Hiring PPC Marketing Company? Prominent Questions to Ask So, you are scouting for a best Pay Per Click (PPC) marketing company to fulfill your goal of attracting more customers and generating sale leads. It is indeed a very big decision. If you are cautious enough to hire a professional PPC company, then this could propel your business to the new levels of success. On the other hand, making any wrong decision and hiring an AdWords marketing company that does not fit into your company's requirements can really prove devastating for your business. In such a situation, it becomes imperative to hire a company that helps you to get most out of the online advertising spending. Here are the various questions that you should ask before hiring a PPC marketing company: Who will be the owner of my PPC account? Before choosing a pay per click management service, you must be aware of who is the actual owner of your account. There may be the chances that you may be dealing with the specialized and knowledgeable PPC planners of the agency, but in reality the account may be managed by a team member who may be not that experienced enough to handle the marketing campaign. Whoever is managing the account, it is pivotal that the members must be highly experienced and must possess the good analytical skills. Are you a Google AdWords certified partner? Always make it a point to hire a Google AdWords certified company to take forward your online marketing advertising campaign. There are innumerable companies in the market that find it a difficult task to obtain a certification from the search engine giant primarily because of the fact that they have not achieved success in generating excellent AdWords traffic. Hiring a PPC marketing company that is an AdWords certified partner of Google will provide your campaign a competitive edge. How I can monitor the growth of AdWords campaign? A good ppc management service company must provide you the progress report of your AdWords campaign on the regular basis. It will provide you a crystal clear idea about the money you are spending is providing you the desired results or not. You may either ask a company to provide a weekly or monthly report in order to get more in-depth analysis. Can I check your past work? Do not forget to check the past PPC work or track record of the company before making any plans to hire them. Going through their past work can help you lot to determine the credibility of the company. There are plenty of companies in the market that speak volumes about their services, but in reality they do not have any substantial proof about their past work. Always remember that it is your money, which is at stake and you surely would not want it to get wasted. Therefore, do not feel hesitant in asking the above mentioned questions to hire a best PPC marketing company that can provide you an extra edge online.