PORTFOLIO JULIETTE BROUCKE
HI, I’M JULIETTE I’m an enthusiastic product designer with a passion for all things sustainable. I found this passion after trying out a dozen hobbies, ranging from playing the flute, over drawing school, to photography lessons. Trying to discover my own path in high school, I enrolled into the editorial and writers team for the school magazine, helped to write and direct a science show and travelled to Poland for a five-day exchange on the culture and traditions of different European countries. When graduation day arrives and I’m handed my diploma in maths and sciences, I decide to take an alternative route that brings me to product development at the University of Antwerp, combining theoretical knowledge with creative challenges. During the first years of university, I discover the world of eco-design and sustainability. This passion further develops as I search for ways to interact with like-minded people. I start an eco-inspired blog and create a Facebook-group concerning ethical fashion, which both lead me to falling into a world where I now live by my values, design with intent and proudly call myself an eco-holic.
SKILLS AND COMPETENCE PERSONAL SKILLS
PROFESSIONAL SKILLS Office 365
diligence
leadership & team work
Adobe Photoshop Adobe InDesign Adobe Premiere Pro Adobe Illustrator Solidworks Autodesk SketchBook
fluency
reliability
LANGUAGES Dutch English French
PARFAIT
LILY
01
02
a sleek and luxurious cherry pitter
03
an elegant desk light
an interactive camera and projector-set
PIXIE
NEISTAT a personal container for filmmaker Casey Neistat
04
FO
05
BLU SP
06
OAM MODELLING
5
binoculars - asthma inhaler - card reader
UETOOTH PEAKER
6
solidworks modelling
IDW
deployable roof
07
NUT MILK MACHINE a semi-industrial nut milk maker
09
PARFAIT
a sleek and luxurious cherry pitter in collaboration with Leen Clavie, Eline Cools, Tine Van Loo
objective
Develop a brand identity for kitchen tools. Choose a name, create its logo and a brand identity guide. Design a product family of kitchen tools that encorporates the brand’s identity and showcases its values.
result
PARFAIT is a luxury kitchen brand for passionate cooks. Combining quality and honesty with elegance and refinement, PARFAIT focuses on giving the user a divine kitchen experience. PARFAIT’s design principles are based on these four brand values. Clean and simple lines are incorporated in the design of its products, while still maintaining a feeling of elegance and high quality.
final design (sketch by myself, marker by Leen Clavie)
>
< LOGO DEVELOPMENT PARFAIT
PAR PAR PARFAIT PARFAIT PARFAIT PAR
FAIT FAITFAIT
FAIT FAIT FAIT
PAR PARFAIT PARFAIT PARFAIT PARFAIT PAR PARFAIT
FAIT
PAR PAR
PARFAIT
PARFAIT
PARFAIT
PARFAIT
FAIT
PAR PARFAIT
PARFAIT
PARFAIT
PARFAIT PARFAIT
PAR
FAIT
PAR
FAIT
DESIGN PROCESS
PARFAIT
PARFAIT kWalitatiEF vErFiJnd GEBrUikSvriEndEliJk klaSSEvOl EErliJk
ElEGant
BRAND IDENTITY GUIDE > Strak
EEnvOUdiG
Koken moet leuk, ontspannend en gezellig zijn. Werken met verse producten in een mooie keuken, en met kwaliteitsvol en verfijnd keukengerief. De passie voor koken aanwakkeren bij onze klanten, dat is waar we naar streven bij Parfait. Want het is nu eenmaal leuker om met klassevolle producten te kokkerellen dan met saai en flets gerei. Maar niet alleen willen we kwalitatief goede en elegante producten aanbieden; het keukengerief moet ook gebruiksvriendelijk zijn en doen wat het belooft.
Om de brand values mee te nemen in het design werken we met strakke en eenvoudige lijnen. De producten zijn elegant maar clean en horen de eerlijkheid en kwaliteit van het merk uit te stralen.
< TECHNICAL SPECIFICATION
< PRODUCT IDEATION
TECHNISCHE UITWERKING
< VERIFYING
LILY
an elegant desk light objective
Design and make a lamp shade, built around a USB LED-strip, using polypropylene as a material.
result
LILY is a flower-shaped lamp inspired by (water)lilies. A clever attachment system incorporates a circular USB LED-light with the polypropylene lamp, while shaping the inner leaves.
PIXIE
an out-of-the-box interactive camera and projector-set in collaboration with Leen Clavie
objective
Design a camera and projector-set that focuses on user experience. Choose a target audience and make every action that the user has to undertake meaningful and intuitive.
result
This out-of-the-box camera and projector concept focuses strongly on the interaction with its user. After taking a photo, a button immediately pops up where the user decides whether to keep or discard the photo. Photos are transferred to the projector by combining the two parts. The camera perfectly completes the projectorâ&#x20AC;&#x2122;s shape, boosting the products ease of use. With young adventurers as a target audience, this camera and projector-set is perfect for travel because of its compact design, ease of use and ability to project on nearly any surface.
SCAN ME
DESIGN PROCESS
< IDEATION
MODEL MAKING >
< FINAL DESIGN
< CONCEPT TRADE-OFF
< MODEL REFINEMENT
NEISTAT
a personal container for filmmaker Casey Neistat in collaboration with Leen Clavie
objective
Design a container that can hold five personal belongings, tailored to meet the needs of a chosen target audience or person.
result
This personal container holds an SD-card, a camera battery, a boosted board controller, a jackknife and a photograph: five items that filmmaker and YouTuber Casey Neistat carries with him on a daily basis. Each item has its own compartment and can easily be reached. The personal container is compact and can be attached to a belt.
<
drawings by Leen Clavie
PLACEMENT - ARRANGEMENT - MATERIALS
FOAM MODELLING binoculars - asthma inhaler - card reader objective
Make a pair of Art Deco-styled binoculars, a uniquely shaped asthma inhaler that holds two set volumes and a card reader, inspired by the adjectives ‘sharp’ and ‘aggressive’, out of blue foam.
result
I wanted to incorporate the feeling of Art Deco glamour in my binoculars by making the front asymmetric and extravagant. Bold structures and irregularly shaped steps make up the frontpiece of the binoculars. Subtle details on the side, top and back complete the design. I chose to design an organicly shaped asthma inhaler with lots of nice curves, because I wanted to step away from the stereotypical tube-like look of inhalers that are currently on the market. A lot of sanding and smoothing by hand was involved in order to achieve a clean and polished surface finish. The card reader is intended to look aggressive, while still having a straightforward and clear opening for the card.
BLUETOOTH SPEAKER solidworks modelling objective Design a bluetooth speaker and model the shape in SolidWorks.
result I designed a unique speaker that resembles an amplifier. The hole in the middle makes the product appear light and dynamic.
INTERNATIONAL DESIGN WEEK deployable roof
in collaboration with Leen Clavie, Eline Cools, Cassandra Pysson, Tine Vande Verre, Tine Van Loo workshop given by Roland Fuhrmann
objective
Design and build a deployable structure that will be showcased during the exposition on the last day of the International Design Week of 2018.
result
Inspired by the principle of a hoberman sphere, our team designed a deployable roof structure. We made a scale model of the roof, that is foldable and can be turned into a smaller, easier to transport construction. Hundreds of pieces were laser cut and put together using split pins. The design and model was made during the five day International Design Week in february of 2018.
SCAN ME IDW photos (design process and expo): by Roland Fuhrmann IDW video: recorded by Tine Vande Verre, edited by myself
NUT MILK MACHINE a semi-industrial nut milk maker objective Design a machine that can produce a homemade nut milk, a plant based alternative to cowâ&#x20AC;&#x2122;s milk.
result This nut milk maker is an integrated stand-alone solution that, apart from the preparation of the ingredients, requires no further help of the user in order to produce a 20 litre batch of plant based milk. The machine is designed for small businesses such as bakeries, coffee houses and cafĂŠs. The nut milk maker is used in the kitchen of the business, out of customersâ&#x20AC;&#x2122; sight.
DESIGN DRIVERS • stand-alone • integrated
blends and pasteurizes
• eco-friendly
DESIGN PROCESS
< SYSTEM IDEATION
SYSTEM TESTING >
< FINAL DESIGN
< DESIGN SKETCHING
< VERIFYING
blending
pasteurizing
bottling
GET IN TOUCH! Juliette Broucke °29/10/1997 Raymond Smetstraat 32, 9170 Sint-Gillis-Waas juliette.broucke@hotmail.com +32 475 30 50 60