BLOGGING 101

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Blogging 101

By Josh Intrator


How to create a blog using WordPress? The first thing you should know about creating a blog is that it doesn’t have to be complicated. Statistics reveal that people are starting blogs more and more every day. It appears that just about every person or business has a blog these days. But if you’re like most people, you may not know how or where to start. Starting a blog can be intimidating at first. A great thing about Wordpress is that Wordpress is free; you can customize your site design, and most importantly make money from your site without any restrictions. Here are some tips ot help get you started, The Set Up: First choose a domain for your blog. A domain name is what people type in as a URL to get to your website. It’s the website’s address on the internet, an example of that would be, “www.yourblog.com” or “www.Skiblog.com” Pick a design and layout: This is the visual appearance of your WordPress blog. This is the beginning stage of creating your first blog. Customizing the look and feel of your blog is what makes the blog personal to you. There are thousands of pre-made WordPress themes that you can pick from. Some of them are free, while others are not. You can change your theme by going to your WordPress dashboard and clicking on Appearance > Themes. Once you have completed both tasks the next step is to start blogging!!


What To Post On A Blog? The first thing you should know when you’re choosing a topic for your blog is that you should choose one that you are passionate about. This will make the writing process much easier. I wouldn’t recommend picking a subject or topic just because you see others making money for writing about them. Make sure you are knowledgeable about the topic you choose, having a minimal amount of information can result in a short and dull blog that may not capture the readers interest. Be sure that your blog has a main focus. Think about the main points you want to hit. Some ideas that I would recommend would be: A “How-to” blog Inspirational blog Informational blog Food blog Equipment blog


Sharing Your Blog Through Social Media? Step 1: Identify your target reader.

Step 2: Determine the Social Networks that is the right fit for your blog. Some that I would recommend would be:

Facebook Twitter Google+ Pinterest Instagram LinkedIn Sharing your blog through social media is a great way to generate more viewers on your page. Granted the results vary depending on your target reader. Some examples would be, If your blog post’s are more geared around professional readers and business you would be better off with sites like, LinkedIn and Google+. If your target reader is more visual it would make more sense to focus exclusively on Instagram, Pinterest and Facebook. Once you start getting traffic from social networks the next phase is to analyze the traffic that come to your site. You have the power to track all the things that is happening inside it. Analytics is the one that tracks all the incoming visitors and all the things that happen inside the website. This is very useful since you will know what need improvement or some tweaking. Which will be discussed more in the next page.


What Are Analytics and Why is it Important? According to search data management, “data analytics is the science of examining raw data with the purpose of drawing conclusions about that information. Data analytics is used in many industries to allow companies and organization to make better business decisions and in the sciences to verify or disprove existing models or theories.� Analytics overall what are they? They are a system that is part of or added to your website. Whenever somebody comes to your website and does specific activities on your website then the analytics will actually measure where they came from and the activities they performed as well as where they left. It can also tells you the average amount of time spent on the website, the type of device they used, whether it was a computer or mobile device. So why are they so important? This tool helps you learn who your audience is. It gives you the information about who is coming to your site, whether the person is male or female, the geographic location, as well as the age. The major benefit from this is that you will get an overall understanding of your audience. It tells you what your audience really likes on your website which is vital because if you understand what they like you can create more content around that topic. With knowledge like how many people come in through the home page or going directly to your blog, is very useful since you know what need what needs improvement or more attention.


What is SEO and How To Use it to Promote Your Blog First off what is SEO? The term actually stands for Search Engine Optimization, it is the simple act of ensuring that a website can be found in search engines. There is a set process that should be followed when creating a website or a blog, to optimize their websites for search engines and optimizing their search engine rankings. This technique helps your site rank higher than the millions of other sites because of a certain key words when searched. This search engine system collects information about every page on the web, and with that information it helps people find exactly what they are looking for. When you page gets higher rankings it helps more people find you. Now to get higher ranking, your website must have all the ingredients that search engines are looking for. This is where SEO can help; SEO looks for text contents, links page titles and other pieces of relevant information contained in the HTML code of your website. The main objective of a SEO is to get your website or blog more visitors. Pay-per-click is one option that you can use to better promote your blog or website. Now there are a few things to know when trying to promote your blog or website. The first thing is “On-Page SEO” AND “Off-Page SEO”. For on-page SEO needs to include, title tags, description tags as well as intro-linking; which is basically linking each and every page on your website or each blog entry for your page. For Off-Page, which is even more important, get back links, which all it is, is a link to your site that is located in another site. It can be in a forum, a blog, and an article, anything like that. For more information, click on the link below to further your knowledge on this subject: http://www.prowebsitemaker.com


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