MIDPOINT STUDIO Human centred design
Kacey Berry 998058x Assessment 4: Professional Presentation Portfolio
MIDPOINT
STUDIO Human centred design
Our business concept is to focus on human centred design. Design can change lives. We have the tools to create environments that make a difference.
-Kacey Berry
ABOUT MIDPOINT
WE ARE UTMOST CREATIVE AGENCY LOCATED IN MELBOURNE, AUSTRALIA.
Hello we are MidPoint studio! Welcome. We are an interior Architecture company focuced around human centred design. Human-centered design is based on the physical and psychological needs of the human user, enabling the user to function at the highest level possible in our designs. Human centred design is not a design style, as most Interior Architecture companies would base their designs around a certain style, but instead our design process is designing and developing buildings, products, and communities that is grounded in information about the people who will be using them.
Design is the term we use to the result of giving tangible doesn’t just contribute to the ways, now constitu
-Tibo Kalman
.
WHERE OUR IDEAS COME TO LIFE
We are located at 15 William St, Melbourne, VIC, 3000!
describe both the process and form to human ideas. Design e quality of life; design, in many utes the quality of life
Professional & outstanding ideas of our passionate team makes us unique in every sense. Who are we anyway? MEET THE TEAM WHO BUILT THE DREAM AT MIDPOINT ON THE NEXT PAGE.
MIDPOINT
MEET THE TEAM
WE ARE A SMALL TEAM WITH BIG IDEAS.
KACEY BERRY (Founder) Director & Architect Ba Environmental Design Ba Architecture (honours) CONTACT: kberryarchitecture@outlook.com +61 638 938 006
Hey, I’m Kacey and i am the founder of MidPoint studio I believe that good design can both inspire and empower people to better their lives. Design is powerful and profoundly influences the user. Our team believes interior architecture should be inclusive for all persons. Interiors should enhance health and place importance on the human aspects of space. We believe that health goes hand in hand with the earth and consequently the interior. As a result our designs always embrace all aspects of sustainability. We are committed to advancing the role of design by expanding on opportunities and enhancing the experience for people of all ages and ability through excellence of design.
LARISSA ELLEN (Owner/partner) Director & Architect Ba Architecture (honours) CONTACT:
DIETER RAMS (Director) Ba Interior Architecture Ba Buisness managment CONTACT:
PETER LAWERENCE (Associate) Ba Science in Environmental Design CONTACT:
lellenarchitecture@outlook.com +61 258 927 104
dramsarchitecture@outlook.com +61 111 887 453
kberryarchitecture@outlook.com +61 638 938 006
This is Larissa, she runs the show with me. She has an incredible balance between design talent and pragmatic, creativity and organisation skills.
For Dieter, good design is the result of curiosity, careful listening and asking far too many questions. He is driven to fully understand the needs, aspirations and frustrations of clients in She has a fine eye for detail order to create spaces to and has many great skills. provide the best solutions Larissa to do what she that enable all users to does best whilst ensuring function at their highest that projects of any, and all, capacity—regardless of age or ability. And that’s complexity are managed our main goal! and completed with diligence, professionalism After 16 years of design and care. She covers the and project leadership finances, meetings, experience, he is an expert sources clientele and in bringing ideas to life projects and is the main through the built management of major environment. projects.
JANIS COOK (Senior Interior Architect) Ba Interior design CONTACT: jcookarchitecture@outlook.com +61 343 111 000
Janis manages the Interior Architect design department and is a lead project designer on many of the firm’s most demanding projects. Janis For many years he has designed and delivered inspired architecture offers diverse design and sustainable buildings. Now his experience, with expertise apart of our team he brings in management, design, profound respect for the design planning, research, process and leads clients and specifications, purchasing teams in a methodical and creative and client coordination. manner that aims to get the most She is well respected for out of every option, choice and her abilities to meet the decision on a project. needs of the user and Peter ensures that our ideas are as deadlines and creating a practical and reasonable to build, as high level of designs. Her they are imaginative and creative in experience allows her to conception to give the best outcome motivate out team at for the user. Peter is the senior Midpoint and create spaces management architect; he is with the user in mind, responsible for all the fun stuff. durability and functionality. Major departments and their As an architect, Peter follows the philosophy that every project, regardless of scale or function, deserves the same dedication, insight and rigor.
functions etc.
THE DIFFERENCE BETWEEN GOOD DESIGN AND GREAT DESIGN IS INTELLIGENCE.” -Peter Lawerence
DEBBIE LOOMES (Employee)
TIBO CALMAN (Manager)
Ba Interior design and construction CONTACT:
CONTACT:
dloomsarchitecture@outlook.com +61 893 321 123
tcalmanarchitecture@outlook.com +61 927 654 456
Debbie brings prodigious design and construction knowledge to our projects. She also brings a distinct humanity to all of her work. She is well known as a design leader and really drives our projects. Her expertise in large infrastructure projects is complimented by her work in small-scale, community-centric initiatives. At Midpoint, Debbie works hard at building trusting, long-standing relationships with our clients, which is a key point for us in our business to generate a good relationship with out clients to truly understand their needs.
LEO REECE (Technical staff) Ba Technical management
JAHMIAH KADRICK (Researcher) Ba in journalism
CONTACT:
CONTACT:
lreecarchitecture@outlook.com +61 334 755 354
Leo is our technician; he Tibo’s experience, dedication does all the technical stuff and leadership are invaluable you know? Like to our firm. consulting engineers, mechanical, electrical and For the past 40 years, he’s structural engineers, been apart of many large, hardware and software significant projects. And now across networking, brings all his years of experience to our passionate compute servers, and team. He’s a respected leader storage typically combined with and a mentor to our design virtualization, team. management, and other software, CAD operators Tibo is committed to designing spaces that make and drafters. That kind of connections between the user stuff. His a bit of a clown, he bring a positive vibe and their needs, promote engagement between people into Midpoint which is what we are all about and the built environment, creating a positive impact soften our environmental on our world. His sense of footprint and bring human humor keeps the team centred design into every motivate and bringing design with lots of consideration and exploration. great ideas to the table.
jkadrickarchitecture@outlook.com +61 222 111 000
Jahmiah is our researcher; research is such a major part of our final designs. His cool guy too, extremely intelligent. Research is the heart of the idea that a solution is out there. Jahmiah does extensive research by exploring the most recent news in the field using the Internet, newspapers, magazines, or journals to know what’s new. Working with communities, to truly understand the client/clienteles we’re looking to serve, to come up with a range of ideas, and to create innovative new solutions for their actual needs in creating spaces, products, services and experiences.
ISABELLA PYLE (Intern) CONTACT: ipylearchitecture@outlook.com +61 345 678 444
Isabella is our intern! An unlicensed architectural graduate with less than three years of experience that develop designs. This brings fresh new designs and thinking into our team being a young emerging Interior Architect. She offers excellent attention to detail and great skill in the organization and brings a great depth of experience in the functional layout and strategic gaming floor design and their implementation.
How we began
Philosophy
Our work
We were established recently from “Design can change lives. We want to meet our mission through an broad range of facilities including an identified gap in the market this We have the tools to create medical, community and public spaces, opportunity was through the need to environments that make a from people across the broadest design spaces that responded to difference. We want to spectrum of ability, age and culture the heightened senses of the deaf, Design environments advancing the role of design in blind and the additional assistance creating new opportunities to expanding opportunity and enhancing needed for mental health sufferers. improve the quality of life.� experience through excellence in design.
Working with communities, to truly understand the client/clienteles we’re looking to serve, to come up with a range of ideas, and to create innovative new solutions for their actual needs in creating spaces, products, services and experiences. Through research we gain inspiration to come up with concept ideas that we can then refine and implement. Turning research into what we’ve learned into a chance to design a new solution, documenting, building and testing our ideas before our final design. Making the final goal to have a positive impact in our world. driving us towards solutions, we collaborate with disciplines such as Industrial, Product & Furniture designers. Human-centered design will work best with cross-disciplinary teams to create products that are inserted into the designed interior to provide a heightened experience for the user, allow for a variety of solutions and encourages us to push our designs further. We aim to go beyond the standard requirements and design with aesthetics in mind, anyone can do this type of work but we are aiming to go above and beyond to make sure things that could be ugly and standard i.e.Grab Rails for the disabled are aesthetically pleasing and design savvy. Making the best design possible!
OUR MISSION
Design is powerful and profoundly influences the user. We believe interior architecture should be inclusive for all persons. Interiors should enhance health and place importance on the human aspects of space. We believe that health goes hand in hand with the earth and consequently the interior. As a result our designs always embrace all aspects of sustainability. We are committed to advancing the role of design by expanding on opportunities and enhancing the experience for people of all ages and ability through excellence of design. Personal service is just as important in the design industry as it is in any other field. We find the most effective ways to bring the best designs to our clients with the appropriate support services.
WORKING AS A TEAM TO CREATE A BETTER FUTURE
Services we provide include, but are not limited to: community orientated spaces such as medical and childcare centres, shopping outlets, religious spaces, disability services.
Designing environments that are inclusive and comfortable to everyone no matter their ability Opening ourselves up to creative possibilities and putting our innovative new solution out in the world Designing from our clients perspective and embracing their needs. Interiors will enhance health and place importance on the human aspects of space WE COLLABORATE WITH DISCIPLINES SUCH AS INDUSTRIAL, PRODUCT & FURNITURE DESIGNERS.
GOALS STEP RAMP - COLLABORATIONS 03 Steps in The steps will 01 Steps in 02 By stepping onto the 03 stationary position open up into a ramp
stationary postion which looks like normal steps
handle, it will activate the ramp
position for the user
which looks like a ramp.
GOALS STEP HEAR The Step-Hear速 04 Pressing the 01 A person 02 The wrist activator 03 unit beeps notifying that button on the activator
comes into range of begins to vibrate. a Step-Hear速 unit.
a Step-Hear速 unit/module is near by
will trigger the Step-Hear速 Base unit to play an audio message, guiding the blind or visually impaired person to the desired destination.
Midpoints medical centre launchs patients int enviroment. It optimize efficiency for the staff by and a safe rhythmic enviroment. The design Inter
We believe that health goes hand in hand with the earth and consequently the interior. As a result our designs always embrace all aspects of sustainability. We are committed to advancing the role of design by expanding on opportunities and enhancing the experience for people of all ages and ability through excellence of design.
FLOOR PLAN - MEDICAL CENTRRE
MEDICAL CENTRE
to a healing process in a both comfortable and customizable y implementing movable equipment, the latest medical technology rigates the family in the healing atmosphere to promote a synergetic relationship between family and staff.
PATIENT ZONE ELEVATION
Early childhood education is very important t a system that empasizes learning through designed a montesori school for early childh
BLOSSOM PUBLIC SPACE
to help the growth and development of children. Montessori learning method is sensory side and develop the full potential of the child. This time Midpoint hood with summer as the main theme. Summer is identical with vacation, where children can do activites that delight and express their enthusiasm.
e
.
Urban society is a society with a very high level of activity affects the person’s habits in consuming food, espoecially central Bereau of Statistics, the consumption of vegetabl provide knowledge by
VEGETABLE AND FRUIT INFORMATION CENTRE
y due to the demands of work and education to achieve the desired requirments. This condition y in fruit and vegetable consumption. Based on the survey of the consumpstion patterns of the les and fruit in indonesian society is still low, especially in children. One solution for this is to y introducing vegetables and fruits in a way that is interesting and fun in one centralized place.
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.
Midpoints designed a retail space a plant sh visitors can feel the freshness and natural fee
GROW HOME GARDEN RETAIL SPACE
hop. Grows home garden is a plant shop with garden concept, so the el that the plant give from their display. This store specializes in selling various types of plants and other gardening needs.
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S H O P P I N G A S SI S T A N T FOR VISUALLY IMPAIRED PEOPLE
‘The smart way to shop’
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SUPERMARKET FOR THE BLIND AND VISUALLY IMPAIRED
and support the lives of visual impaired individuals to gain independence the individuals to safely navigate around the store, identify the location of roduct on the correct shelf along with reading the nutrients ingredients for and safely checking out the products safely, securely and independently.
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Midpoint designed an office space and in this The main vision and mission of Pikiran Ra Java.Cooperation, connection and communic Open Space as the main concept for the wo
PIKIRAN RAKYAT OFFICE SPACE
s term chose to design Pikiran Rakyat, a well-known newspaper based in Bandung. akyat concentrates on building guildlines for the growth of daily news in West cation is the base of Pikiran Rakyat office work culture. Therefore Midpoint chose ork area. The main chosen colours are blue, and green the colours that symbolize freshness.
CONTACT US
WE’D REALLY LOVE TO HEAR FROM YOU SO WHY NOT DROP US AN EMAIL AND WE’LL GET BACK TO YOU AS SOON AS WE CAN.
REFERENCES
http://issuu.com/erinbristol/docs/portfoliofinal_complete http://issuu.com/putrishafiyyah/docs/porto_portrait http://www.desiretoinspire.net/blog/2013/6/3/hanne-fuglbjerg.html?utm_source=feedly https://www.pinterest.com/pin/401875966728059128/ https://www.pinterest.com/pin/401875966728059019/ https://www.pinterest.com/pin/401875966728059126/ https://www.pinterest.com/pin/401875966728059009/ https://www.pinterest.com/pin/401875966728058984/ https://www.pinterest.com/pin/401875966728047880/ https://www.pinterest.com/pin/401875966728047879/ http://www.humancentereddesign.org http://www.designkit.org/human-centered-design https://www.pinterest.com/pin/401875966728047465/ https://www.pinterest.com/pin/401875966728046957/ https://www.pinterest.com/pin/401875966728046904/ https://www.pinterest.com/pin/320037117248692708/ https://www.pinterest.com/pin/554083560382805095/ https://www.pinterest.com/pin/323696291946104615/ http://www.wired.com/insights/2013/12/human-centered-design-matters/ http://www.educause.edu/research-and-publications/books/learning-spaces/chapter-1 0-human-centered-design-guidelines