Coldwell Banker The Real Estate Centre Acquires Kempenfelt-Kelly Realty

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The Real Estate Centre

NEWS RELEASE – For immediate release

Kempenfelt Kelly joins Coldwell Banker brand and expands through merger with Coldwell Banker The Real Estate Centre Move strengthens Coldwell Banker brand’s presence in Barrie & Innisfil markets; combined operation has five offices with close to 100 agents Barrie, ON – (September 16, 2011) Kempenfelt Kelly, an established local real estate operation today announced that it has joined the Coldwell Banker brand and will merge with the multi-office company, Coldwell Banker The Real Estate Centre. The new combined operation will become one of the largest real estate brokerages in the area, with close to 100 agents working in five office locations. The newly expanded company will operate as Coldwell Banker The Real Estate Centre, effective immediately. Tania Artenosi, Broker/Owner of Coldwell Banker The Real Estate Centre, is pleased to welcome the experienced sales professionals of Kempenfelt Kelly to a growing operation with a total of five offices, including two Barrie locations, as well as offices in Innisfil, Vaughan and Newmarket. “This is an exciting day for all of us at Coldwell Banker The Real Estate Centre,” said Artenosi. “Our combined sales force of close to 100 agents is now perfectly positioned to service home buyers and sellers in this growing and thriving market. Barrie has earned a reputation as Canada’s fastest growing city, and our company’s growth is a reflection of where our housing market is heading. The extensive experience and local market knowledge of our sales team, combined with the resources of the Coldwell Banker global brand, will help us bring a new dimension of service to homebuyers and sellers in Barrie and Innisfil, as well as throughout the northern GTA corridor.” Real estate veteran Lou Kelly, former owner of Kempenfelt Kelly, is staying on with the new expanded operation, as a Broker at the Dunlop St. W. location in Barrie. A second Barrie location will continue to operate at Coldwell Banker The Real Estate Centre’s existing premises at 49 Essa Road. Kelly advised that he made the decision to join forces with the Coldwell Banker brand, because it had the best potential for the future. “I’ve always admired the Coldwell Banker brand and locally Coldwell Banker The Real Estate Centre has built a great reputation,” says Kelly. “The sales representatives from Kempenfelt Kelly and I take great pride in what we’ve accomplished to date, but I firmly believe this is the right time for us to join Coldwell Banker. The brand combines a 105year legacy of tremendous leadership, innovation and service that our agents and clients need in today’s rapidly changing market.” Addressing the combined sales force at a launch meeting today at the Holiday Inn Convention Centre in Barrie, John Geha, president of Coldwell Banker Canada Operations ULC, said, “Coldwell Banker is a global network with close to 90,000 real estate professionals in 49 countries and territories worldwide. We’re delighted to have


Lou Kelly and the outstanding sales professionals of Kempenfelt Kelly join our brand as they combine forces with the team at Coldwell Banker The Real Estate Centre.” “I’m very excited about the future – not only for myself, but for all the sales professionals now working together under the Coldwell Banker banner,” says Lou Kelly. “As we start our new path working with our colleagues at Coldwell Banker The Real Estate Centre, our focus will continue to be on providing outstanding customer service to the community. And now, we can offer the cutting edge technologies and marketing systems of the Coldwell Banker global brand, as well as the synergies that come from being part of a five-office local operation.” “Coldwell Banker The Real Estate Center is a rapidly growing presence in our Canadian network,” concludes Geha. “With this latest expansion, they have dramatically increased their presence in Barrie and Innisfil, one of Canada’s fastest-growing markets. The expertise and local market knowledge of their newly expanded sales team will be a tremendous asset to Coldwell Banker as their company moves into the future.” About Coldwell Banker® Since 1906, the Coldwell Banker® organization has been a premier provider of full-service residential and commercial real estate. Today, Coldwell Banker has a network of nearly 90,000 sales associates and brokers working in approximately 3,100 offices in 49 countries and territories. The Coldwell Banker brand is known for creating innovative consumer services as recently seen by being the first national real estate brand to augment its web site www.coldwellbanker.com for smart phones, the first to create a iPhone application and the first to fully harness the power of video in real estate listings, news and information through its Coldwell Banker On LocationSM YouTube channel. In Canada, Coldwell Banker® is a national real estate leader with over 200 independently owned residential and commercial franchise offices operating in every province except Quebec as well as in the Yukon and Northwest Territories. A marketing innovator and technology leader, Coldwell Banker pioneered Ultimate Service® in Canada and achieved a 98% customer satisfaction rating from over 55,000 Canadian home buyers and sellers. For more information, visit www.coldwellbanker.ca. Coldwell Banker Real Estate LLC is a subsidiary of Realogy Corporation, a global provider of real estate and relocation services. Coldwell Banker® is a registered trademark licensed to Coldwell Banker Real Estate LLC. Each office is independently owned and operated.

For more information about Coldwell Banker The Real Estate Centre: Coldwell Banker The Real Estate Centre Dean Artenosi Head Office: 905-737-5700 dean-artenosi@coldwellbanker.ca www.CBTheRealEstateCentre.com

For more information about Coldwell Banker Canada, please contact: Barbara Zaprzala, Toll free 1-800-268-9599, ext. 401 Direct line (905) 278-4964 email: barb@coldwellbanker.ca


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