Search engine market share

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Search Engine Market Share 

In late 1997 Google introduced its search engine for the first time, fast reach of google search engine and the effective results with reasonable speed made it a world popular search giant swiftly. Recent data (April 2016) shows Google leading the search market with a share of 67.86%. Globally barring China where the local search engine Baidu takes the chunk.



Desktop and Mobile 

Both desktop and Mobile search result and on search queries in Google takes the top position where Bing takes second spot followed by Yahoo Bing and others. For general analytic desktop search results, Google pockets 67.86%, Baidu 8.1%, Yahoo 7.72%, Bing 14.4%, AOL 0.14% and Others 2.5%. Equally, mobile search result takes a prominent position in search share.


Desktop and Mobile 

Google after their search engine success in the market also introduced several products and services in the market. Major revenue to the company is on advertising, with other services such as mail, productivity tools, enterprise products, and other mobile based software. Google generated it’s highest revenue in the year 2016 (first quarter) around 18 billion US dollars.


Desktop and Mobile 

It processed 1.2 trillion searches worldwide in 2015. The total number of active users is expected to reach 236.4 million in 2019. In mobile search nearly the same figure is estimated around 216 million of users. Google has 18% of organic search with its search engine, but it is lower than its competitor Yahoo, Ask and AOL.



Search Engine Share United States 

As per January 2016 statistics in the United States, Microsoft holds a market share of 21.3%, Yahoo have 12.4% market share in the same time our search giant Google generates 68.8% of the market shares in all the core search. Google Mail users as per 2015 are roughly 900 million active users worldwide. Analytic and other products are also popularly used around the world. This made Google as a real leader of market share in search.


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