2 minute read
How Digital Content Helps Architects
from Issuu for Arch
Transform your files into high-performance content for your website and all your digital channels. From digital portfolios to pitch decks and blueprints, Issuu empowers you to create a customized virtual extension of your most impressive work. Here’s how you can have a competitive edge and brand your firm effectively online.
Win Out the Competition
Since we know smaller firms are more common, your efforts to win contracts will need to be strong and inclusive of your best work. Do what a skilled architect does best and think creatively with your digital materials. Issuu can help you create a project-specific digital portfolio through an interactive flipbook. With your work displayed digitally, share it in customized fullscreen, which can be viewed on mobile devices or projected during a bid meeting with potential clients. From customized branding to its page-turning presentation, your proposals are sure to stand out.
Create an Online Presence
While most of your work will be shared between clients, engineers, designers, and other project stakeholders, an online presence can give your firm a boost and help establish credibility. With a smaller team, your efforts are likely spent on matters that don’t necessarily involve trying to market your business online. Having all the best tools to save time and resources is crucial for projects, proposals, and admin. Creating a suite of digital assets can help you build your brand across multiple platforms and with Issuu’s InDesign integration, your work can flow seamlessly from design to flipbook to social media posts or newsletters and beyond.
Make a Virtual Reality
While your presentations might not call for VR headsets, virtual access to proposed designs has become the industry standard. With Issuu, you can house your entire suite of project proposal materials in one convenient place online: your publisher profile. And with features like video embed and fullscreen sharing mode, you can present your work with more detail and clarity. Blueprint reviews, portfolios, customer presentations, and bid sheets can all be turned into interactive digital content, ready for immediate distribution and sharing via a simple link.
From large firms to freelancers, focusing your efforts on digital publishing will help drive prospective business your way. Digital content can help your audience see the high quality they can expect from your work. Help your bids stand out, update clients on the progress of a project, or show off your portfolio through email and social media. With quality digital content, you can ensure your content stands out and become the top choice for clients everywhere.
Ready to build your architecture portfolio online?
Try Issuu today.
“With Issuu, we are able to publish projects with an unique format. As viewers turn the pages, they get a feel for our design process and the challenges we had to overcome. We love Issuu because it gives our design practice the freedom to create formats that reflect the depth of our work, which can be easily shared with our audience."
– HWO Architects