Jumpfrompaper brand book 2017

Page 1

Brand Book 2017


This is my bag since 2010 #JumpFromPaper


About JumpFromPaper JumpFromPaper is a modern Taipei-based fashion accessory brand whose creations - inspired by bold cartoon and anime illustrations - toe the line between fantasy and functionality. Founded in 2010, the brand's creations are both inspired and designed by the quirky "Kids of the Internet". JumpFromPaper's instantly recognisable bags have been spotted on global fashion influencers, including fashion blogger Susie Bubble and singer Katy Perry. JumpFromPaper empowers the imagination, giving its wearer encouragement and inspiration to be uniquely themselves. JumpfromPaper currently distributes its collections of backpacks, clutches and bags in over 25 countries worldwide.


Our Footprints JumpFromPaper Born in Taipei

Marched into BEAMS & ISTEN in Japan

2012

Our First Pop-Up Shop in Taipei

2014 2013

2010 Attends Paris Fashion Week

2016 2015

Pink Collection Launch Party in London

16SS Launch Party in New York


2017 FLASH SHOP IN TAIPEI JumpFromPaper take over Taipei!

Wowee!! we are just too excited as our “FLASH SHOP” is nowhere in Taipei and ready to unleash to you all, if you need to get going with your X’mas shopping b u t d o n ’t kn ow wh ere to start, th en JumpFromPaper FLASH SHOP is here to make things happen.


"

HAVE A COLOR BLAST PARTY! The space has been inspired by girls everyday life, so expect to find yourself looking at the mirror or get dressed and carry your bag like you are ready for the day to start ! Dreamy collection includes:17SS HEATWAVE, 16AW Weekend Getaway, Art baby collaboration and last but not least, JumpFromPaper classic designs, don't miss the chance to get your pre-spring mode on!


ARTBABY GIRL - GRACE MICELI Everybody a thot for somebody

We ran an editorial shoot and Interview with the web star Grace Miceli aka Art Baby Girl while we were in New York after our Launch Party and the art show “The Daydreamers”. Shot by Savanna Ruedy and styled by Savannah Louise.


JFP: How did you first get into art? AB: I’ve been making art since I was a kid, my mom is a visual artist & my dad is a musician, I’ve been encouraged to create things since I was very young. JFP: Tell us the story behind “ Art Baby ” -- how did ever y thing begin? Is there any meaning behind the name? Why “baby”?

JFP: What are the biggest challenges of putting a show? A B : T h e re a re s o m a ny ste p s to consider! From making sure

AB: I wish I could remember exactly!

you and the artist agree on how

I wanted a name for the gallery

the work is displayed, making

that wasn’t too serious, “baby”

s u re t h e s p a c e h a s a vg o o d

is a term of endearment, it ’s

flow, designing a cool flyer and

s o m et h i n g yo u ca l l s o m e o n e

making sure that people come

you really care about. It’s also a

and hear and talk about the

reference to youth-I’m interested

show. It’s also super important

in showcasing work by artists who

to me that the artists I work with

are at the beginning stages of

are proud of the show and how

their careers.

I’m showcasing their work.


“BABY IS A TERM OF ENDEARMENT � Whenever I feel kind of out of it or sad I usually realize it’s because I haven’t listened to Drake in a few days JFP: When is the first time you felt s u c c e s s a s a n c u rato r ? ( Yo u r

JFP: How do you feel about all those press attention?

shows are alway busy and attract

AB: It’s great to be able to share the

a lot of attention) How did it

art with so many people, that’s

shape your future?

the best part, every time someone

AB: “Girls At Night On The Internet”

writes about one of my shows

was the first show I curated on my

more people are being exposed

own in NYC and when that show

to these young artists and what

opened and so many people came

Art Baby is all about. But I’m also

and were writing about it I felt this

aware that the focus of the press

overwhelming sense of discovery,

can quickly change, but I’m going

l i ke o k co o l , t h i s i s w h at I ’m

to keep doing what I believe in,

supposed to be doing right now,

regardless if people keep wanting

it was really validating and made

to write about it.

me want to continue to grow as a curator and push myself.


“JOHN YUYI IS THE WILLY WONKA IN THE ART WORLDďż˝ Colourful, skin and body-related, naive, odd, curious, unexpected Based in Taipei, John Yuyi is a creative works in design and photography with an artsy perspective and stylish vision in her artwork. Having worked on different projects, Yuyi is no stranger to expressing her contemporary concepts into a twist. We invited her to re-create the look book of our recent collaborative collection with The Rodnik Band. With a naughty attempt, she hide the bags from POP ART collection into daily life scene, exploring "Real or Fake" idea. We're pretty much obsessed with her images!




WEEKEND GETAWAY Dreaming sweet escapes from the heat


WE ARE GOING ON A GUILTY TRIP

Dreaming sweet escapes from the heat, draw influence from “Girl Trip”. Shot at North England by our favorite photographer Charlotte Rutherford who, Known for her 1988 sassy and recognizable style. We spent a whole day at a theme park near the coast, it was a very fun day! Each piece features woolen fabric with pastel hue, slip pockets for easy access to the interior and back pockets – The new AW collection shows the depth and versatility of JumpFromPaper – Oh yeah~Girls, get ready for some adventure.

WEEKEND GETAWAY



HEATWAVE COLLECTION Dreamy teen-bedroom, glitter stickers and girls relaxing all cool in their safe sapce


“ VACACTION MOOD ON“ JumpFromPaper continues to offer cute yet bold bags that perches on the border between real and fantasy. The brand’s forthcoming collection for the 17 Spring Summer culls inspiration from “Internet Girls“, the Heatwave collection release this time includes backpacks, handbags and a cute sporty mini cross body bags. Rendered in pink and light green and light yellow, the collection highlights the cuteness with a sporty feeling. The look book is shot by New York based creative duo — It’s Me and You.




Instagram Highlight


Press Media


Press Media


JumpFromPaper.com


JumpFromPaper

JumpFromPaper

JumpFromPaper


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.