comply with the above treatment protocol, you will be restricted from returning to training or competition. As mentioned, concussions are a serious condition and without professional assessment, treatment and careful return-to-sport management, you may suffer a permanent medical condition. LEGAL REQUIREMENTS

medicine staff or head coach immediately and

As per the Protection of Athletes with Head

follow their recommendations and advice.

Injuries Act passed in the 2011 General Session in

IF YOU SUFFER A HEAD INJURY

the State of Utah, the USSA is required to adopt and enforce a concussion and head injury

If you suffer a head injury, you will be pulled

policy. This act requires us to have a concussion

from training or competition and not allowed to

and head injury policy and restricts any athlete

return until a thorough medical evaluation can

under 18 years old that has a head injury from

take place and a return to sport progression

competition until a diagnosis of concussion is

is completed. As a requirement of your team

made. It also requires us to educate you and

Agreement, all athletes will undergo periodic

your coaches on the signs and symptoms of

baseline (ImPACT, Scat2 and BESS) evaluations

concussion and head injury. Consequently,

every three years.

you and your coaches will undergo regular education about concussion and head injury. It is our policy, and good practice, to adhere to these procedures for all USSA athletes.


43

chapter 4 1 ussa introduction athleticsto the team manual

Head Injury

Concussion Injury Protocol Flow Chart Team Trainer/on call MD on-hill assessment Initial Triage/Evaluation

Concussion On site medical eval/SCAT2 by Team PT/ATC and traveling MD (NO LOC, Symptoms resolve quickly) adult athletes 18 yo maybe cleared same day

Observation with guidelines (PT care instructions for home) Emphasis on Physical/Cognitive Rest

TBI Transport to Medical Facility (LOC, ++ symptoms, deterioration)

Hospital Evaluation (Clinical Evaluation, CT, Observation) * If Brain Lesion/Blood is found on Neuroimaging RTS will be on case to case basis

Symptoms Improve / Clear Normal Neuro eval / balance assessment By Team PT/ATC and MD PCSS back to baseline / Asymptomatic

ImPACT post injury assessment Returned to Baseline (Evaluated by Dr. Mark Lovell/Melinda Roalstad)

Cleared Clinically > Observation (PT care instructions for home)

Prolonged Resolution Symptoms ( 3 weeks)

Medical Treatment Supervised Training Progression Return to general activity Special Balance retraining Sport Specific conditioning Progression into competition Supervised by USSA Medical

Asymptomatic

OR with training progression

Think Head First or appropriate consult - If abnormal delay in recovery - Psychological issues identified - Cognitive problems ongoing - Further imaging studies - Full neurocognitive evaluation - Consider use of medications as appropriate

Symptoms Return abnormal prolonged recovery

Final Clearance or Release 1. Normal Medical/Neuro/Balance Evaluations evaluated by USSA Medical or appropriate health care provider 2. Normal ImPACT/SCAT2 - back to baseline/within normal limits 3. Full exertion in sport with no return of any symptoms 4. Medical Clearance to be provided by Concussion Management Team (USSA Medical Director, Head Team Physician, Mark Lovell PhD and/or Melinda Roalstad PAC)


chapter 4 ussa athletics

44

ANTI-DOPING The USSA, as the NGB for Olympic skiing and snowboarding, is required by the IOC, USOC and FIS to comply with the anti-doping rules and regulations established internationally by the WADA in its code for eligibility in these sports. Ultimate responsibility for compliance rests with each athlete. YOUR ANTI-DOPING RESPONSIBILITY

forms and submission for approval lies with the

Your understanding and management of anti-

athlete. USSA Medical will educate athletes

doping rules and procedures is critical in each

regarding these restrictions and the process.

of the following areas. It is your responsibility to both know the rules and manage yourself within them. Anti-doping management can be a challenge, but it is a responsibility that comes with participation in sport.

Out-of-Competition Testing Pools Elite athletes at or above a specific national or international ranking are required to participate in testing for prohibited substances outside of competitions. The FIS establishes the criteria for

WADA CODE AND FIS ANTI-DOPING RULES

the International Out-of-Competition (OOC) Test

USSA Medical facilitates educational

Pool and USADA establishes the criteria for the

opportunities for athletes, staff, and volunteers

National OOC Test Pool. The USSA must provide

to obtain an understanding of all rules/

a list of athletes who fit the criteria and facilitates

requirements outlined in the WADA code and FIS

communication of compliance requirements to

anti-doping rules. This includes the requirements

the athletes. Those identified athletes establish

of United States Anti-Doping Agency (USADA).

the OOC test pools for USADA (national) and

The following websites are essential for you to

FIS (international). It is possible that an athlete

understand your responsibilities as an elite-level

identified for the national pool would not be

athlete with regard to anti-doping:

included in the international pool. However, if

WADA: www.wada-ama.org USADA: www.usantidoping.org

an athlete is identified for the international pool, they also will be included in the national pool. As a national team athlete, you are responsible

FIS: http://www.fis-ski.com/inside-fis/medical-

for communication of your location information

antidoping/anti-doping/

within the program deadlines. USSA Medical will

All responsibility and requirements including

facilitate communication with athletes in regard

those required by USADA, WADA and/or

to missed test allegations by FIS or USADA.

FIS solely relies with the athlete. The USSA is

It is your responsibility to be compliant with

a resource only and is not responsible for

the requirements of both FIS and USADA

completing forms.

OOC test pools. USSA Medical will assist you in

Therapeutic Use Exemptions

understanding the requirements for compliance

Certain medications utilized to treat normal

as well as your rights to provide explanation

medical conditions such as asthma or diabetes

should you encounter a missed test due to

are listed on the banned substances list and

inadequate location information, no location

require a special exemptions process for legal

information or not being present at the

use. Responsibility for completing all necessary

location listed.


45

chapter 4 ussa athletics

Bryan Fletcher Š Getty Images

Continuing Education USSA Medical provides ongoing education for athletes, coaches, PT/ATCs and physicians on banned medications, current rules and regulations as well as policy and procedures for conducting in and out-of-competition doping controls. USADA provides online information on the status of pharmaceuticals and some over the counter medications at http://www.globaldro.org/. In addition, USADA publishes an annual Guide to Prohibited Substances and Methods of Doping that is available either on the USADA website or as a hard copy publication at no cost to the athlete. USSA Liaisons to Anti-Doping Agencies USSA Medical also provides a liaison to the national and international anti-doping organizations to work towards more effective and efficient anti-doping controls at events.


chapter 4 ussa athletics

46

RETIREMENT For USADA purposes, any athlete who retires

to participate on any team organized or

must promptly inform USADA and his/her

nominated by the USOC, or any International

respective NGB, in writing through fax, courier,

Event. To re-enroll in the USADA RTP, an athlete

or e-mail. If an athlete sends the retirement

must send a return from retirement statement

statement via e-mail, the retirement statement

through courier, fax, or e-mail to USADA. If

must come from an e-mail address that is on file

an athlete sends the return from retirement

with USADA.

statement via e-mail, the statement must come

It is very important for the athlete to check with

from an e-mail address that is on file with USADA.

his/her respective IF for its policy on retirement.

Pursuant to the USOC National Anti-Doping

Under the USOC National Anti-Doping Policies,

Policies, all Athletes or other Persons who are

any athlete who has not provided advance

candidates for membership on the U.S. Olympic

written notice of retirement to USADA and then

or Paralympic teams must be enrolled in the

refuses to participate in a USADA OOC test

USADA RTP for a period up to twelve (12) months

claiming retirement will be subject to an anti-

before the commencement of the competition.

doping

Additionally, an athlete should confirm whether

rules violation.

his/her particular IF has additional requirements

If an athlete retires, he/she is immediately removed from the USADA Registered Testing

in order for him/her to regain eligibility after retirement.

Pool (RTP) and will no longer have to comply

All athletes returning from retirement will be

with certain athlete requirements such as

treated as a new athlete to the USADA RTP and

providing whereabouts information. To confirm

will be notified by USADA in accordance with

retirement, an athlete will receive a retirement

the USOC National Anti-Doping Policies.

letter from USADA stating the date of retirement, withdrawal from retirement information and return from retirement options should an athlete wish to return to competition at a later date. Return from Retirement In accordance with the USOC National AntiDoping Policies, if an athlete wants to come out of retirement and return to eligible status, he/she must enroll in the USADA RTP for at least six (6) months in advance of any participating in any Competition or Event sanctioned or organized by the USOC, any national or regional championship sanctioned by an NGB or any other member of the USOC or who wishes


47

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TRAINING CENTER ACCESS The USSA’s Center of Excellence is a state-of-

2. U.S. Ski Team/U.S. Snowboarding/U.S.

the-art facility designed to bring USSA athletes

Freeskiing Coaches, Sport Directors, Sport

to the highest levels of performance. The level

Science, Medicine and Education staff are

of concentration and focus of USSA athletes is

allowed any time when performing duties

critical to the execution of their training in the

to assist athletes. The USSA Executive staff

Center and must not be subject to distraction

are allowed anytime when overseeing

from other sources. The Training Center staff

operations. The Building Superintendent

and USSA coaches are the only individuals who

is allowed anytime when performing

should interact with athletes during training

official functions.

at the Center of Excellence. To facilitate the exclusive training atmosphere for our athletes, all individuals will follow the following policy regarding access to the Training Center. 1. USSA elite team athletes (including athletes in non-team programs who receive individual support from the USSA) are allowed any time under the supervision of their national team coach or a USSA staff member. This includes non-team athletes who were a part of a World Cup or World

3. U.S. Ski Team/U.S. Snowboarding Alumni are allowed to work out or visit the strength/ cardio and locker room facility with prior arrangements from the Center of Excellence Facility Manager between the hours of 2 p.m. and 4:30 p.m. 4. USSA staff are allowed to work out in the facility before 8 a.m., from 12 p.m. to 1 p.m. and after 5 p.m. weekdays. 5. USSA Trustees and USSA board members are

Championship squad during the previous or

allowed to tour the facility with an escort

current seasons (except for nation’s group

from a USSA Executive, Communications,

skiers/riders), X Games finalists, and top-30

Sport Director or the Sport Science or Sport

(Men)/top-15 (Women) AFP ranked athletes

Medicine staff.

– these athletes are not entitled to medical

6. Visitors, Guests and Athlete Parents are not

or sport science services, but are allowed

allowed unless prior permission from the

to train. Before a non-team athlete will be

Executive department has been obtained

added to the Center of Excellence access

and a USSA Executive, Sport Director, Sport

list, the respective Sport Director must

Science or Sport Medicine staff member

schedule an orientation with the athlete to

escorts them.

review all policies and procedures of the Training Area. This orientation must include one sport, one medical and one Sport Science staff. From time to time, non-team athletes may be granted access to medical or sport science services, if capacity allows. Any such services provided to non-team

7. The press is not allowed unless prior permission from the Executive department has been obtained and a USSA Executive, Sport Director, or Sport Science or Sport Medicine staff member escorts them. 8. Additional operational policies guiding

athletes must be approved in advance by

behavior within the training area may be

the EVP Athletics and may be discontinued

established by the Center of Excellence

at any time by the EVP Athletics.

Facility Manager.


chapter 4 ussa athletics

9. Training in the Center of Excellence facility for USSA athletes is strongly encouraged, but not limited to, 8 a.m.-2 p.m., M-Sa to ensure maximal supervision by USSA Sport Science staff. The hours of 2-5 p.m. are reserved for daily administration by Sport Science staff, so session supervision is not guaranteed during these hours. 10. Athletes using the trampoline area must have direct supervision by their designated U.S. Ski Team/U.S. Snowboarding/U.S. Freeskiing coach. 11. The entire ramp/tramp area may only be used by one team at a time. Training

48

when bouncing. Bouncing in bare feet is not allowed. c. Always do a stop bounce when you get out of the center or out of control. d. Step off (don’t bounce) when getting off the trampoline. e. Do not sit on pads around the trampoline while you are waiting your turn. f. Do not use trampoline without USSA coach present 14. Non-national team USSA athletes and athletes belonging to other NGB national teams may be granted access to specific

times are coordinated through Center

training areas (weight room, cardio center,

of Excellence training center manager.

gymnasium, locker room and, for ski/

U.S. Ski Team/U.S. Snowboarding/U.S.

snowboard athletes only, the ramps/tramps)

Freeskiing coaches are also able to book

by the Training Center Manager under the

training times during the 2-4:30 p.m. period.

following conditions:

All booked training times require direct coach supervision. During times when no teams have scheduled training, U.S. Snowboarding/U.S. Freeskiing athletes will have open access to the ramps area,

a. All participants must be current USSA members, or current national team members of another sport. b. Athletes are supervised by an NGB

however it is suggested that they check

certified coach, who has passed the

availability in advance. Trampolines are

National Center for Safety Initiatives (NCSI)

off-limits without coach supervision, and solo

background screening process within the

skating during unscheduled training times is

last three years (maximum 10 athletes

not allowed – skating with a teammate or

per coach).

with a supervising coach is mandatory. 12. Helmets are required for all users of the

c. Athletes and coaches schedule a tour of the training area with the Center of

ramps area. Sport Directors and coaches

Excellence Facility Manager to receive an

may require their athletes to wear additional

overview of the training area equipment

protection while using the ramps area.

and a review of all applicable USSA policies

13. Trampoline Safety Rules a. Only one person at a time on the trampoline. b. Wear clean socks or trampoline slippers

and procedures. d. Athletes have signed and submitted the relevant USSA waivers and forms. A USSA Center of Excellence assumption of risk and release of liability and indemnity agreement


49

chapter 4 ussa athletics

must be completed by each athlete who

Center of Excellence Facility Manager with

is not already a USSA member. These forms

proof of liability insurance that complies with

are to be stored in a locked filing cabinet in

the USOC minimum requirements for general

the Center of Excellence by the Center of

liability insurance and must name USSA

Excellence Facility Manager.

as an additional insured and certificate

e. Training times have been pre-arranged and pre-approved by the Center of Excellence Facility Manager. Non-national team USSA athletes may only be granted access to the training area between 2 p.m.

holder. Proof of athlete participant accident insurance and workers compensation insurance must be furnished. USSA clubs participating in the USSA Club Insurance program are exempt from this requirement.

and 4:30 p.m. M-F unless specifically invited

*Minimum requirements for General Liability

by a U.S. Ski Team/U.S. Snowboarding coach

Insurance:

or director for a specific camp or special project (based on approval of the Center

Each occurrence $1,000,000

of Excellence Facility Manager). National

Damage to rented premises $50,000

team athletes from other NGBs may also

Medical expenses (per person) $5,000

be granted access by the Training Center Manager 8 a.m.-2 p.m. M-F or 2 p.m.-4:30 p.m. M-F based on availability and demand. During the months of December through March, access can be granted 8 a.m.4:30 p.m. f. Applicable fees are paid in advance (see Center of Excellence Rate Card) – NO EXCEPTIONS. Fees should be collected by the Center of Excellence Facility Manager before training times are approved. g. Non-U.S. Ski Team/U.S. Snowboarding Team athletes must enter the training area through the main entrance to the Center of Excellence and check-in with the front desk before training. The Center of Excellence Facility Manager will provide the front desk with a list of athletes who have completed the waiver forms training sessions and responsible coaches for the day. h. A non-USSA athletes’ NGB or a nonnational team USSA athlete must furnish the

Personal and advanced injury $1,000,000 General aggregate $5,000,000 Products $1,000,000 i. Testing will not be available for non-U.S. Ski Team/U.S. Snowboarding athletes, unless specifically negotiated and for a fee, and only in rare cases. Fees will be determined by type of testing, timing of testing and manpower and consumable requirements. 15. Athletes from other skiing/snowboarding national teams may only be permitted access (for no fee) if mutually recommended by the Center of Excellence Facility Manager and the sport’s Head Coach, and approved by the EVP, Athletics and the CEO of USSA. In principle, foreign athletes are only invited to train at the Center of Excellence for strategic reasons (i.e. we want to watch them train to see how they manage their training, we want to assess their physical characteristics for


chapter ussa athletics chapter 1 introduction to the4team manual application to our own athletes, etc.) and on a one-off basis. 16. If an accident occurs resulting in injury to a USSA athlete, non-USSA athlete, USSA staff member or non-USSA staff member, fill out a First Report of Accident Form. 17. Prior to any athlete undergoing an exhaustive physical test in the Center of Excellence training or testing areas, a pretest questionnaire must be completed

Contact Dr. Troy Flanagan, High Performance Director 435.602.9506 tflanagan@ussa.org Mike Bahn, Strength and Conditioning Coordinator 435.714.8311 mbahn@ussa.org Luke Bodensteiner, Executive Vice President, Athletics

All national team athletes should contact one

435.647.2055

of the following staff members to receive prior

lbodensteiner@ussa.org

approval for parents and/or guests to visit the USSA Training Center. For any media requests, please contact. Requests must be made no later than 24 hours in advance. We appreciate your adherence to this policy.

50 50

(Media Requests Only) Tom Kelly, Vice President, Communications 435.647.2010 tkelly@ussa.org

Billy Demong Š Sarah Brunson/U.S. Ski Team


chapter 4 ussa athletics

51

USSA SPORT EDUCATION USSA Sport Education develops educational

athletes you work with can understand and

resources and provides clinics for coaches,

make positive change. national team athletes

clubs, athletes and parents. Resources and

need to go through the certification system

training cover topics within sport science,

starting at the first level. The USSA supports its

sports management and sport-specific

retiring athletes by waiving the on-snow clinic

technique and tactics so that USSA coaches

fees for current national team athletes and for

have the opportunity to receive

athletes within the first year of retirement from

a comprehensive education. We encourage you as a national team athlete to pursue coaching after you retire from the team. Your sport experiences, sport knowledge and athleticism are tremendously valuable to clubs. Being able to share your knowledge can be incredibly rewarding. Whether you take on a regular coaching position with a USSA club or simply offer your help on a drop-in basis for camps or projects, you can help the U.S. continue its tradition of success. In most cases, the job market is very good for coaches with the athletic experience you possess. Some of these club jobs are posted on the USSA website. There is a club job postings page at www.ussa.org.

the team. After this, alumni athletes receive a 50 percent discount on regular clinic fees. For more information, or to sign up for clinics, contact Coaches Education at education@ussa.org, or call 435.647.2050. ATHLETE ROLES AND RESPONSIBILITIES USSA Sport Education has built a reputation for developing some of the best coaching educational materials in the country. One key to the success of the program and the quality of its materials has been the great support and cooperation from national team athletes and coaches. In all of its CDs/DVDs, USSA athletes and coaches are featured in pictures, video interviews, competition highlights and skill/drill

If you’re interested in a regular coaching

demonstrations. This helps to ensure the quality

position, we encourage you to start your

of material presented is first class and helps to

education as a coach during or immediately

establish credibility with target audiences. USSA

after your time on the team. Retiring athletes

Sport Education, or your coaches, may ask

generally have incredible knowledge of their

you to participate in video demonstrations or

sport at the elite levels but find it difficult to relay

interviews to be used as part of this content from

their knowledge in the most effective way with

time-to-time. We appreciate your willingness to

younger athletes. It can be a difficult transition

take part and ask that you come prepared in

from the individual focus you have as an athlete

appropriate team clothing to represent you and

to being able to manage the varied needs of

the team in the best way possible.

multiple athletes who have a very different skill set than you as an elite athlete. This is where coaching education comes in – you will learn how to teach the skills you know in a way


52

chapter 4 ussa athletics

Maddie Bowman Š Sarah Brunson/U.S. Freeskiing

USSA COMPETITION SERVICES The USSA manages more than 4,000 sanctioned competitions across all sports through USSA Competition Services. Athletic competitions are the reason why athletes participate in USSA programs. Competition Services is responsible for rules, rankings, calendars and coordinating the education of USSA members through interaction with the FIS, USSA sport committees and USSA clubs and manages the Junior Championship program and the Alpine Masters program.


chapter 4 ussa athletics RULES Each sport is responsible for annually updating, producing and distributing the rules governing USSA competitions, as well as interfacing with the FIS on international rules. The USSA’s Competition Services staff annually edits and produces the USSA Competition Guides. The USSA and FIS rules are available under each sport at www.ussa.org. RACE CALENDAR Each sport develops athletic calendars in cooperation with the USSA sport committees and the FIS. Calendar planning by the USSA is critical to developing successful athletic programs. Competition Services manages the USA FIS calendar and the USA domestic calendar with the various sports and our site partners. Calendars are available under each sport at www.ussa.org. RESULTS Competition Services staff manages the collection of results from organizers, including crosschecks on the conduct of the event according to the rules, financial control (head tax) and collection of accident reports. Results are processed to the USSA Athlete Points System and posted at www.ussa.org. RANKINGS

53

event quality through training, certification, management and recognition of competition officials. PUBLICATIONS AND COMMUNICATIONS The USSA has a network of 425 clubs with 30,000 athletes, officials and coaches. Competition Services is responsible for communications including production of sport-specific competition guides and officials’ manuals. Periodic newsletters, www.ussa.org and e-communications are used to communicate with members. USSA MEMBER CLUB PROGRAM Clubs are where our team members come from! As a national team member, it is important to recognize the clubs and coaches that helped you along the way. Be sure that the club affiliation represented in your athlete bio accurately reflects the club or clubs that were integral to your development. This information is sometimes used when USSA does club recognition and tracking. We are encouraging clubs more and more to take a long-term approach to athlete development, so if a club or coach made a significant contribution when you were younger, you should talk about it and recognize those people. Through the new USSA Club Development program, the USSA is enhancing the resources

The USSA has been a world leader in

and recognition provided to clubs that will

development and management of ranking

help them develop even more elite athletes

systems for alpine, cross country, freestyle and

and increase the enjoyment in sport leading

snowboarding. Competition Services manages

to better athlete recruitment and retention.

integration into both USSA and FIS ranking

Club Development supports all aspects of club

systems and is involved in regular review of

operations and programming.

ranking systems to ensure they are managed with integrity and updated to fit the athletic direction.

By being available to your club when possible for ski/ride days with the athletes and coaches,

OFFICIALS EDUCATION

helping present award, participating in a

The proper conduct of USSA and FIS events is

fundraiser, or other activities, you can make an

critical to the success of the sport. Competition

incredible impact. Be proud of where you

Services strives for the highest standards of

came from!


2 5

chapter

nationalservices athlete team membership and responsibilities

Hannah Kearney Š Getty Images


chapter 5 athlete services and responsibilities

55

ATHLETE SERVICES AND RESPONSIBILITIES The USSA’s primary responsibility is delivery of world-class athletic programs to its athletes, and those athletic programs always take priority. Just like any world-class professional sports organization, there are many non-athletic services and programs that need management. Many of these programs bring specific benefits to USSA athletes and many programs require coordination with athletes to help support important organizational fundraising activities.

ATHLETE CAREER AND EDUCATION The USSA is as concerned about your personal

ATHLETE EDUCATION AND SCHOLARSHIP PROGRAMS

and professional development as it is with

TEAM ACADEMY

your athletic accomplishments. We are aware

The USSA TEAM Academy offers a Total

of the challenges that today’s athletes face

Educational and Athletic Model (TEAM) to high

when dealing with the demands placed

school-aged elite student athletes. Based at

upon them as a member of the U.S. Ski

the USSA’s Center of Excellence in Park City,

Team, U.S. Snowboarding and U.S. Freeskiing.

Utah, the school utilizes a blended model of

Expectations are high and at times it may

live teaching and virtual learning to provide

seem overwhelming to balance your training

an educational solution. The educational

and competition schedule with your desire to

model of the USSA TEAM Academy provides an

earn a degree, research career opportunities

individualized and customizable program to best

or develop an action plan for your retirement.

meet the needs of each elite student athlete.

Opportunities are numerous and adequate resources may not be so easily recognized. The Athlete Career and Education Department is here to assist you on and off the snow. The services include: career and education guidance, transition, mental health counseling and sport psychology consulting. Contact Jory Macomber, Head of School and VP, Athlete Career and Education gmacomber@ussa.org

USSA TUITION ASSISTANCE PROGRAM The USSA’s tuition assistance program provides partial tuition reimbursement for U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing athletes attending an accredited college or university through the Borgen-Swartz Education Endowment. UNIVERSITY OF UTAH RESIDENT TUITION PROGRAM The University of Utah has extended resident tuition to athletes who move to Utah primarily for athletic purposes. The University’s general policy

Dr. Lauren Loberg, LCMHC, CC-AASP, Director of

for granting residency is two years, which will

Athlete Career and Education

be waived under the USSA program. This allows

435.647.2085

athletes the in-state tuition rate beginning in his/

lloberg@ussa.org

her first semester of study.


56

chapter 5 athlete services and responsibilities

UTAH STATE UNIVERSITY PROGRAM Utah State University has extended resident tuition to athletes who move to Utah primarily for athletic purposes. The University’s general policy for granting residency is two years, which will be waived under the USSA program. This allows athletes the in-state tuition rate beginning in his/ her first semester of study. Utah State University will also provide academic courses via broadcasting centers within the

degrees in Nursing (MSFNP, MSNED, and MSNA) are not eligible for the grant program. Westminster is dedicated to working with athletes and coordinating a class schedule that will offer flexibility to accommodate your training and competition schedule. Visit www.westminstercollege.edu/ussa for more information. Contact Deb Vickery, Director START Center

Center of Excellence. The school’s capabilities

801.832.2284

to provide courses online and at satellite

dvickery@westminstercollege.edu

locations compliment the athletic lifestyle. If you are interested in pursuing an online degree or

USSA MENTORING PROGRAM

a hybrid degree, apply to Utah State University.

Conversations create insight; hence there are

Visit distance.usu.edu for more information.

a number of reasons that a mentoring program

Contact

can be beneficial. The mentoring process is enriching and fulfilling for both the mentee and

Laura Zemp, Lead Advisor, USU Salt Lake Center

mentor. The dialogue between you and your

385.646.7751

mentor will enhance both your questioning

laura.zemp@usu.edu

skills and thinking processes. The characteristics

WESTMINSTER COLLEGE – TUITION GRANT PROGRAM The USSA and Westminster College, a four-

gained from this opportunity will help you with your decision-making and problem-solving on and off snow. Matching will be determined by the Director of Athlete Career and Education

year liberal arts college in Salt Lake City, have

based on interests, personality and location.

partnered to provide a unique program for

For more information, contact the Director of

elite athletes to help you fulfill your educational

Athlete Career and Education.

aspirations while continuing to train and compete. Westminster College has become an Official Partner of Higher Education to the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing. Qualifying USSA athletes will receive full tuition scholarships to attend Westminster College, at either the undergraduate or graduate level, with some exceptions in the MBA, MAT, and MS in Mental Health Counseling. Masters

ROOKIE CAMP Each year, during the month of June, the USSA will invite newly named national team athletes to Park City for rookie camp. This camp will help define what being a national team member is about. Workshops will be conducted on USSA as an organization, sponsors, educational advancement, team building, media training, transition, etc.


chapter 5 athlete services and responsibilities TRANSITION CAMP Each year following the Olympics, during the month of July, the USSA will invite veteran athletes who have made the decision to retire to Park City for transition camp. This camp will help define what to expect as an athlete transition from a competitive career and lifestyle into life post-athletics. Workshops will be conducted on resumes, networking, interviewing, educational advancement,

57

participating USOC Sponsor-Employer in the Team USA ACP. Meeting the athletic eligibility criteria established by the USOC does not guarantee a position within the Team USA Career Program. Hiring decisions will be made independently by the Team USA ACP Employer with information provided by the USOC and Adecco, the USOC’s Official Career Transition Management Sponsor and Administrator of the Team USA ACP.

nutrition, mental health, etc.

Visit www.teamusa.com for more information.

USOC ATHLETE CAREER PROGRAM

USOC DEVRY UNIVERSITY

In response to the growing need for career-

Since November of 2011, DeVry University

related programs and services among

has been an official education provider of

America’s elite athletes, the USOC and its

the United States Olympic Committee. With

official career management service supplier, the

the help from their Keller Graduate School of

Adecco Group, have created the Team USA

Management, DeVry University provides higher

Athlete Career Program (ACP).

education opportunities for U.S. Olympic and

The USOC and the Adecco Group understand that elite athlete’s priority is to focus on their sport career. However, we also know that there comes a point in life when an individual needs to make decisions about their post-athletic careers and their future. Through utilizing the ACP, U.S. Olympians and Olympic hopefuls can accomplish two main objectives: 1. Alleviate career or job-related concerns, outside of the field of play, which will allow them to perform better while training and competing. 2. Better prepare them for the inevitable transition from sport, thus allowing them to be more focused on their sport while they are an active competitor.

Paralympic athletes at the undergraduate and graduate levels. Visit usoc.keller.devry.edu for more information. USOC TUITION GRANTS USOC tuition grants are intended to encourage athletes to further their formal education in preparation for lifelong career goals and to defray a portion of tuition costs. Award Amount The total dollars available for tuition grants is limited, and the reward process is highly competitive. Along with an athlete’s performance standards, financial need also is considered when determining an award. Traditionally, the highest priority for awards is given to those applicants who have a current

By meeting the eligibility criteria, athletes are

top-10 World Championships placement or

qualified for consideration for an employment

world ranking. However, compelling cases will

opportunity with Powerade or any other

be reviewed and given consideration.


58

chapter 5 athlete services and responsibilities

Generally (based on budget availability) the

after the submission deadline. Incomplete or

following payment schedule will be applied:

late applications will be returned to the NGB

International Rank /

Tuition Award Range

Placement 1st–3rd

$4,001–$5,000

4th–6th

$2,501–$4,000

7th–8th

$1,001–$2,500

9th–10th

$1,000 or less

Retired Olympic or Pan American team members may apply for one-time only tuition assistance within five years of their last Olympic or Pan American Games competition. • Retired athletes applying for these funds must be endorsed by their NGB. Grant amounts will consist of up to $2,000 for undergraduate study and up to $1,000 for graduate study. Tuition monies are restricted to tuition and mandatory fees only. Books, parking fees and room-and-board charges are not covered. • Any grant money awarded but not disbursed by the end of the grant year (Dec. 31 for summer sports, June 30 for winter sports) is deemed forfeited. Application Athletes who meet the eligibility criteria may obtain applications from their NGB or USOC Sport Partnership Team. Applications will be reviewed quarterly. Applications must be received by the USOC Sport Partnership Team on or before the following deadlines: May 1, August 1 and November 1. Applicants will be notified no later than a month

and the athlete will be notified if ineligible for the current quarterly review.


chapter 5 athlete services and responsibilities

59

USOC ATHLETE CAREER PROGRAM The general purpose of USOC athlete support programs is to provide financial support and health insurance to Olympic-caliber athletes, enabling the USA to maximize medals in the Olympic Games. These programs are offered to you based on each program’s criteria and include USSA elite team membership as a prerequisite. The programs offered by the USOC include: USOC Direct Athlete Support, Elite Athlete Health Insurance (EAHI), Team USA Career Program, Operation Gold, Olympic Training Centers (OTCs) and tuition assistance programs. USOC DIRECT ATHLETE SUPPORT

ELITE ATHLETE HEALTH INSURANCE

USOC Direct Athlete Support is a program

The USOC EAHI program provides a level of base

generally designed to do the following:

support by offering a program of health and

• Offset living expenses so elite athletes can train and compete • Meet the demands of trying to make an Olympic team and win medals • Recognize top performances at the highest international level • Recognize pursuit of athletic excellence as a career

major medical insurance for designated elite athletes in order to minimize the out-of-pocket expenses incurred by insured athletes for costs of medical care. USOC provides EAHI only to a select range of athletes. For detailed qualification criteria, eligibility and enrollment information see the insurance section located in this chapter or contact your Team Manager.

Direct Athlete Support Qualification Criteria

OPERATION GOLD

Athletes are selected to receive USOC Direct

Operation Gold awards athletes for top-

Athlete Support based on criteria generated

place finishes in a sport’s most competitive

from collaboration between the USOC and the

international competition of the year. The award

USSA. This criterion may change from time to

amount varies from $2,000 to $25,000 depending

time on an annual basis; however, the intent is to

on the year, the athlete’s place and/or finish at

have consistent criteria throughout the Olympic

the Operation Gold competition and whether

quadrennial. Once finalized, the criteria will be

the athlete competes in a sport/discipline/event

communicated to the appropriate athletes

on the Olympic program. Team sports (defined

selected to receive direct athlete support.

as three or more athletes) receive funding for

Direct Athlete Support Grant Year

first through sixth-place finishes in non-Olympic years, while individual sports (defined as

The funding cycle for winter sports is July 1–

one or two athletes) receive funding for first

June 30.

through eighth-place finishes in non-Olympic

Direct Athlete Support Disbursement of Funds

years. Final awards, in non-Olympic years, are adjusted based on the number of top countries

Grants awarded to athletes by the USOC shall

competing. Additionally, in non-Olympic years,

be paid directly to athletes.

athletes who qualify for more than one award automatically receive the higher award. At the Olympic Games, athletes will be paid Operation


60

chapter 5 athlete services and responsibilities

Gold for multiple medal performances. Operation Gold Winter Payment Schedule

or Team Manager who will fill out the proper paperwork. You are not allowed to train at a center on your

Place

Off Year Olympic Year

1st

$6,000

$25,000

2nd

$5,000

$15,000

3rd

$4,000

$10,000

4th

$3,500

Colorado Springs Olympic Training Center,

5th

$3000

Colorado Springs, CO

6th

$3000

Lake Placid Olympic Training Center, Lake

7th

$2,000

8th

$2,000

OLYMPIC TRAINING CENTERS The OTCs facilitate sustained competitive excellence by providing services and facilities in support of NGBs and their athlete development pipelines. The OTCs serve as national centers of inspiration providing opportunities to strive for Olympic ideals through sport. The OTCs were

own; a responsible coach must be with you. Olympic Training Centers Chula Vista Olympic Training Center, Chula Vista, CA

Placid, NY U.S. Olympic Education Center, North Michigan University, Marquette, MI USOC TUITION ASSISTANCE PROGRAMS USOC, as well as the USSA, has a variety of college tuition assistance programs. Detailed information is available in the Education and Scholarship Programs section earlier in this chapter of the Team Manual.

started to help athletes develop into world-class

USOC PROGRAM SUPPORTIVE INFORMATION

athletes and win Olympic and Pan Am medals.

School or College Eligibility

USSA Team athletes and their coaches are

It’s important for athletes who have or

eligible for OTC services. Requests for usage

anticipate having school or college athletics

of the OTCs must be submitted through the

eligibility to understand that receipt of USOC

USSA for athlete, coaching, officiating or

grants may jeopardize that eligibility. Check

administrative programs. Those athletes who

with your school or college athletics personnel

qualify for USOC/OTC funding may utilize an

or the appropriate school or college governing

OTC at no cost to the USSA or the athlete.

association if you have questions.

Those athletes or programs not eligible for funding may still access the OTCs with USSA

Terms and Conditions

recommendations, but the USSA or the athlete

Athletes, who receive USOC support, including

will be charged the current member daily rate

EAHI, must comply with certain requirements

for services.

and standards including performance

You should not contact the OTCs directly, but you must make a request through your coach

standards, commitment to training goals and doping-free sport participation. USOC also requires athletes to sign an Athlete Support


chapter 5 athlete services and responsibilities

Designee Form that includes certain terms and conditions. All athletes must be compliant with the USADA in order to receive athlete support or EAHI.

61

Tax Matters All USOC grant funds, with the exception of tuition grants, will be reported to the IRS and generally are subject to federal and state income tax.

If you fail to meet any of the terms and

Since no taxes are withheld by the USOC, you

conditions of the program, the grant may be

may have a tax liability at the time you file your

terminated and any unexpended funds must

tax returns. If you anticipate such liability, you

be returned to the USOC. Athlete terms and

should consider setting aside some funds for this

conditions will be reviewed periodically (but at a

purpose. USOC does not provide tax advice

minimum once a quad) by the Athletes Advisory

and you are advised to retain your own tax

Council, USOC staff and Board of Directors.

professional to advise you about tax treatment of

If you have questions concerning the terms and conditions that are not answered by the USOC Sport Partnership Team, you may contact the USOC athlete ombudsman at 1-888-ATHLETE. Contact

the receipt of USOC funding and benefits. Documentation The USOC reserves the right to request additional documentation (e.g., tax returns, proof of citizenship, NOC release, etc) of any grantee.

Keith Bryant, Director, Communications Divisions United States Olympic Committee 719.866.2238 keith.bryant@usoc.org

Lindsey Van Š Getty Images


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chapter 5 athlete services and responsibilities

INSURANCE Insurance is a major area of focus for the USSA, both as an organization and on your behalf as a named national athlete. The USSA invests more than $1 million each year for insurance and also partners with the USOC and other agencies to provide the best possible coverage. The USSA maintains excess sport accident insurance for all named national team athletes

Qualifications To be covered under this policy, named national team members must maintain their current USSA competition membership. If you do not have a current USSA membership (expires on June 30 annually) you may not be covered. What is covered?

to help cover expenses for accidents over and

Skiing or snowboarding accidents that occur

above what the athlete’s primary insurance

during USSA-supervised practice, training or

will cover. Athletes must provide their own

competition. Policy considers costs not covered

primary insurance to cover for sport accidents.

by all other available insurance policies and

This requirement can be satisfied either by

deductibles and co-pays apply.

USOC’s EAHI program or coverage from a

Deductible per policy year

private insurance carrier. It is strongly suggested that policies cover accidents, illnesses, health conditions, chronic or repetitive use injuries and conditions. Athletes are responsible for reporting outside medical services to USSA Medical or Team Physicians. USSA INSURANCE PROGRAMS National A, B and C Team Members Insurance All named national team members of Olympic

$500 per person per policy year. Co-pay per accident The first $6,250 of eligible expenses are payable at 80% of the usual and customary charge. Thereafter, benefits will be paid at 100 percent of the allowable payment until the total payments reach $25,000. Maximum co-pay per accident

skiing and snowboarding disciplines will be

$1,250 (This is calculated on 80 percent of

provided Secondary Sport Accident coverage,

$6,250, which equals $5,000 of paid medical

Excess Catastrophic Medical coverage and

expenses). Athletes are personally responsible

Emergency Medical Evacuation coverage.

for per-policy-year deductible and per-accident

Secondary Sport Accident Insurance cards are

co-pay.

issued to named team members each year. This card should be carried along with EAHI or

Maximum benefit per covered accident

personal health insurance cards at all times.

$25,000

Excess Participant Accident Policy Information

Benefit period

Contact

24 months from date of accident.

Laurie Hamble, Insurance and HR Administration

Exclusions/Limitations

Manager

• Pre-existing conditions

Phone: 435.647.2019 Fax: 435.940-2759 lhamble@ussa.org

• Illness • Chronic/overuse injuries


chapter 5 athlete services and responsibilities

• Treatment by non-licensed or non-certified providers • Treatment by licensed or certified family

Contact (USSA MCS referrals) American Specialty Insurance Services Abby Allison

members that would not normally charge for

PO Box 459

their services

Roanoke, IN 46783

• Non-prescription medication and supplements • Acupuncture (benefit limit $25.00 per injury) • Chiropractic treatment (benefit limit $1,000 per injury)

800.566.7941 ext 243 Fax: 260.673.1189 What if I do not use a preferred provider? If you use a provider that is not on the USSA MCS list, call American Specialty and provide the name of the provider you are using. Any

USSA MANAGED CARE SYSTEM (USSA MCS)

provider with whom American Specialty

The USSA has developed a managed care

cannot negotiate a discounted rate, either

system to provide the following services:

through the USSA Managed Care System or

• Easy access to medical providers. Your USSA participant accident insurance card is all you need to identify you as a member of the system. • Quality care providers. Medical providers specializing in skiing and snowboarding-

63

a re-pricing agent, will be paid at 80 percent of the usual and customary charge of the provider’s location. The provider can bill you for the difference in the billed rate and the amount paid by insurance. CATASTROPHIC MEDICAL COVERAGE

related injuries have been invited to

USSA’s catastrophic medical coverage through

participate in this plan. A list of the preferred

Mutual of Omaha pays the excess of a $25,000

providers is available from the USSA.

deductible per accident and excess of other

HOW TO UTILIZE THE USSA MCS • Select a medical provider from the USSA MCS Preferred Provider List. • Provide your USSA Named national team Insurance Card to the provider. • Have the medical provider submit all claims to American Specialty Insurance Services on a secondary basis. • American Specialty will notify you if you are responsible for any deductible or co-pays.

valid and collectible insurance including your own personal insurance or USOC’s EAHI. There is a maximum benefit per person of $5 million. Benefits are considered under the contract until date of recovery. Contact Mutual of Omaha for details, 800.524.2324. Filing a Claim If you, as a named national team member, are involved in a covered accident, contact must be made with the coach, trainer or Team Manager of your sport immediately. Claims must first be submitted to EAHI or your personal insurance. Any remaining balance can be submitted with the corresponding explanation of benefits to American Specialty and Mutual of Omaha (if applicable).


64

chapter 5 athlete services and responsibilities

Coaching staff and trainers have been provided the necessary claim forms. The coach or trainer must also notify the USSA immediately via phone or email. The message must include: name of athlete, date of injury, injured body part and location of injury. This will allow for immediate verification of medical services. The First Report

Contact (claims assistance) American Specialty Insurance Services, Claims Department 142 North Main Street PO Box 459 Roanoke, IN 46783

of Injury form needs to be completed and

Gina Hiner

signed by the coach or trainer and faxed to the

Toll Free: 800.566.7941 ext. 109

USSA as soon as possible. The athlete will also be

Fax: 260.673.1189

furnished a Proof of Loss form that will need to

ghiner@amerspec.com

be completed before any insurance payments

USSA Claim Filing Assistance

can be made. This form must be completed in full and returned to American Specialty as soon as possible. Please be sure that all questions are answered and that the form is signed and dated, otherwise it will be returned and payment delayed. MEDICAL EVACUATION BENEFIT Medical evacuation means emergency transportation from an event or training site to a medical facility when standard transportation is not adequate for the insured person who, as a result of life-threatening injury, requires immediate medical treatment. Medical evacuation must be coordinated through the USSA Medical staff and is coordinated through Global Rescue. In the event of a serious injury, the USSA should be notified immediately.

Laurie Hamble, Insurance and HR Administration Manager Phone: 435.647.2019 Fax: 435.940.2759 lhamble@ussa.org USOC ELITE ATHLETE HEALTH INSURANCE PROGRAM The USOC offers EAHI to eligible athletes and their dependents with Highmark BlueCross BlueShield (BCBS) as the insurance carrier. This plan provides select national team athletes with major medical and illness coverage. The plan has a $25,000 sport injury deductible. A sport injury is an onset that occurs during official training or while competing at a USOC or USSA sanctioned event. This deductible must be met before any sport injury claims are paid by Highmark BCBS. If

Contact (USSA serious injury)

you are injured during training or competition

Luke Bodensteiner, Executive Vice

sanctioned by the USOC or USSA, you must

President, Athletics

report your injury to the USSA immediately in

Office: 435.647.2055

order for claims to be processed.

Cell: 435.640.8541

USOC provides EAHI only to a select range

Home: 435.625.0101

of athletes. Contact your Team Manager for more information. USOC will email or mail EAHI information directly to eligible athletes as directed by the USSA. Coverage will not be


chapter 5 athlete services and responsibilities

effective until the first of the month following the

network provider, athlete will continue to be

date USOC receives the completed Enrollment

responsible for the difference between the

and W-9 Forms. Enrolled athletes will receive an

plan’s allowable amount and the provider’s

insurance card within two weeks after receipt

actual charge.

of forms. General Description of Benefits (Refer to your Highmark BCBS policy for specific coverage details)

Out-of-Pocket Maximums In-network care: $1,000/individual or $3,000/family Out-of-network care:

Deductible

$3,000/individual or $9,000/family

In-network care: Athletes and their participating

Expenses not included towards the out-of-

dependents are not subject to a calendar

pocket maximums are co-pays, office visits,

year deductible.

deductibles, mental health/substance abuse

Out-of network care: Athletes and their dependents are subject to a calendar year deductible of $1,000 per individual, or $3,000

65

expenses, prescription drug expenses or amounts over the allowable Highmark BCBS charge.

per family.

Prescription Drugs

Co-insurance

Co-payments are $7 for generic, $15 for brand

In-network care: Office visits are $15/visit plus 10 percent co-insurance. There is a $250 co-pay plus 10 percent co-insurance for inpatient or outpatient procedures. Identification of innetwork providers can be obtained by calling 1.800.810.BLUE (2583). Out-of network care: Following payment of deductible, the plan will pay 70 percent of

formulary and $30 for brand non-formulary medications. Must use Premier Pharmacy Network – no coverage outside network. Life Insurance A $10,000 life insurance benefit is provided under this program for each covered athlete. Dental/Vision

allowable amount. Athlete is responsible for 30

There is no dental or vision coverage as part

percent co-insurance plus any amounts above

of this plan but the USOC Sports Medicine

the plan’s allowable amount. There is a $250 co-

Department coordinates a volunteer dental

pay plus 30 percent co-insurance for inpatient or

network in some areas for free routine dental

outpatient procedures. After out-of-pocket maximums have been met, and with the exception of calendar year

care and a free contact lens program. Contact the USOC’s Sports Medicine department for details at 800.638.1604.

maximums, the plan will pay at 100 percent

Contact Lens Program

for the remainder of the calendar year. Please

The USOC Sports Medicine Department in

note, when seeking services from an out-of-

Colorado Springs currently runs a vision program


66

chapter 5 athlete services and responsibilities

for all athletes eligible for EAHI. This program

who sustain injuries during training and/or USOC-

allows eligible athletes to receive up to a year

sponsored/sanctioned competitions at an

supply of Johnson & Johnson or Bausch and

Olympic Training Center. Please contact Cory

Lomb contacts free of charge. To participate

Warner, National Medical Network Director, at

in this program, athletes must complete the

719.866.2035 or cory.warner@usoc.org.

following: • Obtain a current prescription (within the past six months) for a Johnson & Johnson or Bausch and Lomb contact lens. • Fax, email, or mail the prescription to: USOC Sports Medicine Department Attn: Vision Program

Pre-authorization Whenever inpatient hospital care including mental health or substance abuse care is needed, you must call to pre-certify this care to be certain it is covered. Contact

1 Olympic Plaza

Pre-authorization (inpatient hospital care,

Colorado Springs, CO 80909

mental health, substance abuse, Durable

Fax: (719)-632-9282

Medical Equipment, orthotics)

sportsmedicinenetwork@usoc.org

Highmark BlueCross BlueShield

• Please include the athlete’s name, date of birth, sport and a mailing address where the contacts should be sent. Athletes can receive contacts once a year for

PO Box 1210 Pittsburgh, PA 15230 800.909.6120 Fax: 412.544.5247

as long as they remain eligible for EAHI. Please

EAHI Administrator:

contact 1.800.638.1604 and reference vision

Viola Cruz

program or email sportsmedicinenetwork@usoc.

800-933-4473

org with any questions.

eahi@usoc.org

USOC National Medical Network

Filing a Claim

If you’re a Team USA athlete looking for

Athletes should have in-network providers file

accessible medical care at little or no cost,

their claim directly through the local BlueCross

the USOC’s National Medical Network (NMN)

BlueShield (BCBS) plan. If using an out-of-network

provides services ranging from orthopedic care

provider, obtain an itemized bill, including name

to neurosurgery.

and address of the service provider, patient’s

Created in 2012, the NMN provides medical care to athletes through partnerships with top-tier medical providers across the country. Services are available to athletes who are enrolled in or eligible for the EAHI and athletes

name, date of service, description of service, amount charged and the diagnosis code. Obtain and complete a claim form and mail both items to Highmark BCBS.


chapter 5 athlete services and responsibilities

67

Continuance Plan The Continuance Plan will provide up to 12 months of continued medical coverage to elite athletes and their dependents that enrolled in EAHI and no longer qualify for the program. The athlete will be responsible for the monthly premium. Contact Viola Cruz, USOC Administrator, for details. Tax Matters Premiums paid by the USOC on behalf of athletes enrolled in EAHI are considered taxable by the IRS and are subject to reporting and taxation. Enrolled athletes will receive a 1099 at the end of January following the year EAHI has been utilized.

Sarah Hendrickson Š Sarah Brunson/U.S. Ski Team


68

chapter 5 athlete services and responsibilities

U.S. SKI TEAM OFFICIAL COMPETITION SUPPLIERS The U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing’s competition suppliers are critically important to its athletic programs, providing financial resources and access to high-level competition equipment and service. Competition suppliers promote their products through affiliation with the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing. Many suppliers also utilize these relationships as resources for research and development to improve their products Suppliers gain promotional value by affiliating their brands with the team brands. The brand signifies a world-class sports organization. You provide additional promotional value by achieving success while utilizing their supplier products on the world stage. An enormous amount of resources and effort are utilized to build USSA brands and the athletic programs necessary to achieve success. The USSA’s philosophy is that those who wish to benefit from affiliating with the brand and/or the athletes must contribute to this effort. Official suppliers are required to pay fees based on product category and athlete rosters and may

General Athlete Guidance You should nurture your relationship with suppliers. It’s important to understand the supplier’s goals and expectations relating to your relationship and to do everything you can to fulfill those expectations. Don’t take your relationship for granted. Your future in the sport will depend upon your ability to develop and maintain these relationships. Communication is critical to establishing and maintaining effective relationships. You need to take responsibility for working through issues in a professional, businesslike manner. If equipment or contract issues arise, communicate effectively and document your interaction for future reference, either for yourself or if the issue escalates to become a legal matter. Anticipate all aspects of your relationship with

additionally contribute value-in-kind product

your suppliers when establishing the terms to

and/or services to the USSA. The process is

your contractual relationships. Suppliers will

consistent within each product category.

expect you to adhere to the terms of your

Suppliers also may promote their name and

agreements and their policies and procedures.

logos with individual athletes. Athletes are

You should understand those terms, policies and

responsible for managing their own individual

procedures before signing.

contracts and billing with suppliers/sponsors they

The Appendix of the Team Manual contains a list

choose to work with.

of suppliers.

Supplier contributions to athletic success

Contact

are critical. The USSA maintains policies and procedures to maximize the benefit that suppliers receive. In order for these partnerships to continue to grow and support future athletic success as well as to ensure compliance with the rules of the FIS, IOC and USOC, you must follow these policies and procedures.

Meghan Leaver, Senior Account Executive 435.647.2043 mleaver@ussa.org


chapter 5 athlete services and responsibilities ATHLETE UNIFORMING AND UNIFORM RULES Uniforming plays a key role in athletic performance and brand exposure. In an organization where the majority of funding for athletic programs comes from sponsors, it’s a critical component of commercial exposure. USSA Athletics and Sales and Marketing work closely together to ensure the best athletic performance while providing valuable sponsors with the exposure they need in return. COMPETITION AND ELIGIBILITY RULES Uniforming falls under two areas of FIS rules – competition and eligibility. FIS competition rules address issues of safety and fairness in competition. You should become familiar with the specific FIS rules in your sport governing uniforming to avoid potential disqualification. FIS eligibility rules specifically address size limitations and placement of commercial marks. This includes every visible item from warm-up jackets to competition suits to gloves

69

on headgear. This space is, in turn, is provided by the USSA to athletes to allow you to sell that commercial space. The specific rules are detailed in section 2.5 of the FIS rulebook: Specifications for Competition Equipment and Commercial Markings. It is your responsibility to ensure that your personal headgear sponsor is properly placed on your headgear. Here are a few key points: • The national association logo (U.S. Ski Team, U.S. Snowboarding or U.S. Freeskiing) must appear on the front and must be at least 9 cm2. • Rules apply to any headgear worn in competition or competition area (prize-giving, media interviews, press conferences, etc.). • Advertisers must be approved in advance, must conform with FIS rules and not be in conflict with the USSA’s protected categories. • The hat, cap or helmet must be from

to turtlenecks and more. The USSA works with

an official provider for your team. The

suppliers to provide uniforming that is within FIS

manufacturer’s marking must only be on the

rules. If you modify clothing you may be subject

side (not front or back) with each marking up

to disqualification from competitions or face

to 15 cm2.

other penalties. Additional, stricter rules on markings apply at the Olympic Winter Games.

• The athlete’s commercial marking may only appear on the front and must always appear

FIS competition and eligibility rules are available

above or adjacent to (never below) the

under your sport at www.ussa.org or at www.

national team mark, as required by FIS rules,

fisski.com, specifically in the FIS rulebook under

with at least 1 cm separation.

Specifications for Competition Equipment and Commercial Markings. Athlete Headgear Sponsorship on headgear is an important revenue source for athletes and an exposure opportunity for the U.S. Ski Team, U.S.

• The commercial marking may be up to 50 cm2 in total. It may be split into two equal parts. The marking may not be for a ski or snowboard hardware or soft goods company. • In the case of headbands, the national

Snowboarding and U.S. Freeskiing brands. FIS

team mark may be to the side of the

rules provide the USSA rights for advertising

main headgear sponsor, but must still be


70

chapter 5 athlete services and responsibilities

on the front. In no case can there be any

equipment (uniform/suit, skis/board, boots,

advertising on the chin-straps of helmets.

poles, hat/helmet, goggles, ski straps) also is

Other Sponsors • Snowboards: The base bottom of

allowed. Athletes are allowed a maximum of two ski straps per pair of skis and only hardware (skis, ski boots, bindings, ski pole) and wax

snowboards may only carry the recognized

suppliers are permitted to have advertising on

commercial markings of the effective

ski straps. Other non-competition equipment

producer. The top of the snowboards may

(drink bottles, fanny packs, fluid packs, mobile

carry the commercial markings of the

phones, etc.) is not permitted. These ceremonies

effective producer and up to five other

are the proper place for the exposure of those

sponsors within a total size of 250 cm2 • Aerials and ski jumping skis: The base bottom

companies who are specifically supporting the event and the actual competition equipment

of skis may only carry the recognized

of athletes.

commercial markings of the effective

The industry also has requested that equipment

producer. The top of the skis may carry

be worn as it is intended. As examples, the

the commercial markings of the effective

industry has requested that boots be worn on

producer and up to five other sponsors within

the feet (not strapped across shoulder), and

a total size of 250 cm2 • No website addresses are permitted on any advertising.

that proper headgear be worn, not carried or placed on tips of skis or boards. PROVIDED UNIFORMING

For approval on commercial markings, it is

The USSA will provide all national team athletes

strongly recommended to send a copy of all

with appropriate uniforming for athletic

commercial marketing in their original size, form

competition and training. The specific items will

and color by October 1st or earlier for approval

vary somewhat from team to team based on

by your sport director.

need and suppliers. At the time of uniforming

• Not allowed in advertising with athletes:

in the fall, each athlete will receive a specific

• Any kind of advertising with alcohol, tobacco and drugs • The use of names, illustrations and titles of skiers for product names or product designs • Any direct statement of active product presentation • Any religious or racial discrimination Equipment in Ceremonies FIS rules state that starting bibs are required to be worn to provide exposure to the event sponsors and organizers and actual competition

listing of uniform items and their appropriate use. Uniforming is provided to athletes from USSA supplier partners. It is provided for your athletic use. It is provided for both your athletic benefit and the exposure value to the partner financially supporting the team. You may be asked to return it to the USSA at any time. You may not trade, sell or barter any uniforming item. You may not modify any uniforming. Clothing is provided for very specific usage. You will be advised of specific usage of each piece at the time of uniforming. It is your responsibility to


chapter 5 athlete services and responsibilities

71

use the proper uniforming for the proper situation.

these cases, logos may be specifically placed

This is important to the companies who have

for those situations and must be worn. You may

specifically invested in certain logo placement

not, under any circumstance, cover up the

on uniforms. It is your responsibility to have the

commercial markings of USSA sponsors, with

proper uniforming for the proper circumstances.

the exception of USSA official requests (e.g.

That includes ensuring that you have a proper

competition bibs).

change of clothing in the finish area when appropriate. Here are some examples:

Press conferences: Similarly, some uniforming pieces may be created to wear specifically

Competition Suit: In many cases, competition

in press conferences. If such uniforming is not

suits are specific to a given event (in alpine:

specified, you are required to wear clothing and

slalom, giant slalom, downhill, etc.). For

headgear of your choice that properly displays

example, wearing a GS suit in a slalom

the U.S. Ski Team, U.S. Snowboarding or U.S.

competition with shin guards covering a

Freeskiing brand.

sponsor’s logo on the knee is not permitted.

All specifications also apply for officials,

Finish area and podium: Some uniforming pieces

coaches, technicians, support personnel

may be specifically created to wear for finish

and forerunners.

area interviews and on the victory podium. In

Ted Ligety Š Getty Images


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chapter 5 athlete services and responsibilities

ATHLETE LOGO AND PHOTOGRAPHY USAGE The USSA’s brand logos for the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing are extremely valuable. Like any major corporation or professional sports organization with a valuable trademarked brand, the USSA takes steps to manage the use of its marks. The use of these trademarks is monitored closely for both the nature and quality of usage. The USSA Creative Services department is responsible for development and management of the company’s graphic image, including the protection of the use of its marks and photography. Any major corporation or professional sports organization is very restrictive on use of its logo. As an example, you would never see a professional sports team allow its logo to be used in non-standard colors, or used adjacent to a company that was not a commercial sponsor. The USSA has established value for its logos through years of marketing and protection of those marks. No other Olympic sport in America has the kind of value in its mark that the U.S. Ski

Here are some basic guidelines: • Any usage must be approved in advance. You can initiate the approval through your Team Manager. • The team brand identity can only be used together with other commercial logos when the team itself has a contractual relationship with that partner. • Any usage must strictly follow the USSA’s

Team, U.S. Snowboarding and U.S. Freeskiing

brand identity usage policy, including size,

enjoys. The value of those marks is what attracts

shape, color, etc.

corporate sponsors and licensees to pay

Logos and standards are available only in

thousands of dollars each year to support your

the media center, located at the bottom of

athletic programs.

every page on every USSA website.

ATHLETE LOGO USAGE

• If you will be using the brand identity on

The USSA also carefully determines how and

a licensable product (clothing, etc.), you

when its logos, or brand identity, are used,

must use USSA’s licensee for that product

whether that usage is for an internal printed

category. For example, if you want to create

piece or an advertisement by a sponsor or a

a T-shirt with the team logo, you must use the

supplier or a national team athlete. Everyone,

team’s licensee, HUGE Sportswear.

from a USSA staff person to the largest sponsor

As a national team athlete, you have a big

of the team, follows exactly the same

stake in the value of the USSA’s marks. You have

approval procedure.

a responsibility to help protect the value of

As a team member, there are instances where

those marks that also impact your image. Part

you are permitted to use the team’s brand

of that protection is how you properly display

identity. Examples may include your personal

and utilize those marks. But a bigger part is

website, a personal promotional kit, etc. But in

how you personally convey a positive image

each and every case, you must obtain approval

for yourself, your sport and all the USSA sports

in advance, just as any USSA staff person or

by how you conduct yourself on and off the

sponsor would do.

competition venue.


chapter 5 athlete services and responsibilities Brand Identity Access Look for further information at www.ussa.org in

Photography Access ussa.smugmug.com

the media center.

Contact

PHOTOGRAPHY USAGE

Sarah Brunson, Photography Manager

The USSA manages photography, ranging from headshots of athletes to action shots from major events. The USSA maintains relationships with a variety of photographers and agencies including the world’s largest photography agency, Getty Images.

73

Office: 435.647.2012 SBrunson@ussa.org VIDEO USAGE The USSA oversees production of content development including: TV shows, webcasts, competition news releases and athlete lifestyle

Athletes and partners can access photography

pieces. The USSA manages relationships with

at the link listed in this section. Athletes are

production that provide footage through rights

free to use photography from those sites for

agreements. The USSA also produces a limited

their own non-commercial use. This includes

amount of non-competition video in-house

personal websites, personal presentation kits,

as well.

etc. Commercial or editorial use must be cleared in advance through the USSA Content and Creative Services department. Additional photography is available through Getty Images and the USSA’s pool of freelance photographers, with fees to be determined by usage.

There is a complex set of domestic and international rights agreements that are fulfilled as part of the USSA’s content development. Within the boundaries of these rights/license agreements, there is a capability for athletes to access select video to be used solely for

The USSA has a limited budget for photography,

personal promotion on their name-sake websites

working with individual photographers and

or appropriate sponsor presentations.

agencies to obtain access and preferred rates. But it is not possible to always have the latest images of more than 150 national team athletes. The USSA greatly welcomes any images athletes, coaches, friends or parents can provide for use in USSA publications, on the web and shared with media. Similarly, if your sponsors or suppliers have current action or lifestyle photography that

Video content development is a key resource of the USSA to provide images that tell the story of what it takes to succeed and associated athletic excellence. Athlete participation in this process makes the process more relevant and authentic to the growth of the sports. Contact

can be shared with the USSA, it helps to keep

Kyle Kilcomons, Director of Creative Services

USSA’s archives more current.

Office: 435.647.2087

This is especially important when you change

KKilcomons@ussa.org

competition equipment or headgear sponsors. If you and your sponsors want to have updated photography used by the USSA, it is important to provide it to the USSA.


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chapter 5 athlete services and responsibilities

ATHLETE SUPPORT OF USSA REVENUE-PRODUCING PROGRAMS The USSA raises money for athletic programs through its corporate sponsorship programs, private fundraising and major events. The success of these programs, and the direct impact on athletic funding, is tied to the active and positive participation of athletes into those organizational activities. The USSA’s athletes and teams compete on a global playing field against teams that are supported directly or indirectly through their respective governments and often in marketplaces where skiing and snowboarding are dominant sports. Unlike most nations the USSA does not receive any federal funding for its

when representing the USSA. • Stay away from personal endorsement deals that conflict with major USSA sponsors. • Proudly represent the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing brands. • Cooperate and have a positive attitude

athletic programs. The USA is a geographically

when involved with USSA TV and other

huge country with a diverse population and

media projects.

an extremely advanced professional sports marketplace. It’s a challenging environment to fundraise for any Olympic sport. Despite those challenges, the USSA has continued to expand its athletic funding dramatically over the past decade and has shown that it can be competitive against the best in the world through careful planning and maximization of funds.

• Be available and positive about USSA sponsor appearances and events. • Be familiar and positive about USSA sponsors, suppliers and licensees. TEAM FUNDRAISING EVENTS The USSA Foundation’s fundraising events are a major contributor to athletic program funding. They are enjoyable social events that

The following sections address what’s expected

give donating guests an opportunity to meet

of athletes when included in the USSA’s

world-class athletes and to learn more about

revenue-producing programs.

how they can support the team. The success of

SPONSORS AND OTHER PARTNERS

these events is dependent on your participation. Athletes bring excitement and authenticity to

The USSA’s corporate partners including

the events and are the reason guests attend

sponsors, licensees and suppliers are critically

and support these fundraisers.

important to the organization’s success and your success as a team athlete. Those partners bring incredible value to the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing brands.

The Foundation staff makes every effort possible to make attendance at a fundraising event memorable for both the athlete and the donor. It is also a working activity where athletes and

The value of the USSA’s Team brands is directly

staff are responsible for entertaining, educating

impacted by how you manage yourself as

and engaging guests. Once committed to an

a Team athlete. As the value of that brand

appearance on behalf of the team, you are

increases, so does the value back to you – both

expected to:

in athletic funding and increased commercial opportunities. • Always wear appropriate team uniforms


chapter 5 athlete services and responsibilities

• Read and follow the detailed itinerary provided, with special attention to meeting times and places. • Attend an athlete briefing to prepare for the event. • Meet and mingle with guests and represent the team professionally. • Adhere to the expectations outlined in

75

Respect Respectful interaction between USSA representatives and event organizers is critical at all domestic and international events. Respect should be shown toward all event partners including broadcasters, media, sponsors, officials, volunteers, fans, etc. Being a premier winter sport, USSA athletes and staff are regularly in the spotlight and need to be cognoscente

the national team policies with regard to

that on and off the field of play they are

consumption of alcohol, uniforming, etc.

representing the USSA and their country. Should

• Participate in any associated media appearances. USSA MAJOR EVENTS The success of USSA’s domestic elite events is

issues arise at an event, it is best to resolve these through communication with USSA leadership rather than with the organizer directly. This communication should be channeled through your coach, program director or USSA Events

dependent on the support and balance of all

staff. USSA Events encourages your feedback to

aspects of the organization including athletic,

help improve USSA’s events and the venues on

operational and financial divisions. Your support

which you compete.

of the following will help ensure the success of USSA events: Participation

Communication USSA Events require unique involvement of team athletes. It is particularly important for you to

As a member of U.S. Ski Team, U.S. Snowboarding

participate in daily team meetings with your

or U.S. Freeskiing, your participation in these

coach and program director during these events

events is critical. Sponsor, donor and site funding

to receive information and provide feedback.

is committed with the expectation that each qualified U.S. athlete will participate. Therefore, it is your responsibility to participate in elite-level USSA events hosted in the USA for which you qualify, provided that exceptions for medical restrictions or other unique circumstances can be made with the prior approval of the respective sport director and EVP, Athletics. Your involvement in the competitions as well as in limited sponsor or promotional functions ensures the stability of our events.


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chapter 5 athlete services and responsibilities

MEDIA AND PUBLIC APPEARANCES PUBLIC APPEARANCES AND MEDIA

phone interviews, press conferences and more.

MANAGEMENT

While during the competitive season these may

Telling the story of our sports, our organization, our team and our athletes is everyone’s responsibility. Sport today is entertainment and the success of any sport is directly related to how the participants – the organizers, the coaches, the athletes – take a proactive role in telling that story. Public excitement is built not just on the story of athletic success, but on getting behind the scenes and seeing a sport from the perspective of the athlete. Every athlete and every coach plays a key role in building that public excitement. That excitement is built on the public’s desire to get inside the sport as much as possible. Listening in on radio calls, seeing on-course point-of-view action, being in the start house and finish line, hearing from athletes before, during and after a competition are all critical elements of telling the story of our sport. The public has to be inside the sport in any way possible!

seem like distractions, it is important to plan on making the investment and helping to provide information about yourself in a focused venue that has an attentive audience. Media play an important role in sport. Learning to work with them to your advantage is key. Your sport will only grow if you positively interact with the public and the media. The USSA’s approach to a positive and proactive integration with media is outlined below. In every case, this will be done strategically to enhance positive awareness of the athlete and the team. Special circumstances will be taken into consideration where a public appearance may not be in the best strategic interest of the athlete or team. Media Prioritization Prioritization of media is important to maximizing an athlete’s time and benefit to the athlete and team. In general, the most beneficial media are

The news media, television, web and other

U.S.-based – that’s where the USSA has the most

channels are critical to the success of our sports.

potential to grow awareness to increase athletic

Those channels provide an opportunity for every

funding. International media also are important

athlete and coach to help tell the story of our

in being a good partner in a global sport. Below

sport and to bring that excitement to the public. ATHLETES AND NEWS MEDIA The USSA is the most proactive of any U.S. Olympic sport in its use of the media as a tool to create awareness and a positive public image of its athletes, events and sports. The USSA conducts active public relations programs to tell your story, the team story, the story of the people behind the scenes and to help record the history of competitive winter sports. There are a variety of tactics to do this including

is a general prioritization, with U.S.-based and larger circulation/distribution being key: • Wire services like the Associated Press (world’s largest news service; best way to reach majority of U.S. media) • U.S. TV • Rights holder TV • Major U.S. media, especially those that regularly follow your sport (Ski Racing, USA Today, New York Times, Denver Post, etc.)


chapter 5 athlete services and responsibilities

• Major web media (yahoo.com, ESPN.com, USAToday.com, etc.) • Hometown media • U.S. national radio

showcase the sport to the public. USSA Communications works closely with Athletics to integrate the need for media interaction within the athletic schedule at events. Team members are expected to actively

• U.S. lifestyle media (print, broadcast, web)

participate in scheduled interviews.

• U.S. newspapers and other media

Press Conferences

• Other online sites (blogs, etc.)

At times, the USSA will schedule press

Media Interviews (Outside of Competition)

conferences. These may be traditional with

With various immediate deadlines and long leads for both newspapers and magazines, the USSA will arrange media interviews with national team athletes throughout the year. The USSA strives to work in partnership with athletes and their professional representatives to create media opportunities that are beneficial for the athlete and the team. Those opportunities should take into account the athletes’ schedules and athletic commitments and be properly prioritized so as to create a positive experience.

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athletes sitting in front of media answering questions or can be conducted in more personal formats such as athlete stations where media can speak directly and personally with athletes. Press conferences are a good way to economize time, especially at events and camps. The USSA will take athletes’ schedules into consideration and work with the coaching staff on timing of these media appearances. It is the responsibility of team athletes to attend and participate in a positive manner when asked, including both USSA-scheduled and pre-event/

It is everyone’s responsibility (athletes, agents,

post-event press conferences. In all cases, the

sponsors, USSA) to work productively with each

USSA will moderate or have a presence at these

other to mutually seek opportunities to benefit

press conferences and work with athletes in

both the athlete and the team.

advance on key message points.

Media Interviews (Team Camps and

Finish Area Mixed Zone

Competitions)

Post-event interview opportunities in any sport

At any team camp or competition, athletic

are challenging for both athletes and media,

preparation, training and competition comes

but it is an essential way for media to get athlete

first. Camps and competitions also represent

reaction – win or otherwise – after a competition

opportunities to showcase the sport and

as fans are interested in the experience and

athletes. It’s important for the long-term growth

relating to it.

of the sport to recognize that active interaction with the public and news media is essential for growth in public awareness. The growth in public popularity of any major sport today, from traditional American professional sports to NASCAR and more, are all due in part to active interaction during competition to better

Skiing and snowboarding are sports that need to make media feel welcome. Coverage, especially from U.S. media, is challenging in your sport. If journalists have spent the time and money to cover a ski or snowboarding event, you, as a national team athlete, should reciprocate that respect and interest by taking


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chapter 5 athlete services and responsibilities

the time to talk about your experience. It’s easy to talk about winning. It’s harder to talk about losing or when things go awry. But the athlete who can keep his or her chin up and speak from the heart about a great disappointment will be the athlete who will garner the lion’s share of positive coverage every time!

Devin Logan © Getty Images


chapter 5 athlete services and responsibilities MEDIA TRAINING 101 – KNOW THE BASICS Media relations is one of the most important aspects in the life of an elite athlete. It is to your benefit to work proactively with the media so that you help inform and guide the media as they tell your story and help shape your image. When used effectively, the media can be an extremely valuable tool. You should view media coverage as an opportunity to promote your

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Make it pleasant for all involved. The media will be conveying your message to the public, and it’s beneficial to you if your message is delivered from a friendly perspective. Be on time. Reporters have deadlines (and bosses!) that require them to adhere to a schedule. The story.

sport, your team, your sponsors and – of course –

The media are interested in the inside story. Give

yourself. It’s free advertising – capitalize!

them insight as to who you are (tell your story!)

To take full advantage of your access to the

but be extremely cautious before you criticize

sports media, you have to exercise your power

teammates, coaches, officials, opponents,

to control and manage your media interactions

teammates, family, etc. Always give credit

while working with USSA Communications staff

where credit is due, but be careful not to

to maximize every opportunity.

overstep the bounds of privacy and disclose

Three keys to controlling your interview: 1. Have a clear, simple, consistent message that is interesting to the public. 2. Package your message into media-friendly sound bytes. 3. Get comfortable presenting your message confidently. COMMON COURTESIES COUNT As a member of the U.S. Ski Team, U.S. Snowboarding or U.S. Freeskiing, you represent the United States, the Olympic movement, team

private information about others. The media will always have the last word. Do everything you can to ensure that they view you favorably. COMMUNICATIONS TRAINING The USSA works with several outside vendors to develop a communications training program that focuses on developing messages, how an image is built, working with the media and tips on public speaking. Each year, the USSA will continue to implement such education programs with the teams.

partners (venues, organizers, sponsors, suppliers,

The USSA has worked with national public

donors, etc.), your sport, your sponsors and

relations agency Fleishman-Hillard. Counselors

yourself every time you interact with the media.

Dan Barber and J.J. Carter can offer additional

Always be professional and courteous. Try to remember names, greet media members personally when possible and be friendly. Remember, the media are doing their job and you are an important part of their work day.

advanced services including: • Individual and team coaching sessions for athletes and coaches • Message development consultation for individual athletes and teams


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chapter 5 athlete services and responsibilities

• On-camera media consultation to improve presentation and delivery • Crisis and issues consultation to help manage conflict and controversy • Media monitoring and analysis

Be honest and accurate. Make sure you are always honest and accurate when posting information or news, and if you make a mistake, correct it quickly. Be open about any previous posts you have altered. Remember that the internet archives almost

If athletes and/or agents are interested in

everything and even deleted information can

investing in a more expanded program,

sometimes be found. Never post any information

they may contact USSA Vice President of

or rumors that you know to be false about

Communications Tom Kelly (tkelly@ussa.org or

the USSA, fellow athletes, coaches, officials or

435.647.2010) to discuss options available and

competitors.

how best to coordinate them. SOCIAL MEDIA GUIDELINES

FIVE FREQUENTLY ASKED QUESTIONS 1. How can I update my team bio?

Social media can be a fun and rewarding way

Make it a point to review your team bio

to share your life and athletic accomplishments

at the beginning of each season and

with fans, friends and family all over the world.

periodically throughout the year. It is

Because social media can communicate

designed to provide the media and fans

information very quickly, it’s wise to use

interesting and informative background

social media responsibly. Your conduct on

information on you, so we welcome

social media can impact your sponsorships,

your input on what you would like us to

relationships and reputation. Here are a few

include. Please contact Communications

simple things to keep in mind when posting on

(communications@ussa.org) with any

social media sites.

changes.

Be respectful.

2. At times, why do writers ask such dumb

Always be fair and courteous to fellow athletes,

questions?

coaches, officials, event staff and others

Many journalists are new to our sport and

who are working on behalf of the USSA or FIS.

haven’t yet mastered it. Consider each such

Problems are generally easier to resolve by

interview an opportunity to reach a whole

speaking directly to a person rather than airing

new audience. While your sport is global,

grievances in a public forum such as Facebook

ball sports tend to dominate the American

or Twitter. Nevertheless, if you decide to post

sports media. They may not always know

complaints or criticism, avoid using statements,

what to ask or use the correct terminology.

photographs or video or audio that could

You can help them immensely by taking the

reasonably be viewed as malicious, obscene,

time to explain the basics of your sport in

threatening or intimidating. Examples of such

detail so they can better understand it. With

conduct might include offensive posts meant to

your assistance (and patience), journalists

intentionally harm someone’s reputation.

who are new to the sport can help expand your fanbase beyond the knowledgeable ski or snowboard fan.


chapter 5 athlete services and responsibilities

81

Julia Mancuso © Getty Images

3. I didn’t do so well today. Why do I have to

them), and that they can contact the

spend time after the event with media?

USSA if they need assistance or any

It is easy to talk to media when you win; it’s

additional information.

tougher when you don’t. One of the keys to getting good media coverage for you and your sport is consistency. If the media have insight about you, what you do, how your run was, they can tell a better story. Plus, don’t let them presume – explain. 4. What can I do to get more coverage in my

5. I want to start getting more coverage for myself. The USSA’s Communications department is here to help. Let them know what you’re interested in, and they will help you maximize your media exposure. If you would like to take the initiative to generate

local newspaper?

more news coverage for yourself, make

Make it a point to know and regularly

that known! We can provide you with some

communicate with your local media. The

specific direction, social media guidance

USSA regularly distributes news via email to

and best practices, thoughts on developing

media – international, national and local

informational materials and keep you in

– and talks to reporters daily. Let your local

mind for future media opportunities.

reporters and editors know that you are accessible to them (and eager to work with


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chapter 5 athlete services and responsibilities

ATHLETE MEMBERSHIP REQUIREMENTS National team athletes are entitled to a number of outstanding benefits, including the ability to participate in USSA and FIS competitions. However, just as a valid driver’s license is required to operate a motor vehicle, you must renew and maintain your USSA and FIS memberships to enjoy these benefits: • Opportunity to compete in domestic and international events • Accident insurance coverage during participation in sanctioned events

FIS Registration Every sport has a procedure for registration with FIS. FIS also requires members to hold a current membership in their home national association (USSA). Each sport has a separate schedule of fees and deadlines. Alpine athletes need to register by June 1 to meet the early FIS list deadline. Registration after any deadline may involve additional late fees. If your FIS registration is not current, you risk your ability to participate in FIS events and losing your FIS points. In addition, you must hold a current USSA

• Ranking on the USSA points list

competitor membership to register for FIS.

• Ranking on international points lists

The most efficient way to register for both USSA

Both the USSA as an organization and you

and FIS is using the USSA’s online registration tool

as an individual athlete may be at risk if

available at my.ussa.org. Please contact USSA

your membership and registrations are not

Member Services at membership@ussa.org or

completed in a timely manner. You may

435.647.2666 for assistance. In addition USSA and

risk your insurance coverage, participation

FIS applications are available online at www.

in sanctioned events and your domestic or

ussa.org. Click here to access forms.

international ranking.

Contact

REQUIRED MEMBERSHIP REGISTRATION

USSA Member Services

USSA Membership

435.647.2666

You are required to hold a current USSA competition membership. The USSA’s membership year begins on July 1. If your membership is not current on July 1, you risk being able to participate in USSA activities including camps and competitions; and will not be covered by USSA’s secondary participant accident insurance. You also risk losing your points. Although national team athletes should be renewed by July 1, any athletes not registered by October 15 will pay a $25 USSA late fee. Other division or state late fees may also apply.

membership@ussa.org


chapter 5 athlete services and responsibilities

83 ATHLETE CONTRACT ADMINISTRATION One of the most important areas of management for you as a national team athlete is protecting your eligibility. Skiing and snowboarding are among the most open sports in terms of allowing athletes to be compensated for endorsements. But there are still rules that must be followed in order to maintain your eligibility to compete in USSA, FIS or Olympic competitions. While the USSA does not manage National Collegiate Athletic Association (NCAA) activities, those rules are even more restrictive. It is your responsibility to know and understand these rules. ENDORSEMENT AGREEMENT RULES AND

responsibility to seek advice from your agent,

PROCEDURES

accountant and/or attorney to ensure that

Athletes may enter into endorsement agreements for headgear, equipment, appearances and other purposes subject to USSA and FIS rules and policies. For the most current information on permitted categories and procedures please refer to your Team Membership Agreement.

your rights are protected. The USSA can provide names of individuals who can help you in this regard if you need a referral. Please contact the USSA Athletics Manager (Kate Anderson) requires that athlete and sponsor execute USSA’s Athlete Endorsement Consent and Joinder agreement, which serves to protect athlete eligibility and becomes part of the

The FIS has established rules governing contract

endorsement agreement. The Consent and

administration. In turn, the USSA provides to

Joinder document cannot be altered in any

its elite team members a system for contract

way other than to add the detailed references

administration that complies with FIS rules in an

from the endorsement agreement (e.g., name

effort to ensure that you maintain competition

of parties, date, signatures, etc.).

eligibility. FIS rules governing endorsements and athlete eligibility are available at: www.fis-ski.com

USSA CONTRACT MANAGEMENT PROCEDURES The USSA manages hundreds of agreements, as required by FIS rules, every year. It’s important

Particular attention should be paid to Sections

that you take the responsibility of following the

204 and 206, which require, among other

established procedure to ensure your contracts

things, that the USSA be a party to any athlete

are processed properly and your eligibility is

endorsement. FIS rules dictate that any athlete

not impacted.

who refuses to comply with these rules will not be issued a FIS license.

• Each athlete endorsement agreement together with the Consent and Joinder,

LICENSE BY THE USSA

when fully executed, should be forwarded to

The endorsement agreement sets forth in detail

the USSA Athletics Manager for processing.

the legal relationship between the athlete and sponsor and is negotiated between the two parties. The USSA does not negotiate endorsement agreements for athletes. It is your

• Upon receipt, the USSA will sign the


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chapter 5 athlete services and responsibilities

Consent and Joinder, and distribute to the

earmarked for a single individual does not

appropriate party. Athlete endorsement

qualify for a charitable deduction. An athlete is

agreements that are submitted without fully

not a charitable organization.

executed Consent and Joinders will not be processed. Your Contract Management Responsibility It is ultimately your responsibility to manage the relationship with your sponsors or suppliers. NCAA amateur rule and eligibility: As a national team athlete, you need to be aware of the NCAA bylaw that relates to amateurism and how it may affect your eligibility to compete at the college level. NCAA amateur status may be lost as a result of activities prior to enrollment in college. It is your responsibility to contact the compliance office at the university or college

The USSA cannot provide a charitable deduction acknowledgment to such a donor as the organization would risk tax penalty and possible forfeiture of its not-for-profit tax status. It is possible that some gifts may not be taxable income to the athlete. But athletes should consult with a professional tax advisor for specific direction. Contact Jody Nicol, USSA Accounting 435.647.2009 jnicol@ussa.org

you are interested in attending to determine your eligibility status. NCAA amateurism rules apply to current student-athletes attending college and any individual who has not yet enrolled. Your eligibility can be affected by several factors including receiving excessive or improper expenses, awards and benefits, entering into an agreement with a sport agent, turning 21 years of age, or enrolling full-time at a college or university. It is imperative that you are aware of your actions and how they may impact your eligibility for intercollegiate competition. For more information: http://eligibilitycenter.org/ ECWR2/NCAA_EMS/NCAA.html CHARITABLE DONATIONS AND GIFTS Individuals often ask if they can make a donation specifically earmarked for the benefit of an individual athlete. IRS regulations specifically indicate that any donation

Emily Cook Š Kirk Paulsen


chapter 5 athlete services and responsibilities

85

ON THE ROAD USSA teams are required to travel around the world in order to experience the best training and competition opportunities. Much of the day-to-day business of the organization takes place outside of Park City. Travel is a major component of USSA operations and accounts for a significant portion of its annual budget. It is vitally important that the USSA is diligent in planning and executing its travel. TRAVEL PARTNERSHIPS

• 24/7 service support

The USSA has established a partnership with

• Assistance in making ticket changes for

WorldTek Travel in order to centralize travel activities and establish consistent, effective and efficient procedures. WorldTek is a major national agency specializing in sport team and

personal, event, USSA or other reasons • Exclusive access to USSA-contracted discounts with Delta

group travel programs.

Team Travel Arrangements

The USSA also has established a sponsor

Team Managers and coaches are responsible

partnership with Delta Airlines, which helps

for preparing general travel plans that are then

mitigate the cost of travel through value-in-

communicated to team athletes, coaches and

kind ticketing and other benefits. It is important

support staff. All airline travel arrangements

for USSA staff and athletes to respect Delta

must be made well in advance of departure

personnel worldwide and to be gracious in your

and must be coordinated through the Team

travel relationships. Your respectful treatment of

Manager or coach. Check with your Team

Delta helps maintain a great relationship and

Manager or coach for specific procedures in

the continuation of the benefits that come with

your sport.

that relationship.

After you’ve communicated your specific travel

USSA TRAVEL PROCEDURES

needs based on the established travel plans,

The following information applies across all sports; however, each individual team may have more specific procedures that vary

the Team Manager or coach will coordinate with WorldTek to research and book the most effective travel arrangements.

slightly from the general process outlined

When you’ve been ticketed for a trip, double-

below. You are expected to follow your team’s

check your flight itinerary as soon as you get it to

travel procedures. WorldTek Travel Benefits WorldTek Travel provides the following: • Full-time staff experienced at dealing with the complexities of U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing travel schedules • Attention to finding the most effective ticket routing for the most reasonable cost

make sure it is correct. Let your coach or Team Manager know immediately if your ticket is in error. Always call the airline prior to departure to reconfirm your flight times in case there has been a flight or schedule change. If you have any questions regarding travel, contact your coach or Team Manager. Electronic tickets are used whenever possible as they are the safest and easiest to manage. If you don’t receive a copy of your electronic ticket itinerary within four working days prior to


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chapter 5 athlete services and responsibilities

travel, please contact your Team Manager. All

Check with the airline, as there are always

tickets are non-refundable to you. All unused

exceptions.

tickets need to be reported to Team Managers or WorldTek prior to your scheduled departure

Contact

or you could be responsible for the cost of the

WorldTek Travel

ticket. Your ticket needs to be canceled prior

1.800.TEAM.SKI

to the original scheduled departure date or the

Additional resources:

value of your ticket will be lost completely. For domestic travel, you need to check in at least one to two hours before flight departure. If traveling internationally you need to arrive

International Association of Medical Assistance to Travelers 716.754.4883 The Centers for Disease Control 404.332.4565

at least two to three hours before departure.

National Passport Information Center

Take into consideration additional baggage,

888.362.8668

number of people checking in and any current security alerts. Excess, Oversized and Overweight Baggage All airlines charge for baggage that is over the limited number, overweight or oversized. Size and weight limitations, as well as fees, are set by each airline and may vary. Baggage restrictions

Office of American Citizens Services 202.647.5225 Universal Currency Converter http://www.xe.com/ucc/ Time and date.com http://www.timeanddate.com/

often change suddenly due to security or

Country Calling Codes

business concerns. You are encouraged to

http://www.countrycallingcodes.com/

call or check the website of the airline you are traveling. For current policies regarding excess baggage, contact your Team Manager. Ticket Changes The USSA manages travel for hundreds of athletes. Changes cost money and staff time, which impacts athletic funding. You will not be allowed to make individual itinerary changes for personal reasons unless you have them approved in advance by the Team Manager. You are responsible for payment of all fees. Generally a ticket change requires a minimum fee of $100 for domestic travel and $200 for international travel plus any additional costs due to change of routing, dates and/or class or service. Most airlines are now only allowing standby for flights on the original travel date.


chapter 5 athlete services and responsibilities

87

VEHICLE PROCEDURES Generally, USSA staff manages the use of USSA vehicles or car rentals. It is important for each athlete to acknowledge and abide by the policies and procedures outlined below in conducting those activities in order to maintain a safe environment and safeguard the assets of the USSA. The procedures in this section apply to the use of

whatsoever; the vehicle shall be driven in

any USSA-owned, -leased or -rented vehicle.

a safe and prudent manner by licensed

AUTHORIZED USE OF USSA VEHICLES

drivers, 21 years of age or older; the drivers will comply with the Driver Conduct

Athletes are not permitted to drive USSA Audis

Requirements set forth below; the assigned

unless specifically authorized by Audi. Team,

driver will be responsible for all fines,

staff and athletes must be over the age of 21

forfeitures and penalties incurred by reason

to drive USSA vehicles, which may be used

of the use of the vehicle.

for official USSA business only. All drivers must submit a copy of their valid driver’s license and complete a MVR Request and Authorization to Release Motor Vehicle Report form with USSA’s Shauna Vanderlinden and complete vehicle check out paperwork with Lenea McManus. If your name isn’t on the check out form you are not authorized to drive the vehicle.

• Drivers should obtain warranty service as necessary and provided for under the new vehicle limited warranty, a printed copy of which is furnished with the vehicle. Ordinary operating maintenance such as gas, oil, grease, tire repair and other incidentals are the responsibility of the assigned driver as necessary. Coordinate any repairs or

Contact

maintenance with Lenea McManus at

Shauna Vanderlinden, Director of

435.647.2008.

Human Resources

• The assigned driver is responsible for

435.647.2003

returning the vehicle in the same condition

svanderlinden@ussa.org

as delivered, with reasonable wear and

Lenea McManus, Accounting Accounts

tear accepted. All repairs necessary to

Payable Manager

restore the vehicle to such condition shall be

435.647.2008

performed at the expense of the assigned

lmcmanus@ussa.org Vehicle Care and Maintenance in USA USSA vehicles are a great expense to the company. They should be used in the proper manner and with respect for the investment the USSA makes in providing access to transportation. • USSA vehicles will not be utilized illegally,

driver. The vehicle should also be returned clean, inside and out with a full tank of gas. All accidents involving serious Injuries please refer to the critical Incident communication procedure. Call Luke Bodensteiner at mobile 435.640.8541; home 435.625.0101 or office 435.647.2055 or In his absence, Kyle Wilkens, mobile 435.901.1941; office 435.647.2058; home 435.649.9499 or Tom Kelly, mobile 435.602.9799;

improperly, for hire, as a public conveyance

office : 435.647.2010. For accidents involving

or in any manner for any political purpose

damage to USSA vehicles and/or when USSA


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chapter 5 athlete services and responsibilities

auto insurance coverage is involved contact Shauna Vanderlinden. Driver Conduct Requirements • The driver must possess a valid operator’s license.

• Use of the vehicle by other parties, including family members is prohibited. When renting vehicles for USSA business make sure you are familiar with USSA’s Rental Auto Insurance policies. If you aren’t sure if USSA has insurance coverage for the type of rental

• The driver must be over the age of 21.

or the country you are renting a vehicle; and

• Absolutely no driving while impaired by

are unable to reach your Team Manager or

alcohol, drugs, medication, illness, fatigue

USSA to discuss, purchase the rental companies

or injury.

coverage and name USSA along with all drivers

• Ensure the proper use of safety belts and child safety restraints for all occupants. • Obey all applicable motor vehicle laws, codes and regulations. • Drive in a defensive manner, anticipating situations where incidents are likely to occur. • Refrain, at all times, from using radar/laser detection devices. • Plan trips by selecting the safest route, depart early enough to observe posted speed and traffic regulations and be mindful of current and forecasted weather conditions. • Use of cellular telephones while driving USSA vehicles is not permitted.

on the rental agreement. In General, USSA does not have Auto Insurance in foreign Countries. If you have a personal credit card that has rental auto insurance that applies you can choose to opt out of purchasing the rental car companies coverage but if there is an damage etc to the vehicle it would be your responsibility to submit the claim with your credit card company. Do not rent 10-15 passenger vehicles.


chapter 5 athlete services and responsibilities

89

SKI AND SNOWBOARDING AREA ACCESS FOR ATHLETES U.S. ski and snowboard resort areas are the

contacts below can change year to year.

USSA’s most important partners. Those resorts

Check with the Athletics Manager or your Team

provide millions of dollars in tangible, direct

Manager each season.

athletic support each year with programs like the Gold Pass, hosting more than 3,000 local competitions annually, providing support for 425

Athletes and Coaches Vail- Vouchers have been issued. Go to any

USSA clubs and investing heavily in the USSA’s

season pass office for a Vail resort, except

major events. Every athlete should have the

Arapahoe Basin and Northstar (they can be

utmost respect for resort operators.

used at those two resorts, just not picked up

In addition to hosting domestic and elite-level USSA events each year, many resorts provide national team athletes with lift access at no

there). Tell them you are with the U.S. Team and show ID. Deer Valley- Go to the ticket desk at Snow Park

cost. They do so because of the image that you,

Lodge area to pick up. Athletes under 18 need

as a team athlete, can bring to their resort and

a waiver signed by parents. Team Managers

the relationships that you and the USSA have

have the form.

established over the years.

Park City- Local athletes can pick up a season

The resorts listed below typically provide elite

pass in the pass office. Non-local athletes can

athletes with lift access at no cost. There are

pick up a day pass in the pass office. If you are

no formal agreements that provide this benefit.

a non-local who will be here for more than a

USSA Athletics confirms these arrangements

few days please let Kate Anderson know your

with each resort prior to the season opening.

dates via email (kanderson@ussa.org) so something

Generally, resorts welcome the opportunity

can be set up for you.

to provide this benefit and will continue to do

Squaw Valley- Day passes are available.

so provided that athletes are gracious and

Contact Todd Kelly 48 hours in advance so he

respectful in dealing with resort staff.

can set up a pass for you.

Athletes seeking lift access for resorts not

Todd Kelly

listed below should either utilize their personal

Alpine Meadows Ski Team

relationships at the resort or contact the

Squaw Valley Ski Team

Athletics Coordinator for help in contacting the

Program Director

appropriate person at the resort on your behalf.

tk@squaw.com

Generally, a picture ID (driver’s license) and

Office: 530.452.4182

team ID is required in order to obtain lift access

Cell: 530.563.6222

from these resorts. Procedures with each of

Mt. Bachelor- Day passes available. Please

these resorts may change from year to year

contact Kate Anderson one week in advance at

so please make contact with the resort or the

nrahn@ussa.org or 435.647.2016 so that she can

USSA prior to arriving. The procedures or resort

contact Mt. Bachelor.


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chapter 5 1 athlete introduction services to the and team responsibilities manual

Athletes Only Steamboat- Athletes on the A-C teams can pick up day passes at the main ticket office.

Snowbird- We generally receive 25 to 50 day passes for athlete use during the season. It is first come, first serve with a limit of two per athlete (over two visits). Take your ID to the ticket

Killington- Check with your Team Manager on

window. There are black-out dates around

who our contact person will be. You will need

holidays.

to contact them 48 hours in advance. You will need to bring a photo ID to the season pass office once you have notified them.

Š Getty Images


6

chapter

ussa department structure

Sage Kotsenburg Š Getty Images


chapter 6 ussa department structure

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USSA ORGANIZATIONAL STRUCTURE USSA ORGANIZATIONAL STRUCTURE The USSA serves as the NGB recognized by the

manages the legal health of the organization

USOC and FIS for skiing and snowboarding in the

and provides guidance to the president and

USA. The USSA is incorporated under the laws of

CEO, the management team, and others

the State of Utah as a not-for-profit corporation

within the organization upon request. He is the

and is organized so as to qualify as a non-profit,

organization’s point person for issues involving

charitable, tax-exempt organization under

SafeSport, as well as all other matters involving

section 501(c)(3) of the Internal Revenue Code.

potential legal claims.

The USSA’s Board of Directors leads the USSA

Executive Vice President and Chief

with clear oversight in the pursuit of the

Development Officer is responsible for the

realization of its vision and the fulfillment of its

development of private giving programs to

mission and core values. A long-term strategic

increase revenue to support athletic programs.

plan, adopted by the Board in 2010, provides the USSA with a roadmap for its support of elite athletes across a wide range of different sports.

Chief Marketing Officer is responsible for organizational revenue production through the USSA’s partners, including sponsorships

USSA MANAGEMENT TEAM

and suppliers.

President and Chief Executive Officer is the

Vice President, Athlete Career and Education

senior officer of the corporation and serves as

oversees athlete education and career

the leader of the organization. The position

opportunities programs, also serving as Head of

provides leadership and vision, as well as policy

School for the USSA TEAM Academy.

direction to the management team and all departments. The CEO reports to the USSA Board of Directors for matters of governance and policy. Executive Vice President/Chief Financial Officer manages the financial health and stability of the organization. The CFO provides leadership and vision to make meaningful financial projections and to provide fiscal management for the operation of the organization. Executive Vice President, Athletics oversees the entire athletic operation of the organization, from grassroots programs through elite teams. The athletic leader provides leadership in high performance, sports medicine and education as well as operations of a diverse and largescale athletic department. Executive Vice President and General Counsel

Vice President, Communications is responsible for internal and external communications, communications education and providing positive messaging to enhance the public image of athletes and the organization. Vice President, Events is responsible for managing a wide range of athletic and events to not only provide athletic competition but to enhance revenue production to support athletic programs as well as development of experiential marketing.


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chapter 6 ussa department structure

USSA ATHLETICS USSA Athletics fulfills the USSA’s vision of being

and provide a current situational snapshot

the Best in the World in Olympic skiing and

of performance levels, ongoing monitoring

snowboarding, by enabling the various teams

and evaluation of programs as part of the

within the athletic department to provide strong

resource allocation process, warehousing

leadership that establishes and supports athletic

of sport information for evaluation and

excellence, in accordance with the USSA’s

collaborative purposes.

core values. • Establishing and maintaining a sport culture for athletes, coaches, staff, parents, volunteers and partners focused on achieving athletic success through personal dedication, commitment and discipline centered on the mission, vision, goals and core values of the USSA. • Directing the activities of the coaches,

Athletic Department Operations USSA Athletics provides leadership to its sports and departments for program design and implementation, ensures that the overall operation of the Athletic Department is effective and efficient in achieving its goals, and is made up of five sports (alpine, snowboarding, freeskiing, freestyle, nordic), a High Performance department (encompassing Sport Science,

athletes, staff, volunteers and partners

Sports Medicine and Sport Education), an

toward building reliable, quality programs

Athlete Career and Education Department,

that focus on the four cornerstones for

the USSA TEAM Academy and the Competition

athletics success - Elite athlete programs,

Services department. The athletic department

sport science and medicine, national

operates in athlete recruitment, competition

development systems and sport education.

administration, athlete development, and

• Developing a close working relationship with the athletes, parents, clubs, resorts, industry, coaches, judges and officials focused on sport development. • Creating successful programs at all levels of the pipeline through education, coaching, and program leadership. • Manage short- and long-term athletic

elite performance. The High Performance and Competition Services departments operate in a supporting role to the sports. The Athletic department provides high performance, educational and rules/ ranking management services to the sports/ teams, establishes priorities within the athletic department, establishes the management structure of the athletic department, reviews

performance through; a four-year based

the actualization of the annual operational

planning cycle designed to support

plans within each sport and high performance

the implementation of effective high-

department and coordinates programs that

performance programs, podium objectives

cross sport/teams, including USOC programs, FIS

that clearly define the purpose of funding

programs, and internal multi-sport programs.

provided to teams/programs, benchmarks designed to monitor performance against desired goals, tools to evaluate performance

USSA Core Values are emphasized through clear expectations of conduct, behavior and professionalism. Values are a common thread


chapter 6 ussa department structure

94

throughout all programs and are presented and

and safeguard of other organization assets. The

reinforced visually. Values-based decision-making

division also manages all building operations for

is a common thread throughout all programs.

the USSA Center of Excellence.

Policies and standards of training and conduct are reinforced through Champions and Athletics

Contact

Plus newsletters, Rookie Camp, team briefings

Mark Lampe, Executive Vice President/Chief

and a high-quality, impactful Team Manual.

Financial Officer

Contact Luke Bodensteiner, Executive Vice President, Athletics Cell phone: 435.640.8541 Office phone: 435.647.2055 lbodensteiner@ussa.org Kate Anderson, Athletics Manager Office phone: 435.647.2016 kateanderson@ussa.org

435.647.2002 mlampe@ussa.org Chris Sampson, Controller 435.647.2007 csampson@ussa.org Jody Nicol, Accounts Receivable 435.647.2009 jnicol@ussa.org Lenea McManus, Accounting Accts Payable Manager

USSA FINANCE

435.647.2008

USSA Finance provides financial and business

lmcmanus@ussa.org

analysis to maximize the available funds for performance of past and current projects to

USSA HUMAN RESOURCES / INSURANCE

optimize the performance of projects and/or

USSA Human Resources/Insurance

eliminate non-performing projects. In this regard,

Department functions under the direction

the department functions as a business advisor

of the CEO. The department provides human

to each division, department and athletic team

resource services to employees of the USSA

within the organization to assist each in meeting

through payroll coordination, health insurance,

its critical objectives within the overall

workers’ compensation insurance and other

company plan.

employee benefits.

Division responsibilities also include the

The department also administers insurance

accounting and reporting functions for

services for the company including USSA general

the organization. Accounting includes

liability insurance, USSA- club liability insurance

processing and recording financial activities

program, property insurance, auto insurance

of all departments, cash flow management,

and participant accident/catastrophic medical

payroll processing and all related filings with

insurance for team athletes. All insurance

local, state and federal agencies; annual

certificates and claims are processed or

athletic programs. That includes analyzing

financial statement audits, annual federal

coordinated by this department. In this capacity

and state income tax filings, monthly financial

the department offers help to team members

reporting and budget forecasting, revenue

in coordinating payments to medical providers

risk assessments, management of vehicle pool

from the participant accident policy, EAHI policy


95

chapter 6 ussa department structure

and the catastrophic medical policy. Contact

property, serving as a contact person for USSA members with questions about their rights under the USSA bylaws, counseling members

Shauna Vanderlinden, Human Resource

on disciplinary actions and issues regarding

Director/ Administration

athletes’ rights and serving as point person for

Direct Line: 435.647.2003

legal issues surrounding anti-doping.

Fax: 435.940.2743 svanderlinden@ussa.org Laurie Hamble, Insurance /Human Resource Administration Manager Direct Line: 435.647.2019 Fax; 435.940.2759

Contact Alex Natt, USSA Executive Vice President and General Counsel 435 647 2004 anatt@ussa.org.

lhamble@ussa.org

USSA BUSINESS ENTERPRISE

USSA PURCHASING, SHIPPING AND RECEIVING

The USSA Business Enterprise division manages

USSA Purchasing, Shipping and Receiving provides daily mailing and shipping support as well as purchasing services to the company. The department processes and routes incoming shipments to correct departments and individuals. The department also processes outgoing shipments to events, camps, etc., that

business operations to provide all financial support to athletic programs and the underlying departments to support those operations. It is a vital area of operation which helps fund athletic programs through a coordination of multi-faceted revenue programs and growing the scale of the USSA’s business through creative marketing programs and strategic partnerships.

are not handled by coaching staff. It processes

The VP/CMO works closely with the heads

and routes athlete mail to team program

of each business enterprise and operations

managers daily.

of the corporation including corporate

The department is also charged with purchasing normal offices supplies for all USSA departments.

sponsorship revenue production and supporting departments. The VP/CMO oversees specific areas of Sales and Marketing, and coordinates

Contact

directly with fundraising, membership,

Tim Panter, USSA COE Operations Manager,

content and creative services, events and

Materials Manager

communications and information technology.

435.647.2024 tpanter@ussa.org

USSA LEGAL OFFICE The USSA Executive Vice President and General Counsel is the primary source for providing legal advice to the USSA. Counsel’s most important duties include reviewing agreements, providing guidance on protection of USSA’s intellectual


chapter 6 ussa department structure

96

INFORMATION TECHNOLOGY USSA Information Technology Department (IT) is

requested must be completed before the

responsible for providing technology support and

technical support agent can process your

services necessary to achieve the USSA’s Vision,

request.

Mission, Goals and Core Values. Information Technology Responsibilities The IT department manages a wide range of responsibilities across a very diverse company, with day-to-day business taking place on a global scale. • Support – provides technical service and support for staff. Distribute and maintain workstation hardware and software. • Operations – provide systems support for all technical operational systems. Build and maintain services such as

With the online service request system, you can: • Submit service requests quickly and easily 24/7*. • Provide detailed information about your issue either during or after submission. • Receive e-mail notifications when your request has been received and updated. • Keep track of all correspondence regarding your requests. • Improve your communication with USSA Service and Support teams. • Once your request is submitted, one of our

telecommunications, networks, databases,

technical support agents will contact you to

e-mail, websites, audio/video and security

quickly address your needs.

systems. • Development – provide business value, through collaboration and participation with internal and external stakeholders, by leveraging the right technology to enable timely, cost-effective and high quality delivery of services. Technical Support Request Procedure All technical support requests are logged into

Please complete the following two-step process: • Step 1 - Log in to the Service Desk o URL = http://helpdesk.ussa.org o Username = first initial + last name (Example: jlarson) o Password = “workstation password” • Step 2 - Submit an incident

the USSA Service Desk system, an electronic

o Category - Classify your request

database and management system used to

o Title - Enter a title

track customer requests. For urgent issues or emergencies, call 435.647.2011 (Monday - Friday

o Description - Describe your request

8:00 AM - 5:00 PM MST).

o Urgency - Classify your request

By taking the time to follow the simple, two-step

o Main Asset (Optional) - Select the asset

process, you can be assured that your request will be routed to the most appropriate support team in the most effective manner possible. It is important to know that the information

associated with your request o Attachment (Optional) - Add attachments and screenshots o Submit - Review and submit your request


chapter 1 introduction to the team manual

97

Technical Contact Information Computer Technician

Software Developer

435.647.2011

435.647.2060

comptech@ussa.org

softdev@ussa.org

Network Administrator

Information Technology Director

435.647.2073

435.647.2029

netadmin@ussa.org

itdirector@ussa.org

Web Developer 435.647.2026 webdev@ussa.org

Nate Holland Š Getty Images


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chapter 6 ussa department structure

SALES AND MARKETING USSA Sales and Marketing identifies, develops

In addition to official sponsors, the USSA works

and generates marketing revenue programs to

with several other companies on an annual basis,

provide the maximum amount of funds possible

who support individual and/or a series of events.

to make the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing, the best skiing and snowboarding athletes in the world. The department focuses its efforts on five major areas: intellectual property rights and event sponsorship, media (TV, digital) sales, supplier and consumer products agreements, content distribution (television and other media) and brand and athlete marketing. Every USSA partner feels a special connection to the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing athletes and brands. They are a big part of the team’s success and it’s incredibly important that you, as an elite athlete, have a positive and personal affinity with these partner companies. SALES AND MARKETING PROGRAMS Rights and Event Sponsorship

Protected Categories The USSA’s biggest contributing sponsors (Visa, Sprint, Audi, Nature Valley, Putnam Investments, Charles Schwab and High Sierra) receive patch space on the various U.S. Ski Team uniforms or are major sponsors and contributors to USSA. These sponsors put a significant value against this exposure, making it extremely important for you to wear your uniforms whenever representing the team. The USSA reserves the categories represented by the uniform sponsors exclusively so that team members do not contract with a company that conflicts with a uniform sponsor. Exclusivity is a critical component of the benefits sponsors receive from the USSA. Obviously then, it sends a confusing message to consumers and fans when two competing companies in the same category are represented on team uniforms

The USSA has official sponsors (see Exhibit A).

or at events. In addition to the team uniform

These partners are designated as official and

sponsors, USSA also has major sponsorship deals

exclusive sponsors in their respective categories

with P&G, Kellogg’s and Delta Airlines and each

– meaning that no other companies can have

activate at all or most of the USSA events. Similar

a relationship with the USSA within these areas

category exclusivity and issues exist for these

of sponsorship. Official sponsors have the rights

partners as well.

to the U.S. Ski Team, U.S. Snowboarding and/or U.S. Freeskiing brand identity for advertising and

TV Sales

promotional purposes. They also receive group-

In addition to the official sponsors, Sales

licensing rights, which gives partners the ability

and Marketing is responsible for selling the

to use three or more team athletes together

commercial time in the eleven-plus NBC

in any single promotion or advertisement or

programs the USSA broadcasts on an annual

collage of images (photo or video) as long

basis. For the most part, this inventory is

as they are not identifying the athletes as

attached to sponsorship deals but in some cases

individuals.

the inventory is sold separately.


chapter 6 ussa department structure Suppliers and Licensees

99

Television

The USSA’s official suppliers provide product and

Skiing and snowboarding television ratings are

cash to the U.S. Ski Team, and in some cases,

not impressive outside of the Olympic Games.

U.S. Snowboarding and U.S. Freeskiing, in return

Unlike the NFL, NBA, MLB, NHL and NASCAR, the

for exclusive rights in their respective category.

major broadcast networks do not pay rights fees

As team members, you are required to wear

to broadcast USSA events. In fact, the USSA has

or use specific products from companies in

to purchase time from the networks (NBC) to get

the Supplier Pool when representing and/or

its major events on the air. The USSA broadcasts

competing for the team.

in excess of 50 hours of programming a year

The USSA official licensees are allowed to sell product that includes the U.S. Ski Team, U.S.

(11+ hours on NBC and 24+ on Versus with additional airings on Universal Sports and UHD).

Snowboarding and U.S. Freeskiing logos. In return

Television is critically important to help sell

for these logo rights, the USSA receives upfront

sponsorships and keeps USSA’s sports and

fees and royalty payments on all licensed

athletes visible, but it is not a moneymaker. The

product sold.

USSA invests more than $4 million each year to

CONTENT DISTRIBUTION

be on television, with a varying net loss each season. Please keep this in mind when you are

An important part of building the image

asked to participate in USSA TV projects. Your

and popularity of USSA sports and athletes is

positive participation and attitude go a long

maximizing their visibility to the American public.

way in creating the best possible TV property

USSA Sales and Marketing uses television, print

driving interest with the viewing public.

and digital media to get the message out and increase the value of its sponsorship packages. USSA TV Model Expenses Project

Expense

NBC time buy for 11 hours

$ 2,100,000

TV production for 35+ hours of programming

$ 2,141,000

Total expenses

$ 4,241,000

Revenue Project

Revenue

Versus rights fee for 40 hours of programming

$

215,000

Universal Sports Network

$

120,000

Rights fee for worldwide distribution of events

$ 1,400,000

Unit sales for NBC programming

$ 2,100,000

Total revenue

$ 3,835,000

Net Profit (loss)

(-$ 406,000)


100 chapter 6 ussa department structure Print Publications Sales and Marketing works with Freeskier and Snowboarder Magazines to produce event promotional advertising. These advertisements are on newsstands in late November/early December and put team athletes center stage to kick off the season. Sales and Marketing works with each of these print vehicles in a revenue-

or U.S. Freeskiing brand identity in commercials, promotions and on any packaging. This helps tremendously in building USSA brands and interest in competitive skiing and snowboarding and USSA athletes. In addition, national branding campaigns also help USSA athletes gain valuable exposure and viewership that in turn helps their own individual sponsors.

share model where pages are sold to sponsors

The USSA develops brand lines and

to support the sections.

corresponding promotional activities to help

Internet The internet has become an increasingly popular medium for content distribution. The USSA creates broadcast partnerships to bring live or delayed coverage of World Cup and elite events to USSA fans in almost every sport. Webcasts can be accessed through USSA’s own websites at www.usskiteam.com and www.ussnowboarding. com. Additionally, USSA launched two key digital initiatives with Snow Globe, a weekly internetonly highlight and athlete lifestyle show, and the USSA Network, the USSA’s own YouTube channel. There are thousands of videos uploaded to the Channel each season and these projects go a long ways in promoting USSA athletes, our sports and our brands. BRAND MARKETING The USSA puts a premium on delivering the maximum amount of financial resources possible for athletic programs. Thus, the USSA cannot spend a significant amount of money on building the brands through advertising or other promotional vehicles. Instead, the USSA looks to its partners and athletes to help promote USSA events, our sports and the athletes themselves. Currently, 60 percent of USSA sponsors have an individual athlete agreement with at least one team athlete. USSA sponsors use athletes and the U.S. Ski Team, U.S. Snowboarding and/

the public positively associate with USSA brands and athletes. This is an important component of maximizing revenue through marketing efforts. USSA launched the brand Believe in U.S. this past winter at the one-year out mark of the Sochi Games. Believe in U.S. is our Olympic rallying cry and is being used internally to drive brand awareness to USSA athletes, promote our fundraising efforts and drive awareness and exposure for all things Olympics. We encourage USSA athletes and staff to support the branding effort through their own personal websites and social media channels and tweet the hashtag #believeinus wherever appropriate. Contact Michael Jaquet, Vice President, Chief Marketing Officer 435.647.2046 mjaquet@ussa.org


chapter 6 ussa department structure 101 MERCHANDISING The USSA sells merchandise for the U.S. Ski Team, U.S. Snowboarding, and U.S. Freeskiing as a resource for all skiing and snowboarding elite athletes, members and fans. Check out shop. usskiteam.com and/or shop.ussnowboarding. com, the best place to go for U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing high-

FOUNDATION PROGRAMS The Foundation manages a variety of successful fundraising programs, each of which contributes net revenue to fund athletic programs. Athlete participation is critical to the success of many of these programs. Please notify the Vice President of Foundation if you are interested in involving yourself in these activities.

end apparel, authentic logo-wear, books,

Gold Pass Program

educational materials and more. Featured

The Ultimate Lift Ticket! Valid at more than 250 ski

manufacturers include Spyder, Neve, High Sierra,

resorts across the country, the fully transferable

The North Face, Huge Sportswear and Smartwool.

Gold Pass is one of the Foundation’s largest

Email promotions throughout the year highlight

annual programs. There are 400 passes minted

special offers and featured products.

each year and each pass is available for a

In addition to offering great products, the

$10,000 donation to the team ($8,500 of this

online shop showcases USSA brands and elite

amount is tax deductible). The program nets on

athletes. Profits from the shop directly support

average over $3 million.

USSA athletes.

Special Events

Athlete Discount

The Foundation hosts major gala-style events

As a USSA elite athlete, you receive a 20

across the country in cities like New York,

percent discount from the U.S. Ski Team, U.S.

Chicago, Boston, Denver, San Francisco and

Snowboarding and U.S. Freeskiing online shop.

more. Foundation events range from backyard

Discount codes will be provided by Vicky

get-togethers to on-snow days to large sit down

Gaylord, vgaylord@ussa.org

dinners with live music. Special events net over $1.4 million annually and athlete attendance is

USSA FOUNDATION The U.S. Ski and Snowboard Team Foundation is the non-profit, fundraising arm of the U.S. Ski

critical to an event’s success. On-Snow Clinics The Foundation offers donors VIP on-snow

Team, U.S. Snowboarding and U.S. Freeskiing.

experiences with Olympic athletes. Powder Girls

The Foundation raises money to support

and Ice Men are three-day skiing adventures for

year-round athlete training, development,

men and women of all levels. For a contribution,

competition and educational needs. The

a select group of supporters are given the

primary sources for this revenue are Gold Pass,

opportunity to enhance their skiing skills and

major gifts, special events, direct marketing and

spend time on and off the hill with some of the

the Team PyeongChang Olympic hospitality

best skiers in the sport.

program. These programs raise over $6 million a year to support the Athletic Team.

Major Gifts


102 chapter 6 ussa department structure Individual gifts of more than $1,000 make up the Foundation’s major gifts program. Regional managers across the country cultivate prospects and donors to solicit major gift donations. This program is the largest area of growth and opportunity in the Foundation. Chapter Receptions Small receptions are hosted across the country

Contact Trisha Worthington, Executive Vice President and Chief Development Officer tworthington@ussa.org Jessica Miller, Special Events Director Office: 435.647. 2095 jmiller@ussa.org

by major gift managers to raise both awareness

COMMUNICATIONS

and funds.

USSA Communications is responsible for telling

Olympic Hospitality

the USSA’s story, providing communications leadership through guidance and support to

Team PyeongChang allows donors to make

athletes, sports and departments resulting in an

a multi-year commitment totaling $300,000

increasing awareness of the organization’s role,

to attend the 2018 Olympic Winter Games in

image and brands.

PyeongChang, Korea with the Foundation and athletes of the USSA Olympic Team. Legacy Campaign The Legacy Campaign is a $60 million campaign to build the Center of Excellence, a training center located in Park City, and an endowment for the team. The campaign achieved its goal in January, 2011. The endowment continues to grow each year through sound investment and also provides over $1.5 million annual directly to athletic programs with that amount anticipated to grow to around $2 million annually by 2014.

The department conducts programs in both internal and external communications. Its function is to provide support to athletes, sports and departments through leadership, content management and education and to create revenue-supporting public relations programs. Media Outreach USSA Communications maintains close contact with key national and international media, as well as sport, lifestyle and resort community journalists. Work in this area is designed to increase public visibility of USSA and its athletes,

Alumni Relations

programs and events.

The Foundation works to keep a lifelong

Stakeholder Communications and Advocacy

community of team alumni connected to USSA through meaningful engagement. This is done through seasonal updates and communications, recognition events and a variety of other activities to increase alumni participation.

The USSA’s stakeholders including sponsors, suppliers, donors, trustees and board members, resorts and other supporters are vital to helping fund athletic programs. USSA Communications manages programs to keep stakeholders informed and to build advocacy to grow their support. As athletes, you play a key role in communicating to those stakeholders through the USSA’s advocacy outreach.


103 Athlete Services USSA Communications provides service to athletes at key events managing interaction with news media and other services to help and support athletes in the competition environment. Communications Education USSA Communications develops and implements programs to provide communication training to athletes at all levels through grassroots programs for team and individual training for interested athletes. Community/Industry Relations

If you want to receive news feeds directly, simply go to the team’s websites and click on RSS Feeds. Advocacy Building supporters of the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing helps strengthen relationships with fans and USSA partners. When people make an investment in the USSA, they will promote the organization to others and further build the chain of advocates. Athletes are a main link to build this support. Throughout the season, you might be called upon to reach out to important sponsors and

Positive advocacy of the ski and snowboarding

event executives who have major decision-

industry, including suppliers and resorts, along

making power in making USSA competitions

with the team’s Center of Excellence home in

happen. This communication can be as simple

Utah is important to athletic program support.

as an email thanking the contact for their

The department manages programs to create a

support and investment in the USSA. Athlete

positive relationship, with team athletes playing

communication is the ultimate thank you. You

a critical role in that communications.

are the face of the sport. A thank you coming

Communications

from you is much more powerful than a note

The USSA maintains a 24/7 year-round news

coming from USSA staff.

bureau providing the latest news to media

Please take these opportunities to make a

outlets worldwide and fans of the sport. From

lasting impression on the USSA’s influential

China to Austria to Canada, almost every

contacts. Your program director, press officer or

elite-level competition in which team athletes

USSA Communications might ask you to make

participate is covered by international wire news

this contact throughout the season. The impact

services, providing every newspaper, TV, radio

you can make is enormous.

and web news outlet with U.S. Ski Team, U.S.

Contact

Snowboarding and U.S. Freeskiing coverage.

Tom Kelly, Vice President, Communications

If you or your family are not seeing the coverage

435.602 .9799

you expect from your local media, please

tkelly@ussa.org

contact them directly to alert them of the community’s interest. Every media outlet has access to team news from wire services like the Associated Press (AP) and the USSA News Bureau can easily provide content to them directly if it isn’t already.


104 chapter 6 ussa department structure EVENTS USSA Events is responsible for the organization

must commit financial support to the

of elite-level ski and snowboarding events in the

events, which equates to approximately

U.S. elite events include World Championships,

$3 million annually.

World Cups, the U.S. Snowboarding Grand Prix, U.S. Championships and any USSA event

Event Management

produced for television. USSA Events oversees

The USSA works with each event location

the organization of about 20 events annually.

to establish an organizing committee to

USSA Events provides value to athletes by producing premier competition opportunities in the U. S. as well as creating revenue opportunities for Sales and Marketing and Foundation. The ultimate goal for all USSA events is financial profit, which is used to fund USSA’s athletic programs. The department provides the platform to generate around $8 million annually in sponsorship and television sales associated with USSA events. EVENTS PROGRAMS USSA Events performs a wide range of functions related to major event management for the USSA.

coordinate all aspects of an elite event. USSA’s staff is integrally involved with each organizing committee to insure the quality of these services, including: • Design and construction of competition courses • Planning and installation of temporary venue facilities, infrastructure and signage • Installation of television production facilities and infrastructure • Development of event sales, marketing, public relations and media strategies • Organization of off-hill administration including event headquarters, coordination

Calendar Development

of officials and volunteers, organization of

The department works with FIS and USSA sport

athlete lodging and meals, media services,

committees to develop annual World Cup,

etc.

NorAm and sport calendars that support the

• Implementation of event promotions

athlete pipeline, taking into consideration athlete

and partnerships; the department works

advancement, travel and quality of venues.

proactively to insure USSA’s events promote

Venue Negotiation and Contracts

both the U. S. Ski Team, U.S. Snowboarding

The Vice President, Events and event directors are responsible for negotiating agreements with each event location. These negotiations include the operational requirements to host an event as well as requirements to provide USSA value through exclusive training, hosting of development events and other goods and services. Through these negotiations venues

and U.S. Freeskiing brands as well as the images of our team athletes • Implementation of hospitality and entertainment for event sponsors and donors Family Credentials Family members of USSA athletes have the opportunity to reserve credentials at USSA’s various events. Credential benefits such as


chapter 6 ussa department structure 105 special viewing access locations, discounted

Lindsay Arnold, World Cup Event Manager

lifts and lodging vary depending on each

Office: 435-647-2072

competition venue associated with their family

Cell: 435-714-0361

credentials. It is the family’s responsibility to

larnold@ussa.org

request credentials by the deadlines provided by the Events department. Family Credential Policy 1. Family credentials are available upon

MEMBER SERVICES The USSA Member Services Department provides service and support for over 425 clubs and 30,000 individual members; managing initial

request for immediate family members only

registration and renewal through fulfillment of

and are based on availability.

member benefits.

2. Family credentials allow for special viewing access and may or may not allow for complimentary lift access, discounted lift access and/or discounted lodging. 3. There is no cost for the family credential. Contact

CONTENT AND CREATIVE SERVICES Under broad supervision, Content and Creative Services establishes and maintains a clear corporate image for the USSA through development, implementation and management of brand vision and standards, as well as working with staff, partners and

Calum Clark, Vice President, Events

stakeholders to manage USSA’s video, design,

Office: 435.647.2053

photography, brand management and

Cell: 435.640.8531

web design.

cclark@ussa.org

The USSA Content and Creative Services

Eric Webster, U.S. Grand Prix Tour Director

Department provides support to USSA

Office: 603-279-0121

management, sports, support departments

Cell: 435-659-9491

and other staff. The Content and Creative

ewebster@ussa.org

Services Department provides video and offers

Nick Alexakos, U.S. Snowboarding and Freeskiing

brand management to organizational partners

Event Manager

including sponsors, licensees, member clubs,

Office: 435.647.2018

equipment suppliers, media outlets and other

nalexakos@ussa.org

affiliated organizations who use USSA’s brands.

Mike Henderson, World Cup Events Director

Contact

Office: 435.647.2014

Kyle Kilcomons, Director of Creative Services

Cell: 435.640.8540

Office: 435.647.2087

mhenderson@ussa.org

KKilcomons@USSA.org Sarah Brunson, Photography Manager Office: 435.647.2012 SBrunson@ussa.org


2

chapter appendix

national team membership

Ted Ligety Š Sarah Brunson/U.S. Ski Team


chapter 1 introduction to the team appendix manual 107 APPENDIX U.S. SKI TEAM COMPETITION SUPPLIERS For a list of competition supplier contacts, please contact Sales and Marketing Account Executive. HARD (SKIS, BOOTS, BINDINGS) Alpina*

Exel Sports*

Atomic

One-way* (Rossignol)

Bomber Skis

Rossignol

Dalbello

Swix Sport

Dodge Ski Boots

Komperdell

Elan

Leki

Fischer Skis Full Tilt

* Nordic Only

Hart Ski Corporation

GLOVES/PROTECTION

Head USA

Auclair

Liberty Skis**

Reusch

Madshus*

Ortema

Moment Skis

Slytech

Nordica

Leki

Rossignol/Lange

Dainese

Salomon* Tecnica/Blizzard Volkl/Marker * Nordic only ** Freeskiing only

OTHER SUPPLIER / SPONSOR BOSU Fitness Booster Straps (Ski Metrix) DeWalt Dominator

GOGGLES, HELMETS AND SUNGLASSES

Eps-Doublet

Bolle

Holmenkol

Briko

Kenwood Radios

Dainese

Ski Sauna

Oakley

Skier’s Edge

POC

Sun Valley Ski Tools

Rudy Project*

Swix

UVEX

Toko

Shred

Tools4Boards

* Nordic Only

POLES

Wintersteiger World Cup Supply


108 appendix EXHIBIT A ATHLETE / SPONSOR ENDORSEMENT AGREEMENT AUDI

NATURE VALLEY

Category: Official U.S. Ski Team Vehicle

Category: Official Granola/Grain/Energy Bar

Sponsor Since: 2007

Sponsor Since: 1993

BUD LIGHT

PAUL MITCHELL

Category: Official Malt Beverage

Category: Official Hair Care Products

Sponsor Since: 2000

Sponsor Since: 2002

BURTON

PROCTOR AND GAMBLE

Category: Official Snowboarding Uniform

Category: Cleaning products, make-up,

Sponsor Since: 2002

household goods, men’s health and grooming

CHARLES SCHWAB

Sponsor Since: 2013

Category: Official Brokerage Firm

PUTNAM INVESTMENTS

Sponsor Since: 1997

Category: Official Mutual Fund Provider

COLUMBIA

Sponsor Since: 2010

Category: Official Freestyle Uniform

SPRINT

Sponsor Since: 2011

Category: Official Communications Provider

DELTA

Sponsor Since: 1993

Category: Official Airline

SPYDER

Sponsor Since: 2007

Category: Official Alpine Uniform

DJO

Sponsor Since: 1995

Category: Official Knee Brace

TEMPUR-PEDIC

Sponsor Since: 1997

Category: Official Sleep Provider

GOPRO

Sponsor Since: 2010

Category: Official Camera

THE NORTH FACE

Sponsor Since: 2012

Category: Official Freeskiing Uniform

HELLY HANSEN Category: Official Alpine Base Layer Sponsor Since: 2012 KELLOGG’S

Sponsor Since: 2010 TIRERACK Category: Official Tire Retail Partner Sponsor Since: 2012

Category: Official Cereal

USANA

Sponsor Since: 2013

Category: Official Supplements and Vitamins Sponsor Since: 2010


appendix 109

VISA Category: Official Credit Card Sponsor Since: 1986 ZEAL OPTICS Category: Official Eyewear of Freeskiing and Snowboarding Sponsor Since: 2008 2xu Category: Official Compression Wear Sponsor Since: 2012

Andrew Weibrecht Š Getty Images


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