7 minute read

KRYSTLE LINA: CAPTURING BEAUTY

PHOTOGRAPHER: EKATERINA GORBACHEVA @ekaterinagorbacheva.art cars provided by WORKSHOP5001 @workshop5001

In the world of fashion, where every click of the camera lens tells a story, Krystle Lina stands as a luminary, effortlessly blending elegance, allure, and a keen eye for detail. Renowned for her distinctive style and unparalleled vision, Krystle Lina has carved a niche for herself as a leading fashion photographer, weaving magic behind the lens for iconic brands like GUESS. But her journey into the world of photography is as intriguing as her captivating images.

A former PLAYBOY model turned photographer, Krystle's transition from in front of the camera to behind it is a testament to her multifaceted talent and unwavering passion for the art of visual storytelling. With a portfolio that exudes sophistication and glamour, she brings a unique perspective to every shoot, infusing each frame with her signature blend of grace and allure.

HOLLY MADISON
PHOTO: KRYSTLE LINA

As a former Playboy model turned photographer for GUESS, your career trajectory is fascinating. Can you walk us through the transition from being in front of the camera to behind it?

I never planned to become a photographer. Before modeling, I started out as a makeup artist. But it was during my time in the industry, trying different roles from acting to radio, that I found my true passion lay in photoshoots. I realized I wanted more creative involvement, so I took the leap and bought a camera, lights, and Photoshop to start my journey.

While still modeling, I pitched myself to Playboy Radio, landing my own segment as their resident photographer on The Playboy Morning Show. The exposure helped me gain attention online and in the press. I worked with reputable models, shooting almost daily, which accelerated my learning curve. I was fortunate to receive guidance from respected photographers, though most of what I learned was through trial and error.

Now, over a decade later, I'm still growing and learning as an artist. I stay humble, knowing there's always more to learn and grateful for where I am today.

How did your experiences as a model influence your perspective as a photographer, especially in the realm of fashion and beauty?

GUESS specifically, and how do you approach capturing the essence of the brand in your photography?

I've always been drawn to the timeless allure of old Hollywood glamour and vintage black and white photography. Growing up, GUESS was a staple in my wardrobe, and I admired the iconic campaigns for their striking beauty and unforgettable imagery. Being part of such an iconic company is truly an honor, and I never take it for granted. In my photography, I strive to capture the essence of GUESS's classic aesthetic while infusing it with my own personality and style.

In an industry often criticized for its portrayal of women, how do you navigate the balance between celebrating femininity and avoiding objectification in your work?

My background in modeling deeply shapes my perspective as a photographer, especially in fashion and beauty. Years in front of the camera taught me the nuances of posing and expression, helping me guide models with ease. I developed a keen eye for aesthetics and detail, focusing on composition, lighting, and styling to craft compelling images. Understanding the vulnerability of being photographed, I approach shoots with empathy, aiming to capture not just beauty but also personality. This unique blend of experiences allows me to create impactful fashion and beauty photography.

GUESS is renowned for its iconic campaigns and imagery. What drew you to working with

As a woman in the industry, I prioritize portraying women with respect and empowerment in my work. By collaborating closely with my subjects and promoting diversity, I celebrate femininity while challenging traditional stereotypes and promoting positive body image.

Collaborating with models who may have similar backgrounds to yours, how do you ensure a comfortable and empowering environment on set?

As a woman and former model myself, I understand the importance of creating a comfortable environment on set. When you're in front of my camera, it's all about you. Ensuring my models feel safe and valued is paramount. I prioritize their comfort and wellbeing, making sure they know their image is respected and cherished.

Your photography often exudes a sense of glamour and sophistication. What are some key elements you focus on to achieve this timeless quality in your images?

I tend to shoot what I like. I’m drawn to highend vintage vibes in my photography—it's just my thing. To bring out that sense of glamour and sophistication, I pay attention to styling, lighting, and the little details. It's all about capturing that timeless allure with a modern twist.

NADIA MEJIA
PHOTO: KRYSTLE LINA
LEXI WOOD
PHOTO: KRYSTLE LINA

With the rise of social media and influencer culture, how do you think the landscape of fashion photography has evolved, and how do you stay innovative in such a dynamic industry?

The emergence of social media and influencer culture has significantly transformed the landscape of fashion photography, expanding beyond traditional magazine spreads. There's now a demand for authentic, relatable content that resonates with online audiences, leading to more diverse and inclusive representations of beauty and fashion. To stay innovative in this dynamic industry, I prioritize staying informed about emerging trends and technologies, while also collaborating with influencers, brands, and other creatives to explore new ideas and push boundaries.

Your portfolio includes a diverse range of projects, from high fashion editorials to celebrity portraits. How do you maintain versatility while still maintaining your signature style?

I think versatility keeps my work exciting across different projects, from fashion to celebrity portraits. While each project brings its own vibe, I always bring my unique style into the mix. It's about staying true to my creative vision while being open to new ideas and styles. It keeps things fresh and authentic, allowing me to explore new territories while still staying true to myself.

Fashion photography often involves collaboration with stylists, makeup artists, and other creatives. How do you approach teamwork and ensure everyone's vision aligns to create a cohesive final product?

In fashion photography, teamwork is crucial. I ensure everyone's vision aligns by fostering open communication and mutual respect. Before the shoot, we discuss the concept and objectives together. During the shoot, I encourage ongoing dialogue and feedback to achieve our shared goal of creating a cohesive final product.

As a photographer, what do you find most challenging when working on large-scale campaigns or high-profile projects, and how do you overcome these challenges?

Handling large-scale campaigns or highprofile projects can be intense, especially with tight deadlines and client expectations. I tackle this by planning meticulously, communicating effectively with my team, and staying flexible when unexpected challenges arise. I've learned to stay calm and adapt under pressure, focusing on finding solutions. This approach ensures that I deliver exceptional results while navigating the complexities of these projects with confidence.

The fashion industry is increasingly conscious of sustainability and ethical practices. How do you incorporate these values into your work as a photographer?

I prioritize sustainability and ethical practices in my work by minimizing waste, using digital formats when possible, and opting for sustainable materials. I also collaborate with brands that share these values, aiming to reduce environmental impact and promote responsible consumption.

One last question, how do you feel about the use of AI-generated models in the fashion industry?

The use of AI-generated models in the fashion industry brings both opportunities and challenges. On one hand, it offers greater flexibility, diversity, and potentially lower costs for brands. However, it also raises questions about authenticity, ethical implications, and the impact on traditional modeling careers. It’s a topic that requires careful consideration of both the benefits and potential drawbacks.

EMELINA ADAMS
PHOTO: KRYSTLE LINA
This article is from: